1.
This company name that reads correctly no matter which way your eye goes:
2.
This company logo that just rotates the same symbol to get four letters:
3.
This genius minimalist business card:
4.
These efficient directions to the bathrooms:
5.
This Hanukkah sweater with sequins that you swipe to "light" on each night:
6.
This Krispy Kreme booth that'll make your mouth water:
7.
This restaurant sign that only uses half of the letters and lets the shadows fill in the rest:
8.
This pack of hot sauce that's made to look extra explosive:
9.
This street crossing sign that allows blind people to check how many lanes they have to cross:
10.
This bike rack at a dentist's office:
11.
This marijuana dispensary billboard:
12.
These ads from Lyft that went up in advance of the L train shutting down for months:
13.
This smart billboard:
14.
This PSA poster that definitely says "flicking":
15.
And finally, this barcode on a box of pasta:
