Most liners I receive end up on the free table or are relegated to "keep at my desk for absolute emergencies" status, but I'm happy to report that it was love at first draw with Benefit's new Roller Liner. It meets all of my criteria: super smooth in application (I actually gasped), controllable design, no dragging on my eyelids (which is *the* worst feeling), and unmistakably black pigment you can see from across the room. The rich matte black color rivals that of my drugstore favorite, NYX Epic Ink Liner, but I actually prefer Benefit's thicker felt tip more. It feels a little sturdier when I'm drawing out my lines and wings — and there's a helpful textured grip near the tip too — so I can make sure they're as thin or thick as I want. Roller Liner gives me nothing but straight, even lines with no random bumps or pick-ups — just easy gliding! And it dries in no time at all, even if I go in with my lash curler afterwards.
Roller Line claims to last 24 hours, which I'm not keen on testing (I like my sleep!), but it stays perfect for my average 15-hour time frame of wearing makeup (though I have monolids, so a teensy bit of smudging is almost unavoidable during the last few hours) and no color fading. And because it's *so* easy to use, I've started wearing liner more regularly, which roughly translates to 10x more confidence. I'm pretty much like "oh dang, girl, look at those peepers" whenever I catch myself in the mirror. —Sarah Han
Get it from Sephora for $12+ or Benefit for $12 (mini) and $22 (full size; available in black and brown).
(The Roller product family also includes a new Roller Eye Bright Pencil and the original, highly-adored Roller Lash Curling Mascara.)