We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.

    66 Reviewer-Beloved TikTok Products Under $20

    This foolproof laundry stain remover is about to make your wardrobe feel a whole lot safer on pasta and wine nights.

    1. A "flossing toothbrush" with two layers of bristles — regular firm bristles, and longer ones that are ten times thinner to clean deep in between your teeth and gums to mimic flossing. Reviewers love how deep the clean feels, and also how soft it is on sensitive teeth! 

    A toothbrush with two layers of bristles, one long and thin and one shorter and thicker
    Emma Lord/BuzzFeed

    Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines. 

    I personally bought this a few months ago and love it! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular. 

    Promising review: "This was another one of my TikTok purchases! I was skeptical but my kids hate flossing their teeth so thought this might help in between making them floss. They work amazing! My kids said they could see and feel a different on the first use and I agree! They are definitely with a try! I would suggest not pushing too hard, those tiny bristles really get in there and if you push too hard you nights be sore like I was. It felt like after going to a dental cleaning." —Amy N. 

    Get a two-pack from Amazon for $9.90

    2. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum designed for *all* skin types reviewers swear by for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses! 

    Reviewer before and after picture with redness healed from their face
    The bottle of serum

    Promising review: "I caved to the TikTok hype and now I am obsessed, lol! I have extremely sensitive skin but this was the first product that I didn’t have to go through a 'getting used to' phase." —Shelby

    Get it from Amazon for $19.99

    3. A ridiculously charming octopus-shaped blackhead remover you can use to gently scrub as part of your skin routine or in the shower to remove excess sebum to exfoliate pores and pull out blackheads, whiteheads, and other miscellaneous gunk from the day that you'd rather evict. 

    A black small octopus shaped remover in a reviewer's hand
    the cap off to show the salt on the top of the remover

    Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel

    *Another* promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

    Get it from Amazon for $12.50

    4. A buildable Glimmer Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade. 

    Reviewer with pink lip stain
    The clear glittery lipstick in its case

    Check out a TikTok of the Glimmer Glow lipstick in action. 

    Promising review: "This is such a pretty pH color lipstick, viral for a reason — it's very pretty to look at, it's not sticky at all, and the more you layer it, the darker the pink shows up. The only thing I don't like is the scent in it, I can almost taste it a bit. It's nice to have in my purse if I need a quick color while I'm out in case of sudden dinner plans or a meeting, because you can control the color saturation to how light or bold it is." —Kristina Bumbelow

    Get it from Amazon for $3.99

    5. A forever classic Hanes sweatshirt that will never stop being the comfiest thing you own — TikTokers especially love them for unexpected style combos (and recommend getting them oversized and wearing them with leggings for *maximum* coziness). 

    Promising review: "I, a 16-year-old girl, got a medium to have an oversized fit. For the people who came here from TikTok: IT'S AWESOME. The material is so soft and it’s a great price to put together that mini pleated skirt-and-collar outfit. I ordered the navy blue to see how it would fit first and I’ll 100% be ordering other colors." —abby

    Psst — if you have Amazon Prime Wardrobe you can try this piece out before you buy it! 

    Get it from Amazon for $9.69+ (available in sizes S–5XL and 17 colors). 

    6. A six-outlet wall charger designed specifically for larger chargers that also comes equipped with two USB fast-charging ports *and* a night-light, so your WFH setup is as organized as possible.

    Reviewer turning the light on and off the charger with items plugged in
    Charger with several large plugs in it

    Promising review: "Better than any strip! Saw this on TikTok and it’s everything. Love the auto night-light feature. So versatile and compact. Worth every penny. Will be ordering more." —Kelly

    Get it from Amazon for $17.97.

    7. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof.

    Before shot of a Buzzfeed editor without mascara
    After shot of BuzzFeed editor with long lashes
    Emma Lord/BuzzFeed

    Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.

    Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

    Get it from Amazon for $4.99.

    8. A no-spill dog bowl with a floating base that might make you think magic is real?? The design makes water easy to access, but controls the flow enough so it doesn't spill over or splash (plus the grippy base keeps it from tipping even when Fido gets very! excited! about hydration!!!). 

    Dog in a car drinking out of the no spill water bowl
    Amazon

    Promising review: "TikTok made me buy it and I'm glad I did. I thought my fur baby would have had a hard time getting the hang of drinking but he caught on pretty fast. Worth the buy." —Leah L. 

    Get it from Amazon for $16.63 (available in two colors).

    9. A copy of Burn After Writing, a guided journal that tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go. 

    Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try things different. You’re so much more than what’s been done to you and someone’s inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm

    Get it from Amazon for $7.32.  

    10. A painless, mint-flavored teeth-whitening pen that gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just...you know. Existing as a human with teeth.

    Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully

    Get a two-pack from Amazon for $13.59

    11. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that it'll be the BFF of every room in your house. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!

    Reviewer using it to clear up hard water stains in tub
    A customer review before and after photo showing the results of using The Pink Stuff on their stovetop

    A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

    Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? ...This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need such LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT

    Get it from Amazon for $5.97.

    12. An extra-large car cup holder because some of us aren't just thirsty, but PARCHED, and need our emotional support HydroFlasks at our immediate disposal at all times. This easily converts your car's too-small drink holder into the mega one you deserve. 

    Promising review: "I saw one of these on TikTok and I gasped!! I carry my Yeti with me everywhere, so usually it just sits in my passenger seat. But this is perfect so it doesn’t fly around in the seat. This fit in my Chevy Equinox perfectly. So far so good." —J

    Get it from Amazon for $16.95 (available in two colors).

