We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.

    Congrats, You Made It Through 2023 — Here Are 32 Beauty Products To Celebrate

    If this year tested you beyond your limits, raise your hand (🙋🏽‍♀️) and then add the Brazilian Bum Bum body cream to your cart as a reward.

    1. The Foreo Luna Mini 2 so you can have the best skin ever in 2024. It has soft silicone bristles that'll get all up in your pores and get rid of all that oil and dead skin. You can even control how intense the vibrations are so you can make your skincare time customized to you.

    BuzzFeed editor Maitland Quitmeyer holding the round brush in pink
    Maitland using the brush on her face
    Maitland Quitmeyer / BuzzFeed

    And check out BuzzFeed shopping editor Maitland Quitmeyer's review of the Foreo Luna here.

    Promising review: "This product is well worth the money!! It has offered me the deepest facial cleansing I have ever experienced. My face is always much smoother and tighter after using it. I have been using it in the morning, once a day, for the past month and my pores are smaller than ever before. Additionally, it has reduced the redness of my skin tremendously. Anytime I have a breakout after about two washes with this cleanser the blemishes are completely gone. However, I must note that since using it I no longer have serious breakouts!! I am so glad I found this product. I recommend it to all my friends and family trying to improve their skincare routines." —Amazon Customer

    Get it from Amazon for $89.50+ (available in five colors).

    2. A jar of Brazilian Bum Bum body cream made with a caffeine-rich guarana extract formula to help smooth and tighten skin. Over 34,000 people are in loveeee with this stuff and some reviewers even just use it as, like, a perfume. Yeah, it smells that good.

    the orange jar of Bum Bum cream next to flowers
    reviewer before and after photo of legs with loose skin before using the cream and legs with tight skin after using the cream
    @soldejaniero / Via www.instagram.com, www.amazon.com

    Promising reviews: "Y'all. This stuff smells like heaven. Somehow this scent is appropriate for summer and winter at the same time. It absorbs quickly with no sticky feelings afterward. The one thing that might deter some people from buying it is that there is a shimmer to it. Once I've used it on my hands, I notice that in sunlight, my skin has a bit of a glimmer. I personally love this and can't wait to use this lotion during the summer. I think it's 100% worth the high price tag. When I can summon up the will to spend the money, I'll be buying the body wash, spray, and full-sized lotion as well but for now, the mini lotion stays in my purse." —Elizabeth

    Get it from Amazon for $22+ (available in three sizes).

    3. A MakeUp Eraser cloth that you can wash and reuse! And get this, it can remove your makeup with JUST WATER! This'll def save you some shmoney since you won't have to constantly buy makeup wipes.

    before image of reviewer in drag makeup
    after image of reviewer's face completely makeup-free
    @chastityst.cage on Instagram / Via www.amazon.com

    Check out BuzzFeed's MakeUp Eraser review for more deets!

    Promising review: "I am amazed by this product. I would even say that this is life-altering! I have not had to buy makeup remover in three months and don't believe I will ever have to again! When I used makeup remover, I felt like I could never get all of my makeup off and I had to rub my eyes quite a bit to get it off. Even after a lot of rubbing when using makeup remover I still would wake up the next morning with makeup residue from the previous day and I never felt I could completely get my makeup off. With MakeUp Eraser, there is not one bit of makeup left!! It is like magic!! Make sure you follow directions, you have to use warm water and use the correct side!" —Sprklbuz

    Get it from Amazon for $13.30+ (available in eight colors).

