You might be aware that Kylie Jenner is on vacation right now at the luxe, celeb-loved Utah resort Amangiri.
She's been doing what a lot of the hotel's guests do while there: posting a storm of photos from the otherworldly landscape — while showing off some outfits.
One of those posts, though, sparked some online backlash when Kylie didn't initially tag the Black-owned brand behind her look: Loud Brand Studios.
After someone pointed out in a viral tweet that Kylie didn't give credit to the brand, a bunch of other people chimed in.
Kylie Jenner is refusing to tag the designer of the dress she just posted, which is a black owned brand, and now limiting her comments. 🤡 @LoudBrndStudios is the designer!
If Kylie Jenner don’t start tagging these black businesses
Y’all saying Kylie not obligated to tag nobody but what do she lose? What do she lose? She loses nothing and she changes a Black woman’s life. That lil ass TAG. Is y’all fr.
Kylie ended up responding, calling this all a "reach," and has since tagged the brand on Instagram.
ok this is just a reach. why would i ever REFUSE to tag a brand and block comments. this is completely false. i think this brand is amazing and i wanted to show support and will continue to do so. everyone go check out @LoudBrndStudios https://t.co/r7oWRMNwoK
She also shared that she thinks it's important to support and shine light on Black-owned businesses.
i completely agree!!!! https://t.co/0GkeoBpIFT
As for Loud Brand Studios, they couldn't be more thrilled that Kylie has shared the brand with her followers.
love you guys!!!!!!!! https://t.co/I9TQW2l5Se