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    35 Things That Are Just Really Great Treat-Yourself Purchases

    "You're welcome." —you to you

    1. An awww-inspiring teddy bear ears cat cap that may seem like more of a trick than a treat to your floofy friend, but is ~ear~ to bring smiles to all the humans of the house (and of Instagram).

    2. A super sweet and inspirational mirror sticker here to boost your mood and confidence as you get your gorgeous self ready in the morning.

    mirror sticker reading "you look amazing' in black cursive letters

    3. Fruity Revlon Kiss lip balm, a tinted SPF 20 lippie that's like your fave scented lip balm of your youth all grown up and made more practical. Listen, sun safety is sexy!

    4. Positively squee-worthy baking utensil statement earrings even the Great British Baking Show judges would probably a-Prue-ve of.

    white, pink, purple, silver, and teal drop earrings shaped like spatulas and a whisk in a utensil holder

    5. Brooklyn Botany's amazingly affordable brown sugar scrub that smells sweet but is tough on dry, dead skin, acne, and even stretch marks, and costs about a tenth as much as a spa day.

    6. A sleek Instax Mini Bluetooh phone photo printer that pairs to an app so you can apply Snapchat and Insta-level filters to IRL prints that won't disappear in 10 seconds — or even 10 years. It's worth the splurge for the convenience and lasting joy it'll deliver.

    7. A shimmery, long-wearing Revlon eyeshadow hundreds of reviewers adore for its glam look, creamy texture, and smooth blendability.

    8. Or Glossier's new Monochromes eyeshadow palette that offers your fave shade in three finishes — matte, satin, and metallic — so you can mix, match, and blend to your heart's (and lids') content.

    9. A brilliant edge brownie pan so every piece is like a corner piece, for sweet-toothed folks who prefer to live life on the ~edge~. Name one thing more irresistible than a crispy-edged brownie straight out of the oven, I'll wait.

    You can also use it for savory dishes that are even better crispy, like mac 'n' cheese, lasagna, or casseroles. Plus, it comes with a spatula and some brownie recipes!

    Promising review: "There isn’t anything I don’t like about this pan. I was concerned that it’d be hard to clean with all the corners, but it isn’t at all. Bakes evenly. This purchase made my happy home happier!" —Borelified

    Get it from Amazon for $36.95.

    10. A genius Pick 'N Peel stone kit that comes with a lava rock coated in latex-based glue, a refill bottle of the glue, and a picking hook, so you can oh-so-satisfyingly pick away whenever the urge strikes. *So* much better than picking at your skin, but just as soothing.

    11. A totes adorbs, teeny-tiny Dash waffle maker available in a classic waffle version or with cute shapes to add some fun to breakfast, snacks, brunch, or literally any time you decide is waffle o' clock.

    12. A hilarious sticker any true Nick Miller fan will understand as a true symbol of friendship. Are you tearing up a bit? Same.

    sticker shaped like a cookie with text "gave me cookie got you cookie" and little hearts

    13. Sleek and minimal monochrome, fine-tip gel pens with the ~write~ stuff to feature prominently in the Pinterest-worthy desk of your dreams.

    the red, peach, lavender, blue, and green retractable pens in their cute box next to a page showing their fine tip writing in their respective colors
    red, purple, blue, teal, and yellow set
    Amazon

    Promising review: "Initially just bought these pens for the look; however, once I got them, I was impressed with how nicely they write. I had bought another pack of $20 pens that I got just for function, and I think these ones write just as nicely. These definitely feel like a good value — both cute and actually work well." —Amazon Customer

    Get a pack of five from Amazon for $6.98 (available in seven color combinations).

    14. A wonderfully spoopy peekaboo black cat pendant necklace that's perfect for Halloween, but also adorbs if you find yourself ~feline~ like wearing it year-round.

    15. A compilation of New York Times crossword puzzles edited by the famed Will Shortz that go from Monday (easy) to Friday (hard) so you can pick the perfect boredom buster for your mood (and how awake on a scale of Monday–Friday your brain feels) on any given day.

    the book cover

    16. A pastel faux-croc baguette bag from Insta-famous label JW Pei for anyone who wants a '00s-tastic, designer dupe look and a bag that's the perfect size for day *and* night. Oh, and a zillion compliments — you definitely want (and will get) those.

    17. A puffy-sticker making kit you can purchase under the guise of a gift for the kiddo in your life, but actually have even more fun than they do using it. After all, you're never too old to know that puffy stickers are the best kind of stickers.

    18. tiny dinosaur beginner crochet kit that's so cute, I'm not sure it's even allowed. You need a new hobby (and that FACE) in your life ASAP.

    small green and yellow crocheted dino in front of the kit
    The Woobles

    This Asian-owned small business specializes in squee-worthy amigurumi (the Japanese art of making small stuffed animals from yarn) kits and provides tutorials for every step of the process on their site, so even total novices won't feel lost. The kit comes with yarn, stuffing, plastic eyes, an already-started piece of crochet material, a stitch marker, a needle, a PDF pattern download, a carrying bag, and an optional crochet hook if you don't already have one. You can even access extra support over email any time!

    Promising review: "Fred was the first thing I ever crocheted. I decided to give Woobles a try after my daughter made several Woobles animals. It was very easy to get started and the videos were very easy to follow. I’m so happy with Fred and plan on making him a tiny birthday hat and gifting him to my 3-year-old for his birthday." —Tiffany Z.

    Get it from The Woobles for $20+ (available with or without a crochet hook). Find more animals here.

