We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.

    43 TikTok Products You Won’t Even Have To Think Twice About Buying

    Join the thousands of parents and pet owners singing the praises of this cult-favorite lightweight Bissell carpet cleaner.

    1. A portable Chill-O-Matic Instant Beverage Cooler, aka every finicky cold bevvie drinker's DREAM. This gadget can take a 12-ounce can of seltzer, soda, or beer at room temperature and make it ice cold in just one minute. A lot of people who complain that their fridge doesn't make drinks "cold enough" also swear by this for an extra icy kick. 

    A small black device with a can and ice inside of it
    Amazon

    Check out a TikTok of the Chill-O-Matic in action. 

    Promising review: "I was so afraid of wasting money. But I didn’t. I love my sodas cold. But sometimes there’s not a cold one available, and waiting 30-40 min for one to get cold in the freezer is not always ideal. This will get your room temp can to fridge cold in 90 seconds. I let it run double that to get almost freezer cold. I wish it had a power cord. But I do appreciate the portability that the batteries provide. I can’t wait to try it out on vacationing, as access to cold sodas isn’t always available. All you need is a literally a little bit of ice." —G. Massey

    Get it from Amazon for $29.99

    2. A painless, mint-flavored teeth-whitening pen you'll see results with from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just...you know. Existing as a human with teeth.

    Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully

    Get a two-pack from Amazon for $16.99 (clip the $3 off coupon on the product page for this price; also available in a four-pack). 

    3. Brazilian Bum Bum Cream, a cult-favorite moisturizing body lotion infused with caffeine, guarana extract, and coconut oil to simultaneously tighten *and* smooth skin. Reviewers are also obsessed with the soothing "sunshine" smell (with some replacing their perfume with it altogether!). 

    The jaw of cream in a model's hands
    Model spreading cream on their upper thigh
    Amazon

    Promising review: "Like so many, I was brainwashed by TikTok into buying this rather expensive lotion...then I bought one for my mom and one for my sister and five more for myself as they became harder to find. My favorite thing about it is the smell. Lightly tropical/coconutty but nothing overwhelming. Every time I wear it people say, 'What are you WEARING?' like I have some amazing perfume on. Besides that, it really is a great moisturizer. I’m not usually a sucker for marketing but this was so worth it." —Kristen

    Get it from Amazon for $22.

    4. A lightweight double-sided cooling blanket reviewers living in hotter climates *swear* by. The cooling fibers make the effect last all night, so you won't wake up in a pool of sweat. Bonus — pets *love* snuggling up in these in hotter temps! 

    cat curled under a blue striped blanket
    Reviewer holding up corner of blanket to show its thinness

    Promising review: "My daughter found this on TikTok — she knew I was looking for something like this so I gave it a go. It actually works. The material is a bit weird and it takes some getting used to — just because it is NOT a blanket, but it works. The current temp here in Texas has been and will be 100+ with humidity probably forever ... this will definitely help keep you cool at night. I assume alien technology at this point but eh, I'll take it." —Tehru

    Get it from Amazon for $24.99+ (available in eight colors and six sizes). 

    5. A set of affordable, highly popular wireless Bluetooth earbuds to gift yourself *excellent* AirPod dupes, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.

    These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge). 

    Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

    Get it from Amazon $25.99+ (available in five colors).

    6. A copy of Burn After Writing, a guided journal that tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go. 

    Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try things different. You’re so much more than what’s been done to you and someone’s inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm

    Get it from Amazon for $7+ (available in two styles). 

    7. A delightfully versatile matcha-infused moisture stick reviewers use for everything from hydrating dry lips and skin to helping reduce dark circles and puffiness. People with sensitive skin especially swear by it, and as an added bonus, all the materials are recyclable! 

    model applying the matcha stick to their face
    the matcha stick resting on a pile of matcha powder
    Cocokind

    Check out a TikTok of the matcha stick in action. Cocokind is a San Francisco-based, woman-founded small business that specializes in botanical-forward skincare with an emphasis on both physical and mental health. 

