If you visited the Bridlington Free Press website today you may have seen some extra-interesting news. People have realised that ANY tweet with the #bridnews hashtag will appear in its liveblog.
And we mean anything.
The paper, owned by Johnston Press, uses liveblogging tech from CoveritLive, which simply pulls in all tweets with that hashtag. WHAT COULD POSSIBLY GO WRONG?
The #Bridnews hashtag continued on and on, all being broadcast to Free Press readers. There was important public service information.
Warnings about wildlife on the loose.
Scientific observations.
This guy was VERY up to date on the latest Bridlington news.
There was this charming mini-poem about arms.
This guy was trapped INSIDE the liveblog like Jeff Bridges in Tron.
I didn't know this about Bridlington.
It didn't take long for BuzzFeed UK employees to get involved.