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We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
Infusing your life with a little extra flavor and flair.
Folding a scarf is half the battle and I love that these are pre-folded. They're comfortable, easy to tie, and very cute. Although my first scarf was free, I ended up buying two more. They're that good. Sometimes they slip off, but that's usually when I tie them loosely. My hair is very fine. Using smooth, moisture-retaining fabrics like this drastically reduces my breakage.
Promising review: "Very impressed with this scarf. I use it for sleeping. The fact that it's cut in the shape of a triangle is perfect for pineappling my curly hair. The material is quality." —KatKat
Glow By Daye is a Black woman-owned small business founded by Ranay Daye and based in Los Angeles. She sells a variety of bonnets, as well as silk pillowcases.
Get it from Amazon for $24.96 (available in six prints).
Here's what my editor thought:
"I recently started using Bread products and I really love how lightweight and easy they are to use. Since I have mixed textured hair that's been frequently dyed, it tends to get very dry. After using this deep conditioner my hair felt so much better and softer. In addition to that, the smell is A-MA-ZING. Definitely one of my new favorite wash day products." —Kayla Boyd
Bread Beauty Supply is a woman-owned, Australia-based, business that was founded by Maeva Heim in 2020. This product works best for hair types 3a–4c.
Get it from Sephora for $28.
"I love a dark lip for the fall (my fave season). This lipstick is a beautiful deep cranberry color that I JUST CAN'T WAIT to pair with jewel-toned knit sweaters. It's from Mented, which is a Black-owned beauty brand. The lipstick is matte but it leaves a soft, comfortable feeling on your lips so I can't wait to order more of their shades! 💄" —Jasmin Suknanan
Mented is a small, Black woman-owned business whose lipsticks are all vegan, paraben-free, non-toxic, and cruelty-free.
Get it from Target for $14.99 (available in nine colors) or Mented Cosmetics for $12.37 (originally $20; available in five colors).
Bookshop donates 10% of your purchase to local bookstores. You even get to choose which bookstore near you that the money will go to, as long as they have a curated shop on the site so you may even be able to double up and select a Black-owned bookstore to receive money from your purchase of a Black author. Yes, even if you buy books in the Bookshop marketplace that aren't from *that* shop.
Books pictured: Prince: The Last Interview; Soul. R&B. Funk. Photographs; My Beautiful Black Hair; Black on Both Sides: A Racial History of Trans Identity; Black Skin, White Masks; Zami: A New Spelling of My Name; Homegoing
Get them from Bookshop.
I've purchased three of these scarves because they are downright stunning. One of my scarves is framed, the other is used for my hair, and the third is draped over my office chair for style. People consistently comment on this scarf and ask me where I got it which is always a great reaction.
Aline is a Nigerian American-owned and woman-owned clothing brand that provides quality, body-affirming clothes that are just as fashionable as they are timeless.
Get it from Aline for $12.99+ (available in three sizes).
I have 4c hair with 4b moments and I'm really enjoying this product. Granted, my baby hairs are very fine. First I apply it generously with my fingertips so that every strand is saturated. Then, I style it with a toothbrush or edge comb. If I want a stronger hold, I'll wear a scarf for about 15 minutes. This is really great for stretching out my old braids because my edges are always the first part to get fuzzy.
Baby Tress creates modern hair tools that honor the legacy and evolution of Black hair.
Get the brush from Madewell or Baby Tress for $15 (available in six colors).
BUT we want to add that no one should feel pressure to lay their edges, unless they way want to! Check out "Just A Friendly PSA That You Don't HAVE To Lay Your Edges Down If You Don't Wanna."
10/10 fantastic functional accessory. Afro picks are so iconic and these vibrant designs only deepen their significance. I originally got this for myself but gave it to my mom because she noticed it. I'd definitely splurge on one to support a family-owned business and celebrate my Blackness.
AfroPick is a small, family-owned business that creates wood, plastic, and metal combs that pay homage to Black history and pop culture.
Get it from AfroPick or Amazon for $14.99 (available in six patterns).
