We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
1. A "flossing toothbrush" with two layers of bristles — regular firm bristles, and longer ones that are ten times thinner to clean deep in between your teeth and gums to mimic flossing. Reviewers love how deep the clean feels, and also how soft it is on sensitive teeth!
Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines.
I bought this and love it! I usually use an electric toothbrush, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night and definitely see a difference in that area in particular.
Promising review: "This was another one of my TikTok purchases! I was skeptical, but my kids hate flossing their teeth, so thought this might help in between making them floss. They work amazingly! My kids said they could see and feel a difference on the first use and I agree! They are definitely worth a try! I would suggest not pushing too hard, those tiny bristles really get in there, and if you push too hard, you nights be sore like I was. It felt like after going to a dental cleaning." —AN
Get a two-pack from Amazon for $8.91.
2. A set of fast-acting Keurig cleaner pods you can simply put through a cycle on the machine to get rid of all the crusted-on grinds and residue that are *definitely* affecting the taste of your coffee, even if you haven't noticed over time.
Quick & Clean is a small business that specializes in coffee machine cleaning products.
Promising review: "I had no idea that cleaning a Keurig was a thing. I bought these because I saw them on TikTok, believe it or not. I wanted to give it a go because my Keurig isn’t that old and I didn’t think it would do anything. IT WORKS SO WELL! My Keurig wasn’t as nasty as some I’ve seen, lucky. I would highly recommend, keeps everything running correctly and clean." —Lauren
Get a set of six from Amazon for $9.95 (available in three pack sizes).
3. A bottle of sulfate-free biotin shampoo that thousands of reviewers swear by for helping restore their hair and promote healthy hair growth over time. It also includes nourishing ingredients like rosemary oil, zinc, and coconut oil to help moisturize locks and give them a fuller, more volumized look.
Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic.
Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action.
Promising review: "I love this shampoo! I had gastric sleeve surgery, and my hair was very, very thin. I started taking biotin and switched to biotin shampoo, as recommended by my doctor. It doesn’t make your hair grow by washing it, but it makes your hair and roots stronger. And it worked. After using the whole bottle, my hair was stronger. I had a lot of new growth that was sticking around (the previous new growth fell out early on), and my hair was getting thicker. Eight months later, my hair is back to normal. It's longer and thicker than ever." —Diane J. Huff
Get it from Amazon for $11.95.
4. A set of delightfully ~~tingly~~ self-heating soothing foot masks made with Epsom salts, lavender, and peppermint perfect for anyone whose recent step count is "too many." Nothing like a lil' self-care on those aching feet to lift your spirits!
Check out a TikTok of the foot masks in action.
I'm a long-ish distance runner, and these were certainly an interesting experience for my feet! You slide them on and, after a few minutes, feel a tingling, mildly burning (in a good way) sensation. It doesn't quite numb your feet, but it relaxes them. I kept them on for 30 minutes and then toweled my feet off, and the tingling sensation slowly faded over the next 30 minutes. After that my feet felt very refreshed and relaxed at a time of day when they're usually aching from all the miles I put in. The whole thing was a mess-free, easy process, and I will definitely keep them on hand for longer run days!
Promising review: "Very soothing. My husband and l used these on our European vacation and they definitely felt good on our feet!" —KS2018
Get a set of three pairs from Amazon for $17.97.
5. A no-scrub weekly shower cleaner you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait eight to 12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.
Promising review: "I saw this product on TikTok and decided to try it out for myself. The name doesn’t lie — spray it on, shut the bathroom door, and in a few hours, the shower is 100 times cleaner. Usually I’ll let it sit overnight, and by morning, the visible grime on the shower is gone, include soap scum. I’ll usually let the shower water rinse the residue out, and then will take a bucket just to get everything off the shower walls. It is a bit slick if you try to get in the shower without rinsing the residue, but otherwise it’s a worthy cleaning staple in my house." —Tara D.
Get it from Amazon for $20.98+ (available in two scents and two sizes).
6. E.l.f.'s new sheer tint, hyaluronic acid-infused moisturizing "Squeeze Me" lip balm that comes in flavors like Vanilla Frosting, Honeydew, and Peach. It is 2024, and we deserve an affordable way to perpetually taste like birthday cake!!
I love love love this lip balm. I compare it to the $24 version from Summer Fridays, which I've been splurging on — I love that brand because it lasts so long and is so high quality, but this $4 E.l.f. version feels comparable and, more excitingly, comes in smaller versions so I can stock my totes and bathroom with them whether I'm at home or on the go. It's hydrating, lightweight, doesn't get sticky, and adds a perfect ~subtle~ gloss whether I'm using it alone or on top of a lip color. I love the vanilla flavor so much, it's got a similar vibe to the birthday cake flavor that Glossier sometimes carries.
