Browse links
US residents can opt out of "sales" of personal data.
We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
These are the brands to bend the knee to.
"Urban Decay. My first palette was from them in middle school — Naked Basics. I've bought that palette three times now as I'm a junior in college. I've used it in a bind to make my whole face including foundation, contour, eyeshadow, eyeliner, and even eyebrows. Urban Decay is always a sure bet when it comes to amazing products. I'll always love Urban Decay for helping me on my path to beauty and being with me for my glow up." —auralubellekitten
Check out our review of the new Naked Palette here.
See their store on Sephora or Urban Decay.
"I am an Android phone user, and no matter how many features the new iPhone has, I ain't switching even if you paid me. I am a loyal Google customer and always will be." —melissak4f9598632
See their store here.
"Their skin care is amazing and my skin has never looked better." —k4eb6374d6
See their store on Amazon, Sephora, or Estée Lauder.
"NYX. It's the perfect price when you can't afford top-dollar makeup. But it's top-dollar quality. Also, they don't test on animals, which makes my heart extremely happy. I will forever be in love with their liquid suede blue lipstick." —kylak12
Read our take on their matte lipsticks here.
See their store on Amazon and NYX Cosmetics.
"This is going to sound weird, but Costco-brand toilet paper. It SEEMS to cost more, but the beauty of Costco is you get more for less dollars per item! What you purchase is a big plastic bag with several individual 'servings' inside, like three or four regular packages of TP, that contain like, six or so rolls that are twice the size. It makes any other brand of TP seem dinky by comparison. It's nice and strong and just soft enough." —melissak4f9598632
See their store here.
"Spotify! I've been with them basically from the start, so you could say it's my longest relationship? I use it every day, and it's money well spent.❤️" —taraj467a5f2bb
Sign up for a subscription here.
"I love Aveda! I'm a hairstylist, and I fell in love with Aveda six years ago. I had previously worked with Paul Mitchell, Redken, Joico, and other haircare/color lines, but Aveda changed my life personally. I suffered from contact dermatitis and brittle hair all my life until I started using Aveda on myself (albeit at a professional discount). I stayed with Aveda at two different salons because I believe in the products, their focus on naturally derived ingredients, responsible sourcing, clean water initiatives, and education. They have it all, and I'll be a huge fan for all my life!" —stephanied44c27c131
"Apple! My iPhone fell in a bucket of water and I was hysterically looking for it for like five minutes before I realized that it was in there. I blow-dried the hell of my phone, didn't use it for two days, and when I turned it on — it worked fine like nothing ever happened." —echanolois
"Anastasia Beverly Hills for their eyebrow products. I've been using Dipbrow since it came out about four years ago and have literally not used anything else on my brows since then. And I'm not looking to change it up anytime soon. I talk so highly about this brand/product when asked what makeup I use on my brows, and everyone I recommend it to ends up loving it, as well." —maygenh|
See their store on Amazon, Sephora, and Anastasia Beverly Hills.
"The Balm cosmetics. They've got a matte liquid lipstick called Matte Hues and it has insane lasting power. I've eaten cheeseburgers, milkshakes, even noodle soup, and not had to touch up or re-apply." —mariahr431c14185
"Tarte Cosmetics! No matter how many times I branch out and try new products, I always go back to Tarte for all of my makeup essentials. I love the fact that they're cruelty-free and spread a positive message through their products." —carliew4c6b9a53d
See their store on Amazon, Sephora, and Tarte Cosmetics.
"Samsung for me. I always love what they do and the quality of their products and prices are far better for my lifestyle compared to other companies. I love the edge-to-edge screens, ruggedness of the phones (screens in particular), sleek styles, vast storage, and so much more! Keep being you, Samsung!" —melodyp42c5b408f
"Chantelle lingerie. As someone with very large boobs and an otherwise small-ish figure, bras that fit well and are cute are super hard to find. Chantelle makes some super cute bras (and matching panties) that fit perfectly and are great quality. They look good and are useable for a long time. Soooo worth the price!" —sarahl4aae6cb03
"OtterBox for sure. I am a clumsy person, who drops her phone a MINIMUM of three times a day. I have had an OtterBox ever since I got a smartphone. To this day, the only time I've ever broken one is when I took it off for two days. They even have an awesome warranty policy. It's definitely worth every penny!" —mariajtomlinson12
"L.L.Bean. I have a fleece-lined flannel that I've had for years and it still looks and feels the same as the day I got it. I've used the same L.L.Bean backpack to carry around my heavy college books for six years now and it is still intact and one of my best purchases. I swear by their products. They are sturdy and comfortable. A lot of their more expensive products have a lifetime warranty, too." —caseyh419c9135a
Find them at L.L.Bean: Lakewashed Sport Shirt for $44.95 (sizes S–XXL, and three colors), and the Sweater Fleece Jacket for $69.99 (sizes XXS–XL, and seven colors).
"Converse. Best shoes in the world, tight-fitting, stylish, and classic. Been wearing them for literally half of my life, and I would NEVER betray them and buy a single pair of Vans. *shudder*" —camilaapedrosa
If you like the look above, you can find their pride collection here.
"Burt's Bees, for sure! Their lip balms are better at keeping my lips moisturized than other products, and their skin care is one of the few lines that doesn't drive my sensitive skin crazy. They also make some pretty nice lipsticks, too." —mollypi
See their store on Amazon and Burt's Bees.
"For those of you who have pets, Chewy.com is an awesome company. The food is a bit cheaper than buying it in store, they ship your order quickly, and will rush it (free of charge) if necessary. They have the best customer service. When my cat passed away, I inquired about returning an unopened bag of prescription cat food I had received recently (I was on a subscription plan from them). They not only refunded my money but told me to donate the food to a shelter, and they even sent me a condolence card. Another time, the formula of my dog's food had changed without me knowing, and made her very sick. They again refunded my money without having me ship the food back to them, and they rushed a new order of a different type of food. They really care about their customers and their pets and will go out of their way to help you. I will always buy from them!" —roria3
See their store at Chewy.