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    Just 43 Beauty Products Everyone Needs In Their Collection

    Take your makeup, skincare, and hair routine to the next level.

    We hope you love the products we recommend! All of them were independently selected by our editors. Some may have been sent as samples, but all opinions and reviews are our own. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. An alcohol-free micellar water infused with rose water and glycerin to gently cleanse skin, hydrate, and remove makeup, with no rinsing required. One reviewer declares it one of their "favorite obsessions," and I agree — it's a low-maintenance dream.

    I've used this micellar water for several years and *love* it for my sensitive skin! It's especially great for days when I don't have the energy to drag myself to the bathroom to properly wash my face. I keep a bottle of this by my bed and just soak a cotton pad with micellar water to clean my face.

    Promising review: "Best makeup remover EVER!! I am head over heels in love with this product! I have used it as my go-to cleanser for years. It's very gentle and even cooling to your skin — a very light lovely scent. Don't saturate the cotton ball or pad too much, or you will get make-up and residue sloshing into your eyes as someone described above. A little goes a long way, and your makeup almost disappears like magic. Note: If you do get it in your eyes, it does not burn. No harsh chemicals to worry about. Hope you enjoy it as much as I do!" —Babsie

    Get it from Amazon for $7.97.

    2. A set of 16 facial sheet masks packed with brightening vitamin E and plumping collagen for any time you could use a skin reset or some pampering.

    Reviewer pic with the sheet mask on their face and their hair in a towel.
    The 16 face masks that are included in the set.

    Each mask features a different kind of essence, like green tea, aloe, or pearl, so they each target slightly different skin concerns.

    Promising reviews: "On Friday or Saturday night, if my daughter doesn't have to work, we'll kick back with fruity drinks, foot rubs, and face masks. These masks leave our faces feeling fresh and hydrated and don't make my acne-prone skin break out. The only problem with getting a variety pack, we inevitably argue over who gets some of the more interesting variants. I've yet to use the 'snake' one because she always points out that I was sorted as a Hufflepuff and she's Slytherin, so naturally, she gets it. You can't argue with that logic." —Amelia E.

    "These masks are an incredible bargain! They all have the same basic ingredients, which are excellent, and each mask has a different specific ingredient for skin smoothing, moisturizing, name it! They are made in Korea and contain excellent ingredients. I slap one on for 20 minutes every morning after washing my face, before the rest of my routine. They are very moisturizing, and they’re absolutely dripping in serum." —Daba

    Get a set of 16 from Amazon for $11.99.

    3. A salon-worthy stainless steel skin spatula to help majorly de-gunk pores using high-frequency vibrations. It'll also help optimize your skincare since your newly clear pores will be able to absorb your products better!

    Reviewer's scraper after being used, showing the dirt and oil removed from skin
    Reviewer photo of gunk removed by their scraper

    See it in action on TikTok here.

    I finally caved and bought this during Black Friday, and wow, I am SO glad I did. Blackheads are less of an issue for me than cystic acne, and it worked beautifully for both, and somehow very gently, too. The first time I used it, I could see all the stubborn gunk in my skin being extracted — gunk that was still there despite having just showered and regularly adhering to a pretty strict skincare regimen (!). I used the Blume Nourishing Face Oil to keep my skin moist while using it, which worked well for me (they recommend using a toner, water, or some other moisturizing agent). After using it, my skin felt softer than it's felt in years, and super clean without being at all tight. In short, a great product and definitely a staple for me. 

    Promising reviews: "Don't doubt it, a staple in skincare. I got this little device from a TikTok and decided to give it a try. I never knew I needed it until the first time I tried it. The vibrations magically bring up all the stubborn blackheads you can’t reach with just your fingers, especially if you have acrylics like me." —Paige Chaney

    "This thing is freaking amazing! I was super skeptical I would see any results because I just bought it on a whim because I have epic blackhead issues, but man was this the best thing I’ve ever used. It brought so much gunk out of my skin (once I figured out how best to aim it) I was seriously almost in tears. Don’t be disappointed if you don’t see it come up on the first pass; experiment with the best angle and tool direction for you. Also, expect to keep having to use it. Like everything else, you need to keep going to see results." —Tyler Dominguez

    Get it from Amazon for $15.07+ (available in three colors).

