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    45 Things To Buy From Black-Owned Businesses On Juneteenth And Beyond

    Small luxuries and big ones because baby, you deserve. 👑🥳

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    While BuzzFeed celebrates Juneteenth with you, we also believe in celebrating the value and contributions of Black people year-round. Please enjoy our Juneteenth-themed shopping lists from BuzzFeed Shopping, the Black entrepreneurs who create these products and services, and be encouraged to #BuyBlack well beyond this day.

    1. Garlic N Peperoncini sauce from Hot N Saucy to bring a mild kick to your meals. It's designed to be drizzled on top of literally ANYTHING you want from salads to steaks to eggs to enchiladas. Spice level: 🌶️.

    bottle of hot suace
    Hot N Saucy/ Aliza J. Jsokolow

    Hot N Saucy is woman-owned and NYC-based, baby!

    Get it from Hot N Saucy for $10.

    2. Ready-to-eat beans inspired by Caribbean and Latin American dishes from A Dozen Cousins — for days when ya don't have it in ya to cook but need a tasty fill-up. Eat 'em with rice, tacos, nachos, burritos, quesadillas, salads, chips and dip, or whatever. Endless possi-bean-ities here.,

    Btw, this brand is Black-owned and based in California. All the beans are 100% plant-based, non-GMO, made with avocado oil, and gluten-free. 👅 Bean choices include Cuban black beans, refried pinto beans, refried black beans, Mexican pinto beans, and more. I tried all of them except the refried ones and they are so very good! They're seasoned but not overly so, and they actually don't taste like they came out of a bag at all, which is a delicious plus!

    Also, the brand provides an annual grant (and volunteer support) to non-profit organizations that are working to eliminate socio-economic health disparities in the US. Gotta stan a brand that wants to fill my belly and make the world a better place.

    Promising review (from someone who isn't me, lol): "Quick and easy dinner for late working evenings. Made burrito bowls and Indian bowls and loved it!" —Heather A.

    Get a variety pack of six from A Dozen Cousins on Amazon for $24.99 (six-pack; free shipping) OR buy a variety pack of 12 directly from A Dozen Cousins for $49.99.

    3. Telfar's Greenscreen Shopping Bag — a special release just for Juneteenth that'll drop some color into your daily lewks. It'll be avail on June 19 and baby, if you want it then you'll need to bookmark and be QUICK because the brand's sellout game is strong.

    tote bag made of green faux leather with the brand's e-shaped logo on the front and a long handle for wearing across the shoulder plus regular wrist handles


    Get it from Telfar for $150+ (available in three sizes).

    4. DIY cocktail (or mocktail!) kits from InBooze for days when you crave an expertly crafted bar drink minus the bar tab. Treat yourself to classics like margaritas and Moscow mules or unique cocktails like Berry Lavender Lemonade. 😋

    InBooze / Etsy

    They're from a brand based in Chicago! For the spicy margarita: Just place the infusion bag in a container (like a mason jar) with tequila. Infuse for at least three days, then just take out the bag and make your drink! All the packets are handmade, filled with dehydrated fruits, veggies, spices, and herbs — and each kit is enough to infuse 8 to 10 cocktails. Bottoms up, babies!

    Promising review: "This was fantastic! Quick shipping, too. I followed the steps completely and it tastes just like a Moscow Mule. Great to know it was made with all fruits and spices. There was no mystery about what was in my cocktail! Highly recommend and will definitely be purchasing from this shop again." —Jay RA

    Get the classic Moscow Mule kit from InBooze on Etsy for $18 (more kits available in 17 flavors) OR cop directly from InBooze for $18.

    5. A Footnanny Footcare kit because no need to ~tip-toe~ around the issue: Feet deserve the extra TLC. So, here's a three-step system to help you get it done.

    the footnanny kit

    The kit comes with eucalyptus cream, one Footnanny Green RESCUE Buffer, and one pair of white cotton ankle socks. BTW, Footnanny is Black- and woman-owned and was been featured on Oprah's Favorite 2021 Favorite Things. Woot!

    Promising review: "Love this product. With consistent use, my feet were getting smoother. The texture of the lotion is amazing. Great product. My fiancé even got on board with using it!" —KTD

    Get the kit from Footnanny on Amazon for $50 (available in two sizes).

    6. Rosewater toner handmade in the Southside of Chicago by the owner of Muted Earth so you can keep your hair and skin moisturized and smelling beautiful.

    left side shows the owner's hand holding a jar of rose petals marinating in water and the left shows the finished rosewater in a branded Muted Earth bottle with a spray top
    Muted Earth / Etsy

    It's made by Lauren Victoria — a licensed therapist who calls her self-care-themed shop a "one-woman passion project."

