Fashion Frenzy Unfurled

During a week of runway madness, the city was reminded of its distinct rhythm and energetic talents. Among the large brands in Soho, venues on Elizabeth Street offered a treasure chest of gallery presentations and boutique greetings.

Fashion Frenzy Unfurled at NYC 2012 Fall Fashion Week

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One exceptional designer delivered the ‘Wow’ factor indicative of Fashion Week. Geoffrey Mac debuted his Spring/Summer 2013 Collection at the Christopher Henry Gallery where the crowd was exhilarated. The moment the models were in sight, viewers were in awe of the creative majesty of couture characters upon pedestals. The designs of Geoffrey Mac (http://www.geoffreymac.com/) reflect the heart of exhaustive conception at the sewing machine.

For this presentation, Geoffrey took on a challenge and exhibited a line unlike his signature look of exuberant color. His endeavor …was a success. With minimal tones and striking lines, his innovative use of material delivered aesthetic direction and wonderment. Growing from the initial inspiration of the Transformers, aircraft and eventually insect associations, the final design produced a bounty of fabulous looks and wear. Geoffrey's premier Fall 2012 women’s RTW line will be sold at ODD in NYC.

Geoffrey Mac has collaborated on designs for high-profile projects such as Madonna’s 2012 “MDNA” Tour, Britney Spears’ 2011 “Femme Fatale” World Tour and Lady Gaga's Monster Ball Tour. Performers such as Debbie Harry, Lil Kim and the Scissor Sisters also wear the works of Geoffrey Mac. Click here for the Fall/Winter 2012 Fashion Show.

Geoffrey Mac has launched his attack.

Neon Hitch wearing vintage Geoffrey Mac; featured in the March 16, 2011 episode of America's Next Top Model

Beckie Ruhren (www.byJamin.com) in Geoffrey Mac

From left: Lisa Jane Wright and Paula-Rosine (Zine) Hatem in Geoffrey Mac

PJ Linden (wonderpussoctopusink.com) waiting for the Geoffrey Mac presentation

The Finnish brand, Ivana Helsinki, began their Fashion’s Night Out with a runway show at Pier 57 among the Meatpacking district fashion fan favorites. Designer Paola Suhonen exhibited her Spring/Summer 2013 collection, Mourning Sun Motel, where attendees were treated to 3D designs painted on the models’ legs. The pre-runway 3D film depicted a midsummer eclipse provoking deep reverie. Her dress prints were inspired by old hotel wallpapers http://www.ivanahelsinki.com/. The Invana Helsinki Concept store on Elizabeth Street hosted the after party where you could see and feel the fabrics …along with wine in hand.

Also nestled upon Elizabeth Street is the designer jewelry store Erica Weiner http://ericaweiner.com/. This rustic alcove is home to jewelry made at a nearby workshop. More prominently sold are the vintage and antique pieces which evoke certain nostalgia. From her website: “It's "WEE-NER." Like Oscar Meyer. Don't be afraid to say it.”

Fashion does meet with Fun.

by Diane Abela (www.dianeabela.com)