    4. Nars Radiant Creamy Concealer for a lightweight formula that's still buildable and long-lasting (for up to 16 hours!!!). This holy grail babe brightens under-eyes with light-diffusing mineral powder while covering acne and calming redness with magnolia bark and grape seed extracts. 

    before and after of model with dark circles on left and no visible dark circles on right
    the concealer in four different shades with black cap
    Sephora, @narsissist / Via

    Take a look at it on TikTok here.

    I have used this concealer for YEARS and truly do not have enough good things to say about it. I have dark under-eye circles and hormonal, often cystic acne that I like to conceal with makeup, but at the same time, I don't like the feeling of heavy product on my face, which is often what's recommended for skin like mine. This concealer covers up my blemishes no matter how angry they may be and brightens my skin while still feeling lightweight and like my skin can breathe. Plus, it lasts all day! I can't recommend this product enough and I'll be using it for as many years as Nars makes it!

    Promising review: "This is my holy grail. This is the only concealer I have ever used for two years! It blends seamlessly into the skin and works if you have no blemishes or if you do have acne. I can’t recommend it enough." —sesh2death

    Get it from Sephora for $13+ (available in 30 shades and two sizes).

    5. A literal prescription-strength (!) Differin retinoid gel with over 34,000 5-star ratings that helps clear breakouts, reduce inflammation, and promote cell turnover for glowing, next-level skin. This is the kind of product worthy of running, not walking.

    Promising review: "I don't have too much of an issue with acne, however I do have hormonally based pimples once a month, with a few pimples that break through every now and then. I really purchased because it is a retinoid that you don't have to go to the doctor for and I wanted it to help with some sun damage on my face and fine lines. I've only been using this for a month, but I can honestly say that within the first week I could see a change in my skin. I have absolutely had not one breakout of any kind and my skin is so smooth. I sincerely believe that the discoloration and hyperpigmentation on my skin is beginning to fade." —Catattack

    Get it from Amazon for $11.35+ (available as a pump or tube and in various sizes).

    6. A cruelty-free deep conditioning hair mask formulated with botanical ingredients like aloe vera, castor oil, and tea tree oil to repair split ends, reduce frizz, and add gloss and shine without harsh chemicals.

    Jar of Girl + Hair Curl Cloud with model showing before-and-after results

    Reviewers recommend this for 2b–4c curls.

    Promising review: "I'm a natural hair girl! I often struggle with finding a product that helps me manage and keep my hair safe for the next styling. Although I wear protective styles, the in between time really counts, so this mask is a lifesaver. I love to see the hydration of my natural curls and I feel this product gives them the love they truly deserve! This product has helped me redefine my hair experience. Love it!" —Ashley Jennings

    Girl + Hair is a Black woman-owned small business.

    Get it from Amazon for $12.99.

    7. ~Uber-satisfying~ and mega-affordable hydrocolloid pimple patches for sucking gunk out of acne to help zits heal faster and for protecting blemishes from fingers touching or picking at them. With 10,000 5-star ratings and an army of reviewers calling these patches "literal magic," including myself EMPHATICALLY, you cannot go wrong with these!

    I have used these for years, and I literally buy them in bulk so that I'm never caught without them. I really can't sing the praises of these enough — they make my cystic acne heal faster, whether by sucking pus out of active breakouts or by curbing the beginning of pimples through keeping my hands the heck off them. I like to keep them on overnight, and they're clear and unobtrusive enough that I'll usually use them during the day when needed, too. Different sizes are included so you can customize to different blemish sizes, or simply use smaller patches during the daytime and larger ones at night, lol. This is the product I'm constantly raving to my friends about, and tl;dr it's my desert island item. You cannot go wrong with these. Plus, they're super affordable for the amount you get, and especially for the benefit they provide.

