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    39 Hair Products With Reviews That Show Just How Transformative They Are

    No worries if you haven't quite gotten the hang of curling your hair just yet.

    1. L'Oreal Paris root cover-up spray helps bridge the gap between your *real* roots and the time between colorings. Color can be harsh on hair so anything that helps you eke out a bit more time in between is worth celebrating. 

    Plus, it's water-resistant!

    Promising review: "My hair grows somewhat fast so I find myself coloring my roots at minimum every two weeks, which I think is bad for my hair. This product has been a lifesaver in allowing me to extend that time frame some. I wish I had found it sooner!" —Mmandkcs

    Get it from Amazon for $8.19+ (available in eight colors).

    2. Crave Naturals Detangling brush glides through your hair without tugging or ripping out your strands. Tangles, meet your match.

    Black reviewer with 3c-4a showing how the brush hels detangle without messing up curl pattern
    person with 1c-2a straight hair pattern showing how well it detangles

    Promising review (for natural hair): "I never write reviews, but I had to for this one. This brush cured my cancer, paid my rent and revived Jesus from the dead. This. is. a. holy. grail. I have the tangliest (IDC if that's not a word) terribly hard to manage curly, natural hair. But this brush gave me shine brighter than a haole baby's bottom and glided through my hair with ease. 100% RECOMMEND." —Amazon Customer

    Promising review: "Omg!!! This is the best detangling brush ever!! Shampoo bath nights have been restored! I dread ever time have have to detangle my daughter's hair no matter how much conditioner I used it would end in tears and frustration! My daughter's hair has super tight curls and I don't think I have ever really fully detangled it until now! We have used other combs brushes and this one by far was the holy grail! No more tears and I feel confident her hair is fully detangled!!" —Ashlee Gordon

    Get it from Amazon for $11.88 (available in six colors).

    3. Elizavecca Collagen Coating Hair Protein Treatment goes on like a hair mask, except it'll give you even more dramatic results thanks to Ceramide 3 and collagen. Any time I use it, my hair looks and feels so much more moisturized.

    before pic of hair looking dry and damaged, then the same person with smoother, more moisturized looking hair
    the bottle
    Bek O'Connell / BuzzFeed

    Promising review: "As soon as I put it on my hair it was amazing! It practically detangles itself. Will buy again ♡" —bibi

    Get it from Amazon for $6.68.

    Read our review of Elizavecca CER-100 Collagen Coating Hair Protein Treatment to learn more about why one former BuzzFeeder calls it "the miracle product I've been searching for."

    4. But if you're feeling a bit splurge-y, K18 Leave-In Repair Hair Mask Treatment is a tried-and-true leave-in treatment ready to help rejuvenate bleached or chemically treated hair. This small but mighty bottle's patented peptide formula contains 50 uses. So you'll be good awhile. BTW, it works for all hair types. 

    a buzzfeed editor with soft blonde hair
    bottle of product
    Melanie Aman / BuzzFeed, Amazon

    My colleague Melanie Aman swears by this stuff. Here's what she has to say: 

    "I bleach my dark brown-black Asian hair blonde every six to eight weeks, so I was immediately intrigued when I first heard some stylists at my salon raving about K18. And it turns out the rest of the world loves it too, because it was sold out at Sephora the first time I tried to buy it. I eventually snagged a mini bottle on Amazon and was gobsmacked at how much softer my hair was. Seriously. I spent the whole day touching my hair, and even my boyfriend agreed that my mane was noticeably silkier. 

    Olaplex was my go-to before I tried K18 and I still stand by it as a product, but I really love that K18 is a leave-in treatment rather than an in-shower mask. Having to let the Olaplex sit for 10 minutes felt like forever, especially when I wasn't taking an everything shower (you know, the ones where you exfoliate and shave). With K18, you let it sit in your hair for four minutes post shower to activate and then you can style your hair (or just let it air dry like I do). 

    I've found that my hair is softest the next day, so don't be discouraged if your hair looks or feels the same the day you use it. One last thing: it is pretty pricey but a little goes a long way. The 15 mL tube I bought has lasted ~five washes, and eventually K18 can become a maintenance product so you won't need to use it every time you wash your hair."