    Promising review: "This is my first time using the MyMatcha stick and I looovvveee it! I have it on me pretty much all the time so I can dab a little bit on my dry spots as I need to. It softens up my dry areas and even decreases the swelling of my acne! I've used it as a moisture stick, an acne anti-inflammatory, and even a fly-away tamer. It's a great multitasking product." —alizza d.

    Get it from Amazon for $8.80 or Cocokind for $9.

    8. A cult-favorite ~secret~ popcorn salt that anyone in the movie theater industry will tell you is a perfect dupe for that oh-so-savory buttery goodness you love to inhale before the previews begin. Not to be dramatic about popcorn on main, but this stuff is game changing.

    A carton of Flavacol salt
    Reviewer image of buttery popcorn
    Emma Lord/BuzzFeed, www.amazon.com

    Our family recently unearthed this because beloved To All The Boys I've Loved Before author Jenny Han mentioned that it was her secret to delicious popcorn, and it may have just wrecked me for other at-home popcorn for the rest of my life. It genuinely tastes just as salty and buttery and savory as fresh movie theater popcorn. I inhaled it so fast that every single one of my organs lit up in mild alarm.

    Promising review: "I am a person who will make myself sick eating buckets of popcorn (I have no self control). This has by far been my favorite 'TikTok made me buy' item. My at-home popcorn is now my favorite thing to make and I don't need to go the theater for popcorn. Very much worth the purchase and this will last me such a long time." —S Martinez

    Get it from Amazon for $9.25.

    9. Essence's Lash Princess mascara, because TBH, we've all wasted too many years and too much money looking for the ~holy grail~ mascara. This one is less than $5, gives you instant length, and is DELIGHTFULLY sweatproof for the summer. 

    Before shot of a Buzzfeed editor without mascara
    After shot of BuzzFeed editor with long lashes
    Emma Lord/BuzzFeed

    Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put ALL the livelong day no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time.

    Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

    Get it from Amazon for $4.99.

    10. longline sports bra so comfy, supportive, and versatile that reviewers love it both for workouts *and* errand running. Bonus — a lot of reviewers say this is an excellent Lululemon "Align" dupe! 

    Reviewer in a white V-neck crop top
    Reviewer in black version

    Promising review: "I never, never, never leave reviews on products, but with this one, it's well well worth it and I haven't even worked out in it yet! I'm a 36DD (I ordered a large for reference), so finding a good, supportive sports bra can be a bit difficult to find. I found this one the way a Gen Z'er does: TikTok. And the so-called 'Lulu Dupe' is absolutely deserving of the praise it gets! This sports bra can even double as a tank top if you're running from the gym to get coffee or to home, so it's absolutely perfect! It's such a cute top and I can't wait to see how well it supports my workouts! I bought it in dusty blue and I'll be back for more of the colors!" —Robert

    Get it from Amazon for $21.99+ (available in women's sizes XS–XL and 14 colors). 


    11. A bottle of Elizavecca Hair Treatment, an Olaplex "dupe" repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.

    Reviewer with curly hair holding a strand of it out
    Reviewer with straight blow dried hair

    This is designed to work on all hair types, with reviewers with 2b–4c curls mentioning it worked for them! 

    Promising review: "I saw this on TikTok, and in between other compares products that were four times the price, I decided to bite the bullet and buy this — let me tell you, best decision ever! I shampooed my hair, then heavily massaged this in, from ends to scalp. The carton says 5–20 minutes... But I ended up leaving it in for two days! And after washing it out, my hair was so shiny, bouncy and CURLY! My curl recovery journey has been long, but this has helped restore so much vibrance and shape to my hair. My mom has been stealing it from my bathroom every couple of days, after having similar results on her hair. Going to need to buy a few more to ward her off." —curlyhead3

    Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

    Get a bottle from Amazon for $7.84.

    12. A no-scrub weekly shower cleaner so handy you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait 8 to 12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.

    A dirty shower with a yellow floor
    The shower floor all clean

    Promising review: "I have well water. Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok (sorry, don't remember which one) and thought 'what the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three I sprayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo

    Get it from Amazon for $19.98.