    13. A super-chic minimalist glass tumbler that reviewers love for on-the-go iced coffee and water. I personally love mine because I am *terrible* at drinking water (the Wicked Witch of the West has nothing on me!!) but this straw situation has a weirdly good mouth-flow-feel (there is probably a more concise way to describe that, but too late!!) and it makes it more fun to hydrate. Also I am an aesthetic monster, and this ticks that box. 

    Editor holding glass tumbler with pink silicone lining and pink straw
    closeup of tumbler showing wooden lid
    Emma Lord/BuzzFeed

    Promising review: "I saw this product on TikTok and automatically liked it! I love that it comes in so many different colors and the top is wood. I drink lots of water and needed a cup I could take with me everywhere. I could also put iced coffee in it too. I love that it came with two straws, a clear one and white. I will be purchasing another one for my husband and also one for my mom in different colors!" —Rose

    Get it from Amazon for $12.76 (available in dozens of colors and in multiple packs). 

    14. A rose gold rechargeable electric lighter you can use to replace all your old gas ones. This one is not only chic as heck, but completely flameless, and made with a long stem so you can use it to light gas burners and larger candles without dealing with an open flame.

    A rose gold lighter with an electric current
    BuzzFeed editor lighting a candle
    Emma Lord/BuzzFeed

    This also comes in other pretty colors, but I am especially partial to this one because I bought it for my parents (their kitchen is entirely pink and one of my favorite places on Earth), and this was SO EASY to use — not to mention super safe! I'm a big weenie about fire (LOL, self-preservation) so I've always stuck to extended-arm gas lighters, but this is much better for the environment (plus cuter), so I feel a lot better about using it. You can read my full review of the Leejie electric lighter for more deets!

    Promising review: "Works like a charm. I saw this on a TikTok. Knew immediately that I needed it. I love candles and this is so much better than a match or lighter. It’s kept a charge for months. I use it several times a month." —dwhite3012

    Get it from Amazon for $10.99 (available in five colors).

    15. An enzyme-based laundry stain remover that works its magic in one wash to help you instantly get rid of all that discolored dried sweat, oil stains, or deodorant residue on your favorite clothes.

    Check out a TikTok of the laundry spray in action. 

    Puracy is a Texas-based, family-owned small business specializing in plant-based, chemical-free, hypoallergenic home products, with a donation made to local families in need with a portion of every purchase. 

    Psst — this spray also does a number on all those other miscellaneous stains in your life, like wine, coffee, soy sauce, makeup, and period blood! I recently bought this to test it for myself, and can attest to how well it works to get period blood out even after you've tried something else. I stained a pair of beloved bright-blue bike shorts in my sleep and tried to get it out with soap and water, but the stain was still there when it came out of the wash. I treated it with this, stuck it back in the wash, and BOOM, it's like it never happened (I panicked before I could get a before and after, please forgive me, laundry gods).

    Promising review: "For whatever reason, I am ALWAYS spilling things on my shirts and I cook every night (sometimes I remember the apron, sometimes I don't). My clothes are a mess by the end of the day. I'm not proud of it, but there it is. I have tried EVERYTHING there is to remove stains and this is the absolute BEST thing out there. (There is simply not a major stain remover that I have not tried.) The only thing close is a long pre-soak (I mean like six hours) in Oxyclean. With Puracy, you get the best result by doing it well in advance, but for me that is another plus because I would far rather spray them when I put them in the hamper than do it all at once just before I do the laundry. It seems to get everything out and I've never had any trouble with damaged fabric. I don't really review very much, but this is seriously outstanding." —NYC Buyer

    Get it from Amazon for $7.99.

    16. E.l.f.'s Poreless Putty Primer, a lightweight base primer that reviewers swear by for reducing the appearance of pores and helping their makeup apply more smoothly and evenly. 

    reviewer with their makeup done
    reviewer holding the tin of beige colored primer

    LOL, allow me to be the one to shout to GRAB THIS WHILE YOU CAN. Every time I've run out of it I've gotten mad at myself because thanks to TikTok, it's constantly out of stock. Now is finally our chance!

    Promising review: "Highly recommend. Learned about it as several influencers used it on TikTok. Tried it and it’s my favorite. Better than all the expensive brands I had tried before. Smooth application and does an excellent job! Excellent." —Binnyx1

    Get it from Amazon for $9

    17. A no-scrub weekly shower cleaner you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait 8–12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.

    A dirty shower with a yellow floor
    The shower floor all clean

    Promising review: "I have well water. Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three I sprayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo

    Get it from Amazon for $19.54.

    18. Peach Slices Acne Spot Dots, a hydrocolloid sticker that you can apply straight onto a zit to flatten it, reduce redness, and even suck the gunk out of individual trouble spots overnight. Personally *love* to see a problem magically disappear while I'm snoozing. 

    Reviewer wearing small round sticker healing a zit
    Small clear dots on a sticker sheet

    Peach & Lily is a skincare brand founded by celebrity esthetician Alicia Yoon that specializes in toxin-free, vegan beauty products made with recyclable packaging. The company plants a tree with each order, and a portion of its proceeds have gone to to Restore NYC since 2016. 

    Check out a TikTok of the acne spot dots in action. 