Promising review: "I have one in my car, one in my purse, and one at home. These just feel so good on your lips! The flavors are very true to their name. They are pretty small though, so if you use it often it won’t last long (which is another reason I have three of them), but for $4 each it is worth it. I sometimes like using this before putting on the E.l.f. Lip Reviver Oil. Such a great base to an awesome lip oil!" —Jax
"i got this product because of the hype of it on TikTok. This lip balm smells SO GOOD. And hydrated my lips." —kayla
Get it from Amazon for $4 (available in five flavors).
7. A jar of internet-beloved The Pink Stuff, which tackles so many darn things that it'll be the BFF of every room in your house. Need to paint over a stain on the wall? Get it off with The Pink Stuff. Think you need to replace that caked-over grimy pan? Put The Pink Stuff to the test. About to hire cleaners to tackle whatever the heck is going on in your tub? 1-800-The-Pink-Stuff, baby!!
A lot of people compare it to the Magic Eraser in paste form, so even your weirdest, most stubborn stains will meet their match.
Promising review: "Found this product on TikTok. I don’t think I’ve ever seen value like I do this product! Literally use it on EVERYTHING!! Kids and teens have dirt, grime, and grease on their walls? ...This will make it look like a new paint job. Baseboards need some love? A pea-size amount of this makes them look brand-new. Need a shoe cleaner? PERFECT for sneakers. I could name a million more uses, but I can ASSURE you this is worth every penny. What’s more? You need such LITTLE of this product, it will last a VERY long time. Thank you, TikTok!!!" —Rachel in CLT
Get it from Amazon for $5.29+ (available in five sizes).
8. A hands-free portable phone charger that sticks right onto your phone plug and chills there so easily that you might forget it's there in the first place. This mini charger is designed to give you one full iPhone battery per charge, making it a lifesaver for busy humans, particularly ones who love traveling.
Check out a TikTok of the charger in action.
Promising review: "I used these several times for the past year, traveling for business and leisure. It is always a challenge to find an outlet at the airport since some airports do not offer a charging station. Using those types can also be a security risk. That's why I love using these portable chargers. They are lightweight and fit in my travel handbag/or small backpack pocket. The portable chargers take about 30–35 minutes to fully charge if dead. Once charged, they charge fast and hold a charge for many hours." —J
Get it from Amazon for $14.99 (available in eight colors and in two-packs).
9. COSRX Snail Mucin 96% Power Repairing Essence, a lightweight hydrating face serum to help protect your skin's moisture barrier. This is designed for *all* skin types, and reviewers swear by it for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses!
I use this on my skin and definitely have noticed results! While it didn't help completely kick my stubborn pre-period hormonal acne, it has done *wonders* with reducing redness on my face, particularly around my nose, and in dealing with my pores. Since I started using it, my primer and foundation goes on a whole lot smoother, and I'm struggling a whole lot less to cover my pores. After using it a few weeks, I read the advice of one reviewer to put this on when your face is slightly moist from washing, rub it in, let it dry, and then put your moisturizer on top of it — I've found that it's what got me the best results!
Promising review: "I caved to the TikTok hype and now I am obsessed, lol! I have extremely sensitive skin but this was the first product that I didn’t have to go through a 'getting used to' phase." —Shelby
Get it from Amazon for $17.
10. *Plus* COSRX Snail Mucin 92% Moisturizer, the snail essence repair cream's partner in crime — this gel cream not only locks in moisture to plump and hydrate skin, but reviewers claim it genuinely has changed the texture to make it smoother.
To use as intended, apply the moisturizer after the snail repairing essence has dried on your face in your skincare routine.
Check out a TikTok of the snail mucin moisturizer in action.
Promising review: "I don’t think I will use anything else! When I tell you this product makes my skin so soft and so even, it’s an understatement! My skin is usually very dry, oily (acne-prone) and super sensitive, so it’s really hard for me to find something that can be hydrating but gentle at the same time. The product itself is on creamy/slime consistency, and sometimes you do have to work it in a little bit to absorb. After about 5-10 min the product fully absorbs and you’re all set! I use it after I apply their brand of hyaluronic acid." —May
Get it from Amazon for $16.
11. A ridiculously charming octopus-shaped blackhead remover you can use to gently scrub as part of your skin routine or in the shower to remove excess sebum to exfoliate pores and pull out blackheads, whiteheads, and other miscellaneous gunk from the day that you'd rather evict.