    4. A snail mucin serum to help get rid of dark spots, improve skin vitality, and soothe damaged skin. Yep, snail mucin is a Korean skincare product made from snail slime. Sounds ick but your skin will totally fall in love the second you use it. Hmm, wonder if this is why SpongeBob had Gary the pet snail — skincare benefits.

    reviewer holding bottle of essence
    reviewers skin before and three weeks after using essence; dark spots faded after

    Promising reviews: "This is going to be part of my skincare routine for forever!! My face has always been dry, cracked, and I would get pimples because of all of the moisturizers I tried. This makes my face soft, smooth, dewy, AND I haven't had any breakouts since! I'm obsessed!" —Emily Murphy

    "The first time I applied this to a fresh clean face, it felt very sticky on my skin, I was disappointed but just went to sleep with it on my face. The next morning I woke up with the softest, glowiest skin I’ve ever had. I am obsessed with this product. Don’t give up if it feels sticky at first." —Abbi Cairns

    Get it from Amazon for $13.63.

    5. *Plus* Cosrx Snail Mucin 92% Moisturizer aka the snail essence serum's bestie. This stuff locks in moisture to plump and hydrate your skin. Perfect for your dry winter skin — say hello to your new cold weather BFF.

    reviewers red skin before using snail mucin and clear, even tone skin after
    reviewer holding jar of moisturizer

    To use as intended, apply the moisturizer after the snail repairing essence has dried on your face in your skincare routine.

    Check out a TikTok of the snail mucin moisturizer in action.

    Promising review: "As someone who has dealt with redness and extremely dry skin for years, I've struggled finding products that work well. After using this for a month, I have received so many compliments on my skin looking healthy/glowy. Much of my former redness has faded or gone away entirely! I regret not getting this product sooner as it has easily become one of my holy grail items." —Alexis Taglia

    Get it from Amazon for $14.25+ (available in three sizes)

    6. The mattifying, waterproof On Til' Dawn One/Size setting spray that Beyoncé used at her Renaissance concert in the pouring rain at her DC show. And muva's face was still beat 👏 to 👏 the 👏 GODS 👏  through the downpour. Yeah, this stuff has witchcraft in it for sure, sign me up.

    Patrick Starr holding pink setting spray bottle
    @onesize / Via www.instagram.com

    One/Size is a queer, Filipino-owned business founded by makeup expert Patrick Starr to ensure that makeup is really one size fits all, as it should be. 

    Promising review: "I seriously thought I would never find a way to keep my makeup from melting off on hot summer days that are above 100 degrees F but this is magical. No dripping or spotty patchiness after, and application is even because it's a fine mist. Don't forget to shake well before application. My makeup stays in place and I have an oily T-zone and very oily lids. I totally recommended this product to all my friends and family. Also, try it with their blurring primer. This is now my most loved setting spray for ☀️. Thank you for creating this awesome product." —beautybee7

    Get it from Sephora for $17+ (available in two sizes).

    7. A pack of Starface pimple patches so you can look like a Love Island cutie walking around with your star patches like they're a little accessory. Oh, and of course, skin benefits — yayyy! These adorbz, trendy patches help absorb fluid, protect spots from outside bacteria, and reduce the appearance of inflammation overnight so that you can quickly say "you gotta get the heck up outta here" to that zit.

    the yellow case of pimple patches with a smiley face on the case
    model with yellow star shaped pimple patches on their face
    Starface

    The case is refillable and has a little mirror in it.

    Promising reviews: "Saw these all over TikTok and thought I'd give them a try and I'm so glad I did. These are amazing and stick very well. I usually put them on before bed after my moisturizer and it stays on all night and most definitely gets the job done! 10/10." —Madison W.

    "I love love love! Helps me feel way more comfortable in my skin. I also get a lot of compliments about how cute they are." —Melanie F.

    Get a pack of 32 from Starface for $14.99 or Amazon for $14.49.

    8. A marble-pattern makeup brush set because marble just looks expensive and we like things that look expensive. And you'll love these because you'll get 15 brushes for under $12. Yep, add it to the cart.

    brushes laid out on table
    reviewer hand holding makeup brushes

    Promising review: "I do my own makeup with these brushes every day, and when I am hired to do makeup for weddings, proms, photo shoots, etc. I ALWAYS bring this brush set. They have every size I would need for eye makeup, and they work great. I typically use top of the line brush sets that I purchase from Ulta, so I was skeptical about these being so inexpensive. However, they have become my new favorite brush set! And not to mention, they are so cute, I love the marble!! I highly recommend these brushes to anyone!" —Brooke Johnson

    Get a 15-piece set from Amazon for $9.99+ (available in four colors).