    Promising reviews: "So, I read the reviews on these many, many times. And many, many times, I talked myself out of them thinking there was no way these would work. Finally decided to take a chance, and I am SO glad that I did. The first night, I used two of the medium-sized applications — one on my chin and the other on my cheek. Went to bed with two pimples trying to come through, woke up with only slight redness in those areas. Applied them to the same places the next night and had no spots at all the next day with no sign there was ever a pimple at all. I. LOVE. THESE. THINGS." —K. Wallace

    "I’ve bought this product multiple times over the last couple of years because they really, truly work. I’m a (now) 37-year-old who still fights with hormonal breakouts, including painful cystic acne at times. I sleep with these babies on, and in the morning, the size and redness is usually 50%-75% better. If it’s a larger breakout or a cyst, I repeat the process and have been known to wear these to work — depending on location of the pimple. They really are great and makes having acne in your mid-late 30s less stressful. They’re usually gone in one to two days with these patches! Highly recommend!" —Lauren Kerley

    Get a pack of three (72 pimple patches total) from Amazon for $14.50+.

    8. A waterproof eyeliner stamp so you can free yourself from the agony of redoing your winged liner over and over until both sides match and instead GET THE PERFECT WING ON THE FIRST TRY. Yep, it's possible!!

    Reviewer's eyeliner pen with wing-shaped stamp
    Reviewer showing results of using wing-shaped stamp

    One side is the curved wing stamp, and the other is a regular fine tip liner for defining the rest of the eye. It comes in a pack of two, one for each eye.

    Promising reviews: "I've tried the taping method, tried normal liquid liner, plastic winged stamping devices, stencils, all of it! So when I saw this I thought, meh, why not give it a shot... It's not like my hopes were high since nothing else has been efficient or worked as it should.

    "Well, this gem arrived and I immediately had to try it out, all while laughing at how terrible this would probably turn out...but to my surprise, I put the left cat-eye on first and it was perfect aside from needing to connect it to my current liner. I thought this was a fluke and did the right eye...again, it came out clean and perfect!" —LadyMeow

    Get it from Amazon for $14.97+ (available in three sizes, packs of two, and a combo pack).

    9. A vegan and cruelty-free NYX makeup setting spray for extending makeup wear to 16 hours. One Amazon reviewer describes getting dumped right before a party, sobbing "A LOT" and then looking in the mirror to find their makeup "perfectly flawless." 

    A reviewer's makeup after using the NYX setting spray
    The NYX setting spray

    While we hate to see unkindly timed breakups (right before a party?? BOO!!), THAT'S HOW GOOD THIS SETTING SPRAY IS.

    Promising review: "I have been purchasing the NYX Matte Finishing Spray for years but would rotate between this and other high-end sprays. I always end up coming right back to NYX because the finish is incomparable. No matter which foundation I use, my makeup is long-wearing, stays matte and there's no cakey, oily or melted/separated look even after hours of wear. I also have some visible pores on my cheeks and this spray does NOT highlight them or make them stand out more like other sprays do. It's the perfect combination for my makeup needs. Also, so happy that Amazon sells this in jumbo size so this bottle will last me a really long time!" —Krystle M.

    Get it from Amazon for $7.06+ (available in matte, dewy, radiant, and plump finishes, in regular and jumbo sizes, and in various packs).

    10. A K-beauty carbonated bubble clay mask that reviewers say is as fun to use as it is effective. It helps clear pores out without drying out skin using a blend of charcoal and green tea extract, and foams into bubbles when it's done working!

    See it in action on TikTok here.

    Promising reviews: "A friend made me try this once (I'm not a facial person). But between the hilarious expanding bubbling effect it creates on your face and the pore-clearing, clean-as-can-be results, this product is definitely worth it, I'd say. I gifted these a few years ago and received happy feedback from all parties." —Joshua U.

    "I bought this as part of a spa gift for a teenager. She loved it! It left her skin feeling super clean and pampered! The bubbles were completely hilarious! I saw this product as part of a BuzzFeed list of 'cult following products under $20' I thought I’d give it a go and it didn’t disappoint!" —ABCD

    Get it from Amazon for $13.50 (also available in packs of two or three).

    11. A cult-favorite ice roller to massage and calm skin, help relieve fatigue, and soothe oncoming headaches. *We're obsessed.*

    A reviewer's ice roller
    A reviewer holding their ice roller to their face

    See it on TikTok here.

    The ice roller comes with a detachable head and handle. Store the ice roller head in the freezer separate from the handle, which should stay room temperature. When you're ready to use the roller, remove the head from the freezer and reattach to the handle (it easily clicks in place)! 