    Promising review: "This brand is so affordable and works just the same as the more expensive brands. I go through them so quickly so this is a plus! I’m generally a picker at my zits, but if I can get to one of these dots in time I save my face a lot of irritation and pain. I wear them at night and sometimes during the day, only takes about two to get rid of those pesky whiteheads, sometimes more for a big zit. They really suck everything out." —Savannah Wilson

    Get a pack of 30 from Amazon for $4.99

    19. A foaming garbage disposal cleaner you can plop into your sink, run a little water on, and let its blue magic fizz its way up to the top while clearing out all the gunk from your culinary adventures in one go. In other words, an easy, cheap sink maintenance routine that will keep you from calling costly plumbers to clear it up. 

    blue foaming cleanser pushing its way out of the sink drain
    Amazon

    Promising review: "I don't know what it is about these, but putting one down my sink and watching the foamy bubbles come up is SO satisfying. Really scratches an itch that I didn't even realize I had. I read about these in some article about popular products on TikTok and wanted to try them because my garbage disposal had not been smelling super lately. They did not disappoint! Super easy to use and leaves the disposal smelling fresh." —Liz R. 

    Get a four-pack from Amazon for $3.78 (also available boxed).

    20. A plug-in color-shifting mushroom light for anyone whose little cottagecore heart could use an extra dose of cozy to calm them down. 

    Reviewer holding white plug with pastel mushrooms and leaves blooming out of it
    The mushrooms lit up in the dark

    Check out a TikTok of the mushroom nightlight in action. 

    Promising review: "I LOVE this night-light. It's in my bathroom and is a lovely addition. It turns off the second the lights go on, which is nice because I don't have to worry about accidentally leaving it on. Super cute and the little itty-bitty lighting element does a good job lighting, just enough so I don't have to turn the main lights on in the middle of the night." —1Thand

    Get it from Amazon for $5.97

    21. A set of fast-acting Keurig cleaner pods you can simply put through a cycle on the machine to get rid of all the crusted-on grinds and residue that are *definitely* affecting the taste of your coffee, even if you haven't noticed over time.

    Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren

    Get a set of six from Amazon for $9.95.

    22. A bottle of nail and cuticle repair oil that you simply brush on your nail beds once a day to condition and strengthen all those brittle spots and painful hangnails, leaving you with thick, strong nails and nail beds you're not tempted to pick at all the livelong day.

    Promising review: "Found it on TikTok and I’m so pleased with the results. My nails are getting stronger and growing. And the best of all, not chipping. Love it." —sidna saavedra

    Get it from Amazon for $9.90.

    23. A mini vacuum cleaner for all those low-lift types of cleans on your desk or your car (read: for when you go to clown town on some Cheez-Its during your afternoon slump and left *plenty* of evidence behind). 

    The mini vacuum on a desk
    Amazon

    Promising review: "If your child is hard on their pencil eraser, then this is perfect for you!!! Every day my daughter’s desk is covered with eraser scrapes, pencil lead etc. I saw this on TikTok and got her this as a joke but it ended up being amazing. With a swipe across her desk, it’s all gone and I don’t have to clean it up." —TrendyInIndy 

    Get it from Amazon for $12.98+ (available in two colors and four styles).

    24. A power scrubber brush you can attach to a DRILL (!!) that basically does all of the hard grime busting for you, so you don't have to have sore arms for a week just because you dared to wipe down the shower.

    Reviewer using the brush to clean grime out of a tub
    one of the brushes attached to a drill next to a shower pane with half still fogged up and the other super clear

    Useful Products is a US-based small business established in 2007 by car wash owner, electrician, and former bodybuilder Anthony LaPolla that specializes in drill-cleaning brushes and attachments. 

    Promising review: "So I kept seeing this item on TikTok and thought, 'heck, why not?' I love this item for deep cleaning, whether it's car mats, shoes, or the shower." —A. Givens

    Get it from Amazon for $18.95 (available in six styles).

    25. A bottle of Elizavecca Hair Treatment, an Olaplex-like repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.

    Reviewer with curly hair holding a strand of it out
    Reviewer with straight blow dried hair

    This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them! 

    Promising review: "I saw this on TikTok, and in between other compares products that were four times the price, I decided to bite the bullet and buy this — let me tell you, best decision ever! I shampooed my hair, then heavily massaged this in, from ends to scalp. The carton says 5–20 minutes... But I ended up leaving it in for two days! And after washing it out, my hair was so shiny, bouncy and CURLY! My curl recovery journey has been long, but this has helped restore so much vibrance and shape to my hair. My mom has been stealing it from my bathroom every couple of days, after having similar results on her hair. Going to need to buy a few more to ward her off." —curlyhead3

    Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

    Get a bottle from Amazon for $7.50.

    26. A progress-tracking jump rope that's not only durable and designed for ease of use, but keeps track of how long you've been jumping and how many jumps you've gotten in to give you an accurate assessment of your workout at the end, whether you're bopping along for ten quick minutes during your lunch break or going for a full sweat sesh. 

    Promising review: "It should come as no surprise that I bought this thanks to a TikTok influencer, and honestly, I'm glad I did. I wanted a way to exercise that was both fun and did not include going into a gym (where literally no ones wears a mask), and a jump rope seemed the perfect solution. I love the counter — that was the draw — but it also counts your calories and the amount of time that you've spent jumping to track your progress. I will say jumping rope is not as easy as I remember as a child, but I'm excited to continue using this product and get better and better at it. Definitely worth the purchase." —Nicole Osti

    Get it from Amazon for $12.67 (available in seven colors). 

