1. A hydrating gel-based E.l.f primer getting famous on TikTok because it grips makeup while also providing your skin with hyaluronic acid. This goes on translucent and takes about 30 seconds to set.
2. A super-hydrating Belif moisturizer to give your skin the water it needs! This lightweight gel-cream absorbs quickly, plus it's got squalane, ceramide 3, and glycerin, all of which help your skin retain water and maintain moisture levels.
The moisturizer works for all skin types and is oil-, phthalate-, paraben-, and sulfate-free.
Promising review: "Aqua Bomb moisturizer is easily my desert island skincare product. Although I have dry-leaning combination skin, I hate most moisturizers because creamy formulas feel heavy and just yucky to me, especially under makeup. Aqua Bomb's gel-like consistency absorbs like a dream. It's soothing to stressed out skin in the winter and cooling through the heat of summer. I recommend it to friends of all skin types because it gives your skin that bouncy hydration it craves without feeling oily in the slightest. I took a break from it for a while to try out other products but JUST ordered a big tub so I can return to using it daily for the rest of my life. It's unbeatable, IMO." —Rachel Dunkel
Get it from Amazon and Sephora for $22+ (available in three sizes).
3. A fragrance-free vitamin C moisturizer for help reducing the appearance of sun spots, fine lines, and wrinkles. Packed with organic ingredients, this moisturizer hydrates, brightens, and blocks pollution and free radicals.
Eight Saints is a woman-owned small biz using only eight plant-based ingredients in their skincare products.
Promising review: "This is definitely one of my favorite skincare products. As someone with sensitive skin, I always have to watch anything with strong scents or creams that are too heavy (as they give me breakouts). That's made it hard to find a good moisturizer that provides hydration while being light enough to avoid acne. This cream is the answer to that. I use it every night, and was initially skeptical that such a light cream wouldn't rub off, but it absorbs quickly and doesn't leave behind that oily feeling that some other creams do. It feels fresh and smells amazing — a citrusy smell that's noticeable, but not overwhelming. I have only been using it for a short time, but it's already started to ease the redness around my cheeks and nose. I'm not sure if that's due to how hydrating it is or if it also helps to even skin tone, but either way, my skin is thankful for it. Definitely recommend it, especially for those with sensitive skin." —Kristiana Beers
Get it from Eight Saints on Amazon for $33.
4. A tub of hypoallergenic Pond's cold cream cleanser because not only does it help remove practically all traces of makeup, but also because it's also 50% moisturizer!
Promising review: "I moved to a dry climate a long time ago. My skin cried out for moisture but everything I used would make me break out. Then to fix the breakouts, my skin would get dry. I struggled with this for a very long time and have finally come up with what works for me. This is the only cleanser I will use. It is gentle on my face and helps with the moisturizing process. It takes off makeup (even waterproof mascara). This is part of my bedtime routine along with a toner and moisturizer afterward. It is what works for me and my skin." —M. Bennett
Get it from Amazon for $6.99.
5. A tub of O'Keeffe's hypoallergenic hand cream for anyone suffering from dry, cracked, and sensitive skin. It restores moisture, promotes healing, and creates a protective layer on the skin's surface that locks in moisture.
Promising review: "I have suffered from splitting and cracking fingers every fall and winter for years. I tried Eucerin, Lubriderm, and Gold Bond creams, but none seemed to relieve the splitting from reoccurring. I tried O'Keeffe's Working Hand Cream and within two-and-a-half days, the splitting and cracking were no longer a factor. Since using the cream, I have not suffered any more cracking or splitting. I am on a busy schedule and only use it at night when I go to bed. It says it's non-greasy but you can definitely feel a slick texture on your hands once applied. That's why I use it at night before bed when I don't have to open door knobs, touch smartphones, or shake hands. It has the texture of cake icing, goes on smooth and works into the skin quickly. It has no smell I can detect. I am so glad I found this cream, it has ended years of split and cracked fingers/hands." —T.H.
Get it from Amazon for $8.98.
Our O'Keeffe's Working Hands Cream deep dive goes into more details, so be sure to check it out.
6. A vegan Handmade Heroes coconut lip scrub that'll exfoliate your dry, chapped lips and lock in moisture with nourishing jojoba and avocado oils.
Promising review: "I have really full lips that have been really dry and peeling lately. Peeling to the point that I stopped wearing lipstick. Red lipstick is my favorite and smooth lips are a must to pull it off. I used this scrub one time with a lip exfoliating brush and it instantly removed the dry dead skin from my lips, leaving them smooth and kissable! It’s gritty enough to remove all the dead skin unlike other scrubs. You won’t be disappointed." –Jessica
Get it from Amazon for $9.99 (available in two flavors).