    Get it from Muted Earth on Etsy for $7.77.

    7. A Pay Black Women ring from Brownie Points Company so your hand will echo your beliefs about Black women being far more deserving than what this bummy pay gap makes room for.

    person's tumb wearing a gold ring that's shaped in cursive words saying, "Pay Black Women"
    Brownie Points Company / Etsy

    It's from a shop in Silver Lake, California. The ring is plated with 18-karat gold and has an adjustable band.

    Get it from Brownie Points Company on Etsy for $35.

    8. A stunning nude boy short set from Love, Vera that'll def be the answer to your desire to be ultra-sexy with a comfort-first preference.

    Love, Vera, Love, Vera / Instagram / Via

    Get the set from Love, Vera for $50 and be sure to check out all the inclusive nude shades available in The Nude Collection.

    9. The Brilliant or BS card game to bring something fun and hella competitive to game night at the crib. It'll be an easy play since knowing the *actual* trivia answers isn't the point exactly. It'll have players questioning their judgment, their friends' and fam's knowledge, and maybe doing a lil' lying chile🥴😂.

    Brilliant or BS, Instagram / Brilliant or BS / Via

    Da Rulez 💚💞: Each player has to use their A, B, or C cards to answer a trivia question but that's not all. They have to provide a very convincing reason to convince the designated "judge" that their answer is 100% right. The judge awards the "Brilliant" card to the person who's spiel they believe. The person who earns the "Brilliant" card gets points for convincing the judge (whether they're right or not). Then there's the big reveal: Each player reveals their answer (f/ the A, B, and C cards). Players who got the right answer get a point. The judge gets a point if their "brilliant" card went to someone who got it right but loses a point if the person got it wrong. The person with the most points after everyone's been the judge twice wins the game. May the best BS'er win!

    Promising review: "Super fun trivia game! I played with the family during quarantine and everyone had a blast. The questions were a nice mix of challenging yet reasonably familiar." —Collette Benson

    Get it from Amazon for $15.99 or directly from Brilliant or BS for $15.99.

    10. And! The Rhyme Antics game — so all the people in the place with style and grace (and rap skills!) can flex right quick. Each player must come up with words that rhyme with the main word on each card — all set to a timer of course.

    the game box
    Rhyme Antics

    To play, you rap a line and score points for each ending word you use that's on the list of rhyming words on the round's card — fun! Here's a how-to-play video for ya! Also, I bought this game from BuzzFeed BIO's IRL 2019 pop-up shop and had a great time playing with friends and family. You get points for rhyming with words listed on the card but also extra points for words that aren't on the card. (And you KNOW whose team won the game, right? Crown me, baby! 😏🎤.)

    Get it from Target for $18.99 (psst... there might be a same-day pick-up and/or delivery option if you actually wanna play it with the squad on Juneteenth, btw 🥳.) or straight from Rhyme Antics for $27.99.

    11. A curated gift box from Bifties for nearly any occasion — like this unisex engagement one made with LGBTQIA+ couples in mind — or a single gift like this deck of cards with a design that'll ~Ether~ all the others you own.


    You'll also have the option to hand-curate your own gift boxes to give to your loved ones based on the variety of products offered on the site. Peep this note from the brand about the engagement box:

    "Love is Love, which is why we wanted to provide an engagement gift box that is perfect for ANY couple! We canvassed the internet looking for samples of engagement boxes that were gender-neutral and didn't find many. So, we decided to create one ourselves! This box includes two pairs of 'The Perfect Pair' of socks, 'The Official Engagement candle,' and the 'The Love Bath'." —Bifties

    Get the deck of cards from Bifties for $10 and the engagement box for $85.

    12. A set of colorful bookmarks by K Ligg Co. to help you find your way back in a good, good book that you're reading, baby. Find your way back. Find your way back. (Yes, I just remixed Beyoncé's lyrics for books. And yes, I think she's VERY proud.) 🎶📚

    Model's hand holding three bookmarks with bright illustrations of books and a peace sign. They say, "Preserving my peace," "Always reading," and "Read books and grow plants," respectively.
    K Ligg / Etsy

    Btw, this bookmark is from a Black- and woman-owned brand based in Richmond, Virginia.