    13. Bissell multipurpose carpet and upholstery cleaner with a *MAJOR* fan following of parents and pet owners — this compact, super portable powerhouse uses warm water and a special formula to make stains from grass, mud, pet accidents, food, and all your other home-related shenanigans look like they never even happened. 

    reviewer image of the green portable cleaner
    before and after pic of pee stained couch freshly cleaned

    Each cleaner comes with a trial size of Bissell's Spot & Stain Formula, which is also available on Amazon for $12.99

    Promising review: "Yep! TikTok made me buy it and I loved it. Looked for it online, and on Walmart they were about $150 for some reason?? Got it here, and I am LOVING IT. Things definitely look cleaner. Spots on my carpet are gone, and my car seats look brand new for the first time since I bought it! Directions are easy. Just a heads up, MAKE SURE TO USE WARM WATER. if you leave water in it and it gets cold, it's not as effective, so just follow instructions and it should be wonderful!" —Carlos 

    Get it from Amazon for $109.59  

    14. A slim magnetic stove shelf that quickly and securely fastens right on the top of your stove so you have easy, immediate access to tools and seasonings and anything you need to get your inner Food Network on while you're listening to podcasts and vibing. 

    a stove with the shelf along the top and spices sitting on it
    Amazon

    StoveShelf is a US-based small business that specializes in stove shelves for various sizes of stoves. 

    Check out a Tiktok of the StoveShelf in action.

    Promising review: "There was no set up...Take it out of the box and place it on the stove. The magnets are very strong keeping the shelf fixed in place. The magnets are raised allowing air flow underneath preventing the shelf from heating up. Sizing was perfect. I love it!" —Amazon Customer

    Get it from Amazon for $39.99+ (available in three sizes and in six finishes). 

    15. A fast-acting ChomChom pet hair remover roller deeply beloved by pet owners — it's like a sticky lint roller, but specifically designed to pick up pet hair and not only lock it in, but stash it inside the roller itself, so you don't end up making matters worse by just shoving the hair around instead of getting rid of it properly. 

    GIF of reviewer using the chom chom roller to remove fur from a couch
    reviewer image of a chom chom roller open to reveal all the collected pet hair inside

    Promising review: "I have a golden retriever and the shedding is out of control. My fabric sofa is constantly covered in hair and I finally decided to try this after reading an article about popular TikTok products. The reviews do not lie, this thing works magic!! I wish I had taken a before and after picture because the difference is noticeable. I watched the video tutorial before I tried it to ensure I was using it properly and everything he says is true, you do really have to put your arm to work with vigorous back and forth movement! However, I find it's a great arm workout and it works wonders." —Joanne Ertel

    Get it from Amazon for $28.95

    16. A set of Wad-Free pads to ensure that your sheets stay separate from each other in the dryer and come out fresh, dry, and unwrinkled instead of looking like they got into a wet cotton brawl. 

    the wad free pads attached to a bed sheet
    Amazon

    Wad-Free is a small business established in 2020 after the founder Cyndi Bray self-taught computer-aided design to create the pads.

    Promising review: "THIS ACTUALLY WORKS!!!! I saw a TikTok about these and decided to order. Sheets balling all up in the washer and dryer has been a pet peeve of mine for forever. I was super skeptical of these, but I tried it, and it works as advertised! It’s a little on the expensive side IMO, and that’s kinda holding me back from purchasing a second set, but they really do work." —StrangerThings

    Get a set of two from Amazon for $19.99.

    17. A Yonanas fruit soft serve maker that magics any frozen fruit into an ice cream or sorbet texture so you can have a yummy frozen treat made to your *precise* favorite fruit combos. A lot of folks with dietary restrictions swear by this to get their ice cream kicks! 

    The black device on a table with sorbet in a bowl under it
    A close up of a reviewer's yellow and red sorbet

    Promising review: "I saw one of these in action at a friend's house like five years ago and thought it was just a made up memory, because making ice cream out of solely frozen fruit seems wild. But when I saw a TikTok about it I immediately went to Amazon and bought it. Literally this was the BEST decision of my life. I cannot believe still how amazing this thing is! It makes the creamiest, best tasting fruit ice cream ever. It’s easy to take apart and clean, and super easy to use." —DMCKAY

    Get it from Amazon for $49.99+ (available in six colors). 