7. A vegan foot cream that works to rehydrate dry, callused, and cracked feet. Get ready to strut your stuff in open-toe sandals!
Promising reviews: "I was skeptical about this topical product to heal broken, dry, callused feet and toes. I ignored my foot care for quite a bit while pregnant (couldn't reach!) and then postpartum a bit. After the winter in the desert, my heels and large toe pads were cracked and parched. I used this product every day for 10 days and the results were amazing! I slathered it on after my shower in the morning, put on socks, and wore that during the day for 10 days. My feet are healed with no trace of dryness. Even my toenails are improved and hydrated. My hands are also healed (constantly washing hands) from applying to my feet and rubbing the rest in. I highly recommend this product for anyone suffering from super dry, cracked feet. It works — it is thick, so cover with socks and let the warmth and barrier marinate your dry feet and toes into soft beautiful skin!" —Natalie
"I have never seen a product like this ever, my feet were so soft and radiant after one application only. I usually don’t give this rating easily but this product truly made me do it. Seriously, it deserves 10 stars, not 5. I would strongly recommend it to everyone." —Nora
Get it from Amazon for $15.99.
8. A tub of K-Beauty aloe vera gel containing 18 amino acids to help soothe and restore hydration to skin. And you can apply it all over your body as well as to dry and damaged hair.
This gel is free of parabens, silicone, sulfates, and alcohol.
BuzzFeed editor Elizabeth Lilly is a huge fan — you can check out her full Nature Republic aloe vera gel review.
Promising review: "This product is great for my skin, especially as a moisturizer. It has helped me maintain clearer skin. I apply this every day and night. It's rejuvenating. This is also great for my hair, especially because it's so dry. I recommend trying this product out for yourself!" —Eric S.
Get it from Amazon for $7.46 (also available in larger pack sizes).
9. A pair of moisturizing gloves for an at-home manicure. Made with vitamin E and A and shea butter, these gloves will help moisturize your hands, soften your cuticles, and strengthen your nails!
Promising review: "I get extremely dry, flaky skin seems like all times of the year, but I love nail polish and having my nails done. These gloves are amazing. A sticky tab for all size hands, an outer cover that allows me to use my phone, and just the right amount of product make for a perfectly convenient use with divine results." —Rescue Dog Mom
Get a pair from Amazon for $11.99+ (available in larger pack sizes).
10. A box of pore-tightening face masks because their 8-in-1 treatment will leave your skin visibly hydrated, bright, and lifted. You just need to get through the 15 minutes of looking a little like a zombie. But it's worth it!
Promising review: "I'm 27 and this is my second time purchasing these masks. I use these about once every other week or so. I have seen drastic improvements in my skin. After one use my skin was not nearly as dry and flaky. My face seemed a lot more supple and plump as well. After continued use, I have noticed my fine lines on my forehead are less noticeable and the overall texture of my skin is more smooth compared to bumpy looking. I also noticed I don't look as tired even though I'm exhausted lol. My uneven skin tone has improved and my face has brightened some. I live and work in the city and I think you can tell by my skin appearance but after using these my skin looks fresh, soft, and has a nice glow to it even after one use. I will continue to keep these masks stocked in my vanity." —Rachel
Get a pack of eight from Amazon for $25.
11. An all-natural and cruelty-free hyaluronic acid moisturizer made with grapeseed oil, aloe juice, and licorice root extract if you're looking for hydration that won't clog your pores. It'll even help fight acne.
Cofounded by two sisters, Blume is a BIPOC woman–owned skincare company creating natural products to help promote healthy skin for people who experience periods.
Promising review: "This moisturizer is so lightweight and smells incredible! It leaves my face so hydrated and automatically makes my skin glow!" —Yeny C
12. A gentle, botanical-based LilyAna Naturals moisturizer that brightens dark spots and replenishes moisture levels. Reviewers with eczema even say that it helps calm their flare-ups!
LilyAna Naturals is a family-owned small business using natural ingredients to craft high-quality skincare products.
Promising review: "I've struggled with dry winter skin and acne for years. I hate a lot of skin maintenance so it was always frustrating to me that I actually needed to use a PRODUCT in the wintertime to keep from breaking out in large, flaky patches. I was looking for something light, something that would plump up the little fine lines that come with being middle-aged, and something that wouldn't break me out. And we have five children so I'm a fan of cheap. I shop based on reviews, and reviewer after reviewer convinced me to try it. I'm so glad I did. I'm on my second purchase of it and I truly love it. It isn't greasy or gloppy and I can put my makeup on over it minutes after applying. My skin is clearer than it has been in years. And I've still got a few lines but I get comments on my clear skin often. A little goes a long way. Love this product!!" —Jennifer K Thorpe
Get it from LilyAna Naturals on Amazon for $18.99.