    Promising review: "It is important to me to support Black-owned businesses while reading black authors' literature. Thank you so much Kadeja for leaving me a cute sticker with my three new bookmarks! I wanted to get back into reading for 2021 and I’m back into feeding my mind what it desires. I’m reading Greyboy by Cole Brown. #BlackArtistsMatter #BlackAuthorsMatter 🙌🏽." —Brooke W.

    Get it from K Ligg Co. on Etsy for $10.

    13. A vitamin C serum by Buttah Skin — a formula brimming with antioxidants to help even your skin tone and texture. Prepare to glow on, baby!

    Jasmin Suknanan / BuzzFeed, Buttuh

    Buttah's products are specifically formulated to pour TLC into melanin-rich skin and enhance its natural glow. Everything's all organic and cruelty-free too, btw. Peep my BuzzFeed colleague's report on how well this baby performed for her skin:

    "I wasn't expecting this serum to be so moisturizing but it covered my skin in all-day hydration (and even made me look a little dewy in the process). My face was very thankful since I was starting to develop dry patches from too-harsh cleansers (rude). Buttah is a Black-owned skincare biz and between you and me, I've also got my eyes on their whipped body butter. 👀" —Jasmin Suknanan

    Annnd so you don't have to take our word for it...

    Promising review (from a Buttah customer): "I love this serum! I’ve been using it for months now and my skin is so bright and always looks and feels hydrated. My skin was so dry especially around my mouth from wearing masks for 12 hours at work. The serum mixed with the rose water toner, cleanser and facial cream has saved my life!" —Janay W.

    Get it from Amazon for $39 (free Prime two-day shipping) OR directly from Buttah for $39 also.

    14. A cozy affirmative hoodie by WokeStyleDesigns to wear because you're a woman, phenomenally. Word to the wise and incomparable Maya Angelou.

    woman wearing a gray hoodie that says, "Phenomenal black woman"
    WokeStyleDesigns / Etsy

    It's from a woman-owned brand based in Twinsburg, Ohio!

    Get it from WokeStyleDesigns on Etsy for $35+ (available in five colors and unisex sizes S-2XL).

    15. Red Bay coffee beans to treat yourself to a cup of rich joe anytime you like.

    Red Bay Coffee,

    All of Red Bay Coffee's beans are made in small batches in Oakland, California but originate in a variety of places across the globe including Ethiopia, Burundi, Columbia, and Sumatra.

    Also, Red Bay Coffee intentionally works toward diversifying the coffee industry by creating opportunities for people of color, folks who were formerly incarcerated, women, and people with disabilities.

    Promising review: "This makes the best cup of coffee that I have ever made in my kitchen. It’s smooth and robust, and so balanced that I am not tempted to add sweetener. I love this coffee!" —Willie Davis

    Get a bag from Red Bay Coffee on Amazon for $18.99 (free Prime two-day shipping) OR directly from Red Bay Cofee for $19.

    16. A Stacey Abrams sticker by the Pin & Proper shop featuring a pretty valid question. This'll be perfect to toss onto a laptop or a journal and an excuse for you to sing Abrams' praises if anyone asks who that smiling woman is that you like carrying around.

    sticker that says, "Have you thanked Stacey Abrams today?" with her smiling face on it
    Pin & Proper / Etsy

    BTW, this shop's based in Greensboro, North Carolina.

    Get it from Pin & Proper on Etsy for $3.

    17. A science-themed eyeshadow palette called "Sodium Fine" (get it?! 🤣🧪🔬) by Makeup Scientist Cosmetics for beauty lovers who'll always be down to ~experiment~ with fun colors.

    @makeupscientistcosmetics / Via, @makeupscientistcosmetics / Via

    From the beaker shape to its science-themed shadow names like "Comet" (shimmer coppery red shade), "Area 51" (a matte highlight shade), and "Dexter" (a purple glitter) — this palette is beyond cool. It's also cruelty-free and vegan! And, you'll be supporting a small woman-owned business based in Greenville, North Carolina. Aye, 252!

    Promising review: "This palette is amazing!!!!! It’s so pigmented. The colors pop extremely well. I can’t wait to see what other palettes this brand has to come." —Jasmine

    Get it on Amazon for $45 (Prime two-day shipping) OR directly from Makeup Scientist Cosmetics for $45 (features 12 colors in a mix of shimmers, glitters, and matte shades).

    18. Truffle-based sauces (black truffle *ranch* and *Sriracha* 🤤) from Trufflin to drizzle on just about everything that's belly-bound — perf for any foodie or person who enjoys cooking.

    The two squeeze bottles of sauce in a Black and gold gift box

    The super pretty box also makes it quite giftable, btw!

