An Adelaide nightclub has attracted the ire of social media users by changing its name from Tijuana Showgirls to Go Go Lady Boy.
People have slammed the rebrand as "racist" and "transphobic", saying it appropriates South East Asian culture and is disrespectful to transgender people.
The term "ladyboy" refers to a Thai gender identity. It is often understood in the West to mean transgender women, but has a complex and culturally specific meaning in Thailand and other parts of South East Asia.
In Australia, the term is offensive and considered a transphobic slur.
People have criticised the name change on the Tijuana Showgirls Facebook page and on Twitter.
Y did Tijuana Showgirls (Adelaide club) change it's name to a transphobic slur #stupid
The fact that none of this nightclubs supporters can understand how goddamned offensive this is, is mind boggling. http://t.co/4UnGVxXCMU