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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
Because let's be honest, reviews are e-v-e-r-y-t-h-i-n-g.
It has 2,500+ positive reviews on Amazon!
Promising review: "I'm an esthetician and have never used a brush like this but decided to try it out. I was a bit skeptical about how it would feel since it is one piece (silicone) instead of bristles. My mask went on perfect and smooth and I didn't have to waste any of the mask either. PLUS! You won't have to worry about a bunch of mask getting stuck in your bristles, definitely purchasing more for my new job!" —Tamar Yacoubian
Get a set of two from Amazon for $4.50.
It has 4,600+ positive reviews on Amazon! And, this mask works best when applied with an applicator (perhaps the silicone mask brush from above?!) as water, oil, and air can begin the foaming process and ruin the mask.
Promising review: "Literally made my boyfriend's blackheads disappear! Made our faces feel so clean. I'm a mask junkie and have gotten masks from all the top brands both drugstore, Lush, and Sephora or Ulta. This is one of my new favorites! Also so much fun to watch it bubbles up, feels like a spa treatment." —Katie Mitchell
Get it from Amazon for $11.99.
It has 2,900+ positive reviews on Amazon!
Promising review: I absolutely LOVE this mascara. I have very sensitive eyes and am highly devoted to my trusted brands. When a friend suggested this mascara I was curious, as she loved it. For the price point and how good it looked on her eyes, I thought why not. Holy moly. I'm in love. It makes my lashes longer, — looks like I'm natural but better — and has a thinner formula so it looks like I have a billion gorgeous lashes, and looks the same all day long. I cannot recommend this enough. It doesn't rub during the day and give me that black-eye look. It's wonderful. Must buy. —Katherine Ochsman
Get it from Amazon for $11.
It has over 9,500 four- and five-star reviews on Sephora!
Promising review: "I have struggled for years with concealer and have a love/hate relationship with them. I love what they can accomplish when you have the right product and the right skills. Until now I had not managed to get either. This actually works beautifully, even in my unskilled hands. It's easy to apply and more importantly a breeze to blend. It does not crease like so many concealers do on over-40 skin, and it hides the bluish tint under and around my eyes perfectly. Took a solid five years off my eyes!" —douglas119
Get it from Sephora for $13+ (available in two sizes and 30 shades).
It has over 6,700 reviews and a 4.8-star rating on Tarte! I can even back up these claims because this is one of my favorite foundations, and I wrote all about it here (it's #1).
Promising review: "This long-lasting foundation is my go-to, whether it be going to work or a night out. I absolutely love the coverage it provides. I have an oily forehead but drier skin otherwise and it provides a full, matte finish to my face without cracking/creasing or coming off. Can't see myself switching to another product for a while." —Jenny
Get it from Tarte for $39 (available in 40 shades).
It has over 2,000+ 4- and 5-star reviews on Sephora!
Promising review: "This product changed my hair routine! It's an absolute must for me! My hair is coarse / thick and by the end of the week the ends get brittle and dry. I use this in the shower every Sunday and it adds moisture, softness, and shine back into my locks. It's totally changed the way my hair feels throughout the week! LOVEEEE!" —Caybabe
Get it from Sephora for $36.
It has over 5,800 positive reviews on Amazon!
Promising review: "I'm not one to leave reviews, but this product deserves it! Holy cow! I was going to go into the salon to brighten my hair up, but after discovering this product I cancelled my appointment. I'm totally in love! This shampoo is not drying at all and just after two washes I achieved my desired results! I can't recommend it enough! Photo (from right to left): Before using Fanola, one wash, then two washes. Love, love, LOVE!!" —Rachael
Get it from Amazon for $12.59.
And read our full write-up on this miracle Fanola shampoo!
It has over 4,700 positive reviews on Amazon!
Promising review: "Last night, I put these on a few acne problems (a small cyst, a whitehead, and a pimple). I just woke up and am writing this review in disbelief. THEY'RE FLAT! Gone! All of them! I could cry I’m so happy. The packaging is ideal because you can easily peel the stickers off without stretching them out or folding them back onto themselves. Do yourself and your complexion a huge favor! Have these on hand for a stubborn zit when you really need help. Make sure you apply them to completely clean and dry skin." —Caitlyn
Get a variety pack (40 different size patches) from Amazon for $8.50.
