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    23 "Shark Tank" Products That'll Make Your Beauty Routine Easier

    Shave some time and effort off your grooming routine with stuff like an ouchless hairbrush, magical Haitian Black Castor Oil, eco-friendly toothpaste nubs, and a makeup kit that'll help you put on your face in a pinch.

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. A CreaClip Set to help you finally pull off the at-home trim that you've been scared to try up until now or have seriously messed up in the past. Its built-in level will help create an even chop!


    Promising review: "I can't say enough good things about this product. I can't wait to tell people what I use on my hair. I hate going to salons. I think I'm one of the few people that has never left a salon feeling like I look better than before I arrived. It doesn't matter how much I've spent on the visit either. This product has been a lifesaver. I just look up YouTube videos and follow the instructions. I just have myself a layered A-line bob, and it's one of the best cuts I've ever had. It seems like this product would be too good to be true, but if you're patient, it's super easy to use." —Michelle H

    Get it from Amazon for $39.99.

    2. And The Cut Buddy, a super versatile grooming template you can use to make sure you get the perfect line on the beard, moustache, hairline... basically any hair on your head. A fade without a barber visit? It's possible with this.


    Promising review: "This thing is freaking awesome!!! So I am NOT a barber, but I have over the years almost perfected a fade on my husband. The only thing I couldn’t do perfectly was point his sideburns, he has a very specific way that he likes it and when I tried it just fell short. I saw this product on Shark Tank again (as an update) and decided to give it a whirl for only $8 what do I have to lose right? Well I used it for the first time and he got the best haircut to date. The sideburns look great, but also I used all the angles all over his head and it made it so seamless and easy to cut all along every edge. Pics are after first use, so I feel I will get better with using it with time (I also accidentally cut his top with a 3, not a 2 so his cut will look even better next time) but I highly suggest this to anyone who cuts men’s hair be it in the home or at the barber's. I should also mention that HE is super pleased with how it looks. I can’t speak for using it on a beard yet but we are both so pleased with this product, seriously, buy it! I" —Laurie Higgins

    Get it from Amazon for $11.99.

    3. A Michel Mercier Detangler brush that'll make quick, gentle work of your wet or dry hair thanks to a total of freaking 428 bristles in 32 different heights.

    the brush on a stack of towels in a bathroom

    Promising review: "I have very thick, dense, curly hair. After shampooing I always dread breaking out my five different combs and brushes to try to comb through my hair. Always took an hour to do and with a lot of breakage no matter how careful I was to take my time. This product replaced all of them and it takes me literally, less than 10 minutes to detangle my entire head of hair. I LOVE THIS BRUSH!!!" —NchantngPoet

    Get the thick hair brush from Amazon for $12.95 (available in several brush types).

    4. A Beard King trimmings catcher to make cleaning the bathroom sink SO much easier.

    Promising review: "My girlfriend bought this for me as a present. At first I was skeptical to use, but once I got my hands out it there was no going back. I use my Beard Bib anywhere two to four times a week and cannot live without it. Not only does this serve a big purpose in my trimming routine but now I no longer have to argue with my girlfriend about all the mess that I USED to create. Also, we ordered a beard oil recently and reached out to customer support about the different scents they offer, they were super helpful! Overall it has been an awesome experience and they’ve truly made me feel like a king!" —Timur

    Get it from Amazon for $19.99.

    5. Kreyòl Essence features Haitian Black Castor Oil solo and also into their hair and skin products which, for the uninitiated, is a natural humectant that moisturizes by drawing in water vapor. So back to your routine, the oil is mean to help moisturize your scalp, promote hair growth, help fade stretch marks and more.

    Haitian Black Castor Oil
    @kreyolessence / Via

    This Black woman-owned brand was inspired when founder Yve-Car Momperousse couldn't find any Haitian Black Castor Oil for sale anywhere to help repair her damaged hair. Now the company sells this holy grail oil but ALSO so many more products to keep your hair and skin looking and feeling its best.

    Promising review (for the oil): "I purchased Kreyòl Essence’s all Natural Haitian Black castor oil and at first I didn’t notice any changes with my hair besides it being moisturized and having oil on my hands after touching it. I had my braids in at the time and I got them redone, and when I was taking them out I realized the growth from my hair. It’s getting longer and it looks very healthy. I also used rice water/a rice water rinse once a month as well. The only thing I’m currently working in addition to length, health, and moisture is getting my edges to be more full as well. Lastly, I also bought the Kreyòl Essence scalp care Haitian black castor oil and I’m excited to use it again when I wash my hair. THANK YOU KREYÒL ESSENCE! Im going to buy another bottle of the castor oil ! :)" —A Customer

    Get the oil from Kreyòl Essence for $18, and check out all the products.