My dad’s side of the family is Jamaican so I bought this necklace to feel closer to my roots. It’s a great statement piece on its own, but I often layer it with other necklaces. I really like the pendant because it subtly pays homage to a rich culture without seeming forced or corny. Not a day goes by where I regret purchasing it.
Promising review: "So worth the wait! Each item I've purchased from Omi Woods is high quality. They are elegant, delicate, refined, and have an Afrocentric aesthetic I haven't found anywhere else. These are no exceptions. I wear them often. Love. I continue to be a loyal customer." —Ibid 16
Omi Woods is an award-winning Black woman-owned jewelry brand that celebrates our connections to the African diaspora. All pieces are ethically handmade from materials obtained according to fair trade practices.
Get the Jamaican coin necklace from Omi Woods on Etsy for $110+ (available in four finishes and four lengths ranging from 14–22 inches, or check out all of the coin necklaces).
I got this painting because it looked luxurious and I wanted that energy in my house. Plus, I figured it'd fit in well with a gallery wall concept I'm working on. It arrived in perfect condition. The print looks as good in person as it does online. Plus, I don't have to feel weird about this because it was done by a Black woman.
Promising review: "Love the piece! It looks beautiful on my gallery wall. Came well-packaged with no damage and the cardstock used is a good quality thickness. Great way to support a Black-owned business and Black artists, too. Definitely recommend!" —Marieme
DiarraBlu is a small, Senegalese-owned business founded by Diarra Bousso. They create timeless prints and designs that pay homage to the African diaspora. Sustainability is central to the brand's mission and every piece is made with practicality in mind.
Get it from DiarraBlu for $36+ (available in five sizes).
"This face scrub is what I look forward to after a long day. It smells really good and helps soothe dry spots on my face. I apply a little to my skin after I hop out of the shower and it makes my cheeks and chin look super dewy and refreshed. If you're done dealing with flaky and red skin, you should definitely give this product a try!" —Genevieve Scarano
Choate Body is a small, woman-owned business known for their organic skincare products. From facial cleansers to body butters, their soothing essentials can help with all kinds of skincare obstacles like dryness, irritation, and breakouts.
Get it from Choate Body for $23.
I found this set incredibly easy to style. If it wasn't, I would've had StitchFix style it for me. Diarrablu is one of their phenomenal Elevate brands. Every piece in the collection makes such a strong statement. The waistline is elastic but, I didn't have to pull up my pants all day. As far as heaviness, the outfit is long but light so I typically don't sweat in this. I also like that it came with a sturdy bag to protect the fabric. It's clearly made from high-quality material, the colors really pop on my skin. If I'm feeling extra frisky, I wear this set with nothing but chains.
Get the pants from DiarraBlu for $125 and the top for $185 (available in women's sizes XS–3XL) or style it with StitchFix.
It contains avocado, jojoba, and sunflower oils as well as carrot juice. My scarring has improved drastically since wearing sunscreen daily. I love BGS because it's an affordable way to have healthy skin without looking ghastly. I appreciated mine so much, I bought it for my sister. For context, I have oily-combination skin so this is a little heavier in the summer. During the winter, my skin soaks it all up. It's never made me break out, I just look a little dewy,
Promising review: "I bought this sunscreen because I wanted a reef safe, no white cast sunscreen for my tattoo. This was highly recommended for darker skin and so I thought it might be perfect for my tattoo and it was! I included a photo of what my tattoo looks like with the sunscreen. Other sunscreens make my tattoo look horrible and faded. A big plus is this stuff is very affordable on top of its effectiveness." —Lana Lo
Black Girl Sunscreen is a small, woman-owned brand dedicated to creating high-end products that shield and moisturize your melanated skin without the dreaded white residue common with most sunscreen.
Get it from Target for $15.99 or Black Girl Sunscreen for $18.99.
Everything about this foundation is luxurious. The bottle, the finishes, the formula — everything. For once, I didn't feel like I betrayed my skin by wearing foundation. The coverage is good, but sometimes I spot conceal underneath to go the extra mile. I have combination/oily skin and this never separates. It remains radiant all day; truly a beautiful foundation.
