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Aussie Lingerie Model On A Mission To Ban The Term "Plus-Size"

Stefania Ferrario wants the fashion industry to #droptheplus.

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This is Stefania Ferrario. She's a 21-year-old Melbourne-born model who's currently the face of Dita Von Teese's lingerie label. And she's sick of being labelled as plus-sized.

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Ferrario posted this photo and joined the #droptheplus hashtag last month, after Ajay Rochester, former host of Australia's Biggest Loser posted this photo online.

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As reported in Bust Magazine, that was a reaction to a campaign by Australian activewear label The Upside, where model Laura Wells was promoted as "plus-size".

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Ajay Rochester slammed the label as "ridiculous and harmful".

"How the FUK [sic] can this woman be considered plus size?" She wrote on Instagram.

"Any idea the kind of damage you (the media/fashion industry) do to the minds of young girls by even using those words with a picture like this? Where is there PLUS of anything. Anything less of her and she'd be a MINUS something."

The campaign appears to be supported by another prominent Australian model, Robin Lawley, who posted on Instagram in February, "It's ludicrous to call me plus size and I've stated that publicly pretty much every step of the way."

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But not everyone agrees with the #droptheplus campaign, including Laura Wells, who describes the plus-size label as "empowering."

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The size 14 model posted this picture on Instagram, showing her body compared to a AU size 6.

"I am a 'plus size MODEL' because I am 3-6 sizes larger then industry standard" she wrote.

Despite some in the modelling industry disagreeing, Stefania Ferrario is still pushing on with her message on social media, posting this picture over the weekend.

Love this <3 @ajayrochester #droptheplus

And Ferrario says #droptheplus is not just about models, writing "if it gets eradicated in the fashion/model industry it'll flow on from there to stores too."

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  1. Do you think the fashion industry needs to drop the plus?

    instagram.com
    Absolutely! Why can't they just be embraced as models?
    No. Instead, we should celebrate plus-size as something positive.
    What's the fuss about? They are bigger than other models so why not call them plus-size?
    Boo hoo, this is just rich beautiful models having a whinge.

Aussie Lingerie Model On A Mission To Ban The Term "Plus-Size"

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Do you think the fashion industry needs to drop the plus?
  1.  
    vote votes
    Absolutely! Why can't they just be embraced as models?
  2.  
    vote votes
    No. Instead, we should celebrate plus-size as something positive.
  3.  
    vote votes
    What's the fuss about? They are bigger than other models so why not call them plus-size?
  4.  
    vote votes
    Boo hoo, this is just rich beautiful models having a whinge.

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