13. A lightweight Jergens wet skin moisturizer to use in the shower so you can get the whole shebang over and done with before you even step out of the bathroom. Plus your skin will be thanking you for using this shea butter-infused lotion made with hyaluronic acid.
Promising review: "I am extremely impressed with the results. I have always struggled to find a body moisturizer that is both effective and convenient to use, but this product ticks all the boxes. The wet skin formula is so easy to apply: I just step out of the shower, pat my skin dry and apply the moisturizer directly onto my wet skin. It absorbs quickly and leaves my skin feeling soft, smooth, and nourished. The shea butter oil adds an extra layer of hydration and the scent is light and refreshing. Overall, I am very happy with this product and will definitely be repurchasing it in the future." —Heather Smith
Get it from Amazon for $8.99.
14. An organic caffeine under-eye cream whose lightweight formula helps reduce dark circles and puffiness as it hydrates.
Promising review: "First, this product is super moisturizing. It glides on easily and absorbs quickly. No greasy residue feeling. Not heavy-feeling either. The skin around my eyes gets dry in the winter. This makes it soft and does not irritate. This is the only eye cream that does not irritate my eyes. The smell is refreshing but light. Not overpowering, which is so nice. Second, I was pleasantly surprised at the difference around my eyes. I took a picture the day before I got the product and a second picture after using this product for eight days. My skin is smoother, lighter, and the little lines are starting to disappear. I couldn't believe it! I can't wait to see how good I look after a few weeks of using this product. Even if it didn't help with the fine lines, I love it enough for the moisturizing benefits that I will never do without. I highly recommend giving this eye cream a try. You won't be disappointed." —BeachGirl
Get it from Amazon for $36.
15. Or a skin-smoothing polar bear hydrating eye stick for reducing under-eye circles and puffiness. Its formula is enriched with glacial waters to help improve your skin's elasticity. Get ready to feel refreshed!
Promising reviews: "This product does a good job of keeping my under eyes feeling moisturized." —meghan mcfarland
"I have always had serious dark circles and bags under my eyes and this has really changed this for me. The results are incredible. The puffiness is gone. The dark circles are hardly noticeable. My sensitive skin has not broken out. I never write reviews, but this was so good that I had to write a review. This actually works." —Ben
Get it from Amazon for $9.99.
16. Or some 24-karat gold under-eye gel masks so you can get a little help reviving your tired eyes with hyaluronic acid and collagen.
Promising reviews: "These eye patches are very moisturizing and EXTREMELY REFRESHING! They are so cool to the skin when you put them on. I even put them in the fridge to get a really refreshing feeling. Perfect for relaxing at the end of a long day." —Ashley Bell
"Just got these today and put a set on after I showered. Left them on for about 40 minutes and when I took them off I could already see results! I was so surprised as I usually don't have much luck with products like this. The dark circles I have under my eyes were brighter and the area already looked tighter/taut." —Kirst
Get a pack of 15 pairs from Amazon for $9.91+ (available in larger pack sizes).
17. A reparative K-beauty snail mucin essence with a hydrating and hypoallergenic formula that'll help remove dark spots and fine lines. Damaged and dry skin will be a thing of the past!
Promising reviews: "I absolutely love this product!! I recently added it to my daily skincare routine and I see and feel a tremendous difference. My face feels more supple and very hydrated. I suffer from dry skin and this has helped me transform my skin." —Pia
"This stuff is incredible. I have suffered from minor acne for almost two years and I finally realized the products I was using were far too harsh for my dry, sensitive skin. After using gentle products and eventually moving onto K-beauty, I found this to lighten all the scarring from the years of picking at my breakouts. My scarring is still a bit noticeable but it was gotten tremendously better thanks to this product and this product alone." —Marc
Get it from Amazon for $22.86.
18. A soothing Glossier lip balm if your dried lips are screaming for some antioxidant-rich hydration!
Promising reviews: "I've yet to find a bad scent or a bad tint color. I love every one so much. If you're on the edge or not sure if you want it, you want it. It is a life-saver for my lips. The only one that really makes my lips feel super hydrated." —Mya M
"I have eczema all over my mouth and chin area, so I am very, very picky about my lip products. Scented lip products are especially risky for me. However, I have tried Glossier's balms in rose, birthday cake, mint, mango, coconut, berry, and fig and have been generally quite happy. Personally, my favorites are the mint and mango. Both are so refreshing! The scents are not irritating whatsoever. I legit wear these every day." —hlebth
Get it from Glossier for $14 (available in eight tints/scents).