    Promising review: "Obsessed with these sauces. My husband and I knew they would be good but they completely exceeded our expectations. We eat the ranch with everything now and basically find excuses of foods to eat just so we can use them as a vehicle for these sauces. Recommending them to all my friends! Also loved the cute packaging when they arrived." —Neelam K.

    Get it from Trufflin on Amazon for $47.99 or directly from Trufflin for $59.99

    19. Luv Scrub mesh body exfoliators that'll be a more sanitary version of those bacteria magnets — oops, I mean loofahs. Wet or dry, they can be used to cleanse, exfoliate, and remove ingrown hairs.

    Marquaysa Battle / BuzzFeed

    Luv Scrub is a Black woman-owned business, and its mesh cloth design is inspired by a traditional West African morning routine. Several folks on your friendly neighborhood BuzzFeed Shopping team swear by this mesh scrub, including your girl! I have keratosis pilaris, which is a fancy-schmancy way of saying I have to work a lil' harder to exfoliate my body.

    This baby makes the skin all over my body feel literally softer and smoother than it's EVER felt. Scrubbing with it also feels super soothing — like I'm using a body scrub minus the gritty mess leftover to rinse from the shower afterward. I also dig how fast it dries so I'm not putting a bacteria magnet on my skin each time I use it. Def get this if you wanna invest more into your body care/self-care routine. 30 outta 10, mos def recommend.

    Get from beauty supply shop Beauty Beez (also Black-owned) for $18 OR directly from Luv Scrub for $18.

    20. A bottle of Black Girl Magic Rosé from the McBride Sisters that'll pair well with whatever you're eating in whatever season. Translation: It'll always be wine o'clock whenever this bottle's around.

    BuzzFeed editor Kayla Boyd's hand holding a bottle of the wine
    Kayla Boyd / BuzzFeed

    It's got the aromas of raspberry and orange blossom plus a fresh stone fruit and citrus palate. Treat yo' self, babies! BTW, it's got an alcohol volume of 13.5% and you DEF need to be 21 or older to enjoy so keep that top of mind!

    Promising review: "I’m a sweet-wine drinker but I was willing to give this flavor a shot. I really enjoyed the taste. It wasn’t too dry or bitter. It left me in a great state of mind and feeling so relaxed. I will buy the rosé again and continue to gift it to friends." —OsMom

    Get a bottle from McBride Sisters on Target for $18.99 or buy directly from McBride Sisters for $19.99.

    21. A set of positive affirmation cards by Paper Therapy to help you celebrate and speak life into yourself as often as possible.

    Marquaysa Battle / BuzzFeed, Aaron Ni'jai / Paper Therapy

    Btw, this brand is also proudly queer-owned! These cool cards are inspired by the sticky notes that the co-founder, Aaron Ni’jai Johnson Jr., would post in their space to remember the affirmations they picked up in therapy. The deck features cards with affirmative messages like "My ability to conquer my challenges is limitless; my potential to succeed is infinite" and gentle directives like "Stop, drink a glass of water, and give yourself a hug." INTO IT! INTO IT! INTO IT!

    Get a pack of 52 cards from Paper Therapy for $24.99.

    22. A Black History tote bag from the The Trinigee shop for anyone who knows that sharing (accurate!) Black History matters 24/7/365. The bag features a Civil Rights-inspired button design with faces and words from icons like Martin Luther King Jr., Angela Davis, Malcolm X, and more.

    Tote in black
    The Trinigee / Etsy

    Promising review: "I love my tote bag!!! I am using it for work and have so much space. It is unique and I love the statement it makes about Black history. My order was received in a timely manner and my shopping experience was great! I am already looking/shopping around to see what I can order next." —Vontressa

    Get it from The Trinigee on Etsy for $29.90+ (available in four colors and three sizes).

    23. OR a slightly larger tote by Rayo and Honey to remind yourself and anyone around about the shoulders we all stand on with affirmative quotes from powerful Black women from the past and present including Oprah, Maya Angelou, and Toni Morrison.

    Instagram / rayo & honey / Via

    The bag is made in America with 100% cotton. It has two internal zipper pockets with twill zipper pulls. Also, the Brooklyn-based Rayo & Honey brand is woman-owned and everything's handmade!

    Get it from Amazon for $65 (available in five styles; free one-day shipping with Prime).