Promising review: "I saw this on TikTok, it works great so far." —MarMarManuel
"After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust
Get it from Amazon for $11.88.
12. A portable car vacuum that lets you explore the great outdoors or enjoy a particularly messy snack without sitting in the evidence until the next time you do a deep car clean. With this easy peasy gadget, you can scoop it all up and leave your interiors looking brand spanking new.
Promising review: "This was the perfect solution for a busy mom as myself. I have three little ones and every day there is a mess of some sort in the backseat. It saves time and money to not have to go to a carwash place and keep feeding the machine. It’s simple to use and a great size. Wish the suction was a little better but for the price and quality I can’t complain. It’s a must!" —Amazon Customer
"TikTok made me buy it. I NEVER leave reviews buttt I was surprised at how well and powerful this vacuum was! And it wasn’t loud. 10 out of 10 recommended. Go buy it and try it for yourself." —Jessica D. Williams
Get it from Amazon for $28.84+ (available in three styles).
13. A mold and mildew removal gel — leave this on the offending spots in kitchens and bathrooms for six hours, and you can wipe it off like nothing nefarious ever grew there in the first place.
WE SUPPORT A BEAUTIFUL LIE!!
Promising review: "It’s a little hard to squeeze but that totally makes up for the AMAZING results. I was embarrassed about our tubs because the people we bought our house from didn’t caulk or seal them properly and this resulted in mildew buildup. I tried EVERYTHING until I saw this on TikTok, I believe — MIRACLE FREAKING WORKER. I will be buying more, the only complaint I will ever have is the shipping got mixed up but that is not a problem and was fixed very easily!" —Brooklyn Nguyen
Get it from Amazon for $14.99.
14. A game-changing deep exfoliating shower glove reviewers swear by for everything from brightening skin to handling keratosis pilaris flare-ups to prepping themselves to get or remove color from spray tans. If you thought your skin was soft before ... BOY HOWDY you're gonna need some moments alone ~feeling yourself~ after you've exfoliated with this.
Dermasuri is a small business that specializes in skincare and personal care products.
To use, soften skin with warm water for five to ten minutes, and then scrub wet *without* the use of soap.
Promising review: "Seriously thought this thing was a hoax and just another TikTok trend. But my jaw hit the floor when I used this and say just how much dead skin and whatever the heck else came off my body with this!! My body feels so fresh and clean after using this product! So easy and so worth it!!" —Lauren
Get it from Amazon for $11.99.
15. A set of eye-popping fine point pens designed not to bleed through pages for planners and journals, so you can — gasp — color code your to-do lists, journals, and calendar in the cutest way possible.
Promising review: "I got these to help motivate me to write in a journal to help my mental health. They work great, and I LOVE seeing all the different colors in my journal! It makes me happy. :)" —Ella B.
"I love these pens. They were on a TikTok review, I thought I would give them a shot. I don't doodle, I write. They write smooth like a felt tip pen. Plus the option of colors, yahoo! For $7 you can't go wrong!" —Heatherfoy68
Get a set of 18 from Amazon for $6.99 (clip the 10% off coupon on the product page for this price).
16. A bottle of Angry Orange pet odor eliminator that's working OVERTIME — not only does this vanish the evidence of pet-related stains and odors, but it leaves the area smelling so nice that you'll be like, "Um, is this my new signature perfume??" Extremely bonus: it also deters pets from peeing, so if there's a ~hot spot~ your doggo loves to frequent, this ought to curb the habit.
Angry Orange is a small business that specializes in home cleaning products.
Check out a TikTok of Angry Orange in action.
Promising review: "This product has become a must in our household! We discovered it while looking for another scent/odor control product that had a strong citrus scent to spray around a Christmas tree a year or so ago when one of our dogs suddenly decided that he was going to start peeing on the Christmas tree every night. Not only did it deter him from peeing on it, it smells fantastic, and now we use it all the time for any smells around the house, pet odor related or not! It only takes one or two sprays as well, and the whole area smells fabulous afterwards." —Amazon Customer
Get it from Amazon for $17.96 (available in four sizes).
17. A set of legging organizing hangers for anyone who owns approximately [number redacted] pairs that are currently tangled in a dresser drawer like a giant athleisure nest. This will not only free up space, but give you easy access so you're not rooting through them for the One Pair That Makes Your Butt Look Good.
Each hanger holds 10 pairs of leggings. Check out a TikTok of the legging organizer hanger in action.
Promising review: "Yes...I have too many clothes. I LOVE my leggings. These saved me soooo much room! Now I have much more space, AND I can see them all easier." —Larry Seymour
Get a pack of two from Amazon for $15.99.
