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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
The amazing reviews on these beauties aren't just paying lip service.
Promising review: "I'm giving this product five stars because: 1. You get 16 colors for $20, which is a great deal! They're high quality for such a great price! 2. The colors are long-lasting. I use them for cheerleading, work, special occasions, nights out, and really everything! I needed pinkish/reddish colors for cheerleading that would last through the sweat and the games, and I'm so happy to have found them! They last throughout the day and night, and may only need to be applied one other time during the day, depending on how much you're eating/drinking. 3. This product goes on so smoothly and barely dries my lips out at all." —Keeli W.
Price: $19.99 for a set of 16 colors or $2.99+ for a single tube (available in seven colors)
Wrong story, I know. Anywho, this stuff is also made with hydrating shea butter so you're ready to smooch your true love, be they human or amphibian.
Promising review: "This is part lipstick, part lip stain, part lip gloss. The first application is a glossy (but not overly shiny) light rose shade. If I reapply after a mid-morning coffee break or after lunch, the rose deepens. The color lasts all day, like a stain. It's got a very soft and natural appearance. Frog Prince is now my go-to." —Joan Marie
Price: $25
Promising review: "I freaking love this lipstick. I bought it (hesitantly) after watching a YouTube beauty video. I have brown skin, so it's usually hard for me to buy products that I can't see on, because so often the colors are just wrong for me. BUT THIS PRODUCT IS GREAT FOR ME!!!! I have a caramel-y skin color, and this color is the perfect mauve-y nude for me. It's the lipstick I reach for the most, and I'm so sure I'll purchase it again. The matte doesn't dry your lips out, the pigmentation payoff is impressive for a drugstore brand, and it's creamy for a long time before mattifying. I'm obsessed." —Sanjay Gangal
Price: $4.99+ (available in 30 shades)
And it's not just a pretty face — it's made with vitamin E and avocado oil to keep your lips moist.
Promising review: "This is my favorite lipstick ever. I was so sad when my pharmacy and grocery store stopped selling it. If you're looking for an affordable, matte red lipstick, this is it. I get compliments all the time, and I rarely have to reapply. I usually wear this when I go out for the night or attend a fundraiser, and I always have at least one person say 'How is your lipstick still perfect?!' —Kaitlin
Price: $3.87+ (available in 83 colors)
Promising review: "I wear Nars and Marc Jacobs primarily, but they can be a bit pricey. I've tried other brands on the market and been completely unimpressed. This lipstick has the best price while still being high-quality. It feels a lot like Nars, which has always been my go-to. The colors are very saturated, which is phenomenal, and in general they're also fairly unique and feel special. I get so many compliments on my lip colors. They're long wear with very minimal need to reapply. Overall, I'm deeply impressed and highly recommend." —Amazon Customer
Price: $18+ (available in 29 colors)
Promising review: "The Matte Blissful color truly lasts. It's a little more hot pink than I anticipated, but I love the matte look and it doesn't bleed or fade too quickly. I was on the hunt for a long-lasting lip color that was less toxic than most lipsticks on the market, and this brand is a winner on those fronts." —Heather H
Price: $4.79+ (available in 24 colors)
In case you needed even more reason to swipe right (I mean, uh, add to cart), it's paraben- and cruelty-free!
Promising review: "This is absolutely the best formula of matte lipstick I've tried. I love the wand, the color, the packaging, the smell, the staying power, and the way it feels on my lips. It is dry, but it dries SOFT, not hard, and it doesn't cause my lips to shrivel up. I love this. I haven't shut up about it for three weeks. I have a drawer full of lip products and this is my favorite! I'm a nurse and I work 12+ hours at a time. I only touch up ONCE in my shift (after I eat lunch). Drinking coffee and water doesn't affect the wear." —Anne Marie
Price: $16.15+ (available in 12 colors)
Promising review: "This makes me feel pretty. I have to say it...theBalm Girls lipstick is THE BOMB! I love my shade, Foxxy Pout. Rarely does this 61-year-old granny get compliments anymore, but I love it when someone asks me to recommend my lipstick because it's so beautiful!" —abita
Price: $17 (available in three colors)
Promising review: "I bought this lipstick after reading so many great reviews of it. From the very first use I have loved this lipstick. It's not sticky or too pigmented, so it looks very natural and neutral while still making my lips look better. It's very lightweight and stays on well — I typically only find myself needing to reapply after a meal. I WILL be buying this lipstick again!" —Bliss. S
Price: $37.09+ (available in 10 colors)
It also claims to soften your lips with the help of vitamin E and avocado oil!
