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1. L'Oréal Paris Infallible Fresh Powder Foundation promises up to 24 hours of transfer- and sweat-resistant wear in a neat compact formula (that was made famous on TikTok!). It covers like a liquid and mattifies like a powder for a smooth, shine-free, flawless complexion — even after a full day of meetings.
2. E.l.f. Flawless Finish Foundation disguises blemishes at a shockingly affordable price and with a semi-matte, oil-free finish. For days when you wake up with tired, uneven skin (but don't want to bury your face in products) this offers coverage while still showing off your lovely natural glow.
3. Onset Eyebrow Soap Kit sets collapsible brow hairs in place and up for success! AKA this stuff tames and fluffs for sleek, full-looking brows that won't lose steam (even if you are) during back-to-back meetings.
4. Glossier Wowder softens shine as the final step in curating your selfie-ready look (no Insta filter required). I, for one, cannot stop bragging about its ability to blur pores because the moment this light powder hits, *poof* skin appears smoother and foundation stays put well into the night.
5. Essence Lash Princess Mascara achieves skyscraper, falsie lashes at such a gaspworthy price you won't be able to shut up about it. That's right, this holy grail sculpts lashes at only $5 a tube. "It's a fraction of your paycheck you'd probably spend on an iced mocha!" you'll say...
6. Peripera Ink Velvet Lip Tint becomes one with your skin with a luscious, buildable formula that offers a soft pigment and won't leave you with a cracked kisser. It comes with a precision applicator that moves with the natural shape of your lips, so, humblebrag...applying signature shades just got even easier.
7. Glossier Boy Brow fills and shapes sparse-looking brows. With just a couple swipes, you can achieve fluffy, filled in, natural-looking eyebrows that won't droop out of place.
8. Maybelline Lip Lifter Gloss hydrates your pout with hyaluronic acid and leaves your skin with a sheer, silky finish. Reviewers mention that this does a fab job at hiding fine lip lines and leaves them feeling soft, full, and never sticky.
9. Sevích Hairline Shadow touches up graying roots and fills in thinning areas to give the appearance of denser, thicker hair without the fuss. If you've ever thrown your hair up and noticed areas of pesky gray or spots that are looking a lil' sparse, simply plop some color on the sponge applicator and dab it into your scalp for a fuller 'do.
10. Ilia Multi-Stick streamlines your routine by taking care of cheeks and lips in one go. You'll want to favorite this and keep it close by since this creamy formula leaves a natural pinch of color while nourishing your skin — all you'll need is your finger to blend.
11. Wet N' Wild Mega Last Breakup-Proof Liquid Eyeliner delivers drugstore prices with high-end results. Think: an opaque, streak-free wing, flick, or bold stroke that lasts up to 16(!) hours. This ultra-pigmented, waterproof liner draws a precise, foolproof line every time, *and* features an ultrafine brush tip.
12. Supergoop! SPF 40 Glowscreen grips makeup and actually keeps it in place — all while shielding you from harmful rays with a clean-feeling primer. Plus, this pearlescent lotion also features a star-studded lineup of skin-loving ingredients like hyaluronic acid, B5 vitamins, and blue-light-protecting peptides.
13. Lokfar Freckle Pen simulates the appearance of cutesy lil' freckles sans UV rays. Dot this waterproof pen anywhere you'd like some *realistic-looking* faux freckles to appear — some reviewers mention blending shades of light and dark to really trick people into thinking their frecks are au naturel.
14. BYO Blush Oil magically reacts to the pH of your skin and actually changes color to adjust to your tone! That means everyone who uses it will have their own unique shade of blush. Plus, its feather-like formula withstands the heat, never feels greasy, and won't clog your precious pores.
15. Elizabeth Mott Waterproof Eyeshadow Primer laughs in the face of oily lids and creases, since its paraben-free formula features a sebum-controlling powder that locks in your shadow. (And you're not going to want to skip out on this step if you're looking for your pigment to really pop.)