It has 2,700+ positive reviews on Amazon!
Promising review: "I have all three tweezers and they by far are THE BEST TWEEZERS I HAVE EVER PURCHASED. From removing hair and blackheads, these tweezers definitely do the job. I would definitely recommend this product to anyone being that they have excellent grip on them as well. I have also found them very helpful in removing splinters and ticks as well. You will not go wrong making this purchase of well put together tweezers." —Larissa Wright
Get it from Amazon for $9.97.
It has over 1,500 positive reviews on Amazon!
Promising review: "This is some awesome stuff! I have been using it on my hair for months, and it's helped bring back and maintain moisture, as well as help to restore my natural curls! I decided to stop using texturizers on my short hair, and the Shea Moisture line is helping to restore and maintain my natural curl patterns! It allows me greater ease in detangling, wet and dry!
Get the three-piece set from Amazon for $29.49.
It has over 1,200+ positive reviews on Amazon!
Promising review: "I was definitely surprised with the pigmentation from this palette. I swatched them with a finger, one swipe, no primer. They're soft, easily blended and the color payoff is great. There is a lot of fallout though so I'd suggest you do your eyes first. Some of the foil-y shades are better applied with your finger than a brush. Much more affordable dupe for the Rose Gold palette from Huda Beauty." —K Alesandria
Get it from Amazon for $11.
It has almost 600 4- and 5- star reviews on Sephora!
Promising review: "Let me start by saying that the skin on my face is as white as they come because I use Retin-A, which also makes me super sensitive. I picked this up on a whim at Sephora a few days ago because let's face it, it's summer and I'm sick of my face not matching my body. I mixed this with three drops of my vitamin C serum when applied. I am pleasantly surprised with this color. The rest of my body is medium tan with yellow undertones. This serum is fabulous at matching with the rest of my body. Perfect amount of yellow and red to really give my face that sun-kissed summer glow without looking muddy. I am so thrilled with this product!" —khgreer
Get it from Sephora or Amazon for $36, and a highly-rated vitamin C serum from Amazon for $19.99.
It has 760+ positive reviews on Amazon! Plus, I am a die-hard fan of this product, and believe it deserves a place in everyone's makeup bag. You can read my full review of it here.
Promising review: “This product is fantastic. I really like the applicator because it makes the process so quick and clean. I only need to twist it three or four clicks to get enough product on the sponge tip, then I dot it on my dark circles and blend it in with a finger. It takes about 20 seconds to use this, and a little goes a long way.” —Kristin
Get it from Amazon for $7.98+ (available in 18 shades).
It has 6,000+ 4- and 5-star reviews on Sephora!
Promising review: "I bought this originally just to try and conceal my pores around my nose. But I've become addicted to it! It works way better than I thought and expected it to! It made my foundation go on smooth and effortlessly as well as smoothing out my skin and keeping my makeup on all day! It works so well that I recently caught my grandmother sneaking into my bathroom to use it!" —YesItsTrista
Get it from Sephora for $15+ (available in three sizes).
It has 4,200+ positive reviews on Amazon!
Promising review: "So let me start by saying I have used nearly every eyeshadow primer available. From high-end to low — Mac, Lorac, Urban Decay...they don't hold a candle to Thank Me Later. I have very oily skin. I use this primer and my shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands, if I'm lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you Elizabeth Mott for finally making a primer that lasts! I love this stuff!" —Melissa Mae
Get it from Amazon for $13.48.
It has over 2,400 4- and 5-star reviews on Sephora!
Promising review: "I love this tinted moisturizer! I've been on the hunt for a good one for a while. I tried Laura Mercier previously however it didn't really live up to the hype for me. This moisturizer goes on and spreads very smoothly with just your fingers and provides the perfect amount of light coverage (with the option to build it up if you want). The product spreads even better if you apply a primer first. It's perfect for the more minimal makeup routine I've adopted since quarantine began. I will definitely be repurchasing!" —KayLynn93
Get it from Sephora for $33 (available in 20 shades).
It has 3,800+ 4- and 5-star reviews on Sephora!
