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We Need To Talk About Matt Healy's Guyshadow

His blue lids are the star of The 1975's "Love Me" music video.

There are a lot of discussion-worthy things happening in The 1975’s music video for “Love Me.”

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The celebrity cameos.

The air guitar.

The hot tub hijinks.

Matty’s dancing.

Matty’s hair.

All important and interesting, but nowhere near as important or interesting as the video’s true star: Matty’s guyshadow.

Not only is the bright blue decidedly on-trend, he’s amped up the glam factor with a neon pink liner.

Look at those lids!