Anyone who's been anxiously anticipating the release of Fenty Beauty knows Rihanna's been a little hush hush about the details of the makeup line.
But when she nonchalantly dropped the first campaign ad on her Instagram last week, fans lost it.
And the 29-year-old business maven has been teasing us with information ever since.
Like this beautiful Killawatt Highlighter Duo in Ginger Binge and Moscow Mule:
As well as Girl Next Door and Chic Phreak:
And this stunning Killawatt Freestyle Highlighter named Trophy Wife:
TROPHY WIFE. 9.8.17. @rihanna #FentyBeautyTeaPorty #fentybeauty
But one of the biggest reveals happened when one of Rihanna's fans slid into her Twitter DMs.
The "Wild Thoughts" singer confirmed there will be 40 Pro Filt'r foundation shades for makeup lovers to choose from.
As shown in her ad, Rihanna was determined to glorify diversity through her makeup, especially for brown skin women.
And people couldn't be happier about the wide selection:
FENTY BEAUTY HAS 40 FOUNDATION SHADES? other makeup lines are done. kylie is unemployed. jeffree star living on the street.
fenty beauty has 40 foundation shades???? Ended every makeup brand to ever exist
fenty beauty has 40 foundation shades...rihanna isn't playing any games kim and kylie can pack up and go home
if rih can have 40 foundation shades for her first release, it shouldnt take other companies 3 different tries to get the shade range right.
Fenty Beauty is cruelty free and has 40 shades/is diverse af. Come on WIG! Rihanna is not playing y'all, a fashion and beauty mogul!
When I heard #FentyBeauty finna have 40 foundation shades...
@hellogiggles @rihanna Did I hear 40 SHADES?
I've said it before and I'll say it again, TAKE ALL MY MONEY, sis!
