Browse links
US residents can opt out of "sales" of personal data.
We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
Save your wallet and your time with these because you won't have to keep replacing them.
I love using this to set my makeup because there's never any cakiness — it makes my makeup look fresh and bright so it doesn't oxidize or fade. The airbrushed effect is everything. There's a lot in the container so you don't have to worry about running out anytime soon.
This is vegan, cruelty-free, paraben-free, and allergen-free.
Get it from The Crème Shop for $14.
Promising review: "I purchased this in the red color. I love the way it applies (it just takes a tiny amount) and the way it lasts. The color is beautiful, but must be applied sparingly and ‘tapped’ onto cheeks. It gives a very natural flush to the skin if applied with a light hand. I will certainly repurchase this, however, it will last a long time. I own a quite a few high-end blushes from a variety of brands, but this blush is the one I usually reach for." —Ruby
Get them from Amazon for $8.99+: two shades available here, the Clear Red shade here, and the Apple Cream shade here.
Promising review: "Great exfoliator. I had itchy skin and realized it was from dry skin that needed to be exfoliated. This did the trick! My skin feels so smooth and I'm not having to resist scratching in public like some dirty bird any more lol. Love this product. And it's lasting. Others have said it is flimsy or that bristles come out easily, that has NOT been my experience at all. I am not gentle with mine at all and all my my brush is still intact and as strong as ever. I'm happy with my purchase." —Lateisha
Get it from Amazon for $9.99.
Promising review: "Great little tool! Love this, I get at least 10% more out of bottles. Durable and lasting. Worth it if you are patient and thrifty." —Woodland Poppy
Get it from Amazon for $5.69.
This lipstick is full-coverage, creamy, and hydrating thanks to its blend of açai, jojoba, and pomegranate seed butters. It also has natural antioxidants to protect your lips from environmental stressors, and is vegan and cruelty-free.
Promising review: "The Colourpop lipsticks I have tried have all been gorgeous formulas, easy to apply, and this is no exception. The color payoff is beautiful and rich. I hope they make these Disney collections permanent because I will definitely want to repurchase." —Erin
Get it from Colourpop for $9.
Mented is a Black-owned and woman-owned company! All lip glosses are vegan and cruelty-free.
Promising review: "While it's not often that I wear lipstick or gloss during these times of wearing masks, when I am home I am never without it! This lip gloss is wonderful. Not sticky and lasts! It's made me feel much better and put together, even though I'm home more!" —Kristine
Get it from Mented for $15 (available in seven shades).
Promising review: "This is an absolute steal! I've tried a multitude of hair products from designer to drugstore and this texturized ranks up there with the best of them. I have colored, fine hair and love the results. It's lightweight and gives my hair body and a healthy soft shine. It smells wonderful and I'm always tempted to use more than needed. No matter what style I'm going for, I always end up with touchably soft shining hair that stays in place all day. This bottle has already lasted twice as long as my last sea salt spray. Love the OGX brand and ingredients. Superb product!" —Crystal Belote
Get it from Amazon for $6.49.
Promising review: "This eyebrow tint is my jam! It lasts me about three months if I use it every day. It mixes well with contact solution so I can make it last at least six months with that trick. I’ve completely stopped using an eyebrow pencil and it takes me second to put this on. Be aware that all three of the colors are on the warm tone side. The price and quality make this a winner in my book though." —Kara
Get it from Amazon for $6.30 (available in five colors).
Promising review: "This is my second time buying this because I really like how clean my face feels after using it! I only use this in the evenings after removing my makeup. I think it lives up to the 'deep cleansing' description. It leaves your pores SUPER CLEAN, and also has that kinda tightening feeling on your skin. I have combination skin so I think this may feel too drying if you have dry skin. Affordable, and you only need a tiny bit, so it lasts a long time!" —Cat
Get it from Amazon for $9.99.
Promising review: "Dry lips has been something I’ve been dealing with for the past couple of years. My 5-year-old son even has dry lips. I decided to try this lip scrub. Been using it for a week now and my dry lips haven’t come back. So happy about this purchase. The product works, and the price of the item is great for what you get. Item is small but you only needs a little so I’m sure this will last me a good six to nine months." —Krista Leung
Get it from Amazon for $9.99.
Promising review: "So affordable with great results. I’ve used it every day and night after washing my face for the past month and I’ve seen a great difference in how hydrated my skin is. Worth every penny!" —reedlapage
Get it from Sephora for $6.80 (available in two sizes) or from Amazon for $18 (in size large).