    Get it from Amazon for $29.

    5. Some Bunzee Bands are made for Afro puffs, locs, dreads, and thick ponytails. They're super strong and built to up to two years (that's a really long time for a hair tie), but they won't harm your hair. Plus the adjustable bands mean that they'll stay put. 

    step by step showing how to put on and adjust the bunzee band to hold up a puff hairstyle
    reviewer with hair in buns using the bands

    Though they may not be very visible with some hair styles, these hair bands are super cute and come in some vibrant shades!

    Bunzee Bands is a small business dedicated to providing pain-free hair ties for people of all hair shapes and sizes. 

    Promising reviews: "Sent from the HEAVENS!! This. Is. Everything. During the summer time my hair was placed in time out. The curls that came out in the morning from my braid out would succumb to humidity the minute I stepped out. So I was left to just do puffs, and I'm was used to using the typical headband to do so. It would cause major headaches and being prone to headaches, it wasn't fun. So this product was a complete godsend! I can rock my puffs on my busy class days and forget I even have a puff in because there's no headache! 😍😍" —Mikaylia

    "I absolutely love this. It does the trick. My locs are long and thick and so rubber bands take too much to try to get them on, and usually I can't get them tight enough. Finally I found something that works." —Karen

    Get a pack of two from Amazon for $15.95 (available in eight colors, a single pack, and a smaller size). 

    6. L’Oréal Paris Elvive 8 Second Wonder Water summons up a major dose of moisture in — like the name suggests — a mere eight seconds! Cheers to not having to douse your hair in oil during the styling process later. 

    reviewer with dry and slightly wavy hair
    same reviewer with super smooth and moisturized hair

    Promising review: "Bought this not expecting that it would work. I've been using products in and on my hair for years, both expensive and inexpensive. This is the best I've used, bar none! It smooths and takes away the tightness of the curls. Will buy it again and again!" —Judith Cohen

    Get it from Amazon for $9.87.

    7. leave-in conditioner made for kids (and grownups) with curly hair and tender heads gives you some picturesque results thanks to its hydrating and detangling formula of vitamin B5, jojoba oil, keratin, and more. It's made to spray on already damp hair *or* to revive dry curls. 

    Promising review: "My granddaughters have long curly hair, and this is the first product that actually worked at getting the tangles out! Their hair was soft and no tears were shed while combing through… which to me is most important! The smell is nice, not overwhelming… over all this is just a great product and I will definitely be buying again!" —Danielle Bustamante

    Get it from Amazon for $8.25.

    8. Nizoral Anti-Dandruff Shampoo stops the flaky mess, once and for all so you don't have to worry about picking out flakes before you start curling your hair for the day. 

    A reviewer's head with lots of dandruff flakes around their part
    The same reviewer's head with no dandruff around their part

    It's got over 68,000 5-star reviews, and works for more than just dandruff. 

    Promising review: "This stuff is absolutely amazing. I was one step away from going to the dermatologist. I had severe dandruff that was so bad I could shake my head and it would come off. With just a few uses per week, I got rid of all of my flakes. My scalp also stopped burning from dryness. My hair has never been healthier." —Moo Moo

    Get it from Amazon for $14.84.

    9. Or if you're willing to spend a little more dough, Briogeo Scalp Revival Charcoal and Coconut Oil Micro-Exfoliating Shampoo because the skin on your scalp should enjoy some exfoliation too.

    A reviewer with lots of white flakes along their hairline
    The same reviewer's hairline looking smooth, with all the flakes gone

    The pics above are with just ONE wash!!! This stuff is cruelty-free and made with tea tree, coconut, and peppermint oils. Plus it's from a Black woman-founded brand! 🙌

    Promising review: "Totally amazing and beyond expectations. Chronic dry scalp for over a year, and with **one use**, super awesome results. My head feels fantastic and no more flaking. I'm going to buy a vat of this stuff and swim around in it! Really worth it." —Jana

    Get it from Amazon for $41.