    19. Wreck This Journal, aka a super creative book that allows you to do just that. Each page has instructions and space to do a different delightfully destructive thing — from spill your coffee on it to throw the journal in the air.

    20. A super personal birthdate candle with a label featuring an in-depth horoscope, character reading, and tarot cards and a scent customized just for your birthday. You'll be so amazed by the accuracy, you'll share with all your friends, fam, and followers immediately.

    the August 15th candle in tall clear jar
    Birthdate Co

    It's from an Asian-owned small business, and each candle has a 60-80–hour burn time!

    Promising review: "Out of luck this popped up for me on TikTok right when I was looking for a present for my best friend — and let me tell you it's the best present I have ever gotten her!!!! She loves it so much and every time she tells me it's literally her favorite scent in the whole world I get so happy! She's a very specific person with her scents haha, so I was a little nervous to get it, but from the description and having trust in the horoscopes, I knew they'd know what was perfect. So happy I got it and I can't wait to order more for my loved ones!! The horoscope was also on point!!" —Camila D.

    Get it from Birthdate Co. for $38 (available in 365 days).

    21. An OMGworthy pet bed if you want to make watching your fur baby sleep even more entertaining than it already is. This cozy cuddle spot will make them look silly but still be a-peel-ing to both of you.

    22. Zach & Zoe's farm-raised raw honey, which reviewers are so obsessed with they just grab a spoon and eat straight — and you'll probably end up doing the same.

    jars of the honey

    23. A super-fun whip-making pump that'll turn your go-to foaming cleanser into a marshmallow fluff-like foam so it'll go on more smoothly and feel like you're seriously pampering yourself.

    24. A too-cute-for-words Remy AirPods case sure to cook up smiles for anyone who has ever found themselves correcting a friend, "RATATOUILLE IS NOT THE NAME OF THE RAT."

    case shaped like remy's face with chef's hat with an attached carabiner

    25. The Vision Board Book, aka the basis of your new self-care project. It's got over 700 pictures and phrases to provide inspo and for you to cut out and collage to your heart's content.

    26. A massaging, exfoliating, and blood flow-increasing scalp brush over 6,000 (!!!) reviewers swear by to give you that feeling of someone deep shampooing your hair at a salon, not to mention help with dandruff and buildup, and even help encourage hair growth!

    A reviewer using the teal silicone brush on their wet, shampooed hair

    27. A beyond fuzzy faux fur throw you (and your pets) won't need any time to warm up to — just ask the 3,500+ people who've left 5-star reviews.

    28. An iconic RBG quote sticker featuring the justice's response when asked when there will be enough women on the Supreme Court. As if there was ever such a thing as enough women anywhere.

    black and white sticker reading "when there are nine —the notorious rbg"

    29. A classically autumnal felt fedora available in neutral hues and bold statement colors and with over 3,000 5-star reviews, because it's the perfect way to (literally) top off any fall ensemble.

    30. A gluten- and cruelty-free mascara that reviewers say actually stays the heck on, even through long days and sweat. As if that wasn't amazing enough, it's Under. Five. Dollars.

    Kayla with the mascara on one eye and without on the other, her lashes look dramatically longer with

    31. As-seen-on-TikTok storage scrunchies, because we've established that the pockets in most clothes are simply insufficient. Pop this baby on your wrist or in your hair for a cute, hands-free, and discreet way to keep all your essentials close. Plus, your cash and lip balm will appreciate their George Costanza-approved new life of being draped in velvet.

    scrunchie unzipped holding lip balm and bobby pins
    the scrunchie on reviewer's wrist

    Promising review: "LIFE-CHANGER. I don't have to bring my whole purse with me anymore. This fits so much more than expected and the colors are perfect. The blue especially is beautiful. Good quality." —Tia

    Get a pack of three from Amazon for $10.99+ (available in two color combinations).

    32. A set of three jeweled Jibbitz charms to make your trusty quarantine Crocs feel all ~fancy~.

    33. Elizavecca Milky Piggy carbonated bubble clay mask, a top-rated and oh-so-fun blackhead-banishing mask that starts to bubble once you apply it. Even without the skin benefits, it'd be worth it for the selfies.

    It has over 5,000 (!!!!) positive reviews and comes with an application spatula.

    Promising review: "Wow! I purchased this on a whim after seeing one of my favorite Youtubers try it out. I didn't expect a lot from it. I tried it out and was shocked!!! The mask was simple (and fun) to use. I wasn't sure I felt a lot happening while it was on, but it was pretty cool how the bubbles started to grow off of my face. Upon inspection after using this mask I was completely amazed. My face felt cleaner than it has in a very long time AND my pores looked amazing! I don't remember a time when I felt like my pores looked great before using this mask. I would highly recommend this mask to anyone. It's also so much cheaper than the GlamGlow ones I have been using (and didn't see near these results from)." —K. Textor

    Get it from Amazon for $12.20.

    34. A set of too-cute-for-words animal face baskets that'd look adorbs in a nursery, sure, but also holding knickknacks in your grown-up adult apartment.

    35. And a standout suspender skirt printed with the food of Howl's Moving Castle (and Calcifer, of course) for anyone who knows that the mouthwatering animated noms are one of the best parts of Studio Ghibli films. This cutie is so unlike anything your friends will have, it'll surely have strangers telling you they like your spark. 🔥

    model in mint above the knee suspender skirt with buttons and a high waist printed with food, utensils, and Calcifer

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