    6. A tube of Nerd Wax so your sliding specs will stop messing up your makeup situation on the bridge of your nose.


    Promising review: "We saw this on Shark Tank, and thought we'd give it a shot. The Chapstick-sized tube is perfect for travel. Walking on a beach with sunglasses on, sweat makes them slide down. Just a couple of dabs of this Nerdwax keeps them in place. It also worked well keeping glasses up during snow blowing in a recent blizzard. So while I'd rather use it walking on a beach, it did the job when I was shoveling snow as well. Is it costly? Yes. But does it work? Yes!" —Ernest DeFelice

    Get it from Amazon for $9.99+ (available in one- or four-packs).

    7. Curlmix that'll help you wash and go with four steps made of nontoxic ingredients (shout out to the label readers, which includes the founder!). No need to do the extra legwork mixing and matching between different brands.

    The Curlmix four-step wash and go hair products in watermelon

    This Black-owned business also has a quiz you can take to get product recs. You know at BuzzFeed we love a quiz. Plus, the product are all vegan, cruelty-free, handmade, and organic!

    Promising review: "My hair feels and looks moisturized, healthier and just plain amazing. I am in love with these products, definitely will recommend to anyone" —Mercys t.

    Get the Wash + Go system from Curlmix for $80+ (available in five scents/formulas).

    8. The Spatty and Spatty Daddy spatulas – they're flexible enough to help you get the dregs of that luxury conditioner out of the container you got as a free sample at Sephora and have sworn by ever since. Welcome to the empty bottle club., Amazon

    Promising review: "The face wash I use isn't the most economical, but nothing else works better for my skin. I got this to help get the remaining lotion out of the bottles that I was too cheap to throw out (I was running out of space in my shower...). This really gets it all out! Also used it with my other toiletries in my shower, and now I have so much room for activities! Read the dimension before you purchase; I thought I was getting these sleek spatulas, but you could hurt someone with the Spatty Daddy if you tried (not saying you should do that). Regardless of size, these work great!" —Amazon Customer

    Get them from Amazon for $11.99.

    9. Bite eco-friendly toothpaste to make squeezing out o' the tube and then that tube ending up in a landfill so yesterday. Simply chomp on the vegan-friendly bit and brush your teeth like normal. Plus! You can also grab some mouthwash bits.

    the jar of toothpaste bits

    They're made with nano-hydroxyapatite, which is a nontoxic fluoride alternative.

    Promising review: "I am in love with this product! I've had a problem with dry mouth but since I've been using Bite, that issue has been resolved. The minty flavor strength is just right. Not to bold or weak just very refreshing." —Melissa P.

    Get a four-month supply plus a container from Bite for $30 (available in fresh mint, mint charcoal, or berry twist; also check out the mouthwash bits).

    10. A Turbie Twist so the days of balancing a heavy body towel on your head while you put on mascara is a thing of the past. Your poor neck! I have a LOT of hair past my shoulders and this bb handles it sopping wet, no problem.

    person wearing the turbie twist on head while wearing clothes
    Turbie Twist

    Promising review: "As good as all the reviews and YouTube videos said. Being my favorite color and polka dots to boot? It doesn't get better. The fastener design is pretty genius, stays on well. I don't have very thick hair but I think it would be equally great for thick hair. If you have hair past your shoulders it would be longer than the length of the twist but I believe you can just tuck it inside and still be ok. It speeds up the drying process and keeps my curls curly and healthy since I get to avoid the hairdryer. I often have to lie down immediately after a shower and it protects my pillow from getting wet." —Amazon Customer

    Get it from Amazon for $12.35 (available in nine colors).

    11. Proven Skincare – it lets you take a 3-minute skincare quiz to evaluate your skin, lifestyle, and environmental to narrow down ingredients that'll suit you best, rather than a one-size-fits-all deal. No more feeling obligated to finish off a just-OK bottle of moisturizer or crosschecking that ingredients from different brands will mesh well.

    a chemistry beaker with liquid, two bottles of the skincare products
    @provenskincare / Via

    Plus, the items are cruelty-free! The quiz includes questions about how your skin feels after you take a shower and wake up, and how many glasses of water a day you average. So stuff that you can answer without being a skincare expert! Each set includes a cleanser, daily moisturizer, and night cream that'll work together like a dream. No more mixing and matching!