Promising review: "This is my new go-to foundation for everyday wear. I have combination-oily, acne-prone skin and prefer foundations that can even out my skin tone while still allowing my freckles to show through and have a very natural finish. This foundation is perfect: not too dewy, not too matte, never irritates my skin or breaks me out, and just makes me look like I have lovely skin. Maybe the best thing about this foundation is that it truly lasts all day without breaking up on my skin, oxidizing, or interfering with other products. I can easily layer powder or cream products over top, and my foundation has been lasting well through very humid summer days. It does get dewier throughout the day but in a really nice, natural way, and I can easily touch up with powder if needed." —megalasso
Pat McGrath Labs is a woman-owned brand by Pat McGrath that aims to showcase the transformative power of makeup.
Get it from Sephora for $68 (available in 35 shades).
Trust me, I've bought five — and it's not because the bottle was embarrassingly small. You actually get quite a bit of product. This conditioner has changed my hair. After a long era of trial and error, my hair and I are finally on the same page. I use this to detangle, deep condition, and to simply refresh my coils. So far, everyone who has used this at my house likes it. Whitney is one of the OG natural hair baddies. Naturally, her big brain made it very easy for us to look up the ingredients and understand her products. At this point, I've been using it for two years.
Melanin Haircare is a small, woman-owned business that makes conditioner, shampoo, oil, and other accessories for afro-textured hair.
Get it from Sephora for $18.99.
This is easily the most inspiring book on my coffee table. If you or your parents were born in the '50s/'60s, they'll love this book. It's got dope pictures of everyone from Rick James to Chaka Khan, and Don Cornelius. It's truly a visual testament to the power of Black music. Highly recommend!
Promising review: "For the past four years, I love to constantly explore the culture of Afro-Americans during the 20th century. Either listening to music or searching for documentaries on their lives and the impact their culture had on the global scene. This photo album now is a centerpiece in my collection, and surely a means of cultural self-education, amongst my Rick James LPs. Thank you Taschen for providing such amazing work by working with great artists, photographers etc." —Dafnomilis
Supporting Black authors means you're also supporting Black businesses. Bookshop donates 10% of your purchase to local bookstores. If you had a specific local bookstore in mind (that's also on Bookshop), you can direct your donation to them.
Get it from Taschen for $70 or from Bookshop for $64.40 (originally $70).
The cover art is stunning. I wish I had this book as a kid. It would've really helped with my self-image. Especially since the most celebrated hair doesn't look like mine. This book showcases how expressive and expansive Black hair is.
Supporting Black-authors means you're also supporting Black businesses. Bookshop donates 10% of your purchase to local bookstores. If you had a specific local bookstore in mind (that's also on Bookshop), you can direct your donation to them.
Get it from Amazon for $13.99 (also available for Kindle) or from Bookshop for $22.95 (originally $24.95).
"Anyone who knows me knows I can't resist a pop of color, and this nail polish in the shade "Very Expensive" gives me 10 lil' pops of color that simply make me grin. The polish is super long-lasting and is very pigmented, so it goes on in a thinner, more comfortable layer without sacrificing color payoff. With a top coat, this has lasted me a good two weeks or so, which is wild, considering I'm always crafting, cooking, and otherwise putting my manis in precarious scenarios. Love it!" —Rachel Dunkel
25th & June is a woman-owned small business looking to give your life more vibrance through nail polish (spoiler alert: they're succeeding!).
Get it from 25th & June for $12 and shop all of their colors here.
"I use The Lip Bar's matte liquid lipsticks often and the formula is truly incredible. It hardly budges at all throughout the day, the pigment is bomb, AND it doesn't dry out my lips at all — which is really difficult to find in a matte lipstick." —Kayla Boyd
The Lip Bar is a Black-owned, woman-owned business. All of their products are vegan and cruelty-free — and they do so much more than just lipstick — check out all of their face and eye makeup as well!
Get it from The Lip Bar for $13 (available in 17 shades) or Target for $12.99 (available in 10 shades).