    18. A set of Gobbles, which are about to be your new favorite stress-relieving fidget toy. These colorful balls are squishy, stretchy, and stick to pretty much any flat surface you throw them at *without* leaving any messy residue. TikTokers are having a blast tossing these at walls and ceilings to see the satisfying way they glom onto them. 

    Reviewer holding six squishy balls in different rainbow colors in their hand
    reviewer throwing them all the wall where they stick

    Check out a TikTok of the Gobbles in action. 

    Promising review: "Bought a six pack for my neurodivergent family. We are all either ADHD or autistic. I struggle with compulsive hair pulling and bought these to help keep my hands busy. They are the perfect size, more satisfying than a stress ball, clean easily, fun to hurl at the wall or ceiling, and so far have lasted very well. I did test the durability of one and did break one when I pulled it as hard as I could —the inside looks something like shaving cream and didn’t smell or anything. But if you have a kid who is an aggressive chewer, perhaps keep an eye on them." —Amazon Customer

    Get a set of six from Amazon for $10.69

    19. A ridiculously charming octopus-shaped blackhead remover you can use to gently scrub as part of your skin routine or in the shower to remove excess sebum to exfoliate pores and pull out blackheads, whiteheads, and other miscellaneous gunk from the day that you'd rather evict. 

    A black small octopus shaped remover in a reviewer's hand
    the cap off to show the salt on the top of the remover

    Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel

    *Another* promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

    Get it from Amazon for $12.50

    20. A reviewer-beloved veggie chopper that'll have you feeling like a golden god in your kitchen — this gadget julienne, chops, spiralizes, and slices vegetables in an instant and has a built-in storage container to hold the chopped veggies so you can pour them into a pan or dish without any mess. 

    Reviewer putting a potato on a flip top lid cutter and bringing the lid down to chop it into pieces
    Model pressing down on top to cut an onion

    Check out a TikTok of the veggie chopper in action. 

    Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer

    Get it from Amazon for $29.99.

    21. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that it'll be the BFF of every room in your house. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!

    Reviewer using it to clear up hard water stains in tub
    reviewer image of pink jar of cleaning paste

    A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.

    Promising review: "I used this product for my stove because it's one thing I dislike cleaning. I have used multiple degreaser sprays and they all are so toxic and don't work for me. The Magic Eraser was okay but I used several at a time and I had to scrub so hard. But this product oh my goodness, legit a miracle. It doesn't have any type of smell. I put the paste on a cloth, clean the area then wipe it off with a damp cloth and voilà, magic!" —May

    Get a two-pack from Amazon for $14.99 (also available in a pack of one or three). 

    22. A set of deep exfoliating sheets that are *not* here to play — you can use them on wet skin after a bath or shower (not under running water) to gently scrub and exfoliate skin, then apply lotion. Each pack comes with four red towels, which are more abrasive, and for less abrasive green ones. They definitely get the job done, so start out light at first and work your way up! 

    Reviewer showing dead skin removed from mitt
    The red mitt with dead skin on it

    Just make sure to thoroughly read the directions before use! 

    Promising review: "I stumbled upon these from watching a TikTok and I’m so glad I did! Definitely look into how to use them before you start so you do it efficiently and find what works best for you. I use them after being in a hot shower for at least five minutes then I start with long strokes in one direction. The red towels are heavier duty and the greens are lighter. I started with a red for my legs and lower body and green for my upper body and arms. These got lots of gunk off my body and left my skin feeling so soft and smooth!" —Mariah C. 

    Get a pack of eight from Amazon for $4.38+ (available in five variety packs). 

    23. A cute lil' insect catcher you can set in a plant or near your fruit bowl or compost to deal with any unwanted fluttering guests. These odorless sticky traps are designed to work indoors and outdoors and will stop fruit flies, gnats, mosquitoes, and more.