    Take the quiz on Proven Skincare here.

    12. Manscaped products that'll cater to your nether regions with stuff that'll come in handy on the reg, like a skin-safe trimmer, anti-chafing ball deodorant, and nail grooming kits, just to name a few useful items.

    mail grooming kit with brown leather case

    Is it just me or all your favorite podcasts playing ads for the Lawnmower 3.0? OK maybe it's just Last Podcast on the Left, which is *my* favorite podcast. If you have a penis and there's a down-there grooming issue you have, this brand likely has a product to help ya' out.

    Check out all the products at Manscaped.

    13. The Mad Optimist – they offer up soap and bath products with ingredient offerings that are fully ~transparent~ so you know what you're putting on your body. They let you BUILD YOUR OWN PRODUCT, which is pretty cool (to say the least), but you can also pick up some premade goods to help with your everyday wash routine knowing you know what's in them.

    person washing hands with bar of soap
    @themadoptimist / Via Instagram: @themadoptimist

    The bodycare items are vegan, cruelty-free, always all-natural, halal, non-GMO, and made from scratch to exact specifications. What CAN'T it do?

    Build your own bodycare product and shop the full product offering on The Mad Optimist, and shop some products on Amazon.

    14. The Lip Bar vegan lipstick – it was just the beginning on Shark Tank, but the brand now has a full suite of *very* good beauty essentials like their Fast Face Kits that come in customizable shades and do exactly what they sound like.

    Target, The Lip Bar

    This Black-owned brand has excellent formulas to help satisfy anyone who has a drawer of lipsticks. BUT if you want to keep your makeup routine simple, they've got you covered too with the Fast Face kit. Each kit includes a foundation, lip color, brow pencil, eyeliner, face quad, mascara, makeup bag, and dual-sided brush. Plus, it's all vegan and cruelty-free!

    Get the lipstick from Target for $8.99+ (available in nine colors), and the Fast Face kits for $99 and complete collection from The Lip Bar.

    15. Morning Head, a cap that you wet, plop on your head, then take off so you can quickly style your pop without taking a whole dang shower. Reviewers who shower at night love it., Amazon

    Promising review: "I leave early in the morning, shave and shower the night before. Gotta stick my head under the faucet every morning — not easy with a big ole head like mine, lol. My wife got this for me after she saw it on TV. It works. I put warm water in it ,and wear it as I'm getting dressed. Take it off, wring it out, good to go. You could do the same thing with a wash rag and a shower cap but what the heck. Wearing the warm Morning Head thing is part of my a.m. ritual. It's $10, but it saves time so I think it's worth it." —Corey Nahman

    Get it from Amazon for $10.99.

    16. Glow Recipe products – they have sooo many deliciously effective beauty goods from their fruity cruelty-free line that'll fit comfortably into your everyday routine. But! Items like their Avocado Melt Retinol Eye Sleeping Mask will feel like a low-lift way to keep your skin right.

    bathroom counter
    @glowrecipe / Via

    I can personally vouch that the Blueberry Bounce Gentle Cleanser and Watermelon + AHA Glow Sleeping Mask (neither of which are pictured) are fantastic!

    Promising review (for the Avocado mask): "Finally!! A product that helps my shadow under my eyes and puffiness plus lines! Will continue to buy." —statuss

    Get them from Sephora: Papaya Sorbet Smoothing Enzyme Cleansing Balm for $32, Watermelon Pink Juice Oil-Free Moisturizer for $39, and Avocado Melt Retinol Eye Sleeping Mask for $42; check out more items on Sephora here and the full line at Glow Recipe here.

    17. Simple Sugars, a range of all-natural skincare for sensitive skin (the founder Lani DIY'd stuff that'd work for their eczema!) that'll seriously simply things by cleansing, exfoliating, and moisturizing in one fell swoop!

    Simple Sugars body scrub

    Promising review: "Bought this for my mom in law who is elderly and has bad eczema. This helped more than anything she has used." —tracy earls

    Get this Eucalyptus Body Cleansing Exfoliating Moisturizer from Amazon for $20.40, and check out the full line of Simple Sugars on Amazon.