"I wasn't expecting this serum to be so moisturizing but it covered my skin in all-day hydration (and even made me look a little dewy in the process). My face was very thankful since I was starting to develop dry patches from too-harsh cleansers (rude). Buttah is a Black-owned skincare biz and between you and me, I've also got my eyes on their whipped body butter. 👀" —Jasmin Suknanan
Promising review: "I love this serum! I’ve been using it for months now and my skin is so bright and always looks and feels hydrated. My skin was so dry especially around my mouth from wearing masks for 12 hours at work. The serum mixed with the rose water toner, cleanser and facial cream has saved my life!" —Janay W.
Buttah is a small, Black woman-owned business that creates cruelty-free, organic, products for melanin-rich skin. Rather than bleach and brighten, they aim to enhance your natural glow from within.
Get it from Buttah for $39.
Promising review: "I love wearing a visor when outside taking a walk or play with the kids. It’s even my go to when I have my hair still in flat Twists and I need to make a run somewhere. This one is soft, smooth, and stretchy. It's my new go-to!" —Robin E.
Melanin Haircare is a small, woman-owned business founded by OG natural hair blogger, Whitney White, and her sister, Taffeta White. They sell shampoo, twisting creams, and hair accessories for curly, kinky hair.
Get it from Melanin Haircare for $19.99.
I bought two of Bria's prints and I am extremely pleased. It's great to feel affirmed and reflected in artwork, especially since it's in my bedroom.
Bria Nicole is a woman-owned small business specializing in modern lifestyle imagery with Afro-bohemian elements.
Get it from World Market for $89.
"Giant scrunchies are the accessory I never knew I needed. I have big, curly Type 3 hair and I'm constantly putting it up and taking it down throughout the day. These adorable scrunchies make throwing my hair up in a messy bun so much more fun. The satin ones are especially great for being gentle on your hair. You can also find the organza rainbow scrunchie I'm wearing in the above photo or the cotton cow print on their site as well." —Kayla Boyd
Jane Dottie is a Black woman-owned shop based in Fort Worth, Texas. In addition to the handmade pieces, they also sell vintage and secondhand items. A portion of their sales go towards helping and supporting women, with different organizations chosen each quarter.
Get it from Jane Dottie Vintage for $12+ (available in five sizes).
Harlem Candle Company is a woman-owned business founded in 2014 by Teri Johnson.
"I recently burned through a tin of the Holiday scent and it lasted SO much longer than other candle tins of that size. I'm currently on the Speakeasy candle that smells incredibly luxurious and rich. If I'm awake and in my apartment, a candle is lit. But I think I'll ration the Speakeasy beaut to keep it around even longer." —Elizabeth Lilly
Get it from Harlem Candle Company for $48 and check out all of their scents. You can also shop them at Bloomingdale's!
This is a handmade item that's made to order. You can contact the seller with any personalization requests. I love these earrings and everything I've gotten from this store. The jewelry hasn't rusted or chipped either. I'd 100% repurchase from Anne Swain.
Promising review: "LOVE, LOVE, LOVE the ring. Our mom will be so happy. Thank you so much for making this and being so flexible. You are too kind!" —Anne Swain Jewelry Customer
Anne Swain Jewelry is a small, Black-owned family business based in Macon, Georgia.
Get it from Anne Swain Jewelry on Etsy for $48.23.
"I am a person with an aggressive uterus and an even more aggressive dislike of tampons, so I love these period sleep shorts from Ruby Love — on lighter days you can wear them as is, and on heavier days you can pair them with a pad. It's just nice to have a lil' extra backup, plus if you 'leak' it comes right out of these shorts when you're washing and wringing them out before putting them in the washing machine anyway. TAKE THAT, UTERINE LINING!" —Emma Lord
Ruby Love is a woman-owned business. The shorts can be worn alone and will absorb your ~flow~ or can be paired with a pad tucked into the pad pocket.
Get the shorts from Ruby Love for $39.99 (available in sizes Juniors–3X) and shop all of their period sleepwear here.
"If you haven’t taken the time to be swept up by the sci-fi horror that is Lovecraft Country, it’s time to get on it. It’s like The X-Files mixed with Indiana Jones drenched in Black history excellence. But, after any good show, you wanna find merch to rep your fave characters. This vinyl sticker of the main characters, Atticus and Leti, was a godsend and will definitely hold me over until the official merch drops." —Kit Stone
Promising review: "I love EACH AND EVERY one of these Lovecraft Country stickers. They are awesome. Thanks so much!" —S.Bailey
Salem 365 is an Afro-Latinx-owned, Brooklyn-based, small business run by Nandy del Castillo.
