People Are Calling Out Amitabh Bachchan For Using Viral Feminism To Promote His New Film

"His granddaughters only carrying legacy of their paternal great grandfathers. Feminism lessons by Amitabh Bachchan."

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On September 5, Amitabh Bachchan uploaded a letter written by him to his granddaughters, Navya Naveli and Aaradhya, on his Twitter and Facebook accounts.

T 2370 - I write a letter to my grand daughters, Navya Naveli & Aaradhya .. indeed to all grand daughters .. !! https://t.co/2WvixNLLYh

While the letter has gone viral, a lot of people have been calling it out for having patriarchal undertones.

In Amitabh Bachchan's honest letter to granddaughters, it's the paternal family that matters.

#ABLetter His granddaughters only carrying legacy of their paternal great grand fathers 😂😂😂 Feminism lessons by @SrBachchan on #TeachersDay

The bulk of the criticism points out that Bachchan only highlights the legacy of their grandfathers, without mentioning the women of the family.

Opening line of the letter Mr Bachchan wrote to his granddaughters is itself problematic.They carry the legacy of both pardadaji & pardadiji

A lot of people have also questioned the timing of the letter. Bachchan’s new film Pink, which tackles victim-blaming and sexism in India, is scheduled for release next week.

I see Bachchan's promotion for Pink (about three women, releasing next week) is complete. Have fun Y'all. I'll just go straight to the film.

Only @SrBachchan could have thought of this novel way to promote his new film. . #ABLetter #pink

You can read Bachchan's full letter here:

"You both carry a very valuable legacy on your tender shoulders. Aaradhya, the legacy of your pardadaji , Dr Harivansh Rai Bachchan, and Navya, the legacy of your pardadaji, Shri H P Nanda.

Both your pardadas gave your present surnames celebrated fame, dignity and recognition.

Both of you may be a Nanda or a Bachchan, but you are also girls... women.

And because you are women people will force their thinking, their boundaries on you.

They will tell you how to dress, how to behave, who you can meet and where you can go.

Don't live in the shadows of people's judgement. Make your own choices in the light of your own wisdom.

Don't let anyone make you believe that the length of your skirt is a measure of your character.

Don't let anyone's opinion of who you should be friends with, dictate who you will be friends with.

Don't get married for any other reason other than you want to get married.

People will talk. They shall say some terrible things. But that doesn't mean you have to listen to everyone. Never ever worry about - log kya kahenge.

At the end of the day, you are the only one who will face the consequences of your actions, so don't let other people make your decisions for you.

Navya – the privilege your name, your surname offers you, will not protect you from the difficulties you will face because you're a woman.

Aaradhya – by the time you see and understand this, I may well not be around. But I think what I am saying today shall still be relevant."