Promising review: "I used to feel so self-conscious about my lips. 'They’re thin and ugly,' I’d tell myself, as I resolved I would only ever wear lip gloss. Then I accidentally ordered this. No joke. It was in my shopping cart on one of those days where I was wistfully wishing I could pull off lipstick and I forgot about it and placed another order and...well there it was. I thought what the heck, I’ll just keep it and maybe give it a go. Wow. I was taken aback because I loved what I saw in the mirror. One coat of the Patina shade and I was amazed by how shapely and lovely my lips were. I've gotten SO many compliments! So there are two lessons here. One, this is a great all-day matte lipstick (that stays on well for the most part, but will transfer so keep tissues on your person). And two, love yourself and don’t be afraid to try something new. I almost missed out on the fun of lipstick because I was judgmental of my own body. Be kind to yourself. ♥️" —Gabby
Price: $22 (available in 30 colors)
Promising review: "I needed a lipstick with SPF! Most lipsticks with SPF only have SPF 15 but these have SPF 25! I've ordered and love four different shades. They're sheer and creamy and the color stays on your lips! It's perfect for everyday wear, especially if you're in the sun." —Raegen rushing
Price: $7.99+ (available in 24 colors)
♫ It's just like the ocean under the moon... ♫
Promising review: "Let me start by saying this is a quality lipstick. It's well worth every penny spent and more. It's silky smooth and soft on the lips. It just glides right on and feels lightweight. I was surprised how long it lasted before I had to reapply. I also love the color (Chit Chat), which is natural and highly pigmented. My lips didn't dry out like with other lipsticks. At the end of the day, my lips felt smooth and soft. I would recommend this product to any lipstick lover." —Real_Irishlady
Price: $22 (available in eight colors)
I haven't been able to find my old favorite shade of this awesome stuff, Fuchsia Flash, many places lately (the Amazon listing doesn't have many left in stock), but it's one of my favorite lippies ever. Not only does the bright pink make my blue eyes really pop, but it's one of those dream lipsticks where the hue really stays — if I go out at night with a couple coats on, I wake up the next morning with a pretty pink tint still pasted on my pout.
Promising review: "I just purchased this and Iove it! I have dark brown skin (I'm South American) and 'Warrior Pose' is the perfect nude for my skin tone. I'll have to buy another, since a true nude for my skin is so hard to find. It's an amazing color for dark skin. Smashbox: More nudes for us gals please!" —sandy
Price: $10.50+ (available in 22 colors)
It's also formulated with skin superstar ingredients like jojoba oil, vitamins C and E, and shea butter.
Promising review: "I'm such a fan of Mineral Fusion lipsticks! I started with 'Nude' last autumn, then wore 'Ruby' all summer. I wanted something a little more subdued for late summer and autumn. I find 'Alluring' to be my favorite shade. It's a beautiful dusty dark pink on me, goes on nice and matte, and is very moisturizing like all Mineral Fusion lipsticks. My beau likes the smell :-)." —BuffaloBillie
Price: $12.17+ (available in 15 colors)
It's made with vitamin E and argan oil!
Promising review: "I love L'Oreal Colour Riche Lipsticks! They stay moist on the lips most of the day — I only have to reapply after meals. I've read some complaints from other reviewers about the Caramel Latte shade not having much of a tint to it, but that's exactly why I love it! I like the nude look on my lips, and this gives just a hint of color along with a sexy sheen. I've found this brand works so much better than lipgloss or balm for keeping my dry, chapped lips moisturized for longer periods of time." —Avid Shopper
Price: $4.49+ (available in 41 colors)
It's got over 1,000 positive reviews!
