Celebrity·Posted on Jun 1, 2021Harry Styles Looks Like He's Getting Ready To Drop A Cosmetics Line, And I'm Ready To Be HotMove over, Kylie Jenner.by maria shermanBuzzFeed StaffLinkFacebookPinterestTwitterMail Y'all know my guy Harry Styles? View this photo on Instagram Heartthrob of the beloved boy band One Direction? View this photo on Instagram Modern-day rock god? View this photo on Instagram Fashion icon who routinely bucks gender norms because, like, why wouldn't he? View this photo on Instagram Well, he most definitely, almost, probably started a beauty line when you weren't looking. View this photo on Instagram A Harry Styles fan account first broke the news. View this photo on Instagram On Twitter, @TheHarryNews discovered a “Styles, Harry Edward” listed as the director of a new "wholesale perfume and cosmetics" company. Harry Styles Updates. @TheHarryNews Harry is listed as a director under a new company, for perfume and cosmetics, as of May 25th. The company is named “PLEASED AS HOLDINGS LIMITED” as of now 👀 11:06 AM - 28 May 2021 Reply Retweet Favorite @TheHarryNews / Via Twitter: @TheHarryNews Hm... Now where have I heard that name before... Us Weekly confirmed it, reporting that Styles had officially filed a trademark for a beauty and fragrance brand called "Pleased As Holdings Limited." View this photo on Instagram Emma Spring, Styles’s longtime assistant, is also listed as a co-director. View this photo on Instagram So, assuming this is really happening, the era of Harry Styles: Beauty Guru is upon us, and I am not ready. View this photo on Instagram I simply cannot wait to smell like strawberries on a summer evening, so wonderful and warm! View this photo on Instagram What products are you hoping to see? Let us know in the comments.