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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
Beauty goodies with reviews and photos that speak for themselves. Trust me.
Promising review: "The perfect combination between shimmers and mattes. Highly pigmented, buttery shadows with hardly any fall out. Love it for every day casual wear and to glam up." —Ana L.
Get it from BH Cosmetics for $28.
Promising review: "I have all three tweezers and they by far are THE BEST TWEEZERS I HAVE EVER PURCHASED. From removing hair and blackheads, these tweezers definitely do the job. I would definitely recommend this product to anyone being that they have excellent grip on them as well. I have also found them very helpful in removing splinters and ticks as well. You will not go wrong making this purchase of well put together tweezers." —Larissa Wright
Get it from Amazon for $9.97.
Promising review: "The absolute best shaving gel! I have gentle skin, so it was tough finding a product that would work for me. After using this once, this is the only product i use now. It keeps your skin moisturized and leaves no razor burns or rashes. I have used this a thousand times now and it never ever fails." —Moonkyu Hahn
Get it from Amazon for $3.73.
One Blessed Acre Farms is based out of Ferndale, CA, and creates soaps and lotions with goat milk that comes straight from their Nubian goat, Luna. If that's not the most wholesome thing you've heard...
Promising review: "By far the best lotion I have ever used. I absolutely love the softness it leaves, and the scent lasts for hours, seriously hours. Love it!!! Thank you for the fast shipping. I will be back!" —Diane Furner
Get it from One Blessed Acre Farms on Etsy for $15.95.
Promising review: "So let me start by saying I have used nearly every eyeshadow primer available. From high-end to low — Mac, Lorac, Urban Decay...they don't hold a candle to Thank Me Later. I have very oily skin. I use this primer and my shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands, if I'm lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you Elizabeth Mott for finally making a primer that lasts! I love this stuff!" —Melissa Mae
Get it from Amazon for $13.48.
Glamlite Cosmetics is a Latinx woman-owned company from Los Angeles dreaming up the most playful, high-quality makeup goodies. Here you can find an array of makeup sweets and bundles.
Promising review: "This palette is literally the most gorgeous palette i have ever seen. The shimmers are so buttery soft and the pigmentation is off the hook. Definitely recommend." —Jennifer Collins
Get it from Glamlite Cosmetics for $45.
If you've been on the hunt for an affordable vegan and cruelty-free beauty brand, pleeease let me introduce you to Seraphine Botanicals. I've been using their radiance and frosting blushes and all I have to say is, wow. Ok wait, I do need to quickly add that this compact blush creates the most gorgeous, natural-looking flush with the softest hint of sparkle. It's a like an all-in-one blush and highlighter, and it belongs in your makeup bag.
Seraphine Botanicals is also a small-batch, small family-owned company, only making 300 units of one product at time, so you can be sure you're not buying something that's been sitting on a shelf for years.
Get it from Seraphine Botanicals for $14+ (see all their shades here).
Psst, many reviewers said this helped relieve their eczema symptoms!
Promising review: "I have struggled with very persistent eczema for years and this product has been a godsend. Prior to finding this brand, I had been devoted to the Cerave lotion lines but they were not really helping to heal my skin. Come to find out, I am highly allergic to several of the ingredients commonly found in Cerave and many other lotions and cheap skincare products. Vanicream is so great because it has less ingredients, and more sensitive ingredients than any other lotion brand I have come across. I have never had any irritation from this lotion and it has gone miles towards healing my rashes and open wounds. I have used this religiously for about two years now and I am never going back." —Lauren B.
Get it from Amazon for $13.43.
Promising review: "I'm an esthetician and have never used a brush like this but decided to try it out. I was a bit skeptical about how it would feel since it is one piece (silicone) instead of bristles. My mask went on perfect and smooth and I didn't have to waste any of the mask either. PLUS! You won't have to worry about a bunch of mask getting stuck in your bristles, definitely purchasing more for my new job!" —Tamar Yacoubian
Get a set of two from Amazon for $3.98.