    9. Revlon One-Step Hair Dryer & Volumizer to cut your drying time in half and give you a blowout so good you'll probably be able to convince everyone you're a hairstylist. A blow-drying brush sounds like a win to me.

    reviewers hair after blowing it out with hair dryer
    reviewer holding their hair dryer

    The brush's design smooths the hair, and the round edges create volume — leaving you with bomb hair without having to go to the salon. It also has three heat and speed settings and a cooling option.

    Oh! Revlon also has a One-Step Styler SPECIFICALLY FOR CURLY HAIR for $37.70! Over 33,000 curly babes with hair from 2a to 4c are looooving this blow-dryer enough to give it 5-star ratings.

    Promising review: "I adore my new 2-in-1 Revlon styling tool!! I have very coarse, thick, frizzy hair. I have been damaging my hair with a flat iron for years — it's bad for my hair and takes me forever to finish. This tool does not tangle my hair at all! It's so easy to use and a lot quicker than using a blow dryer first, then a flat iron. I have told several friends and relatives about this product. It also leaves my hair shiny and smooth!!" —Brandi

    Get it from Amazon for $39.33+ (available in two styles).

    10. A hydrating eye stick with a cutie little polar bear design perfect for its cooling and calming effect. It'll help reduce dark circles, lines, and puffiness while delivering moisture without oils. Sensitive skin friends, this one's for us.

    reviewer under eyes before and after using hydrating stick with dark circles much lighter after
    reviewer holding their blue hydrating stick with the top shaped like a polar bear

    Promising review: "I HAD to write a review. I use this in the morning and night after my whole face routine and putting on moisturizer. I don't have dark bags however, my under-eyes do get a bit puffy and I was noticing fine lines. DUDE, those fine lines are fading. Last night I went to a party and woke up looking like the crypt keeper, and this stuff normalized my creepy zombie eyes in about 20 minutes. It's $9. Do yourself a favor and buy it." —Jasmine Deatherage

    Get it from Amazon for $9.99+ (available in two styles).

    11. lip plumper from the Queen herself, Ms. Fenty Beauty, Rihanna. Everything she touches is a hit — music, lingerie, and definitely this lip plumper. This baby delivers a slight tint and a slight tingle to achieve full, plump, beautiful lips that'll be so juicy you could convince people you got a syringe of Juvederm. 

    Model before and after using lip plumper with noticeably fuller lips
    the red lip gloss
    Fenty Beauty

    Promising review: "TikTok made me buy it and I am sooo glad! This is the best thing I’ve put on my lips, ever! The tingle is nothing you can’t handle. It really make your lips fuller and lasts. The color....I am very fair and it looks great even on my lips! The shade, the shine...Rihanna did it again!" —Zeynep E.

    Get it from Fenty Beauty or Sephora for $26 (available in six shades).

    12. Or a more affordable but still fabulous lip-plumping gloss set for some seriously luscious lips. This stuff helps to morph your lippies into Angelina Jolie's. Ooh-la-luscious.

    reviewer lips before using lip plump
    same reviewer's lips, much fuller after using lip plumper

    You'll get one lip plumper and one minty sleeping mask for your lips.

    Promising review: "I absolutely am obsessed with this, I’ve recommended it to all my friends. I have used super expensive, high-end lip plumpers and those still do not compare to this one! Feels amazing, looks amazing, and smells amazing!! So happy I was able to find such a good and affordable lip plumper. BUY IT NOW, DO NOT HESITATE." —Kristen

    Get it from Amazon for $9.98.