    Reviewers note that these work best if you put them somewhere the flies are already attracted to — these will definitely trap them, but they won't attract them on their own. 

    Promising review: "A must for your plants. Great for all those fungus gnats near my plants! Saw this shown on a TikTok used in a vivarium enclosure and just had to try it. Works great and is very attractive looking." —Mac

    Get a pack of 12 from Amazon for $6.39 (available in 11 styles).

    24. A nifty leakproof, portable dog water bottle with a mini dish so your furriest friend can stay hydrated all year long. Bonus: If there's any leftover water in the dispenser, you can press the button to swish it back into the bottle to avoid any waste! 

    dog drinking out of a spout attached to a small water botlte
    Amazon

    Promising review: "I saw this on a TikTok video and checked on Amazon and ordered it. My toy poodle loves it and drank out of it with no hesitation. With the heat wave we are having in California right now I want to be sure she is well hydrated. Before I leave the house I fill the holder with ice and water and I am set. Easy to clean and no spilled water in the car. Easy to throw in my purse and have it when we are out walking around. I know what people with dogs are getting for Christmas this year." —Amazon Customer

    Get it from Amazon for $18.99+ (available in two colors and two sizes). 

    25. cold brew coffee maker so gloriously easy to use that all you have to do is stick your favorite ground coffee in the filter, seal the airtight lid on top, and pop it in the fridge overnight. Boom, 4 cups of cold brew you don't have to lift a finger to make when you're scrambling to log on to a Zoom meeting five minutes late. 

    Promising review: "I LOVE this product so much! I drink iced coffee on the daily but the system I had just wasn't cutting it for me. I didn't know how to brew cold coffee at home (all we have is a Keurig, and there's no cold brew option) so I would go buy iced coffee from Dunkin' every morning. Now don't get me wrong, i love my Dunkin', but I wanted to find a way to be able to make that same iced coffee at HOME, and I think my wallet and gas tank wanted me to figure that out too. I found out about this product through TikTok and it is a GAME CHANGER. All you have to do is put coffee grounds in the filter, fill up the main compartment 3/4 full with water (I use water from my fridge), screw the filter into the lid and screw the lid shut, shake it a little to put the coffee grounds to work, and let it do its magic for 12-24 hours! This is probably the best investment i've ever made. You need this!!" —Carmen E. 

    Get it from Amazon for $24.95+ (available in three colors and two sizes). 

    26. A six-outlet wall charger designed specifically for larger chargers that also comes equipped with two USB fast-charging ports *and* a night-light, so your WFH setup is as organized as possible.

    Reviewer turning the light on and off the charger with items plugged in
    Charger with several large plugs in it

    Promising review: "Better than any strip! Saw this on TikTok and it’s everything. Love the auto night-light feature. So versatile and compact. Worth every penny. Will be ordering more." —Kelly

    Get it from Amazon for $17.97+ (available in two styles).

    27. A set of fast-acting Keurig cleaner pods you can simply put through a cycle on the machine to get rid of all the crusted-on grinds and residue that are *definitely* affecting the taste of your coffee, even if you haven't noticed over time.

    Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren

    Get a set of six from Amazon for $9.95 (also available in a set of 12).

    28. A set of reusable silicone Nippies, a cult-fave nipple cover that reviewers love for its seamless fit and the way it stays put even on the sweatiest of human days without budging. Fun tops and dresses with funky straps have officially entered the group chat!! 

    Reviewer wearing a nipple cover on one breast but not the other
    Beige nipple covers in a case

    Promising review: "Obsessed with these. Best stickies I’ve ever had. I saw them on TikTok and tried them out, so glad I did." —satisfied customer

    Another promising review: "I LOVE these! Total game changer. Very smooth taper, seamless transition for layering under the most challenging tops like silk and super soft lightweight T-shirts. I’ve owned this pair for a year, they still stick well and are just starting to lose adhesion around the edges. I even wear them while exercising, no issues! I actually bought another pair to replace them months ago and still haven’t needed to open them :) I wear these a couple of times a week and am very happy with the product, highly recommend! It blends nicely with my skin color, it does not show even under white tops." —Lets Go Shopping

    Get it from Amazon for $26.50 (available in two sizes and five shades). 