19. An all-natural turmeric and Manuka honey face wash to help restore your skin's natural glow! It'll also help with breakouts and dark spots. This gentle wash will leave your face feeling fresh instead of dry and stripped of moisture.
Kathy Rose Natural Skincare is a New York-based, Black-owned Etsy shop hand crafting small batches of natural skincare products using clean ingredients.
Promising review: “Amazing! The texture of my face was noticeably softer after my first wash. Here we are a couple of weeks' worth of washes later and it still feels soft, and I’ve had significantly less breakouts.” —BELINDA
Get it from Kathy Rose Natural Skincare on Etsy for $9+ (available in four sizes).
20. A nourishing Versed hydrating milk toner since it also restores your skin's pH balance. Its gentle and vegan formula also contains amino acids, vitamins, and minerals to help your skin feel super soft.
Promising review: "I've tried other toners that say they are good for dry skin and moisturizing but they still dry my skin out. This one doesn't. It also gets a lot off my skin after I've washed it, so it does a great job cleaning my skin. I don't wear a lot of makeup, so I don't usually have much to wash off, but it still gets my skin cleaner than cleanser alone." —Jennifer I.
Get it from Amazon for $17.97.
21. A pack of Korean collagen face masks for increasing skin's elasticity while also providing moisturizing care. It also contains vitamin E to help keep dull skin away.
Each mask has its own scent, too!
Promising reviews: "So it's winter here in Michigan, so my skin gets EXTREMELY DRY and I break out because of it. I've tried all sorts of oils, facial cleansers, scrubs, you name it, to get rid of my acne. I recently got it bad on my chin and it's super embarrassing. So I decided to dry out these face masks. I was a bit skeptical at first because they're so cheap and you get 16 of them and I also didn't know the ingredients. But, hey, gotta try things sometimes, ya know? So I got them and immediately after using one, I saw results the next day. I've been using them every other day or every two days, and all that's left is scarring, no pimples, and my face is extra glowy. I love these and I would DEFINITELY buy again." —Taylor
"These masks are perfect for dry winter weather. My skin felt hydrated but not greasy after use. I have very sensitive skin and I am happy to say I had no reaction to any of the ingredients. In fact, the masks have a cooling effect which noticeably reduced redness. Would definitely buy again." —_ThroughTheWoods_
Get a 16-pack from Amazon for $11.99.
See what BuzzFeed Shopping editor Samantha Wieder had to say about them in her Dermal sheet mask review!
22. A lightweight Aveeno body lotion you can use daily. This nourishing moisturizer is formulated with soothing prebiotic oats and offers 24 hours of hydration. So go ahead and improve your skin's natural moisture barrier.
Promising reviews: "I have very dry and sensitive skin that tends to peel during winter months. This lotion keeps my skin hydrated all day long, no need to reapply it at all. It is thick enough but not greasy, it doesn't leave any white residue, and the smell is so light, you barely notice it. If you have dry and sensitive skin like me, this is the body lotion for you." —Pamela
"It's so moisturizing and it has no scent. We all love it and use it every day. It is the best lotion I've encountered. It has no greasiness and makes your skin glow." —Lils Reyes
Get it from Amazon for $9.64.
23. An oil-free Glow Recipe moisturizer that'll truly make your skin glow. It's made with watermelon extract, antioxidants, and hyaluronic acid, ingredients that help protect against environmental stressors, fade dark spots, and quench thirsty skin. And because it's got anti-inflammatory properties, it'll also help soothe irritation.
The moisturizer is vegan and cruelty-free.
Promising review: "I've been using this product for the last month and it has quickly become one of my favorites. It's a brightening and lightweight moisturizer that really works! I like to use it in the morning for a fresh start to my day. The pretty pink hue and glass bottle also just looks gorgeous on my counter — no complaints!" —Heather Braga, BuzzFeed editor
Get it from Amazon and Sephora for $21+ (available in two sizes).
24. A shea butter whipped body butter designed with people of color in mind. Get a 24-hour glow passersby will be jealous of!
Promising review: "This is the first cream that has helped my skin. I have Sjogren's syndrome and it makes my skin severely dry and itchy. This works. I absolutely recommend." —Sharon Finley
Get it from Amazon for $9.99.