    13. Orrrrrrr a nourishing, plumping tinted lip oil so you can keep that pout shiny without your lippies getting all sticky. Reviewers are loving this stuff because it gives Dior lip oil vibes without the Dior price. 

    reviewers lips with the oil on them
    close up of reviewer wearing and holding the lip oil

    Promising review: "I’d been hearing so many rave reviews about the Dior version but $40 for a lip oil that no one will even know is Dior?! No thanks. So I opted for this alternative and went to Sephora today to compare with the Dior one — ya’ll, it’s practically THE SAME for what less than $10?! The only thing I will note as did other reviews is that this one has a slight minty flavor to it, whereas the Dior doesn’t. But I like mint, so it’s a plus in my opinion! The brush softness and size are identical and I even think the formula feels better on the lips overall, Dior was a bit stickier. I purchased the pink and it’s perfect for every day if you want a little bit of color — already want to order more!" —Chloe

    Get it from Amazon for $8.50+ (available in five colors).

    14. A set of bea-u-ti-fuuuuulllll seamless human hair clip-in extensions to give your hair that length and volume you've been wanting. ANDDDD human hair means you can straighten it, curl it, and dye it. Pshhh, Bellami who?

    reviewer posing wearing hair extensions
    another reviewer posing, wearing their extensions
    reviewers hair before and after putting in extensions

    A set comes with seven pieces and the colors?! *Chef's kiss* From balayage to platinum blonde to ombre, you're sure to find your perfect match.

    Promising reviews: "After ordering from Bellami, I was VERY disappointed. I ordered the 18-inch clip-in extensions, they cost me about $200 (with a coupon). 🙄 I sent them back because they weren’t what I was expecting — color, volume, length, nothing! Then my hairstylist recommended these WennaLife extensions and… just WOW! I got the 22-inch in the color dark brown! Y’ALL!!! Perfect shade, soft, LONG, & thickkkkk💅🏽! Not to mention less money for more length and great quality! I am so excited to wear these on my wedding day! 👰🏽" —Alaina Resendez

    Get them from Amazon for $60.99+ (available in 17 lengths/densities and 53 colors).

    15. lash lifting kit so you can wake up already looking like you're wearing mascara. Your lashes will be lifted to the heavens as if little magical fairies worked overtime to do so. Perfectly curled and can last up to a month! Hey, curl, heyyyy!

    This kit includes lash glue, lash perm, lash fixation, lash nutrition, lash cleanser, five silicone pads, three lash cleaning brushes, 10 lash micropores, 10 brushes, and five gel under-eye pads. 

    Promising review: "Okay I'm not gonna lie, I was worried that this stuff would either not work at all or make all my lashes fall out. Thankfully, it was neither and the results are UNREAL. I HIGHLY suggest watching some YouTube videos of other people using their perm kits before attempting to use yours. I have big fingers and small eyes so it was difficult for me to get the lift pads in the right positions but once that was over, the rest was a breeze. Unlike some of the other kits I've seen on here, this one has basically everything you need. The only other things I needed were a mirror, some tissue, and a little bit of plastic wrap to cover my lashes while waiting for the lotions to work their magic. I'm totally impressed and will definitely be buying this again! —Ryan

    Get it from Amazon for $19.99.

    16. An eye primer to help lock down your eye makeup and have it lasting longer than the Energizer Bunny. This base will have your shadow looking as bold, pigmented, and vibrant as ever. Isn't that all we ever want?

    reviewer showing off eye shadow at 8:30 AM
    same reviewer shadow still in place at 6:30 PM

    Promising review: "So let me start by saying, I have used nearly every eyeshadow primer available. From high-end to low — Mac, Lorac, Urban Decay...they don't hold a candle to Thank Me Later. I have very oily skin. I use this primer, and my shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands, if I'm lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you, Elizabeth Mott, for finally making a primer that lasts! I love this stuff!" —Melissa Mae

    Get it from Amazon for $11.19.

