The Soup interviewed 14 Indian women, all of different ages and professions, on their experiences about how they were treated for having dark skin.
“I have no trauma attached to growing up with dark skin," Meera Ganapathi, editor at The Soup, said. "However, there were evidences all around me. In school I’d see light yellow faces betray nights of thickly applied turmeric or cakey talcum powder."
"When I moved to Mumbai at 21, for the first time I was made aware that my skin is 'dusky' that I am 'dark but pretty' or once condescendingly I was called 'kaali'. At that time I put it down to geography and lack of understanding. However, now I realise there's a larger problem than geography if I can't find a deodorant that doesn't want to kill the melanin in my underarms. Nearly every cosmetic is pushed to the hysterical tune of 'Lightening Whitening Brightening', even Shah Rukh Khan wants me to believe that fair is handsome and the other day someone made a cream that would whiten our vaginas. Which is why Soup interviewed dark-skinned women who are very happy in their skin," she added.