    10. Chi Spin N Curl takes care of all of the twisting and turning out of the process of curling your hair. You simply put your hair in the tool and it does the curling for you. 

    A reviewer holding their Chi curling tool
    Reviewer showing sides of her hair before and after using curling iron

    This curling tool is *ideal* for people with hair between 6 and 16 inches long.

    Promising review: "This thing is awesome! Works great! Took a few tries to get used to, but now that I know how to use it, I use it almost daily!! It curls perfectly and I can do all of my hair in under 15 minutes! Get it!" —TheGFamily

    Get it from Amazon for $63.09+ (available in six colors).

    11. A Revlon hot air brush dries and styles your hair for a lot less effort than other techniques. Just rough dry a bit and then use the dryer brush to give yourself a blowout that'll make it look like you went to a dry bar. Finagling a round brush in one hand and a blow-dryer in another is HARD. 

    Reviewer who has straightened hair of their tight curly hair with the hot air brush
    Another reviewer with natural curly hair
    The same reviewer with their hair straightened with the hot air brush

    Promising review: "First time review and it’s because I’m so happy with this dryer/styler! My hair is about shoulder length, very fine with a slight curl, and now it has some gray to it. It’s also frizzy, no matter what I use. I’m 61-years-old so trust me, I’ve used a lot of products! Never have I been able to get my hair to look like it did after leaving the salon, EXCEPT after using this. I watched some YouTube videos first for some pointers, and then I gave it a try. It’s easy to use, even though it’s bigger than I thought it would be. My hair came out beautiful! Smooth, soft, no frizz and lots of volume. Hope this review helps you anyone out there that have similar hair!" —Anon anon

    Get it from Amazon for $38.69+ (available in four styles).

    12. Or Drybar Single Shot Blow-Dryer Brush helps you cut down on styling time *and* upper arm soreness so you don't have to finagle both a round brush and hair dryer. This is *quite* the game changer if you're willing to shell out a bit more than what the Revlon version costs. 

    reviewer with long and thick naturally curly hair
    same reviewer with blown out glossy hair

    Works well for straight, coily, curly, and wavy hair.

    Promising review: "This review is written with the help of my girlfriend. I have naturally curly hair as you can see in the picture. I like to straighten it very often because it is more manageble. I usually use a round brush and a blow dryer. This blow-dry brush is nice because it is just one tool so it takes less time than when I use a round hairbrush and blow dryer combo. It delivers the same results, turning my wild hair into smooth, shiny straight hair. At the end I roll the tool inwards a couple of times in order to get a nice curl on the ends.The only complaint I have is the size of it, it is very large so it can get a bit heavy when you use it. Be aware of that if you don’t want to lift something that big to do your hair." —J & M

    Get it from Amazon for $155.

    13. Revlon one-step styler and dryer if you prefer a straighter style but still wanna pump up the volume. 

    person with 4c hair with a section of hair blown out
    person with very straight hair after using the styler

    One reviewer uses it to dry their beard.

    Promising review (for the left pic): "Whoever created this is a genius!!!! I was so worried if it would work on my 4c hair. It worked perfectly. I combed through each section of my hair, applied heat protective product, and used this blow-dryer brush. It easily glided through my hair. I'm tender headed but had no issues at all with this. It's easy to hold and very gently glides right through my tight 4c curls. I included pics of my hair with a section blown out with the blow dryer brush and also wanted the viewers to see my 4c hair in its natural, pre-blown out state so they can see it truly worked. The other reviews on here are what made me get it and I must say, they weren't lying about how awesome it is. Get it sis! You won't regret it." —Reesy

    Get it from Amazon for $28.95.

    14. A scalp massager helps relieve you of itching and dandruff, and make your shampoo sooo much more effective of clearing your scalp of days' worth of dry shampoo. Also, it'll feel like a total treat.

    reviewer with buzz cut hair with irritated skin seen through it
    same reviewer's scalp without the skin irritation seen

    Promising review: "I have suffered from dry scalp and dandruff for years. I recently shaved my head and realized just how bad my scalp really was. Red irritated spots everywhere that became very easy to see with my short hair. After using this product along with a coconut oil moisturizer for three days, my scalp is already healing. The product is easy to hold, easy to clean, and feels great on an itchy scalp. I also don’t have dandruff flakes at all anymore. Trust me, you won’t regret purchasing this product!" —Britt

    Get it from Amazon for $6.98.