    17. A bottle of Meltdown acne oil for anyone with acne-prone skin. This reviewer fave helps reduce acne, fade acne scars, and reduce redness and inflammation, all while preventing future breakouts, as if by magic. It also helps to keep you hydrated with rosehip oil and is cruelty-free! Mix this into your moisturizer, wear under makeup, or use it as a spot treatment — this stuff is super versatile!

    reviewer skin before using Blume oil
    reviewer skin after using Blume oil, less red

    Blume is a woman-owned, POC-owned small business based in Canada that specializes in cruelty-free, vegan, and environmentally-friendly products for skin, body, and period care.

    Friends, this stuff is the truth. My skin is brighter, glowing, and super duper clear. I also got the fade serum and honeyyyyy, let me tell you. My dark spots, dark spots I've never been able to get rid of, gone! I have marks on my nose from my glasses, faded away. I am a Blume stan now. I love my skin, but I also get super annoyed with little bumps that seem to never go away. My face is actually so smooth now though. I have oily skin, and I was nervous I'd be a huge ball of grease after using this but nope, not at all! I use it at night and in the morning my skin is perfectly moisturized. Safe to say that I'm in love and their products are staples in my skincare routine.

    Promising review: "I have struggled with cystic acne for a decade, and this oil is the only thing that works for me. I use it every single night with my retinol and hydrator serum and my skin has never been better. If I skip a day, I will get a pimple. So really, I can’t live without it :’)" —Chelsea Friend

    Get it from Amazon for $27.95.

    18. Olaplex No. 3 hair perfector, which is TOTALLY worth it if your hair is broken or damaged. This bad boy strengthens and protects your hair from within and reduces breakage so your split ends can't stop you from feeling ~FAB~.

    reviewers healthy hair
    Reviewer's hair before and after hair treatment

    And check out our full review of Olaplex No. 3 here.

    Promising reviews: "My hair had so much breakage from coloring it so much over the years and I was on the verge of completely shaving it. I saw one of God’s favorites on TikTok with the hair of a goddess suggest this stuff. All I can say is wow! This cream must have been dropped from Heaven because it has saved my fried hair. Worth every penny, with this stuff, you too can be one of God’s favorites." —Kirstin

    "I have used this product three times so far and have noticed a significant difference in my hair. I had my hair colored and experienced dryness and breakage. This product was recommended by a YouTuber so I gave it a try and am pleased. Initially, I used it every three to four days and will now use every seven days. I feel this product has made a huge difference with shedding, tangles, dryness, and breakage. I finally found something that works for my coily, 4c hair." —Tasha

    Get it from Amazon for $30.

    19. Orrrr for a cheaper but just as effective option, a bottle of TikTok-famous Elizavecca hair treatment. It contains ceramides and collagen that'll give your hair shine and make it smooth in just five minutes! Keeping you flawless even if you don't have much time or don't feel like doing your hair.

    reviewers damaged hair before using treatment and then after appearing smoother
    Reviewer showing healthy-looking curly hair

    Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

    Promising reviews: "I have tried everything on the market to fix my damaged, bleached hair that keeps breaking off. I stumbled across this hair treatment on TikTok. I had never heard of it before but decided to give it a try. I used it for the first time yesterday and I couldn't believe how amazing it made my hair feel and look. It's sooo soft, shiny, bouncy and nourished. My bleached rats nest now looks and feels like virgin hair again. Even my boyfriend noticed a huge difference in my hair and you know it's a GOOD product when the boyfriend notices :D I’m going to buy a lot more of this product. I’ve been really frustrated about my hair for years now because of all the damage; now I can finally relax and enjoy my new hair. <3" —Eline

    "I was skeptical. I’ll admit it. I wasn’t sure this would work on my 4c hair but it made my hair so soft! And I didn’t need to use a tremendous amount of product. It made it easy to comb out and blow dry my hair. It even made it smoother after the flatiron. You can’t beat it for the price." —Niki D.

    Get it from Amazon for $7.71.