    24. Liquid Matte Lipstick from The Lip Bar, a Detroit-based cosmetics company known for its bold hues as well as inclusive nude shade options.

    kayla in a pinkish purple matte lipstick
    Kayla Boyd / BuzzFeed

    The Lip Bar is woman-owned and all the products are vegan and cruelty-free. And they aren't only serving you lit lips! Feel free to browse their face and eye makeup as well! Ahead, you'll find my colleague's notes on the lippies:

    "I use The Lip Bar's matte liquid lipsticks often and the formula is truly incredible. It hardly budges at all throughout the day, the pigment is bomb, AND it doesn't dry out my lips at all — which is really difficult to find in a matte lipstick." —Kayla Boyd

    Promising review (from a Target customer): "I love love loveee! It's so smooth and it doesn't really wash off easily which is a big plus. BUT THE COLOR. Literally the best lipstick I've tried. Plus, it's vegan." —Lexx

    Get it from Target for $12.99 (available in 12 shades and if you wanna rock one on Juneteenth specifically, same-day pickup and/or delivery may be available in your area) OR straight from The Lip Bar for $13 (18 shades).

    25. Project Q Curl Cream to make sure those curls stay nice and juicy thanks to nourishing ingredients like glycerin, mango butter, and bergamia fruit oil.

    Project Q Curls / Etsy

    Project Qurls is a queer-owned haircare collection that’s handmade and created specifically for “types 2b-4c Curly Queers,” the brand states. The full collection includes Project Q Curl Cream, Spray & Qomb detangler, Qo-wash, and the Edge Qontrol Shine & Pomade. Oh baby, but there’s so much more than just an extremely satisfying wash day. Project Qurls raises 💰 for Project Q — an org that provides free services to LGBTQIA+ folks who are experiencing homelessness including free haircuts/styles (including color and wigs!), workshops/classes, clinics, clothing, and more!

    Get it from Project Qurls on Etsy for $25 and be sure to browse the rest of the collection!

    26. Stunning handmade earrings by Vintage Royalty so beautiful that you probs wanna prepare yourself to be ~all ears~ for the many compliments and inquiries about where you found 'em.

    model wearing dangling earrings with one circular ivory portion, a clear half circle hanging underneath, and a smaller tortoiseshell half-circle underneath that
    Vintage Royalty / Etsy

    Also, they're by a Black woman-owned small business based in Chicago.

    Promising review: "I can’t even believe how gorgeous these are! The pictures don’t begin to capture just how beautiful these are. They’re high quality, chic, and the perfect amount of funky. The perfect lightweight, I can (and do!) easily wear them all day. Already have gotten lots of compliments, thank you!!" —Regina

    Get them from Vintage Royalty on Etsy for $48 (available as posts or clip-ons; free shipping).

    27. Black authors' books from Bookshop since a percentage of your purchase will go toward helping local bookstores thrive in business. Remember, supporting Black authors IS supporting a Black-owned biz. They're self-employed entrepreneurs just like the folks who have online or in-person storefronts. 📚👌🏿

    BuzzFeed / Marquaysa Battle

    Bookshop donates 10% of your purchase to local bookstores. You even get to choose which bookstore near you that the money will go to, as long as they have a curated shop on the site so you may even be able to double up and select a Black-owned bookstore to receive money from your purchase of a Black author. Yes, even if you buy books in the Bookshop marketplace that aren't from *that* shop.

    BTW, the book shown here is Michael Arceneaux's I Don't Want To Die Poor, which I recently finished and it's SO GOOD! It's a supremely well-written series of essays on the financial, emotional, physical, and social impact of student loans on a millennial who's also Black and queer. The entire book is witty and fun without cropping a single thing out of the very ugly picture that is the student loan debt crisis. While the book informs in a bunch of ways, it was definitely the "Float On" chapter for me, where Arceneaux reckons with multi-generational coping mechanisms. POW-ER-FUL.

    Get the book from Bookshop for $15.64+ (originally $17+; available in paperback, e-book, and audiobook forms) OR browse a bunch of different titles on the site.

    28. A Literary Ancestors planter from Rooted In Blk Co. to celebrate the most prolific writers in history. (Pssst... May this also ~plant~ a seed in your head to revisit your favorite title by these legends.)

    a black planter with the first names listed out in white. from top to bottom, the names are: june, ntozake, gloria, Gwendolyn, nikki, and lucille
    Rooted In Blk Co.

    Get it from Rooted In Blk Co. for $19.

    29. A Pat McGrath Blush (yep, the one Lori Harvey recently wore on IG) to drop a lil' luxury beauty from the industry's GOAT into your collection.