18. A set of affordable, highly popular wireless Bluetooth earbuds that reviewers compare to AirPods, except arguably better — these are completely waterproof (like, you can fully take them in the shower) and come with several silicone earbuds to get the best fit possible.
These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).
Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Kate Arnold
Get it from Amazon $18.99+ (available in five colors).
19. Or a pair of delightfully relaxing noise-canceling on-ear headphones for anyone whose dreams of owning AirPods Max do not align with the reality of their bank account — this ultra-lightweight, chic alternative has the same noise-canceling features as the Apple version, lasts for up to five hours on a single charge, and can get a three-hour charge in ten minutes. In other words: if you are a busy, cheap little chaos gremlin but you still want the best in tech, these headphones have your name on 'em.
Note that the the noise-canceling is 95% — ideal for keeping ears out for traffic and kid noises, if need be, but not 100% like the Apple version.
Check out a TikTok of the headphones in action.
Here's what BuzzFeeder Maitland Quitmeyer has to say about these headphones: "I actually just bought these after featuring them for the first time — I've been considering buying AirPods Max, but I am very particular about how headphones fit — and am sensitive to my ears overheating after wearing certain on-ear headphones for too long. So instead of (or before) committing to the $500 version, I thought trying these for a test run would be good. Turns out, I love them so far! They're super comfortable and do *not* make my ears overheat. The sound quality to my non-expert ears is excellent too! And the noise-canceling is right for me — it blocked out annoying street noise so I could be fully immersed in my tunes."
Promising review: "These headphones are surprisingly awesome. I was rather impressed with the quality, considering the price. They are easy to pair, came charged, and are super cute. People have actually asked me if they were the AirPods Max I also really like how you can pause/skip & adjust the volume on the headphones (which many headphones lack). Noise canceling is pretty good. I can’t hear very much when I play music. When there’s no music, they still cancel a lot, but not everything, like most headphones. I do wish they could get a little louder, but they still have great sound quality. 4.5/5" —Amazon Customer
Get them from Amazon for $65.99+ (available in silver and black).
20. A reusable microfiber Swiffer mop pad that reviewers love not only because it's ready for action again right after a wash cycle, but because it picks up a *ton* more dirt, gunk, and debris than the disposable mops do. Your kitchen floor is finally gonna shine ✨.
Turbo Mops is a small business that specializes in eco-friendly cleaning products.
Check out a TikTok of the Turbo Mop in action.
Promising review: "If you have a Swiffer Wet Jet and are tired of having to buy those mop pads I would 10000x recommend these. All you do is stick it to the bottom of your mop like you would a mop pad and mop like normal. It stays on great and even picks up crumbs better than the store bought mop pads. Once you’re done you just throw it in the wash and it’s good as new. I’m not sure if you’re supposed to dry them, but I do and they come out just fine! I love these!!" —Kate
Get a two-pack from Amazon for $16.25 (available in multipacks).
Psst — if you don't already have one, you can get a standard Swiffer on Amazon for $18.44!
21. A jewelry-cleaning stick with cleansing solution on a brush designed specifically to get in the nooks and crannies of your jewelry, so you can dig out all the grime that's accumulated over the years on the cheap instead of taking it to the jeweler.
Promising review: "I absolutely love this product. I saw it on TikTok and figured I would give it a try. My grandmother passed away almost eight years ago, and she left me her first engagement ring in her will. I have tried so many jewelry cleaners, toothpaste and toothbrush, you name it, tried everything except for sending it away to get cleaned. I ordered the Diamond Dazzle Stik on Thursday and it arrived the following Saturday, fast shipping! Today is Sunday and I cleaned my ring with the Diamond Dazzle Stik. My ring is just as shiny as it was when my grandfather bought it for my grandmother many many years ago. I will definitely use this Diamond Dazzle Stik on all my jewelry. Highly recommended!" —Heather
Get it from Amazon for $9.48+ (available in four pack sizes).
22. A lil' polar bear hydrating eye stick for some sweet, sweet relief when you wake up with puffy, aching eyes. This formula is blended with Iceland glacial water to help tighten skin and tackle dark circles so you look and feel more ~refreshed~. Bonus: it's a heck of a lot cheaper than the other TikTok fave, the Tula version.
Promising review: "I have always had serious dark circles and bags under my eyes, and this has really changed this for me. The results are incredible. The puffiness is gone. The dark circles are hardly noticeable. My sensitive skin has not broken out. I never write reviews, but this was so good that I had to write a review. This actually works." —Ben
"Better than Tula! I love this cooling stick!! It’s super easy, affordable, and smells lovely." —Heather
Get it from Amazon for $9.90.