Promising review: "As a red lipstick enthusiast, I was really excited to try this. The shade of red is amazing, and I'm sure it would indeed look great on most skin tones. This lip color is not transfer-proof like other liquid lipsticks, but the staying power is incredible! I eat ramen and greasy foods a lot, and my lips still look great after eating. It's also very easy to remove, and it doesn't really dry my lips. I actually forget that I have it on. As for the applicator, it's a little strange so it may take you a few tries to get used to it. I can't wait for Fenty to release a dark red or a burgundy shade." —ShirleyMunoz
Get it from Sephora for $24 (available in eight shades).
It has over 2,600 reviews and a 4.7-star rating on Bali Body!
Promising review: "I’ve never tried a self-tanner and I was nervous that I would end up being orange and streaky and this product was the exact opposite!! It left me with a beautiful golden tan and the application was so easy! I had my fiancé help me with my back and he loved how easy it was, along with it being streak free! 100% recommend!" —Nicole C.
Get it from Bali Body for $29.
It has 1,200+ positive reviews on Amazon!
Promising review: "Great little device! I like to do my nails just before I go to bed so that I can lay my hands on top of the sheets and let them dry as I go to sleep. The problem is, I would try to hold the bottle between my raised knees, and it would slip and slide around. With Tweexy, I can do my nails anywhere, without having to squeeze the bottle between my knees, or needing to have a flat surface to keep it on. My tween daughter loves it, too!" —Suzy
Get it from Amazon for $9.99 (available in 14 colors).
It has 1,300+ positive reviews on Amazon, and that's *just* for one shade listing!
Promising review: "WHERE HAS THIS PRODUCT BEEN?! I’ve spent the past few years filling in my eyebrows daily. It’s been a battle to keep them looking full, but still natural and not over done. The entire process from opening the box until washing it off was about 15 minutes. Directions were super simple and easy to follow. The capsule opened easily and I was able to re-cap it for future use since I didn’t even use half. Mixed and applied well. I read other reviews that stated six minutes worked best so that’s what I did and it was perfect for my brows. I hope this last for at least a couple weeks but if not I will update." —Heather Lespinasse
Get the medium-brown from Amazon for $19.95 (also available in dark brown, light brown, and natural black).
They have over 2,300 positive reviews on Amazon!
Promising review: "I was skeptical of these, but now I'm pretty sure they're what Mulan's outfit was made of when she wiped her makeup off on her sleeve in the movie. Even totally dry, they're pretty impressive at taking all of my makeup (including waterproof eyeliner and mascara) in a couple swipes. I like to use a little micellar water to make my skin feel a little cleaner. It's nice not to burn through so many cotton pads." —RachelM
Get a set of five from Amazon for $7.29.
And check out BuzzFeed Review's pick for best makeup remover!
It has over 7,400 4- and 5-star reviews on Sephora.
Promising review: "I've tried many loose powders and when I bought the Laura Mercier translucent setting powder at Sephora, the cashier told me it was an excellent product. I was a little skeptical at first, because I had tried a lot of loose powders and most were too heavy or too grainy. When I applied it the first time I was pleasantly surprised. It goes on light and stays on all day long, making my face look fresh. It really is an excellent setting powder. You don't need to use a lot of it too. It keeps my eyeliner from smudging. Great product!" —marybrown
Get it from Sephora for $23+ (available in two sizes and shades).
It has 2,100+ positive reviews and a 4.8-star rating on Tarte!
Promising review: "The colors in this palette are gorgeous, all very wearable. (I hate it when you only love half of the colors, don't you? Not the case here, thankfully.) I found the formula creamy, pigmented, easy to blend, and you don't need much to achieve the coverage you want." —Andrea E
Get it from Tarte for $39.
It has over 1,300 positive reviews on Amazon!
Promising review: "I admit it... I have a highlighter addiction. I probably have more highlighter products than any one person could possibly use in a lifetime. That being said, it takes a lot for me to be impressed and takes even more to fall in love with a highlighter and use it until it's empty. This highlighter is going to be one of these products. It. Is. Spectacular. The formula is amazing. It is SOO pigmented and buttery. It's buildable and blendable, and it sheers out beautifully. This highlighter is seriously 100x better than highlighters I've bought that are quadruple the cost. I am obsessed with it! It's affordable, it's gorgeous, it's long wearing, it's not too glittery. It's perfect. Yes... I said perfect." —TickTockAlice
Get it from Amazon for $7.58+ (available in five shades).