    29. A high-ponytail running cap with UPF 50 protection so you can maintain your preferred hairstyle while still keeping the sun and sweat out of your eyes. This particular design even comes with two openings in the back for a high *or* mid pony.

    Model showing back of the hat where there's a cross hatch design to support a high ponytail
    Model wearing a blue version outdoors in workout gear
    Vimhue/Etsy, www.instagram.com

    Check out a TikTok of the Vimhue running hats in action. 

    Vimhue is an Arizona-based, woman-owned small business that specializes in uniquely engineered running hats.

    Promising review: "Love this hat so much! I already ordered another one in a different color for myself and one for a friend! I live in Texas near the Gulf and it’s summer — really humid and really hot. I walk 3 to 4 miles outside most days and I’d been wishing for a hat that allowed for a high ponytail so I could keep my hair off my neck to not get as hot/sweaty. Decided to Google it and found this and was thrilled! The X straps are easy to adjust and it fits great and is breathable. And it’s super cute!" —mlp06h

    Get it from Vimhue on Etsy for $29 (available in 17 colors and multiple styles). 

    30. A dishwasher magnet so nobody ever has to do the awkward guessing game of "what is the current status of this plate I want to eat off of" (or worse, nobody accidentally puts a bunch of dirty dishes away 😬).

    A person toggling between
    The magnets
    Sally Elshorafa/BuzzFeed, Amazon

    Promising review: "I bought this because of a TikTok video. Super cool and now nobody has to ask me if the dishes are clean or not." —D. Washington

    Get it from Amazon for $7.99 (available in four styles). 

    31. A compact emergency seatbelt cutter and window breaker for the "just in case" crew out there — this gizmo easily and discretely installs on the side of your car so you can reach for it fast in an emergency, and is designed so you can smash a window even if the car is underwater. 

    A pink cylindrical device mounted to a car interior
    Model using the device to break glass and cut through a seatbelt

    Check out a TikTok of the seatbelt cutter and window breaker in action. Note: Reviewers warn *not* to test it out on the window for fun, because it does its job well and it absolutely will break without much force required! 

    Promising review: "This is a great window breaker/seatbelt cutter combo. I love that they give you a small piece of safety glass to test the window breaker on. That gives me peace of mind that if I ever need to use it, it will do its job. I highly recommend buying these for everyone in your life." —Haley 

    Get it from Amazon for $12.98 (available in three colors). 

    32. A rose gold rechargeable electric lighter you can use to replace all your old gas ones. This one is not only chic as heck, but completely flameless, and made with a long stem so you can use it to light gas burners and larger candles without dealing with an open flame.

    A rose gold lighter with an electric current
    BuzzFeed editor lighting a candle
    Emma Lord/BuzzFeed

    This also comes in other pretty colors, but I am especially partial to this one because I bought it for my parents (their kitchen is entirely pink and one of my favorite places on Earth), and this was SO EASY to use — not to mention super safe! I'm a big weenie about fire (LOL, self-preservation) so I've always stuck to extended-arm gas lighters, but this is much better for the environment (plus cuter), so I feel a lot better about using it. You can read my full review of the Leejie electric lighter for more deets!

    Promising review: "Works like a charm. I saw this on a TikTok. Knew immediately that I needed it. I love candles and this is so much better than a match or lighter. It’s kept a charge for months. I use it several times a month." —dwhite3012

    Get it from Amazon for $9.99 (available in five colors).