23. A snap-on pasta strainer to free your pasta from its hot juices straight from the pot, and spare you storage space boot (is it just me or are colanders always in the business of being exactly in the way of whatever it is you need?). Psst — these are also a game-changer for washing your fruit, too!
Kitchen Gizmos is a small business that specializes in kitchen accessories.
Promising review: "I've owned this for about six months, and I couldn't imagine cooking without it. I hate strainers. They are bulky and fill up the dishwasher, I'm lazy, whatever. This strainer is a lifesaver. Clip it on your pan, strain, and voila! And it is so easy to clean. A little hot water and it's good to go for the next round. I highly recommend this gadget, it will retire your current strainer." —Viola Evens
"Godsend. Saw on a TikTok cooking video. I hate buying gimmick stuff from videos, but I've been needing a strainer/colander for awhile and thought what the hell. Love it, works great, and is good quality." —Joey
Get it from Amazon for $12.99 (available in five colors).
24. A fume-free oven cleaner that's gentle enough that you don't need protective gloves to use it, but tough enough that it'll erase the evidence of all your baking misadventures and that time you fell asleep while cooking pizza rolls.
Promising review: "I saw this on a TikTok. I have used Easy Off in the past but hated the smell. This is so much better and let me tell you I am super sensitive to smells. Works great in the oven, and also as I saw on the video works great in shower stalls and tubs!" —Amy L Viau
Get it from Amazon for $8.98.
25. A buildable Electric Glow Stick lipstick with a sheer, subtle glitter and a unique rosy tint formulated with ~pH technology~ so it will adapt to your own personalized shade. Bonus: reviewers *love* this as a subtle, rosy blush — a cheaper alternative to expensive pH adaptive versions!
Check out a TikTok of the Electric Glow lipstick in action.
Promising review: "Beautiful color lipstick that looks great with my skin tone. Not too bright but a rosy color that I love." —Faloli
Get it from Amazon for $4.99.
26. A reviewer-beloved veggie chopper to make you feel like a golden god in your kitchen — this gadget lets you julienne, chop, spiralize, and slice vegetables in an instant and has a built-in storage container to hold the chopped veggies so you can pour them into a pan or dish without any mess.
Fullstar is a small business established in 2017 that specializes in kitchen gadgets.
Check out a TikTok of the veggie chopper in action.
Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food and it has a generous container." —Amazon Customer
Get it from Amazon for $24.99 (clip the $5 off coupon on the product page for this price).
27. A pack of the internet-beloved Mighty Patch Pimple Spot Treatment, a hydrocolloid sticker that you can apply straight onto open zits to help drain them and reduce redness overnight. Personally *love* to see a problem magically disappear while I'm snoozing.
Promising review: "I heard all about these on TikTok so I decided to order. I switched my birth control and was having a ton of breakouts, these are amazing! They helped me stop picking at my face and my skin is so clear now. Will always have these in my house from now on!" —Kiara Galloway
Get it from Amazon for $10.77.
28. A hands-free (rotating!) phone mount made for use on all airlines — not only can you mount it to the tray table of an airplane seat, but to the arm of a chair or any flat surface, so you'll be able to stream content easy as pie wherever you roam. Reviewers have used it on everything from their car dashboards to carry-on handles to office desks to bedside tables.
Perilogics is a small business creating hyper-functional tool holsters and bags for carrying your stuff on the go.
Promising review: "I got it, because like most of us, I saw it on TikTok. Wasn't sure if this will be worth the hype, but omg it is so awesome. It will not only be extremely useful on the plane, but when recording content almost anywhere, so now we can carry this little light holder instead of entire tripod. Great purchase. Worth the hype." —Maja
Get it from Amazon for $13.97 (available in three colors and multipacks).
29. A copy of Burn After Writing, a guided journal that tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go.
Promising review: "I first saw this book on TikTok and decided to look more into it. I purchased four total because I know some people holding onto things that are difficult to let go of. It’s a great way to look at things from a different perspective and truly hold yourself accountable to different things in your life. I love what it stands for and I look forward to when I burn mine after I’m done. Self love, self care, and meditation for a better state of mind tomorrow is always the goal. I definitely recommend it to those susceptible to change and the willingness to try things different. You’re so much more than what’s been done to you and someone’s inability to see your worth does not decrease your value. Choose you for a change." —Brent Helm
Get it from Amazon for $7.32.
