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    31 Inexpensive Beauty Products You'll Wanna Keep In Your Purse At All Times

    Stay cute when you're on the go for $20 and under.

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. An eyebrow-defining pencil from Maybelline that'll make you feel like the professional makeup artist you are. Give your brows shape with the attached spoolie and fill them in with a natural-looking shade.,

    Promising review: “I have little to no eyebrows. Penciling them in with something like the brow wiz with the tiny tip is pointless and takes forever and I run out in a month or less. This makes it easy and my brows look BOMB!!! I will buy this over and over and over!” —CheerfulBanshee

    Get it from Amazon for $7.99 (available in four shades).

    2. A bottle of lip tint from Peripera whose applicator is shaped to perfectly color your lips. And its velvety, lacquer-like finish will make you feel like a million bucks!

    reviewer wearing the coral link ink and holding the product

    Promising review: "Very pretty color. Lasts a long time, doesn't smudge when dry, and when I think I need to reapply, I can just put a new coat over it and looks good as new. Love it!" —Shawn

    Get it from Amazon for $9.90 (available in nine shades).

    3. An Essence mascara if you're looking for bold and intense lashes even *you* will think came from falsies. Salon quality at a fraction of the cost? Yes, please!

    a reviewer with mascara on their left eye

    Promising review: "I don’t usually write reviews of products but this one is worth it!!! I loooove it! For the price, it is the best mascara I have ever used, hands down! My lashes are short and very light-colored. This stuff lasts all day, doesn’t smudge, and is reasonably easy to remove with makeup remover. My new fave mascara for sure!!!" —Amazon Customer

    Check out BuzzFeed editor Kayla Boyd's Essence Lash Princess mascara review!

    Get it from Amazon for $4.99.

    4. A velvet hair scrunchie because sometimes you need a high pony in the middle of the day and you deserve to have that super cute aesthetic without worrying about your hair being pulled and damaged.

    Reviewer's hand making the peace sign with several scrunchies on the arm

    Promising review: "I absolutely love these scrunchies. They’re extremely soft, cause zero shedding, extremely bright, and are very durable. I have very curly and coily hair and this purchase was one of the best that I’ve ever made. I will never go back to hair ties. These scrunchies are A1." —Kya

    Get 60 scrunchies from Amazon for $9.99.

    5. semi-sheer blush from Glossier for color you can layer on! This buildable gel-cream will give you perfectly flushed cheeks every time.

    Model with dark pink blush cloud paint on their cheeks
    Tubes of all shades of pink, peach, and purple blushes on display

    Promising review: "I used traditional powder blushes daily up until purchasing this product. My skin is super dry and I didn't know I could have such a natural blush look until Cloud Paint! It really is easy to blend and builds up in color without much effort. The packaging is beautiful and is the perfect size to take anywhere with you. Please never stop making this blush!!!" —:~)

    Get it from Glossier for $18 (available in eight shades).

    Check out BuzzFeed's full Glossier Cloud Paint review for more deets!

    6. A pack of pimple patches loaded with zit-shrinking hydrocolloid that'll help keep any new blemishes you feel coming in from blossoming in the middle of the day! And reviewers love that they're transparent, so they're hardly noticeable.

    A reviewer holding four circular patches with pus inside

    Promising review: "These patches have changed my life. I have sensitive, dry skin and suffer from hormonal acne. I haven’t found an affordable product to prevent it- but now at least I have a way to quickly heal it. My face has transformed from covered with acne, to an occasional pimple that’s soon gone." —Elissa

    Get 96 stickers from Amazon for $13.50.

    7. A 2-in-1 matte primer and setting spray from Rimmel so your fiercest looks last all day. No shine, no melting, no problem!,

    Promising review: "I applied a small amount to my T-zone after I saw how oily I look during Zoom calls. I just wipe off the oil, put on the primer, and start my next round of Zoom calls. I can’t believe it lets me stay shine-free for the rest of the afternoon." —AC 2014

    Get it from Amazon for $8.79.