    20. daily facial spray that'll help balance skin pH and minimize irritation, redness, and flare-ups. Formulated to mimic the makeup of our bodies, this bad boy delivers ✨hypochlorous acid✨ (no, it's not a spell for incredible skin), which is found naturally in white blood cells.

    Model before and after using spray; Spray eliminated red, splotchy skin and gave an even skin tone
    three bottles of the spray in water
    Tower 28

    Tower 28 is an LA-based, Asian woman-owned small business that creates vegan and cruelty-free beauty products for all skin types. 

    Promising reviews: "I’ve struggled with adult cystic acne for a while now! I decided to stop using all my actives and just use the SOS spray and the barrier recovery cream to just see what would happen. I cannot believe what this has done for my skin. I highly recommend! It’s truly been life-changing!" —Julie

    Get it from SephoraTower 28, or Amazon for $12+ (available in two sizes.

    21. Nyx brow glue to keep your brows in place and help you achieve that fluffy laminated look. No more sweating then wondering where your eyebrows went — this bad boy will hold those brow hairs down exactly where you want 'em.

    reviewers brows with brow glue on them
    reviewer holding the glue in their hand, showing the size as big as a tube of lip gloss

    Promising review: "I found this item going viral on TikTok, and if it’s used correctly it can do wonders. My brows give a look as if they are freshly threaded/waxed AND laminated! 10/10 recommend." —Chanel H

    Get it from Amazon for $8.97+ (available in five colors). 

    22. BaByliss titanium flat iron (1.25") that'll give you bone-straight, sleek, shiny hair. It heats up quickly, delivering some seriously fabulous salon-quality results. 

    me holding my flat iron
    Jordan Grigsby hair after using titanium flat iron
    Jordan Grigsby/BuzzFeed

    Oh, heyyy, it's me! So I've been getting my hair done by the same woman for over 10 years and recently, she's been taking fewer and fewer appointments and spending more time with her family. So now, it's suuuper hard to get an appointment with her cuz she's living her best life atm (I'm talkin' months of no appointments). She stopped working in a shop and takes a few people at her house when she feels like it, but sis stays on vacation. And I love that for her and totally understand, but I don't trust anyone else with my hair, so a few years ago when she started to slow down on appointments I started to take note of everything she used on my hair. I got the Chi products she used but I still wasn't getting that salon lewk that I was craving. So the next time I went, I saw her flat iron — this flat iron — and decided to look it up. After reading amazing reviews I splurged and got this and let me just say, not a single regret. In the GIF above I had just straightened and curled my hair for the first time with this and omg the shineeee, the way my hair moves...it looked and felt exactly like when my hairdresser does my hair. I love this thing, it gets hot quick and gets my hair straight as a pin quickly as well. It has made a HUGE difference in how my hair looks after straightening it and I recommend it to absolutely everyone. It takes me wayyy less time to straighten my hair now. Get it and thank me later.

    Get it from Amazon for $189.99 (available in three sizes and two colors).

    23. Or a fancy, TikTok-popular Beachwaver B1, which will literally take all the hard work outta curling your hair (that is, the curling part). Simply press the button and it'll begin to curl your hair in whatever direction you want your curls to go in. 

    model holding pink and black curling iron in front of a Christmas tree
    gif of model curling another models hair
    Beachwaver

    Promising review: "I have NEVER been good at doing my hair. I got the Beachwaver after watching many videos on it and decided, why not give it a shot. I’m now someone who is able to CURL MY HAIR BEFORE WORK (!!!!) and not have it add more than 10 minutes to my routine! I’ve been telling all my friends about it and would love to get it in more barrel sizes. Just take the plunge, you won’t be sorry!" —Christy

    Get it from Amazon or Beachwaver Co. for $99. 