    27. Emergency Stain Rescue Stain Remover, an all-purpose cleaning spray that's really out here doing the *most* — you can use this on carpet, upholstery, or clothes to help banish both new stains and old ones. This stuff can tackle anything from ketchup to blood to paint to coffee to caked-on deodorant stains. 

    reviewer before photo showing a yellow stain on white fabric
    same reviewer's after photo showing the stain gone

    Check out a TikTok of the "Emergency Stain Rescue" in action. 

    The Hate Stains Co. is a small business that specializes in fast, powerful, and nontoxic stain removing products. 

    Promising review: "I've tried Shout wipes, stain removal pens, and all the other tricks in the book. This removes organic stains from sweat better than anything I've tried thus far. I followed the directions, got the fabric wet, sprayed it on, and left it to chill for an hour. When I came back, I was dumbfounded. I can't believe I didn't have this sooner, I'm about to buy a gallon!" —Mark Bogumil

    Get it from Amazon for $7.94 (also available in packs of two or three, and with on-the-go wipes). 

    28. A rolling garlic mincer that does all the work for you — as much as you love being able to ward off vampires by smelling like garlic for the rest of the day every time you try to do it yourself!! 

    person rolling minced garlic into the circular GarlicZoom gadget
    Amazon

    Promising review: "I cook a lot and I hate mincing garlic. Hate hate hate it. I saw this on TikTok and immediately bought it. I love it. It works great. Only issue I have is that it's a little difficult to clean, I don't have a dishwasher but I'm sure if you have one it will be a breeze to clean. Other than that I love this." —Heather Feather

    Get it from Amazon for $12.90+ (available in two sizes).

    29. An adorable little USB-powered color-changing whale nightlight so you can feel like a land mermaid carting your new under-the-sea BFF around your space. 

    A reviewer tapping on a whale nightlight to change its colors
    The small whale nightlight on top of some towels

    Promising review: "Adorable! I love all of the colors and how there are no batteries needed, you charge it through USB. It soft and doesn’t have anything that can be swallowed so it’s perfect for little ones. I should mention I bought this for my teenage children who love it too. They saw it on TikTok." —DentalDork

    Get it from Amazon for $18.99.

    30. An internet-beloved set of makeup sponges for expert-level blending and coverage. It works for foundation, BB cream, powder, *and* concealer, plus wet or dry, so basically it's working harder than I have for *checks watch* my whole life.

    Reviewer with foundation blended on their face from the sponge
    Five tear-drop shaped makeup sponges in different sizes and colors

    Promising review: "Don't hesitate, just buy these. I was using the Real Technique sponges for years and I bought these on a whim after seeing several TikToks praising these. I love these sponges and the price. I apply liquid foundation with a damp sponge and these work better than Real Techniques. They are dense but soft and 'bouncy.' I wash mine between each use and these hold up very well and much better than the RT. Very happy with my purchase and the price. Will definitely continue to buy." —chris

    Get a set of five from Amazon for $8.99 (available in four color combination.

    31. A bottle of Mike's Hot Honey to instantly elevate every dish you make to "my compliments to the CHEF" level. You can add a pinch of sweet and a kick of spice to anything from pizza to salads to tacos to — be still my '90s bb heart — grilled cheese.

    A bottle of the honey drizzled on pizza
    Amazon

    Promising review: "Saw someone try this in TikTok and knew I needed it. It’s so good and sweet and spicy. I love it on fried chicken and even pepperoni pizza. It’s delicious." —Tricia

    Check out BuzzFeed's review of Mike's Hot Honey for more info!

    Get it from Amazon for $13.49.

    32. A set of effective extra soft toothbrushes perfect for anyone whose gums are like "could you please NOT" with harsh bristles — these dentist-recommended alternatives are a perfect solution. A lot of folks who are pregnant or recently got braces or dental work done also swear by these! 

    Promising review: "I bought these for our eldest son who recently got braces. Other brushes were irritating his gums, and I happened to see these on TikTok, so I thought what could it hurt. My son loves them — cleans his teeth, and no irritated gums. Will definitely be buying more in the future. Highly recommended." —Stina

    Get a six-pack from Amazon for $9.99 (available in six color combos). 

    33. A set of exfoliating gloves for the bath or shower you can use to ~deep clean~ all over your body, letting you get extra specific about the exfoliation pressure because you're using your own hands to do it. These also come in three different textures — light, moderate, and heavy — so you can get one to best match your skin sensitivity. 

    Promising review: "This is one of my favorite purchases. Not gonna lie, TikTok made me buy this. So I buy it and I’m still a little nervous because it’s literally a glove. But nah, I used it with liquid body soap and I’ve never felt so clean in my whole life. I got out of the shower feeling like a freshly birthed baby. My skin had never felt so clean and I questioned how I went 32 years without this." —Brittney

    Get a pair from Amazon for $7.99 (available in three textures and as sets of two or three). 

    34. A shampoo scalp massager you can use in the shower to massage and exfoliate your scalp, so you can get all of the relaxing decadence of feeling like someone is massaging your head without physically going to a salon. Psst — a lot of reviewers mention this has also helped with psoriasis, dandruff, and scalp tenderness!

    BuzzFeed editor holding pink scalp massager with silicone bristles
    editor showing other side where there's a gripper for fingers
    Emma Lord/BuzzFeed

    I started using one of these a few months ago and WOWZA, it really helps you get extra mileage out of your shampoo. I have a whole lot of hair on my head so sometimes it's a struggle to feel like I've soaped up my whole scalp thorough, but this was a very effective way to spread out the suds and really get them to the roots. I was worried it might tangle in my hair, but it was totally fine on that front, too. I've noticed that my hair has been a little less greasy at the roots since I started using it. And I'm echoing a ton of reviewers here when I say it just feels reeeeeally, really nice.