"This baby makes the skin all over my body feel literally softer and smoother than it's EVER felt. Scrubbing with it also feels super soothing — like I'm using a body scrub minus the gritty mess leftover to rinse from the shower afterward. I also dig how fast it dries so I'm not putting a bacteria magnet on my skin each time I use it. Def get this if you wanna invest more into your body care/self-care routine. 30 outta 10, mos def recommend." —Marquaysa Battle
Luv Scrub is a small biz that specializes in mesh body exfoliators.
Get from beauty supply shop Beauty Beez (also Black-owned) for $18 (available in six colors) or directly from Luv Scrub for $18.
I tried the Inner Strength Set and they're truly such beautiful stones. I was drawn to Jasper first because I have no fire in my natal chart. Plus, it's said to be a very nurturing, grounding stone. First, I cleared the stones with smoke and then I set my intentions. Not only is it beautiful, the set is a wonderful reminder to advocate for myself.
PATET is a woman-owned small business founded by Angela Yeranosian. Her inspiration comes from the fashionable, whimsical, and luxe.
Get it from Patet for $21.
I got one of these a few years ago, I've since purchased some for my friends. I hate when my hair is stiff and hard dryer after I remove a hat or hoodie. This hat solves that problem and my hair is so much happier.
Promising review: "I love my cat, but she's a jerk. She pushes my head off of my satin pillowcase so she can sprawl there. She sniffs at the minoxidil I put on my scalp — especially near my hairline. What can I do to prevent her from thwarting my hair regrowth goals? Yes, I could shut my bedroom door so she can't get on the bed. We all know that won't happen. Thanks to Grace Eleyae, I can let my cat prowl my whole apartment while I sleep and keep my damaged, perimenopausal hair under guard as I sleep!" —denas
Grace Eleyae is a small, woman-founded brand that believes you shouldn't compromise hair health for style. She was inspired to create her satin-lined cap after her hair broke off following a bumpy eight-hour car ride. Now, she sells hats, turbans, silk pillowcases, scrunchies and other hair-friendly headwear.
Get it from Amazon for $19.99 (available in three colors) from Sephora for $20 (available in four colors), or from Grace Eleyae for $24.
I purchased one of these for a friend and she loved it. The bag is pretty durable too. Definitely a convenient bag for records, books, groceries, the usual suspects.
Promising review: "I was super excited to get my James Baldwin tote and very happy to support this business. Since it’s arrived I’ve worn it as my everyday bag. It is durable, goes nicely with every fit." —Taylor
Philadelphia Printworks is a Black woman-owned small business co-founded by Maryam Pugh and Ruth Paloma Rivera-Perez. They feature a collection of pieces that encourage a culture of activism and inclusion.
Get it from Philadelphia Printworks for $22.50.
Each set includes 18 cards in a tin cardholder. Every card showcases amazing Black people your history teacher may have "forgotten" to tell you about. My guests always gush about them. They're a major talking point and just as much fun.
This Brooklyn-based, small business is owned by Fatimah Barrie. She is a history teacher and organizer who is passionate about social justice.
Get it from Fatimah Barrie on BigCartel for $35.
I've used the Stunna lip paint many times and it never disappoints. The color lasts, the texture isn't drying, and it doesn't budge. Many neutral lip colors geared towards darker skin still require lip liners. This lipstick makes liner optional for me! A lot of times, I outline my lips with this to prevent satin lipsticks from going out of bounds.
Promising review: "I'm not a red lipstick girl, but every time I found myself asking what shade of lipsticks strangers were wearing on the street, they would always tell me it was this product. Finally, I had to try it for myself. I know we're past the trend because liquid lipsticks have their problems, but I still love them and have tried several brand's formulas. This is the best thus far. It is comfortable, long-lasting, easy to reapply, doesn't smear/ smudge, and is fairly transfer resistant. I am determined to get every color now and recommend this formula to everyone. Even if yo don't like liquid lipstick. I will warn you though, if you start with this one no other liquid lipstick will compare." —RenRach
Fenty Beauty was created by singer and entrepreneur Rihanna to help everyone feel beautiful and included. Fenty Beauty was launched in 2017 to critical acclaim due to its range of 40 foundation shades. Fenty Skin aims to make skincare uncomplicated, clean, vegan, and gluten-free.