    I love this ice roller for whenever I feel like my skin needs a pick-me-up! I also use it when I feel a headache coming, and it reduces the intensity and sometimes curbs it altogether.

    Promising reviews: "Someone on TikTok said her grandmother used this. I love it to deal with what spring allergies do to my face (headaches/puffiness) without pulling the skin and without oils. It's cool and sculpting without being too fussy like the smaller jade roller that is so popular, which I also have but it gets less traction in this home. Enjoy!" —PinkRibbonGirl

    "Hungover? Didn't get much sleep? Sunburnt? Been crying? This thing is great. Pop it in the freezer and anytime you want some cool soothing relaxation, pull this bad boy out and roll over your cheeks and forehead. My 3-year-old daughter takes this thing out every day and rolls all over her face because it feels so good. Not only hilarious to watch for me, but apparently very fun for her as well! —Kev

    Get it from Amazon for $18.99+ (available in eight colors and packs of two).

    You can also check out this ice roller that you fill with liquid yourself, so you can add in anything from essential oils to green tea or even petals.

    12. A leave-in conditioning spray that does it all: conditions, detangles, softens, smoothens, controls frizz, provides heat protection, boosts shine, strengthens hair, hydrates, AND prevents breakage. Yes, please!

    Model holding two bottle of Mane Club NYC One Hit Wonder spray
    A model's before and after from using the conditioning spray, with hair looking visibly smoother and more hydrated
    Mane Club NYC, Mane Club NYC

    Reviewers with straight, wavy, and loose curls say this product works great for their hair types.

    Promising review: "I read about this in a BuzzFeed article, I wasn't looking for a new product but the reviews in the article made me need to try it out. It shipped and arrived within a week so that was a pretty amazing feat in itself. So... this is 100% my go-to product, it leaves my hair looking smooth, shiny and beautiful everything. The smell was kinda harsh at first, but I've grown to love it. I especially appreciate the natural ingredients, so my hair doesn't feel heavy or weighed down at all. This is a life changer y'all. Definitely worth giving it a chance!" —Ashley B.

    Mane Club is a small business specializing in cruelty-free, vegan hair products.

    Get it from Mane Club for $10.

    13. mini electric hair remover for an innovative alternative to disposable facial razors that'll gently get rid of your peach fuzz and upper lip hair without ever touching your delicate facial skin, thanks to its fast-vibrating "butterfly" technology.

    reviewer holding the white hair remover, which looks like a large tube of lip gloss
    reviewer holding balls of dark hair that they shaved from their face

    To use, gently press the head of the razor flat against your skin (not at an angle) and make small circular motions.

    Check it out on TikTok here.

    This was another Black Friday purchase for me, and it did not disappoint. I've been getting frustrating ingrown hairs from tweezing on my upper lip over the last few years, and in general, facial tweezing has become too time-consuming (plus, I keep accidentally missing hairs, only to notice them later when I no longer have my tweezer with me, lol/sigh), but this hair remover got rid of all my facial hair in pretty much one fell swoop. My ingrown hairs also went down *drastically* since the razor shaves close to the root without pulling the root out entirely or shaving too close to the skin, which keeps hair functionally invisible while helping prevent the conditions that cause in-growns. Also, FTW, I was a little worried this might irritate my melasma, but it didn't at all. A staple for sure.

    Promising review: "I saw this product on a TikTok video and had to have it. This is an amazing product. Gets ALL the peach fuzz off your face without PAIN." —queenb

    Get it from Amazon for $13.98+ (available in five colors).

    14. A mini matcha-infused moisture stick that'll nourish dry skin on your face, cuticles, elbows, lips, and more. It also helps reduce under-eye circles and puffiness due to the caffeine naturally found in matcha! *Smashes add-to-cart button*

    model applying the matcha stick to their face
    the matcha stick resting on a pile of matcha powder

    Check out a TikTok of the matcha stick

    Promising review: "So good! Easy to use! I found out about this from my sister in law and I use it every day now. I live in super dry Colorado and I use this under my eyes and around my eyelids and little crows feet, and as lip balm. Not oily, helps delicate eye skin stay moisturized. I didn’t have any reactions either which I often do if using a product near the skin around my eyes." —GENNA MCGAHEE

    Cocokind is a San Francisco-based, Asian woman-founded small business that specializes in earth-friendly skincare.

