But delete that image from your mind because Kendall now has blonde hair.
She likely underwent the change — aka threw on a blonde wig — for her surprise appearance at Burberry's Spring 2020 show at London Fashion Week.
And tbh she looks like she could have been born a blonde.
This isn't the first time Kendall has gone blonde for a fashion show.
She was honestly unrecognizable.
Her hair looked even lighter when she partied afterwards with Gigi Hadid.
At this point, every member of the Kardashian-Jenner family has gone blonde at least once.
Kylie went just as light last summer.
Khloé has been wearing light blonde hair for some time now.
Kris Jenner wore a blonde wig this past May at the Met Gala.
And — gasp — even Kourtney Kardashian has dabbled with blonde hair (aka a blonde wig) as she did when she went undercover for Jimmy Kimmel Live! in 2017.