    Promising review: "I saw this little thing all over TikTok and everyone swore by it. To be honest, they’re right and I now swear by it. It’s perfectly soft and sturdy to massage the scalp. Works shampoo into roots, helps with dry skin and such. I absolutely love it and I use it every time I wash my hair. I most definitely would recommend to anyone. Don’t hesitate." —Z

    Get it from Amazon for $6.98 (available in three colors).

    35. First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant to help exfoliate and smooth skin by dealing with rough patches or dry bumps — a lot of reviewers with keratosis pilaris and similar skin textures swear by this! 

    Before and after image of a reviewer with bumps on their arm and without
    The tube of scrub

    Promising review: "I saw this on TikTok and Instagram. I decided to try it and it really works. I used it on my thighs and upper arms. I noticed a difference the first time and even more the second time!!! Fabulous product. Worth every penny." —Lana

    Get it from Amazon for $12 (available in three sizes). 

    36. A silicone toilet brush and bowl set reviewers love because it actually gets the job done the first damn time, and also because it's soooo much easier to wash and maintain than regular scrubbers, which can stain and accumulate some rather unsightly gunk. It even has a secret tweezer in the handle to get hair and debris unstuck from drains! 

    Promising review: "This is a great item. I also found this on TikTok." —Laura Young

    *Another* promising review: "This is a surprisingly great toilet brush. I never thought there was such a thing as a 'great toilet brush' or that I would feel compelled to write a review for it. However, it cleans up toilet bowl stains quickly. The brush is tough enough to clean the bowl. Additionally, the silicone dries quickly, so there is less of an opportunity for germs to reproduce. Dirty water never accumulated in the holder, as it does with some traditional bristle brushes. The brush also doesn’t stain, so you don’t have a dirty brush by the toilet advertising the fact the you needed a toilet brush in the first place. I also like the bowl, which neatly holds and hides the silicone bristles while the brush isn’t in use." —Alexander Abels

    Get it from Amazon for $9.99

    37. A self-adhesive paper towel roll holder you can install on the the wall or  bottom of a cabinet to free up counter space (and prevent your paper towels from getting mucked up from things that might spill on the counter!). 

    The metal bar roll holder attached to the side of a wall by a kitchen sink
    The holder installed under a cabinet
    Amazon

    Promising review: "Saw this on TikTok and have no regrets! Sturdy and super easy to apply. Great bang for the buck!" —E. Bucci

    Get it from Amazon for $12.99

    38. A six-piece (!!) set of high-performance matte lipsticks at a *fraction* of the price of its competitors that stays the heck put without drying or cracking your lips by the end of the day. (Seriously, reviewers are DRAGGING major brands in their comments, these are so cheap and effective.) 

    Reviewer wearing red matte lipstick
    Reviewer wearing all six shades of pink and red matte on their hand

    Promising review: "What can I say, I saw a TikTok about this lipstick and for $10 had to try it! The reviews are right, for some reason this lipstick is better than even $20 name brand ones bought from Ulta. Not only does it smell great, but dries in under a minute and survived eating a cupcake, a Starbucks drink, and an entire evening out, no smudging and had to be removed with a makeup wipe. Fantastic product!!" —Claire

    Get a six-piece set from Amazon for $11.88

    39. A pair of lightweight chunky hoop earrings perfect for anyone who is *very* picky about their aesthetic — you can get these in three different colors and four different sizes to make sure they exactly suit your vibe. Reviewers also love how comfy they are for all-day wear! 

    Reviewer in rose gold small hoop earrings
    Closeup of earrings on a table

    Promising review: "OMG I’m obsessed with these earrings. They’re so pretty and lightweight. I never usually order earrings off Amazon but decided to get some since I saw them on TikTok. They’re great quality and I usually can’t wear fake jewelry since it makes my ears itch like crazy. This one didn’t do that at all. Another problem I have is earrings being super uncomfortable to sleep in but this one doesn’t do that either. I’m going to literally get every single size they have since I love it so much. Highlyyy recommend." —Ziyana Iyer

    Get it from Amazon for $13.95+ (available in four sizes and three colors). 

    40. A set of satin pillowcases that not only have a cooling effect, but are soft on your skin and create less friction for your hair so it won't get as tangled while you sleep.

    A model hugging a pillow with a black satin case
    The gray satin cases on pillows on a bed
    Amazon

    Promising review: "My hair has never been better! I got this because of TikTok and it has done wonders for my hair. My hair isn’t frizzy or dull-looking when I get up in the morning." —Aaron Key

    Get a set of two from Amazon for $9.99 (available in 23 colors and three sizes).

    41. A set of sophisticated cylindrical wineglasses to elevate your Friday wine-cheese-and-Netflix nights so instantaneously that you'll feel like an extra in one of those Shows About Rich Families Who Fight All The Time. 

    A cylinder shaped stemmed clear wine glass with pink gin in it
    The glass with white wine in it

    Promising review: "I saw these wine glasses on TikTok and had to order them. They are perfect! Will be purchasing again as gifts for my friends!" —diana

    Get a set of two from Amazon for $18.95

    42. A set of durable matte hair clips designed for all hair types that are so comfy a lot of reviewers say they're a go-to for all-day wear. Sorry @ headbands, the clips are taking this one!

