If Twitter is the brain of the social web — lots of chatter, commentary, and argument — then Facebook is the heart — a place for liking, sharing, and emotions. BuzzFeed analyzed a selection of top posts from the past week to find out what percent of their traffic came from Twitter and what percent came from Facebook. Above, our Brain/Heart Matrix for May 1 through May 7.
3. The Most Brainy Stories
These got the highest percentage of traffic from Twitter of the stories we looked at:
This BuzzReads story got 11.14% of its traffic from Twitter.
11.28% of this Politics story’s traffic came through Twitter.
Another BuzzReads story; this one got 16.67% of its traffic from Twitter.
This BuzzFeed Music piece got 23.33% of its traffic from Twitter.
9. And The Most Heartfelt
These stories got the highest percentage of their traffic from Facebook:
Terrible handshakes are popular on Facebook — 57.64% of this story’s traffic came from the social network.
This story got the highest percentage of Facebook traffic of all — a full 71.01% of its over a million views came through Facebook.
- Hillary Clinton made her debut with VP pick Tim Kaine, who dipped into Spanish and spoke on support for immigration reform and gun control.
- The gunman who killed at least 10 people at a Munich, Germany mall on Friday was an 18-year-old "obsessed" with mass shootings, police said.
- ISIS has claimed responsibility for a bombing that killed at least 80 people in Afghanistan Saturday.