Promising review: "I purchased this a couple of weeks ago and swear I can already see results. I'm not a skincare junkie – I generally have a hard time sticking with any skincare regimen because it feels over-complicated and not worth it. I genuinely feel like this is brightening my skin a bit and I enjoy using it. Really enjoy the push pump feature instead of having to turn the bottle upside down, too." —Moxmoxmox
Get it from Versed for $17.99.
Promising review: "This little product is a game-changer. It is the silkiest balm, of any kind, that I've ever used. It absorbs completely. In the morning, my skin is so silky soft. I've only been using it for about a week, so I'm interested to see what the long term results will be. Love the product and the company!!" —Hilary M
Get it from REN Skincare for $48.
Promising review: "This gets rid of product build up brilliantly. Lathers wonderfully and left my hair super shiny. Definitely buying this again." —Becky
Get it from Beauty Pie for $30 ($6.67 for members).
Promising review: "This product is just perfect for my skin type! I’m using it every night and it’s helping me a lot with my post inflammatory hyperpigmentation problems caused by my last acne outbreak. I have been using this product for 1.5 months and the results are visible. My skin looks more hydrated and the dark spots have cleared. (I’m also using benzoyl peroxide based acne treatment to control my acne while I’m using this product)." —Desiree
Get it from Amazon for $14.95.
Promising review: "This stuff is amazing!! Whenever I use it I always get asked if I have lash extensions on! My lashes are naturally short so that says a lot about this product. It's easy to use and isn't clumpy or messy. I have no idea how it works, I just know it does! I will be keeping this on hand at all times! Buy it, you won't be disappointed!" —Nicky
Get it from Amazon for $6.68.
All you have to do is apply a bit of this before you hit the sheets, and the moisturizing ingredients will do the rest of the work as you sleep.
Promising review: "I love this lip mask! I have always struggled to find a lip product that would keep my severely dry lips at bay and this is the product! I have been using this for the past few weeks and I have never had such plush smooth lips. I wear it at night and sometimes during the day depending on what I am doing. If you struggle with dry lips, I highly recommend you give this a try." —Holly2176
Get it from Sephora for $20 (available in two scents).
Promising review: "I am lazy and hate doing my makeup, especially after a morning workout on a weekday. I wanted something I could throw in my bag and smear around my eyes in a couple of seconds, and to just add a little color without the fussiness. This fits the bill perfectly. It gives my eyes a little definition, but isn't super noticeable. The slight shimmer also makes me look awake on days where I'm dragging. It is not intensely shiny, though, which is important to me — I'm not a disco ball! It just reflects light and looks luminescent, not glittery. Because this is so easy to use, non-irritating, and is the exact color I was looking for, I expect that I will keep ordering it as long as it's available." —Rachel
Get it from Amazon for $3.99+ (available in 21 shades).
One side is the actual stamp, while the other end is a fine-point pen perfect for touchups.
Promising review: "I am a lazy girl but I like to look nice, and figured I should be trying to make it look like I’m putting more effort into my appearance without actually putting in more effort. I have NEVER been able to do a wing. I barely can do normal eyeliner. I did this in less than two minutes on my first try it is so easy and it looked fantastic. And it’s not just the stamp, the eyeliner pen is great too (no longer going to use the old kind). Honestly it looked fantastic. And it STAYS on — I actually had to really wash to get it off. I was very impressed." —Annie
Get it from Amazon for $14.97 (available in three sizes and two colors).
Promising review: "I’ve been using this moisturizer for about 2 years and I love it. I’ve tried other products but always go back to this one. I use it in the morning and my makeup goes on more evenly and also use it at night before I go to bed. I highly recommend this moisturizer." —Noooodle
Get it from bareMinerals for $38.
Promising review: "This stuff is so amazing. Let me tell you. I think I've found my life foundation. This is the longest wear makeup I've ever owned with the best coverage. I have been through many many products, some of them I actually like pretty well but I believe this is the crown jewel of them all. I work twelve-hour shifts in a hot trailer lifting pretty heavy stuff and when I get home I still look like a fabulous goddess. I gave a bottle of this to my best friend and she also adores it. We love you Estée Lauder. Thank you so much." —PlattKatt
Get it from Sephora for $43 (available in 42 shades).