    8. A Maybelline makeup remover pen — accidentally wipe your eye forgetting you perfected your cat eye earlier? This pen will help you retrieve that smudge-free look!

    reviewer image of the makeup remover pen

    Promising review: “I have been searching for something like this. I freehand my make up and I don't always have the time to be extra careful with my lines when I'm running late in the morning so this is perfect to clean up my mistakes.” —E.G.E

    Get it from Amazon for $11.99.

    9. Or a makeup-removing cloth if you suddenly need a fresh face in the middle of the day. This only needs water in order to get your done-up face completely clean!

    Promising review: "I am amazed by this product. I would even say that this is life-altering! I have not had to buy makeup remover in three months and don't believe I will ever have to again! When I used makeup remover, I felt like I could never get all of my makeup off and I had to rub my eyes quite a bit to get it off. Even after a lot of rubbing when using makeup remover I still would wake up the next morning with makeup residue from the previous day and I never felt I could completely get my makeup off. With Makeup Eraser, there is not one bit of makeup left!! It is like magic!! Make sure you follow directions, you have to use warm water and use the correct side!" —Sprklbuz

    Check out BuzzFeed's review of the Makeup Eraser for more deets!

    Get it from Amazon for $19.76+ (available in nine colors).

    10. An oil-absorbing face roller made using absorbent volcanic stone that'll soak up any excess oil. Instant matte skin FTW!


    Promising review: "I have super oily skin and am always looking for something to help control it during the day. The linen squares are good but you have to keep them around (aka keep replacing them) and they end up in the landfill. This little contraption really works and I just rinse it at the end of the day and start over again the next. I keep one in my desk and bought a second for my purse. This is magic for my shiny skin, especially on camera in my hours of Zoom everyday." —Jennifer Helseth

    Get it from Amazon for $11.10.

    11. Or face blotting paper from NYX your T-zone will be eternally grateful for. Keep your matte look all day long

    a pack of blotting papers

    BeautyBeez is a Black woman-owned small business curating the best of the best beauty, skincare, and hair care supplies.

    Get it from BeautyBeez for $4.

    12. A natural lip moisturizer if you constantly wake up to dried, cracking lips. This plant-based moisturizer's got your lips covered. Literally. Because it's made with mango butter, cocoa butter, coconut oil, and jojoba oil, you'll wake up to totally repaired lips!

    reviewer holding open jar of the overnight lip mask

    Promising review: “I am a person who ALWAYS seems to have dry lips. No matter how much water I drink or how well I eat or what product I use. I'd always have dry, cracking, horrible lips. This stuff is amazing. Unlike most lip products that go away and have to be reapplied every ten minutes, this stuff stays on your lips, continually moisturizing them for hours. I put this on before bed and will wake up to the soft, smooth texture in the morning. BUY IT, you won't regret it!” —Angela Brook Waters 

    Get it from Amazon for $6.99.

    13. Or a hydrating intense-therapy lip balm with SPF 25 so you can heal your lips as you protect them! It's also rich with antioxidants, vitamin E, and green tea!

    before and after image of chapped lips and hydrated lips
    reviewer image holding tube of blackberry lip balm

    Promising review: "This is it! I have bought everything on the market for my dry, irritated, chapped lips. This really works. Trust me, you must give this a try if you are desperate for healing." —rona

    Get it from Amazon for $8 (available in five flavors).

    14. OR a hydrating vegan lip balm formulated with coconut oil and natural pineapple fruit essence to feel like you're visiting the tropics whenever you need to moisturize your lips.

    the everyday coconut lip balm

    Alaffia is a Black-owned business specializing in skin and haircare products made using all natural ingredients. Their goal is alleviate poverty and bridge the gender gap through the Fair Trade of indigenous resources.

    Promising review: “I have used this for years and it is the best lip balm ever. It is smooth, soft, and beautiful.” —Kelsey 

    Get it from Alaffia for $2.99.