    Get it from Amazon for $8.99.

    15. An oil-free, pore-blurring, matte-finish Maybelline foundation with over 77,000 5-star ratings on Amazon and 40 different shades so it's almost sure to have your *exact match.*

    Reviewers say it gives excellent coverage and wears all day.

    Promising review: "I love this foundation. This is the first foundation I have tried that has matched my skin so closely. It gives me medium to light coverage which I personally love since I like wearing this during the summertime. I have acne scars, but this product provided coverage over them. Also what tops it all is that this foundation is matte! I have very oily skin so this thing is my holy grail. If you are wondering whether to get it just read this review. It goes on and blends flawlessly. I bought another bottle just because I love it so much!" —Simpleebekah

    Get it from Amazon for $6.93+ (available in 40 shades ).

    16. Hyper Skin's Brightening Dark Spot vitamin C serum to help calm inflamed skin, prevent future breakouts, and *d r a m at i c a l l y* reduce hyperpigmentation using an MVP combination of turmeric, salicylic acid, and 15% vitamin C. Reviewers agree that this serum is basically the GOAT.

    A before/after showing reduced dark spots and hyperpigmentation after 30 days
    Hyper Skin

    This product is also vegan, cruelty-free, and hydroquinone-free.

    Promising reviews: "I have struggled with hormonal acne and acne scarring for years. I have tried dozens of products but nothing has made a difference the way Hyper Skin has. Not to sound cheesy, but in two months I have seen better results than I have with years of other products and I'm just now starting my second bottle. I could honestly cry tears of joy." —Ameena W.

    "My absolute favorite skincare product. Okay, listen sis. I am not loyal when it comes to skincare. I love trying new things and seeing what my skin agrees with. I have jumped brands more times than a salmon jumping out of a fishing net. I also hadn't found the perfect mixture of products for my skin. I have fading acne scars, severe hyperpigmentation, dry skin and the occasional hormonal breakout. But when I discovered Hyper...girl! I had been following them for a long time saying, 'One day I'm definitely going to try this.' So when I decided to splurge and buy an all new routine, I added Hyper to that routine. And I will NEVER leave them. Eva, eva. My skin literally glows everyday because of Hyper. My acne scars have been significantly reduced and my hyperpigmentation is on its way out. I literally could not be happier with this product. Y'all have finally made a loyal customer out of me." —Akliatese H.

    Hyper Skin is a Black woman-owned company. Their first product was this serum, after founder Desiree Verdejo couldn't find affordable skincare that both worked well and addressed the needs of skin of color. 

    Get it from Hyper Skin or Sephora for $36+ (available in two sizes).

    17. A pack of reusable and DEEPLY satisfying exfoliating washcloths for scrubbing the dead skin off your body and revealing the ~baby-soft~ skin underneath. Reviewers attest: This product does not come to play.

    A reviewer holding an exfoliating bath washcloth in green
    A reviewer's arm with bits of exfoliated skin removed with the exfoliating washcloth

    I use these about once a week, and they are *chef's kiss*. Stay in the shower or bath for five or ten minutes with moderately hot water before using, which will soften up your skin so that when you start scrubbing; dead skin will basically roll straight off your body. Your skin will look and feel as good as new after, and SUPER soft. One of my favorite shower products, and worth every penny.

    Promising reviews: "I stumbled upon these from watching a TikTok, and I’m so glad I did! Definitely look into how to use them before you start so you do it efficiently and find what works best for you. I use them after being in a hot shower for at least five minutes, then I start with long strokes in one direction. These got lots of gunk off my body and left my skin feeling so soft and smooth!" —Mariah C.

    "Okay, these things are AWESOME! I watched a TikTok about this gal using them, and I figured why not try them. They weren’t expensive, and I spend $5 on useless crap all the time. This, my friends, is NOT useless crap. This gets so much gunk off my body it’s disgusting. How can I have so much dead skin on my body!? I don’t know, but this gets it all off and leaves my skin so soft! Just throw some baby oil on your skin after using it and you are good to go!" —Emilee Brinker

    Get a pack of eight from Amazon for $5.78.