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    Nov 6, 2014

    John Lewis's Christmas Advert Is About A CGI Penguin Looking For Love And People Still Can't Get Enough

    Yes, it really is that time of year again already.

    This is John Lewis's Christmas advert this year:

    View this video on YouTube

    youtube.com

    It's about a young boy and his pet penguin, Monty. Yes, really.

    youtube.com

    The 130-second advert shows the pair enjoying themselves together but realising something is missing from Monty's life.

    True love.

    In the end, the young chap helps Monty find his soulmate, wrapped in a box under a Christmas tree. Obviously.

    youtube.com

    So sweet.

    The advert is accompanied by Tom Odell's cover of The Beatles' "Real Love".

    Anyway, some people love it.

    The new John Lewis ad is adorable. #montythepenguin is so cute. That cheered me up this morning.

    Caoimhe@Caoimhe_PeterseFollow

    The new John Lewis ad is adorable. #montythepenguin is so cute. That cheered me up this morning.

    8:22 AM - 06 Nov 14ReplyRetweetFavorite

    The John Lewis Christmas advert is perfect 😭😭😭😭😭❤️❤️❤️❤️

    meg@megrogersonFollow

    The John Lewis Christmas advert is perfect

    8:22 AM - 06 Nov 14ReplyRetweetFavorite

    Got that warm fuzzy Christmas feel after seeing the John Lewis Christmas advert.. #montythepenguin

    Dom Crolla@dom_crollaFollow

    Got that warm fuzzy Christmas feel after seeing the John Lewis Christmas advert.. #montythepenguin

    8:31 AM - 06 Nov 14ReplyRetweetFavorite

    Some are getting teary over it.

    John Lewis Xmas ad made me cry right at the end. They really know what they're doing, don't they.

    Katherine Findlay@kfindlayFollow

    John Lewis Xmas ad made me cry right at the end. They really know what they're doing, don't they.

    8:22 AM - 06 Nov 14ReplyRetweetFavorite

    And some just don't buy into the whole concept of selling a schmaltzy Christmas, especially in the first week of November.

    The John Lewis Christmas ad starts earlier every year doesn't it? Advertising's becoming totally commercialised.

    Michael Moran@TheMichaelMoranFollow

    The John Lewis Christmas ad starts earlier every year doesn't it? Advertising's becoming totally commercialised.

    8:18 AM - 06 Nov 14ReplyRetweetFavorite

    NO I DON'T CARE IF IT'S THE JOHN LEWIS WEEPY HAPPY CHRISTMAS ADVERT, YOU DIMWITTED GOONS, YOU'RE DOING THE MARKETING TEAM'S WORK FOR THEM

    Tom Chivers@TomChiversFollow

    NO I DON'T CARE IF IT'S THE JOHN LEWIS WEEPY HAPPY CHRISTMAS ADVERT, YOU DIMWITTED GOONS, YOU'RE DOING THE MARKETING TEAM'S WORK FOR THEM

    8:17 AM - 06 Nov 14ReplyRetweetFavorite

    Advance warning: I’ll probably unfollow anyone who boasts about crying at the John Lewis advert today

    Stuart Heritage@stuheritageFollow

    Advance warning: Ill probably unfollow anyone who boasts about crying at the John Lewis advert today

    8:15 AM - 06 Nov 14ReplyRetweetFavorite

    John Lewis has made a TV ad? In time for Christmas? How extraordinary. Anybody know if other brands are planning to do the same...?

    The Media Blog@TheMediaTweetsFollow

    John Lewis has made a TV ad? In time for Christmas? How extraordinary. Anybody know if other brands are planning to do the same...?

    8:14 AM - 06 Nov 14ReplyRetweetFavorite

    Someone, somewhere will be ringing round the NGOs ready to write "John Lewis under fire for 'human trafficking' ad". I promise you.

    Jules Mattsson@julesmattssonFollow

    Someone, somewhere will be ringing round the NGOs ready to write "John Lewis under fire for 'human trafficking' ad". I promise you.

    8:27 AM - 06 Nov 14ReplyRetweetFavorite

    I'm expecting "RSPA: Penguins bought because of the John Lewis advert abandoned in their dozens" stories from mid-December onwards.

    Alice Vincent@alice_emilyFollow

    I'm expecting "RSPA: Penguins bought because of the John Lewis advert abandoned in their dozens" stories from mid-December onwards.

    8:26 AM - 06 Nov 14ReplyRetweetFavorite

    But basically, the whole thing is about:

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