    15. A pack of travel-friendly teeth-whitening pens — start getting rid of coffee stains on the go. This pen's soft bristle brush is perfect for anyone with sensitive teeth. It even makes application as easy as saying CHEESE!

    before and after images of reviewer's teethy going from slightly yellow to white

    Promising review: “Just being real, my teeth were embarrassingly dingy. A kind of mixture of yellow and gray with a hint of brown. Years of smoking and drinking/eating coffee products left them pretty terrible. I tried many different options to make them whiter to no avail. 

    I had no idea just how effective this would be. By the third use of it, the brownish color was gone. By the sixth usage, even my family was shocked at how much my teeth had changed in such a short time. The front of my teeth are like 5–6 shades whiter than they used to be.” —Brandon D 

    Get it from Amazon for $19.99.

    16. A dry shampoo spray that will instantly absorb oils and refresh your hair with subtle scents of powder, lavender, and musk. No need to add water to get rid of oil and dirt because this'll do just the trick!

    Reviewer image with greasy hair
    Reviewer image after using the dry shampoo, with much less greasy hair

    Promising review: "This literally changed my life. I was one of those people who used to complain about needing to wash my hair DAILY. I have thin, light-blonde hair. I looked greasy and unkempt after one day, not even taking into consideration working out or sweating. But now?! A whole new world. I shampoo my hair in the shower on Sundays, just rinse my hair in the shower after days I do high-intensity sweaty exercise (three to five days per week), and use this in my hair every morning. It fluffs it, gives it volume, and makes it look brand new. I honestly can't believe how much this changed everything. Now my hair can look smooth and straight because I don't need to wash, dry, then straighten every morning (what a time suck!). Now I just straighten and use dry shampoo. I've used the extra time in mornings to improve my makeup routine, take my dog on longer walks, etc. AND I look more put together at work. Get this stuff. Conserve water. Never look back." —Eemn83

    Get it from Amazon for $8.99+ (available in two scents).

    Read BuzzFeed's reviews of dry shampoos for more info!

    P.S. Batiste also sells dry shampoos for specific hair colors and in different scents!

    17. A Jacob & Eli eyeshadow palette with 18 super pigmented and blendable shades. Mix and match mattes and shimmery tones to create a look as rich as this palette makes you feel.,

    Promising review: "I AM BLOWN AWAY BY THE QUALITY. There's almost zero fallout, extremely pigmented colors, blends creamy like butter, and the colors are beautiful. This rivals any of my Too Faced palettes — in fact far less fallout. These are the same quality if not better than my Urban Decay. Seriously not kidding. AND rivals my Kat Von D palettes. I rarely review anything, but this deserved a review." —Calvin Brockington

    Get it from Amazon for $14.99.

    18. And if that's a little too big for your clutch, this neutral pocket eyeshadow palette from Revlon will keep you looking glammed out from day to night. Especially since it lasts for up to 16 hours!

    the revlon colorstay palette

    Promising review: “I absolutely love this mini palette. This is my everyday go to eyeshadow because it's neutral but can be smokey and bold of soft and natural. Colors last all day long!” —Reviewsforyou

    Get it from Amazon for $6.79.

    19. A hair finishing stick if you need some help slicking down rogue flyaways during the day so you can maintain a flawless finish. And because it's made with natural ingredients, you'll be moisturizing your hair too!

    Promising review: "I can’t believe this actually works. I’ve always had baby hairs, and they are so annoying to work with. I’ve tried hairspray, gel, etc. But nothing has worked as great as this finishing cream." —Christina

    Get it from Amazon for $5.76.

    20. Or an edge control gel for more coarse and curly flyaways and baby hairs!

    BUT please don't feel any pressure to lay your edges unless you way want to! Check out, "Just A Friendly PSA That You Don't HAVE To Lay Your Edges Down If You Don't Wanna."

    Promising review: "Hands down the best edge control I have ever used and I have used a lot of them on my natural hair. Stayed all day! No flakes and non greasy!" —seabea2013

    Get it from Amazon for $4.99+ (available in five sizes).