    Pat McGrath is the first self-made billionaire in the entire beauty industry. She's responsible for some of the most iconic beauty looks on the runway and achieved billionaire status two years after launching her brand in 2016. Oh yeah, here's Lori Harvey serving the new blush from Mother.

    Promising review: "This is my first time using Pat McGrath products, and what a wonderful first impression! This blush is beautiful, easy to blend color. It's so simple to build and layer on for a more dramatic look. It is a demi-matte formula, so it does not look too dewy or too dry either." —nallelyrobledo

    Get it from Sephora for $38 (available in eight shades and two finishes) or directly from Pat McGrath Labs for $38.

    30. A science-themed jigsaw puzzle from Puzzle Huddle to encourage the kid in your life who adores everything about experimenting with strange concoctions. At least with this puzzle, there'll be less of a mess for you to clean up after them.

    the puzzle put  together with a little boy pouring a concoction into a beaker. He's wearing a white lab coat and protective goggles. one piece is missing from the puzzle and sitting right beside it.
    Puzzle Huddle

    BTW, it's by the brand Puzzle Huddle which makes cool puzzles for kids with diverse images. Heads up, there's also an alternate version of this puzzle if you'd like another image to celebrate. Puzzle Huddle was created by a father who wanted to create puzzles that represented his children AND other Black and brown kids.

    Get it from Puzzle Huddle on Macy's for $14.96 (originally $19.95; use the code "DAD" to access discount through June 20) or directly from Puzzle Huddle for $19.95.

    31. B Condoms so you (and your partner) may enjoy top-tier (read: safe!) sex with something that's odorless and made of all-natural materials.

    B Condoms

    B Condoms is a sexual wellness brand based in Atlanta! The condoms are lubricated, all-natural, and odorless! The brand also partners with non-profits, donates thousands of condoms, and works to reduce STIs, unplanned pregnancy, and human trafficking in the Black community.

    Get a box from B Condoms on Amazon for $9.99+ (available in a box of 10 or 20) or directly from the B Condoms site for $9+ (available in a variety of sizes, styles, and quantities).

    32. Pineapple Shea body butter hand-whipped by the folks at Amani & Co. with a yummy tropical scent and ingredients meant to keep that skin popping with ingredients like jojoba oil, vitamin E, and 100% Virgin Olive Oil.

    jar of body butter plus slices of a full pineapple
    Amani & Co. / Etsy

    The body butter is handmade and from a shop based in Atlanta, Georgia. The shop recommends that you do not use if you have a nut allergy.

    Promising review: "This smells just like pineapples! I love it! It leaves the skin feeling and smelling amazing! Thanks!!!" —Kemyada

    Get it from Amani & Co. on Etsy for $12.75+ (originally $15+; available in two sizes).

    33. A body-shaped candle from Secret Scents of Ella to celebrate the human anatomy in an inclusive way — while adding a luxurious and alluring touch to your home decor.

    Secret Scents of Ella

    Secret Scents of Ella is a woman-owned self-care brand based in New York working to normalize images of Black people enjoying luxury, one candle at a time. Peep this blurb form the owner:

    "I created Secret Scents of Ella because there is a need, desire, and space for luxury in the Black community. I rarely see Black women and men shown in luxury, especially when it comes to self-care. So, I decided to create tools you will need to take care of yourself, starting with candles. Although we are beginning with candles, we are more significant than just candles; this is the beginning of a movement. Creating lasting memories through scents." —Ella

    Also, peep what my BuzzFeed colleague has to say about her purchase from this shop:

    "I had these candles bookmarked for so long and that was a huge mistake because they sold out 😭. As soon as they restocked, I bought like FIVE of them. They're so beautiful and bring such soul to my bedroom. Don't be like me. Get the candles before they're gone!" —Christine Forbes

    Get the pink candle on the left from Secret Scents of Ella for $28 and the nude-toned candles on the right for $24+ (or snag another one of the many colors and styles available).

    34. An Africa-shaped table handmade by Imitation by Jerell that I own and love and can say you will 1,000% adore as functional art in your home.

    africa-shaped geode table in a marble-style white and gold with gold gems around the edges
    Marquaysa Battle / BuzzFeed

    YES, OMG! THIS IS MY TABLE AND I AM BEYOND HAPPY WITH IT. It is hands-down the most beautiful piece of decor in my home and I'm so deeply in love with the elegance it brings to my space. Also, my experience with Imitation By Jerell — the Black-owned Etsy shop responsible for this beauty — was truly fantastic. The owner, Jerell, was super communicative. Plus, the table shipped faster than expected, was wrapped with obvious care (well-protected and featuring a sweet "Thank you" card), and the legs were super easy to attach to the table. I also love that the piece is designed to operate as wall art *or* a table, which is why the legs were an optional add-on.

