Every now and then something comes along that changes the way we look at the world. In a biscuit-loving nation such as ours, that something right now is this.
It's a revolution in biscuits.
This is not a drill. People are already buying it.
Some people are already thinking outside the box.
This is next-level biscuitology.
This caused a rift in the biscuit-space-time continuum.
No one knows what is happening here but it looks amazing.
On a chocolate hobnob? WHY NOT, IT'S THE 21st CENTURY.
There are of course other biscuit spreads on the market. But they contain no custard creams at all.
This now just seems sad and boring in comparison.
By the way, there is a bourbon biscuit spread too but everyone seems less bothered about that.