Get it from Sephora for $26 (available in nine shades) or Fenty Beauty for $26 (available in eight shades).
When you're done, recycle the bottle for 15% off of your next Beauty Strike purchase. My skin was about as tight as Kim K.'s Mugler dress when I decided to switch to this toner. It's non-irritating, and I love that the spray bottle doesn't require me to touch my face.
Beauty Strike is a Brooklyn-based small business founded by Emani Mone Jeter, a third-generation beauty professional and licensed esthetician. She creates natural cleansers, toners, treatments, moisturizers, and more that are recyclable. Beauty Strike also manages a community fridge (you can donate to it remotely), offers monthly yoga, the occasional book club, and even skincare classes!
Get it from Beauty Strike for $14+ (available in two sizes).
I have been eyeing Heat Free Hair for 10 YEARS because they are pricey. Now that I've gotten my hands on some clip-ins, I regret waiting so long because they're totally worth it. For context, I have 4b–4c hair. I'm not used to being able to use hair fresh out the box. However, this blends perfectly with my natural hair. Mind you, I installed these in like 20 minutes with minimal stretching. All I did was lightly detangle the hair and put it in where my hair was less dense. It's soft and doesn't have that weird "new hair" smell or waxy residue. You can tell that these were created by and for Black women. If you're a naturalista looking for an extra full Afro or a ponytail, try these — you won't regret it.
Promising review: "This is my third purchase of For Kinks in two years. I wear For Kinks full time, and it’s the best decision I’ve ever made! The texture is perfect, and I realize now the importance of buying from Black woman-owned businesses. We understand how curly hair is supposed to look, act, and function. For Kinks maintains a curl pattern no matter how many times it’s washed, and I consistently get compliments! I’m very happy using Camille Rose’s Curl Love, or Fresh Curl, or As I Am products to moisturize. In this last purchase, the color was a bit more medium brown than I was used to getting. A demi-permanent dark brown dye/rinse solved that issue quickly with no change in texture or quality from the hair. I’m interested in trying out other textures eventually, but this texture is my first love. :) If you’re on the fence about getting For Kink clip-ins, get the 20-inch — you won’t regret it." —Alison H.
Heat Free Hair is a woman-owned small business that makes hair extensions and wigs for Afro-textured hair. They sell lace fronts, wefted hair, full lace wigs, and clip-ins in a variety of textures.
Get it from Heat Free Hair for $189+ (available in three sizes and four textures).
"As you can see, my cat, Norman, has claimed the bed as his own. It's super soft and moldable, which is clearly why he likes it because it will cave in around him. He will sleep in it for literal hours in every position imaginable. The other two cats get some time in it as well, and they all show signs of genuinely loving it. They *also* make biscuits in it and it holds up remarkably well. I can't say enough good things about this bed. It's a HIT!" —Stephanie Hope
Promising review: "The quality is great, color is beautiful, and my cat is already loving her new bed! Great customer service too, thank you for sending me details so I could pick the perfect cat bed!" —Morgan
Berkshire Yarn Works is a Black woman-owned small business based out of The Berkshires, Massachusetts that sells cozy handmade items for you and your home.
Get it from Berkshire Yarn Works on Etsy for $65 (available in four colors).
My roommate and I splurged on this candle and a few others from Black Gold Lux Brand and they did not disappoint! They totally transform any space they're in, which makes a world of difference since we're home all the time. I can't wait to buy more.
Black Gold Luxury Brand is a Black woman-founded brand that was created to provide safe products to candle lovers. As such, they use 100% soy wax and the highest quality fragrance and essential oils to create dope products.
Get it from Black Gold Luxury Brand for $24.99 (available in two sizes).
Some reviews have been edited for length and/or clarity.