    Reviewer with hair up in green claw clip
    Claw clips in green, black, beige, and pink

    Promising review: "I will admit I bought these from seeing them on TikTok and I needed new clips for my thick hair. I am not disappointed and beyond glad I got them. The colors are gorgeous and they stay put without hurting my head. I'm very impressed." —Amazon Customer

    Get a set of four from Amazon for $8.99 (available in five color combos). 

    43. An all-purpose car upholstery cleaner so you can go ham on the interior of your car and lift up all the stains in one deeply satisfying go.

    Promising review: "Works great! I saw a video for this product on TikTok, and knew that I needed it in my life. I love it, and it helps keep my new car looking clean and new!" —Alison Crawford

    Get it from Amazon for $16.97.

    44. A tiny milk frother that makes rich, creamy froths in seconds, because why stop at regular tea and coffee when you can have velvety-soft milk tea and lattes?

    Reviewer image of white marble handheld frother on its stand
    Reviewer using the frother to frother milk in a cup

    Promising review: "So I’ll admit I got this on a whim after a TikTok video, however I’m in love with this thing! It’s so much fun to use and you make your at home drinks feel so much more special. It’s easy to use and froths pretty quickly if you’re on the fence I’d say what are you waiting for buy it already!" —Denise

    Get it from Amazon for $19.99 (available in seven styles).

    45. An ultra-fine continuous water mister *perfect* for misting your hair and face when you need a little bit of a touch-up or a refresh but don't want to feel like you just got hosed down in the yard. This is also a great alternative to aerosol bottles! 

    Model using the mister to spray their long hair
    Model spraying misted water out of the white mister
    Amazon

    Promising review: "Another amazing product TikTok made me buy. Was looking for some thing for when I wet my hair in the mornings. My old typical spray bottles kept breaking or leaking. This one has a longer spray time and the mist is perfect when I don’t want to get my hair too wet. All in all worth it especially for the price." —M. Zuniga 

    Get it from Amazon for $9.99+ (available in four sizes). 

    46. A slim organizer tray for your cutlery to save you so much drawer space that you'll feel like you just opened an extra pocket in the time-space-fork continuum. No more jamming the messy drawer shut and praying it stays that way, y'all!

    slim silver organizer in drawer with cutlery slid into it
    Amazon

    Promising review: "TikTok has done it again and made me spend money on unnecessary things. However, it was definitely worth it! I love the durability and space it saved me. Compared to larger and bulkier flatware organizers. Hands down, good purchase!" —Sierra

    Get it from Amazon for $11.98.

    47. The internet-famous Revlon oil-absorbing volcanic face roller you simply swipe over your face like a magic wand that makes excess oil disappear — super convenient and *way* less wasteful than using blotting strips and time wasting than fancy powders that need a ton of blending work. 

    Reviewer showing results of using Revlon volcanic facial roller
    Revlon volcanic roller ball

    Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.

    Get it from Amazon for $13.40.  

    48. heatless curling rod headband that you can wrap your hair into before you go to bed at night, then wake up in the morning with big lustrous curls (and no heat damage from your frenemy the curling iron!). 

    Reviewer with long hair in wide curls
    Contents of the set in a cheetah print laid out

    Each set comes with a curling rod, two hair scrunchies, a claw hair clip, and two duckbill hair clips to set it in place. These are designed to work with all hair types, but work best if you roll them with damp hair! 

    Promising review: "Before purchasing, I’d seen a lot of reviews and tutorials on TikTok showing the results. My hair is thick, coarse, and naturally wavy, so I figured this might be a good alternative to rollers that are time-consuming to put in, difficult to sleep in, and ultimately not worth it. And MAN was I right to be hopeful. Wrap pieces of damp hair around it before bed, the tighter the wrap, the tighter the curl. Easy to sleep in since there’s nothing on the back of your head, and my curls are BOUNCY the next morning. My only complaint is that it doesn’t help give any top-volume, but nothing some teasing can’t fix. 10/10. I’ll never go back to a curling iron." —Mariah

    Get it from Amazon for $9.99 (available in three colors). 

    49. A dishwasher magnet so nobody ever has to do the awkward guessing game of "what is the current status of this plate I want to eat off of" (or worse, nobody accidentally puts a bunch of dirty dishes away 😬).

    A customer using the magnet
    The magnets

    Promising review: "I bought this because of a TikTok video. Super cool and now nobody has to ask me if the dishes are clean or not." —D. Washington

    Get it from Amazon for $7.99 (available in five styles). 

    50. A reviewer-beloved anti-dandruff shampoo to relieve flaking and itching and help prevent outbreaks by getting directly to the root. A lot of reviewers mention that it not only started working from the first use, but it *also* helped with shedding and hair loss caused by dandruff in the first place.

    This shampoo was designed to work for sensitive scalps, color-dyed, and chemically processed hair, as well as for all hair types and textures, with reviewers with 3b–4c curls mentioning it worked for them.

    Promising review: "I saw this product from a TikTok video. I was hesitant. I have been dealing with dandruff for almost 10 years, fortunately not that heavy but enough where it was embarrassing. I tried everything. Leave in conditioner, tea tree oil, Head and Shoulders, etc. One brand did work for a couple of days but that's it. But this product has worked EFFECTIVELY. Dandruff-free for two months so far. Can leave your hair feeling a little dry so just use conditioner and it will balance out. If other products aren't working for you with dandruff I can confidently recommend this one." —Martin C. 

    Get it from Amazon for $15.47.