Promising reviews: "My eyelids are oily and I always had mascara transfer issues until I started using the NARS primer. I have tried every eye primer on the market, and nothing had ever compared to that one. UNTIL THIS. I am shocked that a product, on Amazon, from an unknown to me company, for only $15 blows NARS out of the water. I love this stuff. It feels good, dries quickly, is colorless, only takes a small amount, and lasts all day (I work 12-hour shifts, so that's 16 hours in makeup at least!) I don't know what else I can say about this product other than I am shocked and will now be a diehard fan. I love it." —Bucket
Get it from Amazon for $13.48.
Promising review: "Honestly why are you using makeup wipes anymore? These last forever and take off all your makeup with water. They do become stained but they still work! Over time they’ll become less soft, but at that price they’re beyond worth it. I’ve had some for over a year and still use them and they work exactly the same. They aren’t as soft, but they still aren’t abrasive. This is honestly a makeup must and will save you so much time and money!!!" —Amazon Customer
Get a set of three from Amazon for $4.49.
Get it from Touch in Sol for $16 (available in five shades).
Promising review: "These brushes are very easy to clean and use. They spread easily as well. Durable and soft. I’ve had mine for about a year and they still work as well as they did when I first bought them." —Amazon Customer
Get the face brushes from Amazon for $3.98.
Tip: Wash the brushes before first use!
The set contains: Foundation Brush, Big Eyeshadow Brush, Highlight Brush, Eye Smudge Brush, Concealer Brush, Eyebrow Brush, Small Eyeshadow Brush, Blusher Brush, Eyelash Brush, Multifunction Foundation Brush, Multifunction Blush Brush, Mini Kabuki Brush, a portable bag, and an instruction manual.
Promising review: "I LOVE these brushes. I've had them for over a year and they still have kept up so well. They don't shed. Great quality. Super cute. Last forever." —Rachel
Get it from Amazon for $10.99+ (also available with makeup blending sponge included).
Promising review: "I initially purchased this serum/moisturizer for my partner, but ended up falling in love with it for myself, too. It is deeply hydrating without being too heavy or clogging oily/acne-prone skin's pores. A little goes a very long way and the bottle lasts forever, even with twice daily use. I was initially worried that the fragrance would irritate my skin but I haven't experienced any issues two bottles later, and as a bonus it really does smell incredible. I would recommend this to any skin type, any time of year, though dry types might like adding an oil or sleeping pack at night. A steal!" —Cho
Get it from Peach & Lily for $11.99.
Promising review: "This literally will not come off unless you use heavy duty makeup remover. It is a little drying, but you can always put lip gloss or ChapStick over it after it dries. It's very pigmented. Probably my best liquid lipstick, definitely my cheapest. I'm buying a second one after like two days of owning the first." —Nikolai
Get it Amazon for $7.98 (available in 20+ shades)
Promising review: "Best eyeliner ever. Stuff lasts forever. Even if you don't want to wing every time, the other side of pen stays on all day. I used to have to buy a new liner every other month and now I can go...the first one I bought still works, it's just starting to dry out a little. I bought it several months ago." —Tina
Get it from Amazon for $13.97 (available in three sizes).
This is vegan and cruelty free.
Promising review: "Just received this. In the package it looks more pink than coral but when applied its true coral color comes through. I see this lasting quite a long time, as just a simple pat of the top sheer-stripe picks up enough pigment for my lips and one cheek. Just love this and can't wait to try other products!" —Bostonchic35
Get it from Amazon for $14 (available in four shades).
Promising review: "This is the first product that I have ever used where I saw immediate results. For those out there that have tried Olaplex at home, it's very similar in consistency but I think I see better results and this product is much cheaper. I shampooed my hair, towel-dried so my hair was damp, then ran the product through all my hair, mostly concentrating on my ends. I left it in for as long as I could and rinsed it out and my hair felt smooth and soft immediately. I let my hair air dry and it was soooo shiny! It is a small bottle but you don't need to use much so I can see it lasting for a while if you only do a treatment once a week or once every two weeks." —Samantha
We've tried this here at BuzzFeed and loved it! Check out our review of Elizavecca here (#1, along with other beauty products we've tried)!
Get it from Amazon for $8.
Promising review: "This is the best mascara I've ever owned and I've tried everything. It makes my lashes so long that people think I have falsies. It does not clump, does not crumble and flake, stays on all day, and comes off super easy when I use my makeup remover. The brush is plastic too which I love and usually this mascara lasts me for six months without drying out." —Stasy
Get it from Amazon for $11+ (available in two shades).
Reviews have been edited for length and/or clarity.