    15. Color Wow Dream Coat Supernatural Spray works to stave off frizz and give you a glass-like sheen thanks to its anti-humidity powers. Even in the nastiest of weather. 

    reviewer with hair blown out and looking glossy
    another review with hair looking smooth and glossy

    Promising review (for pic on the left): "LOVE this product sooooo much! I’m obsessed! I am of mixed race and have very curly frizzy hair naturally. Even with relaxer my hair has always had dry looking frizzy ends. I have tried so many different products but nothing else compares. Best by far!" —Amazon Customer

    Promising review (for pic on the right): "I NEEDED to try this product after all the positive hype. It certainly did live up to my expectations. I went from balayage to a medium brown color with my hair. The bottom part of my hair was still very porous from the bleaching. After blow drying my hair where the blonde was it was never smooth. Not anymore! My hair is so smooth and healthy looking. I absolutely love this product and I highly recommend it. It has completely transformed my hair." —Lori

    Get it from Amazon for $28 (sulfate-, gluten-, alcohol-, and paraben-free).

    16. OGX Locking + Coconut Curls Air Dry Cream is a great, affordable scrunch-and-go option with legions of fans to back up that claim. This'll provide more time for hammock reading than hair styling. Win-win. 

    Promising review: "I put some in my hair for the first time today and I'm impressed! I towel dried my hair and then put about a quarter size in my palm and spread throughout my hair, scrunched my hair, and then let it air dry. I think it did a good job at defining my waves and eliminating the serious frizz." —ninjamommy

    Get it from Amazon for $6.97.

    17. heatless curling rod headband you simply wrap your *damp* hair in before bed and then unwind in the morning for a blowout effect of bouncy '90s supermodel curls. Did you just book a Pepsi commercial?! 

    Reviewer with long hair in wide curls
    Contents of the set in a cheetah print laid out

    Each set comes with a curling rod, two hair scrunchies, a claw hair clip, and two duckbill hair clips to set it in place. These are designed to work with all hair types, but work best if you roll them with damp hair! I recently saw someone walking around an airport with this in their hair. You do you!

    Promising review: "Before purchasing, I’d seen a lot of reviews and tutorials on TikTok showing the results. My hair is thick, coarse, and naturally wavy, so I figured this might be a good alternative to rollers that are time-consuming to put in, difficult to sleep in, and ultimately not worth it. And MAN was I right to be hopeful. Wrap pieces of damp hair around it before bed, the tighter the wrap, the tighter the curl. Easy to sleep in since there’s nothing on the back of your head, and my curls are BOUNCY the next morning. My only complaint is that it doesn’t help give any top-volume, but that's nothing some teasing can’t fix. 10/10. I’ll never go back to a curling iron." —Mariah

    Get it from Amazon for $8.99+ (available in eight colors)

    18. Bellissima Italia Diffon Supreme Diffuser & Curly Hair Dryer is, perhaps, the largest at-home diffuser I've seen in case you love your curly texture but find the drying process very annoying. Sometimes you don't have hours to let it air dry! 

    reviewer's curly hair thanks to the blow dryer
    model using the diffuser dryer

    Promising review: "Easy to use and handle. Dries without sacrificing a single curl. Wish the cool setting was a bit cooler but otherwise worth every penny." —JKV

    Get it from Amazon for $169.

    19. Goody hair spin pins take care of the hard work in creating the *perfect* bun. You simply put your hair in a pony, wrap your hair around the base of said pony, and then secure with one pin on top of the bun and one pin on the bottom. 

    reviewer wearing hair in a ponytail
    reviewer wearing hair in bun

    Promising review: "I'm a nursing student and have to wear my hair in a bun every day. I've tried all the bun makers, watched YouTube videos, and spend way too much time on getting my hair into a bun. I was able to make a pretty bun that was secure in under 30 seconds. I thought it was a fluke so I did it again, and then again. I just ordered two more packs because I know if I lose one of these, I'd have to tear the house down looking for it. I have hair to my mid back, and three of these worked perfectly for me. If I can get my hair in bun in under 30 seconds, trust me...anyone can." —Tina

    Get it from Amazon for $6.49 (also available in a three pack).

