Here's Why Justin Bieber's Chin Looks So Long In His "Yummy" Music Video

    There's a perfectly good explanation, guys.

    So Justin Bieber dropped the music video for his new song, "Yummy," yesterday:

    View this video on YouTube

    youtube.com

    The lyrics include, "Yeah, you got that yummy-yum / That yummy-yum, that yummy-yummy." 🎶 Try getting that out of your head now.

    I actually think the song is kinda catchy — don't @ me — so I was excited to watch the video. However, midway through the clip, THIS happened:

    Like, I was legit confused for a hot second.

    And then THIS happened, and I just knew something was up:

    Turns out, Justin used face filters in the video. One fan noted that the filters are an artistic style often used by director Bardia Zeinali, who directed the "Yummy" visuals:

    @YvetteXCalderon It’s a thing of the director, watch Ariana’s In My Head video, he used the same eyes filter with her

    For reference, here's Ariana Grande in her "In My Head" video:

    However, many were initially confused about Justin's facial alterations...and the reactions were priceless:

    @Vevo @justinbieber What is happening with his chin

    Some people thought they were "hallucinating" or "seeing things." LOLOL, 🤦🏾‍♂️:

    did i hallucinate justin bieber’s chin doing that,,,,, was that just my brain,

    @DreamrJustLikeU @Vevo @justinbieber I thought I was seeing things🤣🤣🤣🤣💀

    Others thought Justin's stretched chin was "weird":

    @notcapnamerica How and why did they stretch Justin Bieber's chin like that? Just weird.

    And, of course, the memes came swiftly:

    @OliviaDEvans97 @Vevo @justinbieber Why does he have Robbie rotten’s chin?

    The Crimson Chin comparisons almost took me out:

    Justin Bieber as Crimson Chin a thread

    But this one took the cake 😩:

    @Vevo @justinbieber Why does his chin look like Eustace from courage the cowardly dog.

    Somebody take the wheel.

    Justin's chin is giving people nightmares:

    that justin bieber chin video is gonna hunt me to sleep

    Can’t stop thinking about Justin Bieber’s chin this is a nightmare

    Seriously, I couldn't stop laughing at all the tweets and reactions:

    I have nothing against Justin Bieber but that one shot of his chin decreased my life expectancy by 17 years https://t.co/ghwXArmYPO

    my therapist: Justin Bieber’s elongated chin in the “Yummy” music video can’t hurt you Justin Bieber’s elongated chin in the “Yummy” music video:

    If you're listening, JB, maybe try some different filters next time. 😂 Until then, I'll be over here listening to "Yummy" on repeat.