    33. A jewelry-cleaning stick with cleansing solution on a brush designed specifically to get in the nooks and crannies of your jewelry, so you can dig out all the grime that's accumulated over the years on the cheap instead of taking it to the jeweler.

    reviewer image of the brush stick next to a clean ring
    reviewer image of a before and after on a dirty/clean ring

    Promising review: "I absolutely love this product. I saw it on TikTok and figured I would give it a try. My grandmother passed away almost eight years ago, and she left me her first engagement ring in her will. I have tried so many jewelry cleaners, toothpaste and toothbrush, you name it, tried everything except for sending it away to get cleaned. I ordered the Diamond Dazzle Stik on Thursday and it arrived the following Saturday, fast shipping! Today is Sunday and I cleaned my ring with the Diamond Dazzle Stik. My ring is just as shiny as it was when my grandfather bought it for my grandmother many many years ago. I will definitely use this Diamond Dazzle Stik on all my jewelry. Highly recommended!" —Heather

    Get it from Amazon for $7.99.

    34. A backseat hook perfect for purses and groceries so when you're out running a zillion errands you don't have to worry about your box of seltzers picking a fight with your purse rolling around on the bottom of your car. 

    A hook on the back of a car chair with a bag hanging off it
    Amazon

    Promising review: "I saw this product on a 'TikTok amazing finds.' And given that my purse always seems to tip over in the back seat, emptying all the contents all over the floor, I thought I would give it a try. It comes with two, so I put one on each side of the seats, and it works so well. I love this product. It’s strong and well made not cheap. I’m glad I bought it and I would recommend it for sure." —PC

    Get a set of two from Amazon for $7.95 (available in two colors).

    35. A two-pack of TikTok-famous Dan-O's seasoning, a low-sodium, hecka-flavorful option made with dried herbs, citrus, and granulated onion and garlic that reviewers love to jazz up everything from fish to beef to eggs to veggies.

    two jars of spices
    The spices on a steak and mashed potatoes and green beans

    Dan O's seasoning is a small business established in 2017 that gained popularity after taking to TikTok during the pandemic, where the company now has 1.5 million followers with plenty of droolworthy food content.

    Promising review: "I became interested in this product while watching TikToks. I have been adding it to so many things. I use it in spaghetti, on fish, and one of my favorites is to add it to popcorn. My husband had to ask why my popcorn smelled like steak. I love the fact that it is low sodium as well. I am not a fan of extra salt and most foods already have plenty of salt but need some seasoning. This should be your go to seasoning." —Heartcri

    Get a pack of two (one original, one spicy) from Amazon for $20.99.

    36. An adjustable weighted fitness hoop so you can crank up your favorite workout bops playlist and break a sweat recess-style. Reviewers swear by this not just for strengthening their core, but relieving back aches from sitting in one place too long (Big WFH Mood, y'all). 

    Model using a blue weighted hoop to swing into a workout
    pink version laying on the floor

    Promising review: "Like everyone else I saw this on TikTok and decided to give it a shot. Super fun to use. I'll admit it's difficult to start but once you get the hang of it after a few minutes it's super easy and fun. It is a little loud but nothing unbearable. The pieces are easy to add to, and the weight is not too heavy or light." —Richard Enriquez

    Get it from Amazon for $39.99+ (available in 15 colors). 

    37. A citrus-scented foaming car upholstery cleaner, because sometimes we get a little bit lawless with our Slurpees and/or Taco Bell sauces and reinforcements have to be called in for a deep clean. This works on seats *and* door panels to easily lift up food, beverage, sweat, and body oil stains. 

    Check out a TikTok of the car upholstery cleaner in action. 

    Promising review: "So I had a spot on my dash that I wanted to clean and grabbed this stuff because I figured my car could use some TLC over the years. Well, I went to clean one small part and ended up almost detailing the entire inside of both front and back driver and passenger side doors. It worked so well, so fast, and smelled so good that I couldn't stop. My car looks brand-new!" —Michael

    Get it from Amazon for $9.99

    38. Paula's Choice Salicylic Acid Exfoliant, a true skincare MVP that reviewers swear by for reducing the size of pores, dealing with acne and redness, and helping tighten and rejuvenate skin. It's designed to work on all skin types and a lot of reviewers noticed *next day* results. 