    20. A 2-in-1 hair bun maker helps you achieve THE perfect ballerina bun. And if you put it in when your hair is damp, it'll lave you with gorgeous curls. 

    a three-picture diagram of a person with straight hair, the same person wearing a bun, and the same person with curly hair
    a gif of a person putting their hair in a bun using the bun maker
    Curlinator Designs/ Etsy

    Curlinator Designs is a North Carolina-based small biz that specializes in hair accessories.

    Promising review: "Love it!!! I was concerned I wouldn't be able to figure out how to use it, but videos make understanding simple. So much easier to use in the mornings than fixing your hair in a bun!!!" —bld9

    Get it from Curlinator Designs on Etsy for $12.50 (available in 18 colors).

    21. A faux puff extention clips into your hair for a quick and easy 'do for when you've gotta look really cute, really quick. 

    Promising review: "Quick and easy to use. Hair is soft and similar to my own natural curl patterns. It gives me the fullness that my own puff needed! Will be trying other colors." —Nad

    Get it from Amazon for $9.99+ (available in eight shades).

    22. Or some clip-in hair extensions provide extra length and volume at a moment's notice for some glamorous photo ops. Better to be prepared!

    a reviewer holding the blonde extensions
    the same reviewer with the extensions in

    Promising review: "This was the best nine dollars I've spent in a long time! The color is a perfect match to my hair. The hair is very long — I cut at least 12 inches off. It stays in place very well. This is a fun addition to my going out look." —SBonert

    Get them from Amazon for $9.99+ (available in six lengths and 40+ colors).

    Find out more in my colleague's Reecho hair extensions deep dive!

    23. Verb Ghost Oil makes quick work of taming frizz and flyaways. This is THE BEST hair oil if you have coarse, thick hair like me. Reviewers with hair textures up to 4c rave about it! It'll make your hair look sleeker *and* feel softer. 

    stack of the bottles of clear hair oil
    reviewer with beautiful hair
    @verbproducts / Via www.instagram.com, www.amazon.com

    I got turned onto this stuff after some colleagues put it in stories and after trying just about every hair oil out there, I can assure that this is the good stuff. It's great for finishing off your look after heat styling (like with a curling iron or straightener) or helping your hair calm down post-blow-drying. I always keep a bottle in my medicine cabinet!

    Get it from Amazon for $20 (sulfate-, gluten-, and paraben-free). Also available in a larger size now which, IMO, is worth it. 

    24. But if you're on a tighter budget, Herstyler Hair Repair Serum with hydrating argan oil, aloe vera, and vitamin E helps you tame flyaways and get on with the rest of your life. Or at least your day. 

    Promising review: "Tried this product after reading an article on Facebook about how to deal with naturally curly hair. I put it in my hair when it's wet. Let it air dry and it makes it amazingly curly. It also smells good. I get compliments regularly about how I smell good. And it's this serum. This took my hair from being frizzy and unmanageable to perfectly curly and EASY! Wish I would have found it sooner." —J. Miller

    Get it from Amazon for $9.99.

    25. BestLan Hair Finishing Stick looks just like a mascara wand but its shaping cream will tame your flyaways on those days when air drying and throwing your hair up in a bun or ponytail is all you can muster.

    Promising review: "I’m in love with this product! I have a super curly hair that loves to frizz and now I can let it air dry, put it in a bun With no more flyaways thank God! It really isn’t crunchy at all and surprisingly it’s not greasy at all which is perfect for me with the curly hair! You won’t be sad you bought this!" —Karissa Chavez

    Get it from Amazon for $6.99.

    26. Ebin New York 24-hour edge tamer helps you lay down your edges and adds shine — minus the flakes or weight. Even when you use it daily!

    reviewer showing their natural edges
    reviewer showing their edges laid down using the cream

    Just a note that you don't have to lay your edges, but this is great if you do!