    I wanted this table for a while and this was my first time purchasing furniture on Etsy. I'm so glad I wasn't disappointed. It's worth every penny. My only issue is that Jerell keeps making tables that look even more gorgeous than his last so I keep wishing I had more space in my home for another. 😭

    Get it from Imitation by Jerell on Etsy for $550.

    35. Affirmative wall art from the Coilyandcute shop to hang out with a kid you love and remind 'em to walk tall and pick their chin up whenever they look at it.

    Coilyandcute / Society6

    Btw, this art is by a Black woman-owned small business based in New York!

    Get the one on the left from Coilyandcute on Society6 for $38.39+ (originally $47.99; frame included and available in sizes XS-M) and the one on the right for $17.59+ (originally $21.99+; frame included and available in sizes XS–L).

    36. An Albany Park printed couch inspired by traditional West African wax prints to give your living room a real pop that probably no one else you know will have.

    a velvet couch with a teal and orange print
    Albany Park

    This showstopping couch is by a furniture brand called Albany Park. It's also part of the brand's Ekaabo Collection. So ya know, Ekaabo means “Welcome Home” in Yoruba. "... That was the first thing Darryl's [the owner] Nigerian friends said to him when he discovered his Nigerian ancestry," the site shares. "Those words inspired a collection that brought him closer to his ancestral homeland."

    Promising review: "Our sofa is perfect. It came promptly, was easy to assemble and the size is perfect for our space! It feels so support an amazing Black-owned business that we believe in. This sofa is perfect. If you’re on the fence... do it!!" —Lauren

    Get it from Albany Park for $995 (originally $1,199; available in two print options and two leg finishes).

    37. A box of vegan cookies from Maya's Cookies to treat yourself to some ooey-gooey delicousness. Non-vegans, welcomed btw. Trust ME.

    Maya's Cookies

    Maya's Cookies is a woman-owned small business based in San Diego. I also won't hold out on you, friends: I tried nearly every flavor. Two boxes' worth. They weren't just tasty to me; they were tasty to all six people in the house, with only one of us being an actual vegan.

    Get the chocolate chip s'mores box for $24 (comes with six cookies) or the Classic Collection from Maya's Cookies for $26 (includes one Birthday Cake, Snickerdoodle, Marble Fudge, Classic Chocolate Chip, Chocolate Chip S'mores and Double Chocolate Chunk cookie per box) .

    38. A stunning, standout ring from Sweet and Good for anyone who wants a gorgeous everyday accessory that'll go with nearly whatever you wear.

    model's hand with pink, white, brown, and turquoise stone-like rings
    Sweet and Good Shop

    Sweet and Good is a woman-owned small business. This fits up to a ring size 8. Here's what one of my BuzzFeed colleagues has to say about hers:

    "I got this ring recently as a little gift from me to me and rarely take it off! It's lightweight and feels great on, and I've really enjoyed having a go-to piece of jewelry to wear even just around the house. It's semi-statement-y, but subtle enough to go with almost any outfit. It makes me feel put together and chic, and all at a wildly good price! I'll take five more, please!" —Rachel Dunkel

    Get it from Sweet and Good for $13 (available in eight colors).

    39. Alexandra Winbush's experiential candle sets that'll come with tea and a curated playlist in the package. If you can already hear the SZA record jamming and smell the candle burning, then sammmme babe.

    Temitope Ibisanmi / Alexandra Winbush Brand

    The set shown here features the Moroccan Amber candle and a loose-leaf Spiced Apple Chai tea blend. You'll get instructions for accessing your playlist with your package.

    Get the set from Alexandra Winbush for $38 or the single candle for $25.

    40. A Brandon Blackwood box bag to elevate your accessory game with something extra luxurious and easy to style on repeat.

    square faux croc skin bag in black with a black handle and gold hardware
    Saks Fifth Avenue

    Heads up: This bag is part of the designer's exclusive Saks Fifth Avenue  collection (go 'head Brandon!).

    Get it from Brandon Blackwood on Saks Fifith Avenue for $275 OR grab check out a larger selection from the official Brandon Blackwood site.

    41. Squat-proof leggings by Lukafit with pretty silhouettes of people working out. These are designed so they don't slide down or twist up when you're running — all thanks to a hidden adjustable drawstring to cut out an annoying waist gap.