Promising review: "I LOVE these! I've shared them with my friends and everyone has come to me with positive feedback. They are perfect for either protecting your cheeks/face from eyeshadow fallout and offer a great 'stencil' if you are looking to create a sharp cat eye with eyeliner or eye shadow. I was also surprised at how many pieces you get for the price. All in all, I am very happy with this purchase." —HMS Hoglund
Get a 30-pack from Amazon for $9.99.
It works on all hair types and can be used whether it's wet or already dry.
Promising review: "I never write reviews, but after using this brush I had to. I’m convinced this thing is witchcraft. I have very curly hair that I comb with a wide toothed comb in the shower using loads of conditioner. Takes forever. I was very skeptical of this little brush, but holy cow. When they say it detangles, it DOES! When they say it doesn’t pull, IT DOESN’T. I was shocked. In just a few strokes my hair was done. It was amazing. Everyone should own one of these things." —Tim
Get it from Amazon for $10.80+ (available in 11 colors).
Promising review: "I’m sorry if the picture is too graphic but I wanted to show how well this product works. It pulled out my whitehead in one piece and didn’t leave me with red/irritated area. It doesn’t blend well on the skin to go out in public with as other brands but this brand was definitely the most effective!" —Jessenia
Get a 36-pack from Amazon for $12.50.
Promising review: "Makes my sensitive skin soft smells so good I wish I could eat it!" —Brianna G.
Get it from Lather for $22.
Before painting your nails, you just swipe this around the edges and cuticles and let it dry. Then, if you make a mistake, you can just peel it off and pretend it never happened! I won't tell.
Promising review: "This product is great. I wish I'd known about it sooner. It would've saved me so much money on manicures. I'm horrible at painting nails and always get polish everywhere, which is why I've always paid for manicures. I bought this and it works awesome. If I get anything anywhere besides the nail, I can just peel it off. It's a little liquidy, so you have to experiment with how much you need, but once you get the hang of it, it's great." —Brittany N.
Get it from Amazon for $8.99.
Promising review: "Colonial Dámes Vitamin E cream. My mom has been using it FOREVER and her skin looks amazing, even at 60. I swear this is her secret. It’s this luxurious, thick cream that is great for applying just before bed, and I’ve started using it regularly myself. I’ve never heard of it from anyone else other than her, and she’s ecstatic that she can now buy it on Amazon!" —mirandaheaney
See more things our readers recommend in: "29 Incredible Products People Love And Swear By Because Their Parents Used Them".
Get it from Amazon for $12.91.
Promising review: " AMAZING curling wand! I’m a hairdresser and I’ve tried it on many different types of hair and it works perfect. The different attachment sizes makes this such a good deal for the price. Works better than others I’ve tried that have been 3x the price! Also leaves hair smooth and prevents frizz." —Genesis
Get it from Amazon for $45.99.
Promising review: I’m a stay-at-home mom to two boys under 5. I love curly hair but having time to heat-style my hair in the morning is not realistic. The house will burn down and curly hair is just not worth that. When they arrived, I was too excited to not try them out immediately. So, I rolled my completely dry hair, misted it with water and set a timer for two hours. I sprayed my hair with hairspray and removed them – expecting mayyyybe a light wave. Needless to say I was floored. I cannot wait to see how my hair turns out with a little more prep and a little more time!" —motherfrost
Learn more about these wondrous foam rods in, "Give Your Hair A Break From The Heat And Try These Amazing Curling Rods".
Get it from Amazon for $12.99.
This lovely small biz creates vegan deodorant, skincare, and zero waste haircare products — all in small batches — that you can feel good about.
Promising review: I have never in my life found a natural deodorant that actually works. This stuff is the best. Also, plastic free packaging? What could better? Thank you, thank you, thank you. I am going to buy this forever. Thanks for making a great product!" —Rae
Get it from Meow Meow Tweet for $14 (available in lavender and tea tree scents and three sizes).