It has 1,200+ positive reviews on Amazon!
Promising review: "It makes my bangs and roots look fresh again. And I love that this is a powder and not a stinky aerosol spray. That also means that this lasts MUCH longer. I use it every other day when I don't wash my hair since I have very oily roots. I've been using it for almost a month and barely any is missing out of the bottle. A little goes a long way." —Rachel G.
Get it from Amazon for $9.99.
It has 1,900+ positive reviews on Amazon!
Promising review: "I am lazy and hate doing my makeup, especially after a morning workout on a weekday. I wanted something I could throw in my bag and smear around my eyes in a couple of seconds, and to just add a little color without the fussiness. This fits the bill perfectly. It gives my eyes a little definition, but isn't super noticeable. The slight shimmer also makes me look awake on days where I'm dragging. It is not intensely shiny, though, which is important to me — I'm not a disco ball! It just reflects light and looks luminescent, not glittery. Because this is so easy to use, nonirritating, and is the exact color I was looking for, I expect that I will keep ordering it as long as it's available." —Rachel
Get it from Amazon for $4.47+ (available in 21 shades).
It has over 1,200 4- and 5-star reviews on Sephora!
Promising review: "I really like this product because it's very easy to use and looks very natural. I'm not really good at putting make up on especially when it comes to putting eyebrows but this brow pencil helps me a lot. Good for beginner. I bought 10 of these and still using them. A must try!" —AlexisMatias
Get it from Sephora for $24 (available in 12 shades).
It has 8,000+ positive reviews on Amazon!
Promising review: "This stuff is incredible. Fast dry time — I did my nails in 15 minutes, from removing nail polish to two coats and top coat, all completely dry! And it lasts. I didn’t have any chips until day five when I did a bunch of cooking. 5 stars and such a great reasonable price!" —Amber Espinoza
Get it from Amazon for $6.19.
It has over 2,000 positive reviews on Amazon!
Promising review: "Great for any type of hair! It's the best detangling brush I've ever owned. I'm an African-American woman and my hair can get tangled a bit after showering. It is amazing what this brush can do. It detangles my hair easily, without pain, and without taking out too much hair. I wish I had this brush growing up!" —KScott
Get a set of two from Amazon for $9.98.
It has over 640 positive reviews on Amazon!
Promising review: "Fantastic product. I'm able to get every drop out of my very expensive face cream. It works on bottles, jars, etc. I only wish I would have bought this product years ago. Oh, the money I could have saved. Just clean with soap and water after use and store in an upright position (rubber end up) and I think you will get your money's worth out it. Already bought more as gifts." —HMSK
Get it from Amazon for $5.69+.
*And! Get a 10-pack of tiny jars ($5.99) for any leftover makeup you scraped out of the original bottle.
One side is the actual stamp, while the other end is a fine-point pen perfect for touchups. Oh, and it has 5,000+ positive reviews on Amazon!
Promising review: "I am a lazy girl but I like to look nice, and figured I should be trying to make it look like I’m putting more effort into my appearance without actually putting in more effort. I have NEVER been able to do a wing. I barely can do normal eyeliner. I did this in less than two minutes on my first try it is so easy and it looked fantastic. And it’s not just the stamp, the eyeliner pen is great too (no longer going to use the old kind). Honestly it looked fantastic. And it STAYS on — I actually had to really wash to get it off. I was very impressed." —Annie
Get it from Amazon for $14.97.
I. Swear. By. This. Stuff. Seriously, read my entire review on it if you want to hear more. And it's not just me, it has over 2,450 positive reviews on Amazon!
Promising review: "Neutrogena Hydro Boost is nothing short of miraculous. I've never been more pleased with a facial moisturizer. I was impressed with how smoothly it went on and how it's completely invisible. Even better, my skin didn't feel tight or coated. Then the miracle: A couple of hours later, I looked in the mirror, and surprise, no dry, flaky skin. I assumed it just hadn't had time to get back to its dry condition, but this morning it still looks as smooth as it does in the summertime." —robynseggblue
Also! There are two kinds: A gel cream suitable for extra dry skin, and the water gel for moderately dry skin.
Some reviews have been edited for length and/or clarity.