30. A pack of cult-favorite Clean Skin Club Clean Towels — these ultra-soft, chemical-free disposable towels are ideal for drying your face or pairing with a makeup remover or face wash to gently remove makeup at the end of the day. A lot of folks with sensitive skin *swear* by these, particularly because it helps prevent exposing their skin to bacteria that may collect in ordinary reusable towels.
Clean Skin Club is a US-based small business specializing in hygienic, vegan, and cruelty-free skincare products.
Promising review: "I absolutely love these. I saw these on TikTok and bought them. I will be buying more. They are great for my face. Really soft and VERY durable and strong, even when wet. You can wash your face [with it] or just dry your face, either way, it’s the best option." —Sahara
Get a pack of 50 from Amazon for $17.05.
31. A Benzene-free, travel-friendly applicator of I Dew Care's dry shampoo powder so easy to use that you can just dab it on your hairline and rub it in for an instant, oil-absorbing refresh. Now your "no wash" days are a secret that you and your roots will never tell 👀.
Check out a TikTok of the dry shampoo in action.
Promising review: "I've had the best results from this dry shampoo than any other. It's a small container, but it lasts a very long time because a little really does go a long way! I also do this the night before so the powder-y look goes away by morning and it's more absorbed, you can also add a light oil to your ends and work it up if it feels too dry. There's no scent either and it is very convenient for travel! This is the only thing that still makes my hair look 'clean' on the no hair wash days!" —Alice
Get it from Amazon for $18.
32. Sol de Janeiro's Brazilian Bum Bum Cream, a cult-favorite moisturizing body lotion infused with caffeine, guarana extract, and coconut oil to simultaneously tighten *and* smooth skin. Reviewers are also obsessed with the soothing "sunshine" smell (with some replacing their perfume with it altogether!).
Promising review: "Like so many, I was brainwashed by TikTok into buying this rather expensive lotion...then I bought one for my mom and one for my sister and five more for myself as they became harder to find. My favorite thing about it is the smell. Lightly tropical/coconutty but nothing overwhelming. Every time I wear it people say, 'What are you WEARING?' like I have some amazing perfume on. Besides that, it really is a great moisturizer. I’m not usually a sucker for marketing but this was so worth it." —Kristen
Get it from Amazon for $22 (and check out the *brightening* version, Bom Dia Cream, for $22!).
33. A pumice cleaning stone for a non-toxic, delightfully efficient option to banish those stubborn toilet rings from your bowl once and for all (without messing up the porcelain!!).
Powerstone Pumice is a small business that specializes in home cleaning products.
Promising review: "I have never been so happy about a purchase before and this did it! We went away for a week and came back home and saw stains in all of the toilet bowls. I researched and it’s from hard water or something like that. I’m so glad I [tried this] because this saved me so much money and time on finding a solution that works miracles. I didn’t even need to scrub hard. Just rubbed it on the stains a couple of times and I was done in less than five minutes for each bowl. I highly recommend this product!" —Selina B
Promising review: "I didn’t think I would ever be able to get the stains off the old toilet in this rental house! This worked way past my expectations! Amazing! TikTok taught me about this product, and as usual it didn’t let me down!" —Amazon Customer
Get it from Amazon for $13.99+ (also available in a pack of two and four).
34. A cult-favorite luxury-scented candle with a throw so satisfying and scent profile so ~mesmerizing~ that reviewers can't stop gushing about it. If you're in the market for a signature scent for your space, look no further than this jasmine, oud, and sandalwood blend.
Lulu Candles is a US-based small business that specializes in scented candles and perfumes.
Check out a TikTok of the Lulu Candle in action.
Promising review: "I was staying over at a friend's house and sitting next to her coffee table. She had this candle on the table and even though it wasn't lit I could smell it, and it was so delicious that I instantly went online to find it and bought it for myself! If this came in a perfume I would buy enough to last the rest of my life. I don't know how to even explain the scent but if you are an amber/patchouli/vanilla fan, this is absolutely for you. The jasmine adds an unbelievable freshness without a flowery scent. I even bought the shampoo and conditioner which I will probably use as more of a body wash and shaving cream but that is how desperate I am to get this scent on me!" —Melissa I.
Get it from Amazon for $19.95+ (available in six sizes, in gift box options, in packs of two, and in a variety of scents).
35. A satin pillowcase to invest in not only for its cooling effect, but the fact that it's soft on your skin and creates less friction for your hair so that it won't get as tangled while you sleep. Reviewers also swear by these for helping clear up their acne and love how easy these are to wash while still maintaining their quality.
Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.
Check out a TikTok of the Kitsch satin pillowcase in action.