    21. A bottle of hydrating mist whose blend of rose water and kombucha will help keep your skin from feeling thirsty all day long.

    bottle of rose flower hydro mist

    Promising review: "This is the perfect wakeup drink for my skin when I have to get up early. After I jump out of the shower, I spray a few spritzes on my face and neck. I feel the coolness immediately, and it continues throughout the day. The only way I feel fresh and awake in the early morning is thanks to this miracle blend of flowers and herbs. Thank you, Pacifica, for crushing the skincare game! Favorite new product so far." —SCram

    Get it from Amazon for $10.28+ (available in two scents).

    22. A skin-softening and hydrating hand cream in a palm-size container that can be taken anywhere! It's enriched with meadowfoam seed oil and coconut fruit extract, so your skin will thank you after the fifty-leventh time you've washed your hands.

    a model's hand holds up the glossier hand cream container

    Promising review: "I am obsessed with this hand cream. It is amazing, not greasy at all, and feels so good on my hands. I use it every night before bed and love the feeling and the scent! Only wish it came in a bigger container!" —Joyce Z.

    Get it from Glossier for $18.

    23. A Tigi Catwalk curl amplifier to enhance your hair's natural texture when your curls fall a lil' flat! Just apply from root to tip while twisting your hair around your fingers. You'll have beachy waves minus the sunburn!


    Promising review: "OK, I have literally bought every curly hair cream, serum, and gel out there. I have 3c hair that is super thick and frizzes, and I have a graveyard of curly hair products that never worked for me in my closet. I bought this not expecting much, but I'm always on the quest for the next best thing. I first bought the sample size at Target. The smell is amazing to me — it is perfumey but I like that because I only wash my hair every three days. It is sticky but once you apply it to your wet hair, it dries nice and soft. The more you put on the crunchier it is but, I like it slightly crunchy for the first day. My second-day hair is perfect then. It is perfect on humid days and holds with no frizz. This has been my miracle product and I encourage you to at least try it. Let's face it ladies we all have different hair textures, curliness, and porosity. But if you have some kind of 3-type hair, you are going to love this product." —courtney

    Get it from Amazon for $8.63+ (available in three sizes).

    24. A Maybelline concealer will help you create a flawless canvas for all the bold looks you've been dying to experiment with. Dark circles? We don't know her.

    Kayla Suazo / BuzzFeed

    Promising review: "I love this concealer! It's the absolute best I've ever used. Nine hours after I put it on, I looked in the mirror to see if I needed to fix my makeup before going out to dinner, and my concealer still looked like I had just put it on. There was no creasing under my eyes (and I've got plenty of fine lines), and none of it had moved anywhere. I couldn't believe it, it looked so fresh. I'm reaching for this one daily now and will definitely be repurchasing." —Jill S

    Check out our Maybelline Instant Age Rewind Concealer review to learn more.

    Get it from Amazon for $4.33+ (available in 16 shades).

    25. A highlight and blush duo — lacking a little luster? Ready for some rouging? Get double the bang for your buck with this vegan, cruelty-free, and highly-pigmented pair.

    Coloured Raine

    California-based small biz Coloured Raine is a Black woman–owned beauty brand whose products are 100% cruelty free, and often vegan and paraben- and gluten- free!

    Promising review: “The colors are so beautiful and easy to apply and blend out. The formula is soft and creamy almost, love how it applies and looks on the skin.” —Huda A 

    Get it from Coloured Raine for $20.

    26. A double-ended waterproof eyeliner with a wing stamp so you get the perfect cat-eye every time! Admirers will think you have a resident makeup artist living in your mansion.

    A customer with a full face of makeup and a perfect winged eyeliner using the LA PURE eyeliner

    Promising review: "As a girl who wears a full face of makeup twice a week, I don’t get a lot of time to finesse the art of the winged eyeliner. Every time I attempt it, I get frustrated when the two don’t match. This product takes all of those problems away!!! You literally just hold the stamp, place it where you want your wings, press semi/firmly, and ta-da! You have perfectly matching wings. All you have to do after that is finish your eyeliner with the felt tip pen on the other end of your stamp." —Tori Menard

    Get it from Amazon for $11.95+ (available in two sizes).