    Lukafit is a Black woman-owned business that churns out super stylish activewear you'll probably wanna work out and hang in. Check out the brand's squat-proof leggings, moisture-wicking sports bras, and more.

    Promising review: "Aside from having a fun pattern that makes everyone look twice, these tights are incredibly comfortable. They demonstrate their quality by standing up to swipes and snags during trail runs, countless times in the washer/dryer, and of course, a good stretch." —Lukafit Customer

    Get them from Lukafit for $64 (available in women's sizes S–3XL and five colors).

    42. Reuseable hot or cold rice packs from Beloved Packs to bring comfort to pained or tense areas on your body that could use more TLC.

    two hands holding the pack which has a blue floral case and is shaped like a rectangle
    Beloved Packs

    Btw, these packs are by a small business based in Michigan. The sleeves on them are made of 100% cotton. Also, these'll be great for anyone who wants more comfort due to menstrual cramps, muscle tension, sprains, strains, joint stiffness, postpartum care, arthritis, swollen lymph nodes, cystic acne, and more. That said, please be advised that this should not be used as a replacement for medical attention. If you're dealing with any chronic pain, then please see a licensed medical professional if you're able and feel better. ❤️

    Get them from Beloved Packs for $30 (available in 7 pretty print options).

    43. A blingy hair clip from Fibs & Fables that you'll prob want to stick in your hair — even on days when you have nowhere to go but the couch — to remind yourself how magical you are.

    Model with eight clips above a low ponytail: two plain gold, two plain silver, two silver and beaded, two with crystals that spell out "Magic"
    Fibs and Fables

    Fibs and Fables is a Black woman-owned shop based in Washington, DC. The brand is inspired by mythology and fables. Its mission is to bring more inclusivity to the hair space in the beauty industry. 

    Get the Magic clip from Fibs and Fables for $10 each (originally $16; available in two colors) and shop the whole sale section because it's full of way more goodies.

    44. Vegan disinfectant toilet tablets from Sivi Tidy Co. for the neat freaks who'll always consider cleaning their home from top to bottom to be a top-tier form of self-care.

    three photos including one with small white tablets shaped like snowballs on the left, a before image of a dirty toilet in the middle, and an after image of the same toilet now sparkling clean on the far right
    SiVi Tidy Co.

    Just drop the tablets into your toilet bowl, let 'em sit for three to five minutes, wipe, then flush. BTW, these tablets are made by a woman-owned and vegan cleaning company based in Palm Beach, Florida. The brand will also donate a portion of whatever you buy to the charitable cause you choose out of the four available!

    Promising review: "I just received my order and immediately used it. I have never in my life been so eager to clean a toilet. #Extremeadulting. It honestly works and as soon as you open the bag, it smells amazing. The bag comes with these wooden tongs so you can pick up the bombs without getting the residue on your fingers. My bathroom smells great and looks great. Excellent job and will definitely re-purchase.” —Aaliyaah S.

    Get it from SiVi Tidy Co. for $8 (available in a 12-count bag and two scents).

    45. Stackable birthstone rings designed by Aquarian Thoughts to add pizzazz to your minimal style whether you just like honoring your birthday or — if you're being honest — welcome one more reason to bring up your birthstone, zodiac sign, and all that fascinating business.

    close-up of a lot of rings on one person's finger. There are about 10 and they have a skinny gold band with a tiny round birthstone in the center
    Aquarian Thoughts / Etsy

    The rings are made with natural gemstones and a 14-karat gold fill and the Jersey-based brand also offers an adjustable ring sizer if you'd like to make extra sure you get the sizing right.

    Promising review: "I was eager for these rings to arrive but I also know I asked for a special size and there's the pandemic as well and general USPS fun, so... I tried not to be too impatient! The rings fit perfectly and are little works of art. They are so tiny, so delicate, and so perfect that I just want to sit and look at them all day. The hammered finish of the band makes it almost as sparkly as the gemstone, which gives a lovely effect. WARNING: these rings are addictive!" —Glenda Carl

    Get the rings from Aquarian Thoughts on Etsy for $38 (available in 20+ stone options and ring sizes four to 10) and the ring sizer for $3.50.

    Happy, happy Juneteenth, babies!

    Giphy / Creative Courage

    Reviews have been edited for length and/or clarity.

    Want more? Heard you! Check out 31 Beyond Cool Things From Black-Owned Etsy Shops, The Best Black-Owned Candle Brands, 20 Cooler Than Cool Things You May Aim To Gift But End Up Keeping, or enjoy the Black-owned brands we regularly incorporate into our general BuzzFeed Shopping content.

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