Promising review: "I've worn this for yeeeeeeeears. I can't live without it. I tried another primer, once, recommended by some actress's makeup artist, and I didn't like it nearly as much. This makes your skin feel like velvet, and if you're like me with a natural redness to your skin, this totally cancels that out. This is a staple in my makeup collection." —jetset101
Get it from Sephora for $15+ (available in two sizes).
Promising review: "This is the best on the market! It’s so hydrating and keeps color for a long time. I love how it doesn’t streak and has a very pleasant smell. The application is as easy as it gets for self tanner. I’ve purchased about 5 bottles so far and will continue to purchase! I would definitely recommend trying this out!" —Maddie
Get it from Beauty by Earth for $30.99.
Promising review: "I have never gotten so many compliments on a lip color before. It's a perfect brick-ish red that compliments everything. The Lippie formula, as per usual, is great as well. Lasts all day even after meals." —Georgianna P.
Get it from ColourPop starting at $7, and get the brick red color pictured above here.
Promising review: "Overall I'm super pleased with this product. The oil isn't greasy whatsoever. It says two to three drops will do the job, but I use way more (maybe 10?). Every morning I wake up and my skin feels INCREDIBLY soft and smooth. I've struggled with intense acne for a good year or so now. I've easily invested a good couple hundred dollars from high-end to questionable companies. I love, love, love that this is animal-friendly and so natural. Its quality for its price? AMAZING." —Amazon Customer
Get it from Amazon for $14.95.
Read our complete write-up of this miracle facial oil.
Promising review: "Love this product. Have used it for close to twenty years. It keeps my face soft and moisturized. I may not use make up everyday, but this cream is a must." —Sis
Get it from No7 for $24.99.
Promising review: "This is my favorite brow pencil I have ever used. I was actually going to fork up the cash to get the Anastasia Brow Wiz, but I heard that this was comparable, so I decided to give it a try and I love it! Even though my eyebrows are dark blonde, I got it in the brunette shade and I think it matches pretty close. It glides on smoothly and lasts all day. Will definitely be purchasing this from now on." —amykaylo
Get it from Amazon for $7.97+ (available in 10 shades).
Promising review: "I spray this over my makeup at 7 a.m., and when I'm leaving work at 5 p.m., my makeup is the exact same as it was 10 hours prior. I started with the smaller bottle just to try it out, but since I'm so pleased with the results, I'm definitely going to be getting the bigger bottle!" —amycayxo
Get it from Sephora for $15+ (available in two sizes).
I've seen this all over Amazon and Instagram, and decided to check it out for myself to see if it really was a great dupe for more expensive setting powders. I can confirm — this stuff is great.
Promising review: "I am totally blown away by this product! I have been consistently using Laura Mercier's Translucent Loose Setting Powder for about six months, and was dissatisfied with the fact that my skin appeared greasy/oily by the end of the work day. I live in a warm climate and have oily skin. By the end of my work day using this powder, my face is still very matte! I am THRILLED! This way outperforms the Laura Mercier powder and is a fraction of the cost. Can't believe it. Never going back." —AlexisJulian
Get it from Amazon for $6.99 (available in five shades).
Ornami is a Black woman-owned business that offers 100% natural and toxin-free products.
Promising review: "At first I thought it was going to be greasy, but after rubbing it in it is so smooth and moisturizing, and doesn't leave a greasy sheen at all. I have very sensitive skin, and this has been not at all irritating while still having a really nice fruity smell. Love it!" —Magdalene P.
Get it from Ornami for $26.
It lasts for 12 minutes at a time and even features a UV light to sterilize the steam! It also comes with a blackhead extraction kit, but just be careful and watch some tutorials before you go to town on your skin.
Promising review: "This is almost a life-changer. I always steam my face in the shower so I can pop my pimples (I know, it sounds so gross but seriously). However, this steamer is AMAZING. I highly recommend it if you are suffering from acne and want to give yourself your own DIY facial. Overall, fabulous purchase." —Anna
Get it from Amazon for $28.99+ (available in two colors).
Some reviews have been edited for length and/or clarity.