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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
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This is one of my holy grails! THOUGH, if you're a person of color this may not be your fave (hello, free Sephora returns). My skin veers on the ruddy side and I use this almost every day under my foundation. But some reviewers say they use it in place of foundation like a CC cream thanks to its color-correcting prowess and SPF formula. (IMO, it works better than Smashbox Photo Finish Reduce Redness Primer.) Made without parabens, sulfates, and phthalates.
Promising review: "I honestly can't believe how much I love this stuff. I got a sample of it three days ago and am buying it immediately. I suffer from major redness on and around my nose that, when paired with my uber pale skin, constantly needs to be color corrected. For the last five years I've layered on concealer and color correcting makeup — not anymore! One thin layer of this and I feel totally down for going foundation-free for literally the first time in years. My skin is already thanking me." —KimberlynLouise
Get it from Sephora for 18+ (available in two sizes).
I use this and it's HUGE. Plus, like the reviewer below says, a little goes a long way. I've had mine for almost a year and may have to order some more in ~a month.
Promising review: "For people of colors. As an African American female, this provides beautiful coverage and smooths out little imperfections. Just a CAVEAT: A little goes a long way." —Bella Cieli Vox
Get it from Amazon for $5.97+ (available in six variations, including extra coverage).
Promising review: "Rarely do I post reviews regarding makeup/facial products because in the long run, I'm usually disappointed. Well, I've used this product six times in the roaring heat here in Florida, and let me tell ya...I was, and still am impressed at how flawless my face looked and how well the freshness of my makeup was preserved. I have been having a lot of issues with my skin over the past few years... especially my face, so I've tried so many products there would not be enough space here to tell you of all the epic fails, but it's getting better. Anyway, as far as this facial setting spray goes, If I could give this product 10 stars I would!" —Alyce Dalyce
Get it from Amazon for $7.19. Have dry skin? Check out the dewy finish version.
I purchased Zip when it was first released a few years ago. The color formula and payoff was super easy for an everyday look! (I look like a corpse if I wear no lip color.) The first round of packaging wasn't the best, but Glossier has since updated the packaging and reviewers are v pleased about the change!
Promising review: "I have used generationG for more than two years. I am just amazed at how easy it is to apply, it's very lightweight and does not let your lips dry. Would highly recommend this to my friends. I even got my mom on my side☺️" —Drea
Get it from Glossier for $18 (available in seven colors). Vegan, hypoallergenic, paraben- and cruelty-free.
Promising review: "Shadow Shields are awesome and very simple to use. I use these on my clients all the time! The purpose of this product is to eliminate messy situations with makeup application like smudges, streaks, and shadow fallout. It has become my best friend when creating a perfect winged eyeliner. Ladies are who getting into beauty really would benefit from this a lot. I also like that this product saves me time with my clients and myself. I don't have to worry about being perfect with my eye shadow. TIP: Cut the shadow shields in half to increase longevity. If you doing a more drastic look use a whole shadow shield." —Blossom
Get a 30-pack from Amazon for $6.64.
Promising review: "All of them are cute and equal. After I used it on my face, it is extremely soft and I think it is the best makeup sponges I've ever used. It seems like an extension of your hand, making it very easy to work with. The sponge has a smooth edge, and it works best to press foundation into your skin." —milly
Get them from Amazon for $8.99.
This ~magical~ stuff easily swipes onto cheeks, eyes, lips, anywhere. It'll melt right into you skin and make you look like you're part alien with that otherworldly glow!
Promising review: "I am not a highlighter person, but I had to get this product. The color payoff is unbelievable, you get a lot of product for the price, it's easy to apply and the color is so unique." —finessa
Get it from Sephora for $18+ (also available in silver holographic and golden peach, and mini versions).
Makeup artist Charlotte Tilbury also has an amazing Insta with tons of beautiful before *and* afters that are straight-up RADIANT. So her product might be the next best thing to having her make up your face for you.