    Promising review: "The quality of this product is simply just amazing it will lay those 4C edges for all day up to 8 hours of coverage. The smell is not as pungent as other products I have tried, this product is thick, you must use edge control brush." —ms. jackson

    Get it from Amazon from $6 (available in five sizes).

    27. A Honest conditioning spray with a blend of argan oil, shea butter, and quinoa extract helps your comb glide through locks and, according to reviewers, leaves hair smelling delightful. 

    Reviewer photo of hair before using detangling spray
    Reviewer photo of hair after using detangling spray

    Promising reviews: "Ok. I’ve tried a plethora of hair detanglers for both of my daughters' type 4c African American hair. I was very skeptical at first being that this is not marketed for such hair, but after seeing a YouTuber's success with it, I decided to give it a shot. I am amazed. I sprayed a little bit on my daughters' washed and dried hair; took the tangles and knots right out!!!!!! With ease. I will now stock up on these. This left her hair moisturized, but not too greasy and smelling great. I’m very impressed!" —Tiffany F.

    "This stuff is a holy grail product for me for a reason I wasn’t expecting! I bought this to keep in my beach bag for days out on the boat. My hair is always a tangled mess by the end of the day, so I thought this would help. It definitely helps with tangles, but it also has tamed my frizz so well that I use it every day now! I spray it on right out of the shower and comb through. I have also sprayed it on dry hair on days when I didn’t wash my hair. It’s fantastic!" —Chelsea

    Get it from Amazon for $6.99+ (available in three scents)

    28. Kenra Platinum Blow-Dry Spray seriously cuts down on your heat-styling time — like 50%! It also tames frizz and keeps your hair protected during said heat-styling. Oh, and it's all over TikTok. 

    Reviewer showing blown out hair after using product
    Reviewer holding product in hand

    Psst! The brand recommends using this spray on medium to coarse hair types. And for fine to medium hair, try the Kenra Platinum Blow-Dry Mist!

    Promising review: "I LOVE the smell of this! Bought it due to frizzing from coloring my hair, but really didn't believe that it shortened drying time. I mean, how can something putting moisture on you hair shorten the drying time, right? I was shocked. I don't know if it cut it down by 50%, but I did notice blow-drying my hair took quite a bit less time. I am sold on this stuff. Makes my hair feel like silk, but not greasy (I was worried about it making my hair greasy) and it takes only a few sprays to get the results. I hold it about 15" from my head and spray the top, both sides, and the back once, then rub it in with my hands. Perfect!" —Janice C. Henderson

    Get it from Amazon for $14.99+ (available in three sizes; cruelty-free).

    29. Living Proof No Frizz Instant De-Frizzer instantly smooths and moisturizes when you don't want to use hair oil. It tames up to 92% of frizz on dry hair and really zhuzhes your hair in between washes. 

    reviewer with frizzy curly hair
    same reviewer with much smoother curls

    Promising review: "I personally am not a fan of how the hair oils feel on my hands and have found this product to be a great alternative! I like to braid my hair at night and then pull it out and wear it wavy. But if I comb through it, it’s a frizzy mess! This product definitely tames it down!" —Sarah Thielke

    Get it from Amazon for $32.

    30. Dyson Airwrap multistyler is more or less the stuff of legend at this point. If you've been on the internet since the Airwrap 2018 release, you've likely seen it demonstrated over and over again. But for great reason! It really is amazing what this multitool can do. 

    gif of writer using straightening brush with airwrap styler
    Elizabeth Lilly / BuzzFeed

    You can read my in-depth review of the Dyson Airwrap's first model for all sorts of deets. Since the 2018 release, the company has improved upon the original and has longer tool attachments to make drying and styling even easier. TL;DR: Once you've practiced a few times, it's easy to use all the attachments and it leaves your hair looking shinier and feeling less dry than heat drying and then using flat irons or curling irons to achieve your desired look. Note that you do want to rough dry your hair a bit before going in with the attachments. It's, understandably, a huge financial undertaking but if you have the coin and put a LOT of time into heat styling your hair like I do, it can be worth it to you. 