    24. ORRRR a satin curling rod headband for beautiful, juicy curls on those days where you don't wanna sit and bother with other tools. So like, every day, right? Stunning curls with minimal effort.

    reviewer wearing the curling headband
    reviewers curled hair after using curling rod headband
    another reviewers curled hair after using the curling headband

    This also comes with two satin scrunchies. So, I bet you're thinking *how does this baby work?* Start with slightly damp hair. Position the curling rod to the middle of your head and secure it with a claw clip then begin to wind one side around the curler. Once you get to the end of your hair, wind it with scrunchies and do the same on the other side. Take it out the next morning and enjoy your voluminous, gorgeous curls!

    Promising review: "I was a little skeptical but finally decided to jump on the heatless curls bandwagon and I'm glad I did. I have very fine hair and it is a struggle to get it to hold a curl (if you know, you know!). But this really does work. I learned a couple of keys — my hair has to be slightly damp, almost dry, and I have to wind it tightly. When I do this, I get beautiful curls that last. I'm very pleased; it's not super uncomfortable to sleep in, and I've noticed way less frizz and more volume in my hair since I've started using this. If you're on the fence, go for it!" –Amazon Customer

    Get it from Amazon for $15.98+ (available in seven colors and two sizes).

    25. gel shadow that's almost too pretty to be true. I mean, this literally looks like it was mixed with unicorn tears — OBSESSED. You also don't need to manipulate it or add anything to it! Just apply it right onto your lids and make everyone super jelly because you look like a little fairy.

    model swatching sparkly gel shadow onto skin
    ColourPop

    Promising review: "I have very sensitive skin so I was a little scared to try this eyeshadow out, but it worked beautifully. Didn’t irritate my face at all and there wasn’t any fallout of glitter. It also sticks all day and doesn’t completely move if you accidentally smudge it." —IJ P.

    Get it from ColourPop for $9 (available in 16 colors).

    26. A winged eyeliner stamp so that you can start your day on the right track. Easiest way to ruin your day before it even starts is attempting a winged eyeliner. Seriously, one is always perfect and the other is a hot mess. Grab yourself these so your day starts off as fabulous as this stamp helps you look!

    reviewer selfie with perfectly winged top liner
    same reviewer showing off winged liner with eyes closed

    This liner comes in sets of two, one liner stamp for each eye. ANDDDD did I mention this baby is waterproof and smudge-proof?! Each pen requires no dipping and has two ends — one to stamp, and one to clean and define your wing. 

    Promising reviews: "This is my favorite go-to eyeliner! Wings have always been part of my signature style, but over the years I’ve developed tremors and it became harder to draw them on. This was my savior! The stamps are so easy to use, and you know your wings are even without checking, which is a major confidence booster! This liner stays in place through everything too! I’m talking water, sweat, crying, even food mishaps. I’ll never use another brand again!" —Jei

    Get it from Amazon for $14.98+ (available in three styles/sizes and a combo pack)

    27. color corrector — a 4-in-1 eye, lip, and cheek multistick that'll neutralize dark spots and circles in case you've felt like NOTHING will cover your tired under-eyes lately. Put this over any areas with hyperpigmentation, then put your foundation or concealer over the top and boom: tired under-eyes will be gone quicker than Ken learned about patriarchy in Barbie.

    the huesticks in different shades
    model demonstration of how to color correct
    Ulta

    Live Tinted is a South Asian woman-owned small biz that specializes in clean, vegan, cruelty-free beauty products for all skin tones. 

    Promising reviews: "I can't believe I've lived without this product for so long! This is SOOOO much better than the concealers I've used in the past because it really covers up my dark circles. This product is a staple in my makeup routine! Can't live without this!" —Undisclosed

    Get it from Ulta for $24 (available in five shades) or Amazon for $20.40 (available in three shades).