    51. A Saucemoto dip clip so you can enjoy the sweet, delicious freedom of dipping your fries into ketchup at a red light without cosplaying as that red light when the ketchup ends up all over your lap.

    sauce dip clip
    reviewer dipping waffle fry in sauce being held by clip

    Promising review: "How did I go so long without one of these??? The Saucemoto was my first 'TikTok Made Me Buy It' purchase and I have no regrets. It clips easily to my car's vent and the sauce cups clip in easily so I can dip and drive. No more trying not to dump the sauce by accident while steering with the same hand that's holding the dip cup. It even comes with a dip cup for those places that do the pouches for their sauces rather than the cups. (I'm looking at you, Arby's.) Ya know, you end up squeezing the sauce onto the wrapper that's balanced on your lap and you end up getting some sauce on your steering wheel. OR you try the whole 'wrapper and sauce on the passenger seat and try to dip while watching the road,' which usually doesn't turn out so great." —Pleasure Pamela

    Get set of two from Amazon for $11.99.

    52. soap pump dispenser that deserves an award for Making Life A Little Bit Easier — you rest your sponge on top of it and press down and voilà! Instantly soaped-up sponge. 

    Promising review: "I first saw this on TikTok and I wanted it immediately. This makes washing dishes easier and faster. All you have to do is give it a pump or two and you’re good to go. It's 5/5 stars for me." —Sal

    Get it from Amazon for $8.98 (available in two colors).

    53. A cheap and reliable suctioning phone stand you can attach to the shower or mirror to easily film content or FaceTime hands-free. To get a lil' meta about it, this is a beloved TikTok product that people use to film TikToks. 

    Promising review: "My daughter saw this on TikTok and she begged me to order it for her. Wouldn't shut up about it. Now every time I go into her room she's using it! So thanks so much for making these, she loves it!!" —Blu Scales 

    Get it from Amazon for $14.99

    54. An Onset soap eyebrow kit, an eyebrow pomade that doesn't just fluff up your brows for a little extra ~drama~, but holds them in place all the livelong day. It's basically like getting a whole bunch of extra eyebrow thickness without any effort!

    Promising review: "Saw this on TikTok and after looking around where I live for some clear soap and coming up short I decided to try these out. They are a great value for the price. Super easy to use and give a great effect on the brows." —Linds

    Get a set of two from Amazon for $7.99.

    55. A set of itty-bitty dermaplaning razors you can use to take care of those lil' unibrow hairs that keep dodging your tweezers or work whatever face fuzzies you might want to take care of in a gentle way.

    Reviewer using the tool to dermaplane their face
    Model using tool to shave hair above the eyebrow

    This tool also helps soften skin by gently exfoliating as you use it!

    Promising review: "I saw these on TikTok and was skeptical but they work so well. I use them for any facial peach fuzz and to shape my eyebrows and they're perfect." —Megan Kopicko

    Get a set of three from Amazon for $5.67.

    56. Maybelline's Instant Age Rewind concealer, an inexpensive lightweight concealer for anyone who wants to quickly touch up before Zoom calls or walks around the neighborhood, but doesn't want to commit to a whole layer of foundation. This also helps cover dark circles without caking and reduces puffiness.

    BuzzFeed editor applying the concealer under eyes
    BuzzFeed editor showing the under-eye coverage
    Kayla Suazo / BuzzFeed

    TBH, at the start of the pandemic I started using this myself (although this is former BuzzFeeder Kayla Suazo's lovely human face above), and I am mad that I wasted time with other concealers for so long. I am a deeply impatient person who likes to look good and does not like to put in effort in any way, shape, or form, and Maybelline created this so that people like me could gracelessly slap it on in the morning and be like "OKAY, REFLECTION, YOU GOT THIS" before being on their merry way. It never cakes, I look way more awake than I have any right to, and I never struggle to blend it the way I do with other concealers. 11/10 subscribe.

    Promising review: "Throughout high school I never knew how to do makeup. But then I heard this product was the absolute best on TikTok. And trust me, they were not lying. It has really good coverage and hides my 'raccoon eyes.' And the best part is that a little bit goes a long way. So if you’re starting out or want to try something new I definitely recommend you try this out." —Liela Lee

    Check out BuzzFeed's full review of Maybelline's Instant Age Rewind Concealer for more deets.

    Get it from Amazon for $8.80 (available in 14 shades).

    57. Juno & Co.'s Clean 10 Cleansing Balm, a game-changing makeup remover made with a blend of pearl barley and vitamin E that reviewers adore for getting that ✨ CLEAN clean✨  feeling — it's designed to leave zero residue or oiliness, *plus* brighten skin and reduce hyperpigmentation and dark spots. 

    The clear balm in a container
    Amazon

    Promising review: "I LOVE THIS PRODUCT!!!! I found it on TikTok and OMG!! It works so well. I don't have to sit there and rub the crap out of my eyelashes to get the waterproof mascara off. I will admit, it doesn't take 100% of the makeup off but about 95% of my makeup comes off. It is not water-resistant, as emulsifying it with water helps take the makeup off. I have not found a better makeup remover, and yes that includes Micellar Water (which also works well but leaves my skin feeling oily). With this cleansing balm my face feels hydrated and smooth. LOVE LOVE LOVE IT!!!!!!!! 1000/10 would recommend!!!" —Deetje Frederick

    Get it from Amazon for $14.99

    58. A facial applicator brush to make your nightly skincare routine *so* much tidier — this helps you evenly spread the product on your face without also spreading it all between your fingers and under your nails while you're at it.