    Get it from Sephora (one colorway) or Dyson (three colorways) for $599

    31. And a more recent release: Dyson Airstrait dries *and* straightens your hair simultaneously WITHOUT hot plates like a regular straightener. As you can guess (if you're at all familiar with the Dyson brand's tech), it uses airflow to straighten without drying out. So if you've been blow drying and *then* flat ironing your hair, this'll sound like a total dream. 

    a gif of the dyson airstrait pausing when being put down
    to the left: a buzzfeed editors wet curly hair, to the right: buzzfeed editor's straight
    Heather Braga/ BuzzFeed

    My colleague Heather Braga has and loves it: 

    "I've had the pleasure of testing out the Dyson Airstrait and, OMG, what an incredible piece of technology. Yes, I called this 'tech' instead of a beauty tool. While it is both of these things, I was amazed by the gadget-ness of it right off the bat. I literally had to select on an LCD screen what language MY STRAIGHTENER should be set to...wild. Anyways! The Airstrait has the ability to straighten both wet or dry hair — and does without the use of damaging hot plates. It uses directional airflow to smooth and straighten hair and, honestly, it is a pretty magical experience. The biggest learning curve for me was realizing the copper pieces (where the fan lives) need to face outward so you're not blowing your hair all over the place. The fan increases when you clamp the Airstrait around your hair (HOW DOES IT KNOW!?) and pauses entirely when you set it down (seen in the GIF to the left). Additionally, I have a toddler and am very limited on time. With this gadget, I was able to take my hair from directly-from-the-shower wet to natural-looking straight hair in only 10 minutes! This is going to be such a game-changer for my life!!! It's definitely worth the splurge. Add this to your holiday wish list or, you know, get it now." 

    Get it from Sephora for $499.

    32. John Frieda Frizz Ease Dream Curls Air Dry Waves Styling Foam is a low-effort option in case you have a preference when it comes to the consistency of your hair products. 

    Promising review: "Love this stuff when I let my hair air dry! Keeps it from going frizzy. I use a lot of John Frieda products!" —JoAnn

    Get it from Amazon for $8.71.

    33. CurlCap backless adjustable cap with plenty of room for your natural hair or updos while giving your face some extra shade and getting your sweaty hair up and off your neck.

    Reviewer in black version of the hat with curly ponytail through the gap in the back of the hat
    Reviewer in light purple version

    CurlCap is a Black-owned apparel company founded by Britney Sade that specializes in caps designed for natural hair with an open back and flexible scrunchie design.

    Promising review: "This hat is comfortable, well made, and cute! It is now my go-to hat for casual days when I put my hair in a ponytail. I have also worn it playing tennis and found that it's more comfortable than wearing a visor. The back elastic really keeps the hat secure without feeling too tight. I have the black twill, and would love to see it in other colors in this fabric for walking, running, and tennis. Love." —Me

    Get it from Amazon for $24.99 (available in 11 styles).

    34. Bed Head Wave Artist helps you FINALLY score voluminous beach waves from roots to ends. And because it heats up to 400 degrees, consider those waves LOCKED. 

    Reviewer photo of hair before using wave artist
    Reviewer photo of hair after using wave artist

    Check out this TikTok by @kenz_kaye!

    Promising review: "I'm always skeptical on new hair tools, as I've been burned many times (pun intended). However, I kept seeing posts about how great this tool is, so I bought it. I love it! My hair is to my waist and very thick and naturally curly, and it worked very well. It took me about 15 minutes to wave all my hair. The tool is light and has a comfortable grip. I use the highest heat setting and hold it on my hair for five seconds on each portion of the section of hair I'm working on. The waves can hold for days. The one trick is finding out how to style it the way you want, for the look you want. A great tip I learned is to flip the tool each time you use it on a section to alternate the way the waves face, it makes the waves look more natural! I highly recommend." —Ana V

    Get it from Amazon for $23.99 (available in two colors).