    18. Makeup Junkie bags that'll help you round up your everyday essentials in a bag that has everything you could possibly want. It's wide, deep, lays flat when you open it, has a water-resistant interior, AND comes in a variety of designs to suit your liking.

    person holding up a Makeup Junkie bag
    Makeup Junkie

    Get this Aurora bag from Makeup Junkie for $32+ (available in four sizes), and check out the full selection here.

    19. Supply grooming essentials to satisfy your needs. Their shining star is the single-blade razor that reviewers swear treats their sensitive skin better than others with blades on blades on blades.

    the razor with a shaving brush and marble shaving bowl
    @Supply / Via

    Promising review: "I am an active-duty soldier. I have to shave daily and it’s very little time that I can let my facial hair grow a bit. The razor is exactly what I needed for a daily shave. I used to get bumps on my neck before using this razor. Not anymore. I’m really happy with the razor and shaving products they offer. The shaving products give me that fresh clean barbershop experience which is definitely great every morning. I look forward to shaving and that has never happened before. Self-care has become important to me and these products are part of it." —Jonathan Rodriguez

    Get the Single Edge 2.0 for $95 (available in four finishes and alloy or steel), and check out the full selection of products here.

    Plus retired and current members of the military get a 15% discount!

    20. *Reusable* Dermovia compression face masks that come with loops that go over your ears(!!!) so you don't have to awkwardly lie down just to keep your moisturizing sheet mask in place. (I can't be the only person who can't sit still for the 20 or so minutes a sheet mask requires.)

    model wearing the white lace sheet mask with ear loops to help it cover your neck and stay put

    Promising review: "Loved it. My face was going through something and my crazy breakout was not only red and ugly but pretty painful. This mask helped calm my skin down with the redness and the pain. The lace felt like it was helping to keep the serum in contact with my skin. You can reuse these masks because there's a lot of serum in it. After the first use, I put the mask back in, fold it over, clip with a binder clip, and put it in the fridge. I needed this treatment and I feel like my skin is a little clearer after a couple of sessions with the lace." —PB

    Get it from Amazon for $15 (available in five types).

    21. Swag Essentials – a range of soaps and other grooming essentials, including THE Swag Bar that's made with a loofah inside and of plant-based ingredients. Reviewers say it helps lighten their dark spots and clears up acne.

    the swag bar round soap in packaging

    Promising review: "I use this to shave my face and what a difference!!! I immediately noticed the difference over shaving jells, etc...For me, it lifts the hairs off my skin and it keeps me applying multiple strokes. Also, I can FINALLY shave the way everyone says you're supposed to shave...WITH THE GRAIN! I couldn't believe it! Suggestion: buy a soap dish! The soap will last longer! Will buy again definitely!" —Boxster-man

    Get the Swag Bar from Amazon for $22.99, and check out the full selection of products on Amazon here.

    22. Shower Pill face wipes (the spinoff of the orig body wipes) that'll help you clean up after that sweaty at-home HIIT session you've been doing during your lunch breaks without being harsh on your skin. (So proud of you!)

    person post-workout with jumprope pulling a wipe out of the packet

    Promising review: "I really like these face wipes and body wipes from this company. Some times after I get done working out or working out in the yard I want to cool off before jumping in the shower but don't want to sit down all nasty. So inside these to slightly clean up before jumping in the shower or getting in the car. There is a slight residue from these but it goes away quickly when it dries and leaves you feeling clean. They come in handy if you're camping and don't have access to a shower. Or just want to clean your face." —Amazon_Addict

    Get a 25-pack from Amazon for $6.99 (available in four pack sizes).

    23. Controlled Chaos – a line of hair products for folks with curly hair that has some devoted fans, especially for the leave-in conditioner. But you may just swap your whole hair routine to these beauts!

    company pic of before and after using product

    You can check out their Instagram for soo many gorgeous before and after photos showing the line's hydrating prowess.

    Promising review: "It’s hard to find products for curly hair that does not your hair crunchy. I love how soft my hair and how curly I am able to style it with this product. I saw it on Shark Tank, ordered it, and love it!!!!" —Sandy Hecht

    Get the leave-in conditioner from Amazon for $19.99+ (available in two sizes) and check out the rest of the Controlled Chaos line on Amazon here.

    Reviews have been edited for length and/or clarity.

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