    Promising review: "I absolutely love these. I saw them on TikTok and ordered them right away. I've been using them for months now and they make applying masks so much easier. I get a much more even application than I did with my hands or with other brushes. Extremely easy to use, clean, and store. Love love love!" —Caterina

    Get a two-pack from Amazon for $5.50.

    59. An Eos shea butter shaving cream to truly change the GAME for sensitive skin or anyone prone to razor burn — this smooth, hydrating formula may feel different than your typical shaving products when it goes on, but the results speak for themselves.

    Promising review: "I found this on TikTok and decided to try. I have sensitive skin and after using this I had no razor bumps! It’s weird because it doesn’t get sudsy and foamy like regular shaving cream, but this is much more moisturizing and smells great! Will definitely be using from now on." —Luis

    Get it from Amazon for $3.97 (available in seven varieties, including a sensitive skin version!). 

    60. A two-stage knife sharpener, because those blades you bought back in the day?? They're probably super dull by now. Instead of replacing them with pricey versions, ~refresh~ them with this.

    Hands running a knife through the small sharpener
    Amazon

    Promising review: "Very sharp. I was about to buy a new set of knives until I saw this on TikTok. Works perfectly." —D'sons&Co

    Read our full review of the KitchenIQ knife sharpener for more deets.

    Get it from Amazon for $7.12 (available in four colors).

    61. A cooktop and stove top cleaner kit so effective at removing scorch marks and burnt food it'll restore your kitchen back to its shiny original state just like The Great Pasta Sauce Incident Of 2021 never happened. 

    Promising review: "This product is amazing!!! I cannot believe what it took off our stovetop! We bought a house and the electric stove was left and I had tried everything to get it looking new and clean, EVERYTHING. I'd seen this on TikTok and figured I’d give it a shot and WOW am I glad I did. Hello new clean stove." —Kindle Customer

    Get it from Amazon for $18.98

    62. A portable door lock for some extra peace of mind, especially when you're traveling or in an unfamiliar place — this is super easy and discrete to install and take off, making it hassle-free to boot. 

    lock on door
    how to guide for door lock

    Promising review: "My apartment door has a deadbolt but no lock on the door handle. The latch is also misplaced so if it’s not dead bolted anyone can just push my door open. Took a few tries to get this right but makes me feel much more secure and it’s easy to use when you get the hang of it! I also take this with me when traveling as it fits almost all doors. Definitely recommend, thanks TikTok for showing this to me." —Anna

    Get it from Amazon for $14.99.

    63. A broom for pet and human hair that can work on any type of floor, but is specifically designed to pull it up from the carpet faster and deeper than even a lot of vacuums can reach. In less than five minutes you'll find out what color your carpet's *actually* been the whole time!

    BuzzFeed editor holding broom with black silicone bristles
    BuzzFeed editor holding up clump of gross hair
    Emma Lord/BuzzFeed

    An embarrassing confession: I do not have a pet, but I shed like nobody's business. My hair gets so ingrained in the carpet that a vacuum truly does nothing for it, so I often was just unrooting clumps of hair from the floor with my hands (sorry for the visual). I bought this broom and it immediately started pulling it up GOBS of hair. My carpet, like, genuinely changed color (turns out the pink was supposed to be much pinker, whoops). Anyway, do with that semi-horrifying information what you will — you can read my full review of the pet hair broom for more deets.

    Promising review: "I have two long-haired dogs and my larger dog (a standard Aussie) sheds a lot. It's a constant hassle to clean up and it doesn't seem to matter how often we vacuum, there's always more hair. I saw this product on TikTok and thought it might be worth a try to get up more hair from our carpets. It worked really well. I personally found the 'squeegee' side worked best on the carpet, but the brush side worked well on the tile." —Amazon Customer

    Get it from Amazon for $16.99.

    64. A squishy universal cleaning putty to get into all your space's nooks and crannies, like keyboards and AC units and the vents in the back of your printer. Take THAT, Cheez-It dust. 

    Model using putty to clean keyboard
    Amazon

    Promising review: "This product does exactly what it says it does. I saw this product from TikTok. I was surprised at how easily it picks up dust and small debris, especially from inside of vents and cup holders. The only complaint is the very artificial smell when you use it. It doesn’t last, just when it’s out of the container!" —Loren

    Get it from Amazon for $6.99.

    65. A cloud-shaped magnetic key holder for an absurdly cute storage option for keys that will prettttyyy much guarantee you never lose them again. 

    Promising review: "So, yes, TikTok made me buy this, but so far I really like it. It's obviously very adorable and offers a charming spot to keep my keys that works with my entryway. I'm really surprised by how strong the hold is for such a small object — I carry my car fob and a few keys and so far it's holding strong. I hung it with Command strips to avoid any potential damage to the wall and I will say make sure it's level as the hold is not so good on an angle (but that was from the original in-hand testing). Definitely recommend and for the price, I'm very tempted to get one for my at-work office." —D. Carter 

    Get it from Amazon for $6.98.

    66. A container of Museum Gel, a clear adhesive that cat owners and parents swear by — you can apply this to the bottom of glass or crystal to keep it locked in place on a surface, and it won't leave any residue behind.

    Psst — people who sell jewelry like rings and want to balance them on a surface for photos also swear by this! 

    Promising review: "Saw this on TikTok and I honestly absolutely love it. I use it to keep my drawer organizers from sliding around. This stuff is amazing and I wish I had known about it forever ago." —Abby

    Get it from Amazon for $13.97

    Reviews have been edited for length and/or clarity.