Promising review: "This is pretty damn good. I have yet to find a product that stays on like this. This is wild. I wore it for the first time today and took pictures throughout my day of my lips and how the color stayed on. It stayed pink basically the entire day. I didn't reapply anything at any point, not even the gloss layer. I taught students, ate lunch, drank from a can, took my dog to the vet, licked my lips 900 times, and still have it on as I type this. We're going on about eight hours and it has no sign of going away anytime soon, either. You can tell from the pictures that after a few hours, the color started to fade from the inner lip, but it stays on enough that it still gives the impression of being fully on. I think if I had reapplied just once as a little touch-up it would’ve been super perfect. I've always struggled with lip colors. They'd leave lines around my lips as they faded, which was basically instantly. Most of all, I hated not having confidence in what my lip color looked like. Not with this. I can feel that it’s there, and after checking the first three times, I came to trust that it would still be there when I looked again. I KNEW it would still be there, and that is a fantastic feeling. This is a great product for sure." —InnocentBystander
Price: $5.99+ (available in 25 colors)
Promising review: "I'm not a huge makeup person — I learned how to put on makeup in the back of the school bus from other poor farm girls like myself. YouTube makeup tutorials are lost on me, but I'm trying to learn. I've used all sorts of brands over the years, but no more. From now on its Burt's Bees or nothing. It's lightweight, doesn't irritate my sensitive skin, and I barely realize I'm wearing anything. The fact that it's natural is a huge bonus." —krystal
Price: $3.49+ (available in 17 colors)
And I mean ALL DAY — it claims to last for up to 24 hours!
Promising review: "The past two years I've really gotten into liquid lipstick. I've invested quite a bit of money to sample as many brands as possible to find one that lasts more then a few hours. Bottom line, after trying over a dozen different products (ranging from $30 to $4), this, is without a doubt, everything I've ever wanted. Perfect color, easy application, no feathering or drying. I can eat and drink with no transfer at all. I can even shower without it coming off or feathering. Last night I tried a new color of this and fell asleep with it on, woke up, and looked like I'd just applied it. I have six different colors so far. I'll never buy anything else." —rachel
Price: $7+ (available in 32 colors)
Still feel iffy about buying a lipstick without trying it on? This could be a great option for you, since NYX's website has an awesome feature that lets you use your computer's camera to virtually "try on" their shades!
Promising review: "This was a pretty good lipstick! The price is so affordable, which is one of the reasons that I'm a fan of NYX. Unlike their liquid lipsticks, this formula isn't too drying. As with any matte lip color, it will create a drying effect on your lips, but it wasn't as bad as I was expecting. I could go through my day without feeling like I had to constantly reapply lip balm, and the formula doesn't immediately create that cracking, clumping effect. There was only a slight cracking after a couple hours, but I feel like that's not really avoidable and it was barely noticeable. Surprisingly, my lips still felt soft when I touched them and it stayed on pretty well! As for the color (Honeymoon), it's so cute! When first applied, the color resembles a pink/light brown, but as it dries throughout the day, it fades to that nudish pink with a hint of mauve. It's both subtle yet striking, casual yet a statement lipstick. I'd recommend!" —Amazon Customer
Price: $3.59+ (available in five colors)
Another plus? The classic drugstore brand recently went cruelty-free!
Promising review: "I ordered Bombshell Pink and it's a beautiful, bold hot pink. It will stain because the pigment is so strong, but if that's not an issue, this will be the best hot pink you've ever owned. In terms of quality, it applies amazingly and the color itself stays on quite well, with a soft, matte-look finish. It's not a stain so it's easy to remove, but after a cup of coffee it won't be gone. It's my favorite lipstick in a long time." —Brilmani
Price: $4.97+ (available in 44 colors)
Promising review: "GUYS. I've never left a customer review on Amazon before and I place a lot of orders. I had to review this though. I'm a lipstick bitch. I've owned all kinds of lipsticks — all brands, all prices. I tried this because it was cheap, I'm ballin' on a budget right now, and I ran out of my red lip. GUYS, I'M SO SHOOK. This lipstick is less than $5 and is legit the same quality, if not better, than Stila liquid lipstick. The ONLY 'downside,' which isn't even a downside, is that the lipstick is a little bit more orange-red than a classic red, but I love it. I kissed my hand for a test and it didn't transfer at all. It feels soft and isn't like a damn desert on my lips. I always apply Burt's Bees lip balm first, so this might help, but it's so soft and not sticky. I LOVE IT. GET IT. BRB, ORDERING ALL THE COLORS." —Gabi Rodriguez
The reviews used in this post have been edited for length and clarity.