Promising review: "I'm really liking this pillow. I woke up today with nice wavy hair, not dry tangled hair. I've been trying to grow out the layer of hair on the top back of my head and it's been so stubborn! Keeps getting tangled and breaks here and there from bleaching and dye damage, but with this new pillow I notice it doesn't tangle, which means it can grow right without rubbing and tangling/pulling! So I'm excited to see what happens by the end of summer! Also the pillow is soft and is so much more prettier in person! 😍😍😍💖💖💖" —Amazon Customer 🌷
Get it from Amazon for $18.99+ (available in two sizes and in 11 styles).
36. A handy adjustable neck reading light, because we don't let the sun and/or the humans living with us decide when our Designated Reading Time is over!! This flexible neck light comes with three brightnesses that all keep the focus on the page, so you can keep the strain off your eyeballs without disturbing anyone else's darkness.
Reviewers also swear by these for crafts with fine detail work, like painting and embroidery.
Promising review: "I had seen this product from someone I follow on TikTok and they have a great review on it. I absolutely love it!! It’s great because it hangs around your neck and it’s lightweight. It has three different light settings on it so you can choose what is best for your eyes. And it also has a 30-minute timer you can set in case you fall asleep, so it will go off and you don't have to worry about it staying on the whole time. I highly recommend it!!" —Tabatha C.
Get it from Amazon for $21.99 (available in eight colors).
37. An AirPod cleaning pen to gently dig into the nooks and crannies of your charger and speakers to restore your sound quality to top notch again (listen, Taylor Swift did not record the 10-minute version of "All Too Well" for you to disrespect it by blotting it out with too much earwax!!).
Promising review: "Saw these on a TikTok video and took a chance. I ordered three for different family members and boy am I glad I did! This product is fantastic! It does exactly what it says it will do. The brush is phenomenal in cleaning out the little grates on the speakers of my phone and AirPods. There is a picker that you can use to get big chunky ear wax out of your ear pieces and the long skinny wand thing reaches down into my charging case and gets all the junk out of there. This is a win-win-win!" —JMilwaukee
Get it from Amazon for $7.19+ (available in two styles).
38. A game-changing dishwashing spray that says, "No dishwasher? No problem!!" These powerful spray bottles and formula are designed so you can spray your dirty dishes, let them sit a few minutes, and easily wipe away even the most caked-on food grime with a quick wipe and rinse.
Check out a TikTok of the Dawn Powerwash Spray to see it in action!
Here's what BuzzFeeder Elizabeth Lilly has to say about this spray: "I live in an apartment without a dishwasher, and I honestly use that as an excuse to order takeout food instead of cooking. But, as soon as I got my hands on a bottle of this stuff (regular Dawn is my go-to dish soap, BTW), I put it to use on both a saucepan I used to make homemade enchilada sauce *and* the casserole dish I baked those enchiladas, which had a ton of caked-on food. It really does work like I say it does! Like, scary well."
Get the starter pack from Amazon for $17.50.
39. An all-purpose car upholstery cleaner so you can go ham on the interior of your car and lift up all the stains in one deeply satisfying go.
Promising review: "Works great! I saw a video for this product on TikTok, and knew that I needed it in my life. I love it, and it helps keep my new car looking clean and new!" —Alison Crawford
Get it from Amazon for $16.97+ (available in two sizes).
40. A set of game-changing cooling "hotel" pillows that a whole bunch of reviewers say helped them get the best sleep of their lives. These are filled with a soft down alternative designed to be extra breathable and to help regulate temperature for relief from night sweats and overheating. A lot of reviewers also swear by them for helping with neck pain because of the "bounce back" nature of the filling.
Bonus: these are fully machine washable!
Promising review: "After looking for pillows everywhere in stores and not being satisfied, I decided to trust a TikTok that I saw featuring these pillows and checked out the reviews here and saw the hype. Decided to trust this hype and order two of my own, and they are SERIOUSLY THE BEST PILLOWS EVER! Trust the reviews. Took two minutes to fluff up to use and both my fiancé and I are having the best sleeps now." —Ellen
Get a two-pack from Amazon for $59.99 (available in three other materials and two sizes).
41. A reviewer-beloved, luxuriously breathable duvet cover set made with double-brushed microfiber to ensure that you stay cozy *without* overheating at night. Bonus — this comes in so many lovely colors that you won't only find the perfect one for your vibe, but maybe more than you bargained for.