    35. Amika Perk Up Talc-Free Dry Shampoo costs more than your budget stuff but proves its worth once you're on your third-day hair and are at the point where you feel pretty gross about it but don't want to be obvious. I use this stuff and have tried about every single dry shampoo out there. This stuff isn't joking around!

    chart showing a before and after image of someone who used the shampoo
    Amazon

    Promising review: "Welp, I found it. The dry shampoo I will buy for the rest of my life so please Amika don't change a thing!

    I have black hair and a sensitive, flaky scalp and this disappears completely into my dark hair and doesn't irritate my scalp. It does have a white cast going on. But leave it alone for a few minutes or longer, and then brush it out and it'll absorb. I've used this on Day 3 hair after a tough workout and my hair looks good as new. The scent is strong but it reminds me of the Flowerbomb perfume, which I love. Even got compliments the first time I used this! My hair texture is very thick and coarse, FYI." —Elaine

    Get it from Amazon for $28+ (available in two sizes; mineral Oil-, sulfate-, phthalate-, gluten-, and paraben-free). 

    36. Baxter of California Clay Pomade delivers a matte, firm hold so you can be rest assured your perfectly coiffed hair actually stays put. Gotta love something that does the dang job and keeps your hair in place so you don't have to waste more product!

    reviewer with hair with clay pomade in it
    the pomade

    Promising review: "This stuff is like a revelation for me. I have thick, very stubborn hair. I have used tons and tons of different hair products, from gels to pomades, all brands throughout the years. This is my first time ever using hair clay. I figured since it's clay it will have a much stronger hold for my hair type. And yes it sure does. I can never use any product with dry hair, not even this stuff. It just won't work for my hair. But wetting it and drying it a little 'til it's slightly damp and putting about two fingertips' worth of this in my hair, and I'm able to style it however I want. I used to comb my hair to the left because using other products, my hair is way to stubborn to put it to the right. But this is the first time ever being able to put it to the left and it looks great. Literally used to take about 30–45 minutes trying to get my hair to look how I want it to look. No lie. This cuts it down to five minutes. I'd recommend this product to anyone." —Ian G.

    Get it from Amazon for $18.

    37. A satin-lined Hairbrella keeps your hair looking perfect, no matter the forecast. 

    Model pouring water on another model's head while wearing the hairbrella, then taking it off to show hair perfectly styled and dried
    Hairbrella / YouTube

    Hairbrella is a Black-owned small business established in 2016 that specializes in hats combining fashion and function to protect against all types of weather. FYI, this is included in Prime Try Before You Buy so you can test it out before committing if you’re a Prime member!

    Promising review: "I never carry an umbrella cause they’re too bulky, so when I saw the Hairbrella I was so excited. It keeps my hair dry and my curls nicely quaffed, rather than me looking like I stuck my fingers I a light socket. I’m telling everyone I know about it, it’s an amazing alternative to those wide-brimmed hats or a briefcase LOL! Truly it’s never going Read more about review stating Love it!!to leave my side from now on! I definitely recommend it." —Gina C.

    Get it from Amazon for $49+ or Hairbrella for $39.99+ (available in five colors).

    38. Bread Hair oil adds some shine to 3a–4c curls without making your hair feel greasy. The secret? Australian Kakadu plum. (Go ahead and memorize that phrase because you know your friends will ask about how to get in on the glossy fun.) 

    The perfume-like bottle of hair oil
    Model wearing the hair oil with short curls
    Bread

    Bread is a Black-owned haircare company with products made with curls, braids, or however you want to wear your natural hair, in mind. It's particularly great for anyone with 3a–4c hair — and the packaging is the stuff you'll wanna show off on Insta.

    Get it from Bread or Sephora for $14+ (available in three sizes).

    39. Oribe Dry Texturizing Spray is totally worth it according to reviewers...even ones who normally stick to a drugstore budget for haircare. It's a great volumizing alternative to dry shampoo.

    Promising review: "....So worth the money!!!!!! Keeps my hair with volume and curls in place even in the most humid of days. It is one of the few pricey beauty products I always make room in my budget for." —HA

    Get it from Amazon for $52 (gluten-free).

    Reviews have been edited for length and/or clarity.