Promising review: "PERFECT MOISTURIZER! This adds just the right tint on the days I do not want to wear full foundation. Lightweight and smells great. It's my new go-to!" —abrow54
Get it from Nordstrom for $40.
This has recently become my fave long-lasting lipstick formula and I yearn for it in every dang color now. Oh, and just plan on tucking it in my pocket (yep, put me in a dress WITH POCKETS), like we did for my grandma and her fave lipstick, OK?
Get it from Sephora for $24 (available in six metallic shades and 24 matte shades).
I gave up on concealer ages ago bc of fallout, but I no longer fall victim to that when wearing this! It's full coverage with a creamy, easy-to-blend formula that's also great for contouring. Reviewers with dry skin suggest making sure to use a moisturizer before using (though you should be moisturizing anyway!).
Promising review: "I can't say enough positive things about this concealer! Be sure to apply it with a wet brush/blender and on top of your foundation!!! ( it wasn't until recently I realized a lot of women are applying concealer before foundation 😱) Definitely a beauty bag must have!!! ❤️" —RowdyNation#18
Get it exclusively from Ulta for $27 (available in 30 shades). Vegan, dermatologist-tested, and cruelty free.
Though Sephora has a VERY good return policy (I've taken advantage of many, many times), not everyone has time or is willing to go to the IRL trouble of returning a product they're meh about. Each box includes five deluxe samples (makeup, skin, and hair care), a collectible makeup bag, access to exclusive video how-tos about how to use the products, and a pass to redeem in-store and online for 50 bonus Beauty Insider points with a full-size purchase.
Get it from Sephora for $10/month.
Also check out Birchbox and our top picks for the best beauty subscription boxes on BuzzFeed Reviews.
Promising review: "I love this stuff! I’m one of those people who over-plucked in the past and now can’t get the thick eyebrows I once hated back. It does take practice and a little trial and error to get the perfect brow. I usually keep a Q-tip handy and sometimes have to reshape after I apply. It is waterproof and lasts a few days. I am careful in the shower when washing my face to wash around the brows. Photos are me out for a jog without anything on my brows, second is after delivering my baby — yes. After my water broke, I took a shower and applied my Wunderbrow! Lasted through 12 hours of labor and three days in the hospital. =)" —Tiffany Haney
Get it from Amazon for $20+ (available in five colors).
Really, all of Glossier's makeup is very easy to use! This legendary brow shaper has been a beauty fiend fave for a few years now. Read our full review of Boy Brow here (#5).
Promising review: "I have always had trouble getting a brow routine down pat. Most products are too expensive or too time consuming. I make an effort to get my eight hours of beauty sleep every night and so I simply don't have time to have a three-step system for my brows. Since I started using Boy Brow, my brows look amazing every day and it takes a minute or less to get them that way. It is my holy grail brow product and I recommend to everyone." —BenshoffEm
Get it from Glossier for $16 (also available in three colors).
7x magnification, suction-cup base, full 360° swiveling capability, and battery operated (batteries not included).
Promising review: "Yes you can see everything, but I've never been able to tweeze my eyebrows so effectively!! The suction cup is heavy duty. Big enough to do my makeup." —Gabrielle Brugato
Get it from Amazon for $18.99.
Promising review: "I use this as my travel mirror. I've been inventing it in my head every time I have to put on makeup in a hotel room with my little 10x compact mirror that didn't light up and or stay in position. This one does both! I was a little leery that the light would be too bright or dim, but it's just perfect. I'll never go on a trip without it!" —Debbie Tanis
Get it from Amazon for $20.89+ (available in two colors).
This is my coworker Elena Garcia's deserted island beauty product! Check out our full review on Supergoop CC Cream here.
Get it from Amazon for $34 (four shades).
Promising review: "Oh you better get these. I have been ill and for the first time in my adult life, I couldn't use my hands right to put on eye makeup. I read reviews and thought I will try these. These are amazing. I put it on yesterday. Smooth, easy application. Goes on just as you see color, not too light like others I've tried. It is still on today from my trip yesterday. We were at my doctor and I was so tired I slept with eye makeup on, not unusual, lol. I mean this stays and color for my brown eyes is great!!!" —girlyjohnnie
Get it from Amazon for $18 (available in 20 colors). Cruelty-free.