25. A lightweight SheaMoisture African black soap moisturizer with shea butter, tamarind, and tea tree oil. This moisturizer is safe for sensitive skin and will help those who are prone to acne.
Promising review: "I love this moisturizer sooo much. I rebuy every time I run out. I have very dry skin and this helps moisturize without feeling heavy. I mainly wear it under my makeup and apply it with a Beautyblender and it looks great/doesn't move my makeup around. 10/10 would recommend!!!" —Julia Green
Get it from Amazon for $12.48.
26. A Laneige hyaluronic cream moisturizer because it firms, hydrates, and strengthens your skin's moisture barrier. Expect moisture that lasts all day long!
Promising review: "The original Water Bank was the only lotion that didn’t turn my skin red. And then they changed the formula to add hyaluronic acid. I was skeptical but I love this stuff. It’s light, it absorbs quickly, and my face feels moisturized and hydrated all day long!" —LauraRose
Get it from Amazon for $23+ (available in two sizes).
27. An oil-free Peter Thomas Roth hyaluronic moisturizer that offers up to 72 hours of hydration. Even after cleansing! That's because it draws in moisture from the atmosphere. Gotta love science.
Promising review: "I'm an oilier lady. Always have been. If they could figure out a way to use face oil as a fuel source I'd be rich. Thing is, I'm also experiencing some of the signs of aging. You know the ones — the slightly sagging cheeks, the smile lines that deepen more than they used to, the scowl lines between the brows that don't go away as readily as they used to. I need to add moisture to my skin without making it into a greasy mess. I've tried about a zillion products (mostly thanks to beauty subscription boxes) and most I received were too heavy and made me feel like I needed to blot my face throughout the day. This cloud cream, on the other hand, has been amazing. It's light and non-greasy, but makes my skin feel soft and supple. I can put whatever makeup over the top I'd like and know that it won't come sliding off by lunchtime. There is a light fragrance to the product but it's not overpowering (I had to stick my nose down near the jar to tell) so unless one is super-sensitive, it likely won't be an issue. Will repurchase." —Elizabeth R.
Get it from Amazon for $22+ (available in two sizes).
28. A hydrating aloe and rose face mist if the cold winter brought with it annoyingly dry skin. This mist is also comprised of geranium, olive squalene oil, and hyaluronic acid. Add this lusciously nurturing and skin-brightening spray to your daily skincare routine!
Asali Organics is a Black woman-owned skincare business based in Maryland committed to infusing their knowledge of herbal healing into the creation of their skincare products.
Get it from Asali Organics for $30.
29. A thick Weleda moisturizer made with rosemary, chamomile, pansy, and sunflower and sweet almond oils to help brighten skin. Plus, it's free of parabens and phthalates, synthetic fragrances, and preservatives. You'll wanna add this to your skincare regimen ASAP.
Promising review: "I cannot believe my skin looks this good! I have very sensitive skin that flares up at the slightest hint of stress. I heard about this from a dermatologist's YouTube channel and decided to give it a go. Wow am I glad I did. Believe me when I say you will not recognize yourself in the morning! It was like my skin transformed overnight. It was smooth and poreless, scarring had almost disappeared, and any sign of redness was gone. This was after one night! My coworkers mentioned I looked like I was glowing! I wash my face and apply two separate layers with clean hands to my face and neck. The smell is tolerable and the cream itself is extremely rich so I only wear it at night. You may feel like a greaseball but the results are worth it. I have not had a breakout since using this and, if anything, it gets rid of blemishes faster. Absolutely floored <3" —Robert F. Young
Get it from Amazon for $14.24.
30. A set of luxe sweetgrass bath bombs so you can soak in a moisturizing and skin-soothing bath. Sit back while this herb and Epsom salt-infused formula rids your body of aches and toxins.
Sister Sky is a certified Native American woman-owned and family-owned company that makes body and hair care products inspired by ancient herbal wisdom with value of family, giving, and home. Started by Native American sisters, the company also donates a portion of sales to Native American nonprofits.
Promising review: "Honestly, I'm not one to leave reviews but I find myself leaving one for the second time on this website. I love the sweetgrass scent. When I got the bath bombs the first time I thought they'd be a fun treat. And while I was right I was also surprised just how much I liked it. The scent is, of course, great. My skin always feels super soft after the bath. They're wonderful, and I'm ordering more. If you need to relax in these incredibly stressful times, I highly recommend trying these out." —Roo
Get a set of four from Sister Sky for $17.50 (also available in a white willow and chamomile scent).
The reviews for this post have been edited for length and clarity.