    27. Or a highly pigmented eyeliner made using aloe vera extract and vitamin E for the most moisturizing cat-eye of your life. And you can expect this creamy formula not to budge throughout the day!

    Kulfi Beauty

    Kulfi Beauty, named after a type of South Asian ice cream, is a South Asian–owned small beauty brand that makes products that celebrate and empower the diverse needs of their communities.

    Promising reviews: "I wasn’t always an eyeliner person, but these Kajals have won me over! Now I find that my makeup looks incomplete unless I use one (or three) of these gorgeous colors!!" —Sarah N

    "These are just what I have searched a decade for. I've never had an eyeliner go on so smooth or effortlessly before. The color stays vibrant all day, not sinking into my skin or transferring elsewhere. I am in love with this product." —Andrea J

    Get it from Kulfi Beauty for $20 (available in five colors).

    28. A brow pomade (aka Boy Brow) from Glossier that thickens *and* conditions your eyebrows. Perfectly soft and fluffed brows are only a few flicks (and clicks) away!

    before and after images of a model's brows

    Promising review: "I wore this to a festival, and it stayed on through infinite sweat there. After the festival, I got hit by a car on the side of the road and after getting pulled out from under a car and going to the hospital, the only intact part of my makeup when I left the hospital was this brow product." —Glossier Customer

    Get it from Glossier for $16 (available in five colors).

    29. A hydrating mini lipstick whose pigment will offer the ultimate payoff if you need a secret weapon that'll add a bold touch to any look.


    Beauty Bakerie is a Black woman-owned, cruelty-free cosmetics company committed to providing the perfect shade range for people of color.

    Promising review: "I have always struggled to find a good lipstick that is pigmented, long-wear, and doesn't dry out my lips. I didn't think it existed until I tried these. OMG I'm hooked!!" —Hannah

    Get it from Beauty Bakerie on Ulta for $10 (available in five shades).

    30. An Organix curly hair mousse — keep this on you for bouncy curls that just won't quit! It's got the hold of a mousse and the hydration of a cream so you can make all your styling dreams come true. Even if you're on the go.


    This is designed to hydrate all hair types, but a lot of reviewers with 2c through 3c hair mentioned that this worked best for them.

    Promising review: "I've FINALLY found 'the one'!!! I've tried hundreds of products (including wasting tons of money on 'professional' products) for curly hair and none hold a curl like this! My curls are soft yet the hold is amazing. I used to have to diffuse my curls and then use hairspray to lock them in place, not anymore! Just put the product in, scrunch and go! It smells wonderful too! I usually never write reviews but after 30+ years of searching for the perfect curly hair product, I found it! Forget the more expensive brands and buy this! You will not be disappointed." —Robert Lyden Newquist

    *Another* promising review: "This product smells great, makes my hair so soft and keeps my curls in check even during the hot humid summer days. I love that my hair never gets frizzy when I use this product (normally in the summer my hair is like 100% frizz!) Anyone thinking about trying this product I suggest you do!" —Melissa

    Get it from Amazon for $6.97.

    31. A super-pigmented matte liquid lipstick from Maybelline for a bold lip that'll last all day long. Pucker up!

    Amazon, Jennifer Tonti / BuzzFeed

    Promising review: "This literally will not come off unless you use heavy-duty makeup remover (NOT makeup wipes). It is a little drying, but you can always put lip gloss or ChapStick over it after it dries. It's very pigmented. Probably my best liquid lipstick, and definitely my cheapest. I'm buying a second one after like two days of owning the first." —NJRO

    Check out our Maybelline SuperStay Matte Ink review for more deets!

    Get it from Amazon for $6.62+ (available in 42 shades).

    The reviews for this post have been edited for length and clarity.