"I'm doing archaeology in the Mojave Desert, and let me tell you, it is DRY. Not only do I come home feeling like a prune, but my lips are peeling no matter how much Chapstick I use. Last weekend, I used this lip balm and it was great. It's thick enough to give you some protection, and because it's SPF 25, it kept my lips from burning or drying out." —Cosmetic Chemist turned Archaeologist
"This is genuinely the best lip balm I’ve ever tried. I’ve had severely dry, cracked lips since I was a teenager, and basically everything I’ve tried in the past has failed me on one level or another. I’ve been using these Jack Black balms for the past six months or so, and my lips have looked soooo much better. I used to have cracks, and the layer of skin would constantly peel away. I had light scarring and discoloration due to years of dryness and peeling, but not anymore! This even kept my lips protected during a very cold winter in the Midwest. I have six of these floating around my house/purse/work backpack. And I don’t ever see myself using another lip product." —Cara
"This is the best lip balm ever. I feel like other balms just put a layer of wax on my lips to distract me from the fact that they're still dry, whereas this actually softens and improves the skin on my lips. I haven't had a split lip from dryness at all this winter! Plus, I love that this brand doesn't test on animals." —Alli M.
"This is perfect! So here is my story — I'm currently taking this hardcore acne medication that makes my skin extra dry, but especially my lips. Even with regular lip balm, my lips were chapping to the point of bleeding. So I decided to look online for something that I wouldn't find in a pharmacy. I took a chance on this and I don't regret it at all. I'm in love!" —Michelle M. Cordero-Soto
**I cannot attest to their lips being that soft personally, but one would assume that they were nothing short of baby-bottom soft based on these glowing reviews.