Promising review: "This duvet cover is great! I have now purchased it in two colors. Great value for the price — it is incredibly soft, easy to clean, wrinkle free, and great quality. It's breathable and not too warm — it actually feels on the cooler side which is wonderful because you can get warm but never too hot. I ordered a few duvet covers thinking this would be my least favorite as it was the cheapest, but instead I sent back the others to keep this one and bought a new color once the seasons switched over. Would definitely recommend!" —Leah
"I follow this TikTok influencer who is famous for her satisfying home/organization aesthetic. She has this duvet cover on her Amazon storefront and knew I had to have it! This is a great duvet. I love the button closure compared to a zipper. Soft texture. Would highly recommend this duvet!" —Morgan Ashley
Get it from Amazon for $26.99 (available in sizes Twin, Full, Queen, King, and California King, plus 40 colors).
42. E.l.f's brand new Lash XTNDR Tubing Mascara, which uses lightweight ~tubing~ technology to wrap around lashes and give them a natural looking, smudgeproof extension. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required.
Check out a TikTok of the E.l.f. tubing mascara in action.
I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!) but it also comes in black and soft black.
Get it from Target for $7 (available in three shades).
43. A "Gracula" garlic crusher, because you know what? If a 108-year-old vampire lurking moodily in the trees in the Pacific Northwest isn't going to fall in love with you and grant you immortality, one might as well make your life in the kitchen a little easier.
Check out a TikTok of the Gracula in action.
Promising review: "I love this little guy. I found him on a BuzzFeed list and had to have it as soon as I saw it! I’ve minced as many as five cloves in it in seconds. It’s a little tricky getting all of the garlic out once minced (I use a silicone basting brush to get most of it but I always use more than the recipe calls for anyway so it’s not a deal breaker). Cleanup is a breeze because he goes right in the dishwasher!" —Barbie
Get it from Amazon for $14.95.
44. A "Cup Cozy Pillow" to up your movie snack game to its highest potential — this has expandable cup holes to fit mugs, water bottles, and snacks, with an insulating foam that keeps drinks hot or cold for longer periods. It even comes with four snack holes so you can share with the person next to you (or just make yourself a glorious TV charcuterie pillow).
Cup Cozy Pillow is a small business that specializes in family-friendly snack and drink organizers.
Check out a TikTok of the Cup Cozy Deluxe Pillow in action.
Promising review: "This thing is great! I’m home on maternity leave with my new baby and spend most of my time on the couch under a sleeping baby. This product makes it easy for me to keep my drinks, remote, etc close by even with dogs running around. It’s a little more expensive than I would have liked but it works and I love it so money well spent!" —Amber
Get it from Amazon for $34.99.
45. A bottle of Folex Instant Carpet Stain Remover, a water-based cleaning spray that will rescue your carpets from juuuuust about any peril you put them in, whether it's ink, grease, dirt, pet stains, food, coffee, blood, or even *old* stains you've long given up on.
Check out a TikTok of the Folex Carpet Spot Remover in action.
Promising review: “There are products that you love and buy again. And then there are products that you love and can’t live without. And then above that, are a few select products that you revere and hold with the highest honor. Folex is that product. I have used Folex for years and it works wonders on everything from spilt coffee, wine, and dog messes, without any chemical smells or residue. But my love for Folex grew so much deeper when I dropped a 32-ounce jar of salsa down the stairs. My husband took one look and declared that the stairs were ruined and would need to be replaced. I took a look, grabbed the Folex and said, 'We’ve got this.'” —Carobnty
Get it from Amazon for $6.65+ (available in two sizes and in multi-packs).
46. A pack of dual-sided SneakErasers designed so that one side of them cleans scuffs, dirt stains, and grimes, and the other side whitens them, restoring your sneakers and their soles to their former glory. Take THAT, passage of time.
Check out a TikTok of the SneakErasers in action.
Promising review: "I have a couple pairs of sneakers I stopped wearing because they started looking a bit grungy. Just couldn't justify throwing them away though, because they were still in great shape and not very old. I came across these sponges and took a chance. They work like a charm. I cleaned two pairs of shoes and could not believe the results! Awesome. " —Spencer
Get a 10-pack from Amazon for $11.99.
47. A touchscreen mist cleaner, because your laptop, phone, tablet, and car screen all have one thing in common, which is that they are BEGGING you to (gently!!) clean them. They have put up with your grubby post-lunch fingers for FAR TOO LONG!!! The mister itself even doubles as a microfiber cloth to wipe it down streak-free.
Promising review: "When you think you don’t need it. But TikTok thinks you do. I definitely am glad that this product was what I need. Works on laptop, tablets, and phones! Love it! Highly recommend this product!" —Laura Schlutt
Get it from Amazon for $9.98.
Reviews have been edited for length and/or clarity.