Promising review: "So let me start by saying I have used nearly every eyeshadow primer available. From high end to low... they don't hold a candle to Thank Me Later. I have very oily skin. Using this primer, shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands, if I'm lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you Elizabeth Mott for finally making a primer that lasts! I love this stuff!" —Melissa Mae
Get it from Amazon for $11.10. Paraben- and cruelty-free.
Promising review: "I am in love with this lip liner! I have used it with different lipsticks and it works perfectly! Such a life saver — don't waste your money on a a bunch of liners when you can just have this one!" —shoesNrouge
Get it from Sephora for $10.
Hi, yes hello. That is my face. I love this liner! I own several colors and DO match it to some of my lipsticks (regular and liquid) but tbh I often wear it solo, as I'm suggesting here. It's especially great for the summer when heat and humidity make it feel like any and all makeup is sliding off your face (even if it's not thanks to a good setting spray, more on that below). Check out our full review for Sephora Rouge Gel Lip Liner here.
Get it from Sephora for $12 (available in 43 colors).
I use this stuff and LOVE it. It's also a great base for lip stain during winter months. Read our full review of Laneige lip sleeping mask here.
Promising review: "I have had chronically dry lips and have tried practically every lip balm on the market. Most only provided temporary or no relief. I have been using this product for about a month now and wish I had found this years ago!! I regret not taking a before picture but now my lips are smooth and not chapped. My lips do get slightly chapped some days, but now it is much more manageable with chapstick or lip balm. I am now able to wear lipstick, which I was not able to do before due to them always being chapped! I read some people did not like the smell but it a light berry smell in my opinion. It is slightly sticky like lipgloss. Highly recommend trying this if you have chronic chapped lips!" —Amazon Customer
Get it from Amazon for $15.99+ (available in five flavors).
Promising review: "I read several reviews on this product one of the main mistakes is everyone is trying to use this for all kinds of makeup mistakes. I found out right away this pen is best when used as an EYELINER CORRECTION PEN, not for mascara mistakes. I noticed another complaint was trying to start the flow from the pen don't press it against your face use a paper towel. Press down for a couple of seconds that's it your good to go. I love the product." —Amazon Customer
Get a three-pack from Amazon for $21.40.
Promising review: "I've tried just using regular Chapstick or Vaseline before when running into melting makeup especially in public, but i have to say this is the product that works just right for me and beats any of those options and even better is that it's not sticky like my usual vaseline so i can re-apply right away.
I put it to the test and decided to try removing thick liquid liner, thin liquid liner and regular pencil liner with some coarse toilet paper. the results are pretty good even with such rough paper. The regular liner and pencil liner came off in one wipe, but it just took a bit more time and wipes to remove the large amount of liner." —Z
Get it from Amazon for $15.99.
So really the only thing this can't do is clean your house. This was our mid-price pick for the best makeup removers on BuzzFeed Reviews. And I've used one! For YEARS. It launders really well and is big enough to use for a few days before you have to launder it.
Get it from Amazon for $20. Also check out a three-pack of dupes that work nearly as well and are slightly less gentle for $3.99.
You can be a makeup veteran and still make a total mess! BTW, it's machine-washable.
Promising review: "Great for the girl on the go who doesn't always get her makeup on before leaving the house or struggles with finding what you want deep in your purse. No more makeup mess on my passenger's seat and it doesn't go flying when I hit the brakes. Not that I would try to put on makeup while driving. Also easy to grab when going on a vacation." —m.panske
Get it from Amazon for $27.25+ (available in 14 color combos).
My BFF Courtney adores this stuff. She actually just wears this in lieu of foundation or powder after she's done brows, mascara, and lip tint!
Get it from Glossier for $24. Vegan, hypoallergenic, non-comedogenic, and cruelty-free.
Reviews have been edited for length and/or clarity.