16. Dr. Jart+ color-correcting treatment corrects and neutralizes red blotchiness with a green-tinted cream (throwback to the color wheel we learned about in school!). With SPF 30, this all-in-one treatment rights the wrongs caused by UV damage and leftover acne scarring.
17. Kaja Roll-On Highlighting Balm makes applying a glistening shimmer super easy (and fun!). In a convenient compact, you can slip this bb into your purse, pull it out, and show your gals how you achieve your afternoon glow on the go.
18. Tarte Shape Tape Concealer camouflages dark circles, blemishes, and dark spots for long wear, crease-free coverage that never flakes. Because once this stuff is blended, it sticks to its promise of keeping your makeup looking on point.
19. Coty Airspun Oil-Reducing Setting Powder tackles daily 4 p.m. T-zone shine while locking in your concealer and foundation. Simply put, you can give your skin a quick refresh with this for a "just-applied" look anytime your face becomes more reflective than the screen you've been staring at all day.
20. Liquid Powder Chromatic Eye Tint sweeps over lids for a long-lasting, crease-free shimmer. This comes in clutch if you don't have the patience for a full smoky eye, since the weightless formula glides on like cream and dries like powder. Now you can illuminate your look without multiple shades and ~five hours of blending.
21. L'Oréal True Match Lumi Glotion infuses glycerin and shea butter to feed thirsty skin, while producing a luminous layer for a glowing, wide-awake look (even if your caffeine hasn't kicked in yet).
22. E.l.f. Cosmetics Acne-Fighting Putty Primer defeats breakouts and keeps your all-day look right where you left it. How? Acne-fighting ingredients like salicylic acid and zinc, of course. Plus, the velvety formula sweeps over pimples to smooth uneven complexions — just apply pre-foundation or concealer, let it sit for 30 secs, and voila! Fresh-faced canvas.
23. Alleyoop's Pen Pal sparks so much joy (and nostalgia) into your otherwise mundane routine with a four-in-one tool that has the ability to create full looks and easy end-of-the-day touch-ups. Plus, it's *exceptionally* great if you're trying to cut down on the products you're carrying around.
24. Maybelline Total Temptation Eyebrow Definer pencils in patchy brows for a look that's natural, long lasting, and can be tamed using the soft, built-in spoolie. And! Reviewers note that the angled pencil allows for quicker (and easier) application over a smaller, pointed tip.
25. Freck Beauty Slimelight redefines the meaning of the term "highlighter" with an out-of-this-world pearlescent formula and cream-like consistency. Stroke this across your cheekbones for a strobe-like glow, dab it around your lids for a pop of shimmer, or mix it in with a moisturizer for a look that'll truly wake up your makeup routine.
26. Cover Girl All Day Lip Color and Top Coat withstands coffee sips and soda slurps in a long-lasting formula that reviewers swear stays put, looks vibrant, and nourishes lips. Just glide on your color of choice and then lock it in with the moisturizing balm for up to 24 hours of wear!
27. Urban Decay All Nighter Setting Spray keeps makeup where you want it and not where you don't, i.e., it won't rub off on your friend's white shirt when you lean in to give 'em a hug. TBH, sweat, rain, and humidity should all just admit defeat, because they're no match for this 16-hour superhero spray.
28. Nyx Concealer Color Correcting Palette disguises any evidence of your late night happy hours that went well beyond midnight. These creamy concealers Ctrl + Z literally ANY kind of discoloration (read: acne scars and dark circles). And they can be blended with foundations to fix wonky undertones that don't match with your complexion.
29. Jill Turnbull Glow Stix defines, highlights, and adds a touch of shimmer if you're a fan of a full face, or not. These creamy, long-wearing sticks can be applied anywhere you want to add some color. Think: eyelids, cheeks, brow bones, and they can even be used as a lip color for subtle color yet marvelous moisture.
30. Anastasia Eyebrow Highlighter Crayon conceals any makeup mistakes or pesky hairs that are growing back in, plus it defines the ends of your brows for a flawlessly clean look every single time. Pro tip: Apply this as an end-of-the-day touch-up to ensure your brows are looking sharp always.
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