    Reviewer before image with redness in skin
    Reviewer after image with clearer skin

    Promising review: "I had seen several reviews on TikTok about this product and I decided to try it for myself and see how good it was as they said. I had pores and pimples around my cheeks (I have ever since I was a teenager), I've tried different products but none worked as well as this one. Every night before going to bed, I apply it to my face along with a moisturizer (I prefer during the night so it can stay the longest) . And wow, I am not kidding, the next day you can already see how the redness is fading away and any recent pimples start to get smaller, as well as my pores on my cheek area! I had not seen a difference that fast with other popular products, but this one did. I highly recommend, the price is worth it. It really does improves your skin and it looks more healthy and glowing. In my opinion 10/10 :)." —Mariel Garza

    Get it from Amazon for $11+ (available in two sizes). 

    39. First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant to help exfoliate and smooth skin by dealing with rough patches or dry bumps — a lot of reviewers with keratosis pilaris and similar skin textures swear by this! 

    Before and after image of a reviewer with bumps on their arm and without
    The tube of scrub

    Promising review: "I saw this on TikTok and Instagram. I decided to try it and it really works. I used it on my thighs and upper arms. I noticed a difference the first time and even more the second time!!! Fabulous product. Worth every penny." —Lana

    Get it from Amazon for $12+ (available in three sizes). 

    40. A pack of the internet-beloved Mighty Match Pimple Spot Treatment, a hydrocolloid sticker that you can apply straight onto a zit to flatten it, reduce redness, and even suck the gunk out of individual trouble spots overnight. Personally *love* to see a problem magically disappear while I'm snoozing. 

    Promising review: "I heard all about these on TikTok so I decided to order. I switched my birth control and was having a ton of breakouts, these are amazing! They helped me stop picking at my face and my skin is so clear now. Will always have these in my house from now on!" —Kiara Galloway 

    Get it from Amazon for $12.99.

    41. A tiny milk frother that makes rich, creamy froths in seconds, because why stop at regular tea and coffee when you can have velvety-soft milk tea and lattes?

    Reviewer image of white marble handheld frother on its stand
    Reviewer using the frother to frother milk in a cup

    Promising review: "So I’ll admit I got this on a whim after a TikTok video, however I’m in love with this thing! It’s so much fun to use and you make your at home drinks feel so much more special. It’s easy to use and froths pretty quickly if you’re on the fence I’d say what are you waiting for buy it already!" —Denise

    Get it from Amazon for $19.99+ (available in 42 styles).

    42. E.l.f.'s Poreless Putty Primer, a lightweight base primer that reviewers swear by for reducing the appearance of pores and helping their makeup apply more smoothly and evenly. 

    reviewer with their makeup done
    reviewer holding the tin of beige colored primer

    LOL, allow me to be the one to shout to GRAB THIS WHILE YOU CAN. Every time I've run out of it I've gotten mad at myself because thanks to TikTok, it's constantly out of stock. Now is finally our chance!

    Promising review: "I saw this on TikTok and thought I'd take a chance. I have sensitive skin and have to watch what I use. I LOVE this product! Goes on smooth and you don't need to use a lot. I put it on before I put on my foundation. Makes a huge difference. Highly recommend and will buy again!!" —Leslie Mattingly

    Get it from Amazon for $9.99.

    43. Scrubbing Bubbles toilet cleaning stamp because honestly? Cleaning the toilet every week is a scam. Let this do the job for you (and prevent grime build up and toilet rings while it's at it!). 

    Gif of a hand stamping the gel in a toilet, the toilet flushing, and arrows showing how the gel is able to clean the bowl
    The stamp in its packaging
    Scrubbing Bubbles / https://www.youtube.com/watch?v=ie8Pubca84E, www.amazon.com

    Check out a TikTok of the Scrubbing Bubbles toilet cleaning stamp to see it in action! 

    Promising review: "I was sooo skeptical and confused about how they’d work but the gel solidifies and with every flush, suds wash through with the water and it really makes a fresh difference. Also the scent is light but really nice and fresh! I recommend these 100%! They’re super interesting but they do the job." —Janet

    Get it from Amazon for $4.67

    Looking for the perfect gift for any occasion? Check out all of BuzzFeed’s gift guides!

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