    28. Color Wow heat-activated anti-frizz treatment to apply before you blow dry. With anti-humidity technology and moisture repellent, it works kinda like a mini keratin treatment and seriously DELIVERS some incredible results. Oh, and Chris Appleton, celebrity stylist to both Kim Kardashian and J.Lo, swearssss by this stuff.

    reviewer with half of hair curly and the other half silky straight using anti-frizz treatment
    the silver bottle of treatment in water

    Promising reviews: This product is incredible — just WOW. In all my years of existence, I was never able to tame my naturally curly hair into a sleek, silky, frizz-free look, until now. I l don't know what kind of magical sorcery went into making this product, but this stuff is amazing. —Lillee45

    "It's not just a TikTok fad, it really works! You MUST blow dry your hair in order for it to work, but sooo worth it. Shiny, strong hair with heat protectant! Lasts 1–2 showers without need for reapplication. No scent!" —Shay Rooney

    Get it from Amazon for $12+ (available in two sizes).

    29. A One/Size powder foundation because this stuff just proves that brand founder Patrick Starr might be a witch. How is this not the work of witchcraft? This lovely little buttery-smooth foundation will give you medium- to full-coverage and a soft matte finish for up to 12 whole hours! This came out a cauldron. 

    model before and after using powder foundation
    five of the powder foundation
    Sephora, @onesize / Via www.instagram.com

    Promising review: "Magic, simply magic. I usually don’t write reviews although I should because I count on them to help me decide to try new products. I am 33 and it's literally taken years for me to find my combination. I actually cringe at the makeup I used to use lol. Patrick's formula is seriously magical. It was worth the money 1,000%. It literally feels like silk on my face. I actually feel like I look younger and the applicator puff is genius! It went on smooth and effortlessly. Thank you makeup gods for this product!" —melanie099999

    Get it from Sephora for $38 (available in 31 shades).

    30. holographic nail polish from Mooncat so you can stare at how the light reflects off your nails all day. How gorg, OMG. They're giving me alien unicorn mermaid fairy vibes — weird combo but I'm so serious. ✨ 

    models hand with purple holographic nail polish
    Mooncat

    Mooncat is a woman-owned, vegan, and cruelty-free small business founded by Michelle Lin. Get a closer look at some of the shades in this TikTok.

    Promising review: "I didn’t think I would love this one the second I tried it! It is a stunningly gorgeous light purple holo that you wouldn’t know you needed in your life until you’ve tried it. Of course it glides on like butter and is opaque and beautifully shiny." —Liza

    Get it from Mooncat for $15

    31. Or a milky white nail polish because it's literally drool-worthy. This sheer, buildable polish will magically have your nails looking like you just came fresh out of a salon.

    reviewer wearing milky white nail polish
    another reviewer wearing milky white polish

    Promising reviews: "This stuff seems to be magic. Goes on flawless with no base coat, dries nearly instantly, gorgeous color (two coats), no wear after two days. And I’m a person who can NEVER apply sheers properly." —RZH

    "I’m obsessed. It is smooth, easy to apply, dries evenly, and is a little thicker than normal polish, which I love. It looks like I got my nails professionally done, but I paid half the price and it took me half the time to do it myself!" —C.M. HervHeitz

    Get it from Amazon for $20 (available in four shades).

    32. styling mousse to help define your curls without flakes and crunch, keeping them soft to the touch and as bouncy as Tigger from Winnie the Pooh. Calm the frizz, up the lightweight moisture.

    Reviewer's hair before using TGIN mousse
    Reviewer's hair after using TGIN mousse

    Thank God It's Natural is a Black woman-owned small biz based in Chicago  that specializes in hair products.

    Promising reviews: "I originally purchased this product to do a rod set, but the way my laziness is set up, my go to is a puff cause I haven’t gone anywhere. When I tell you this product moisturized my hair and activated my 4c curls. I will never use gel again and no residue either. I’m hella sold and will buy more." —Alyssa B.

    "I have 3c fine hair and this has been my go-to for getting my curls right. It dries quick and the hold isn’t too bad. It’s also very lightweight." —Shanna Sanders

    Get it from Amazon for $11.99.

    You adding these beauty products to your cart after a rough year: