The 21 Most Offensive Fake Ads Of The Year

Every March, England holds the world's biggest fake ad contest — the Chip Shop Awards. And drunken British Mad Men and Women respond with their best work.

1.

Might as well start with the sex jokes.

Nice to see Shaq make an appearance.

2.

3.

4.

It's good for your prostate.

5.

Viagra.

Poor Woody has been ruthlessly abused online.

6.

There were a ton of Oscar Pistorius-riffing ads.

These are the best/worst three.

Two more below.

7.

8.

Reeva Steenkamp, Pistorius' girlfriend.

9.

There were also many Armstrong ads.

This was the best of a weak bunch.

10.

Has to be at least one dead person entry.

11.

Technically, not offensive, at least in England.

Swan Vesta is the most popular brand of 'strike-anywhere' matches in the UK.

12.

Meh.

13.

Now, the two most insensitive entries.

14.

Beat is an eating disorder organization in England.

15.

OK, onto the vagina jokes.

For the British Pregnancy Advisory Service, the leading UK provider of abortion services with over 40 abortion clinics & sexual health centres.

16.

Should've Photoshop in more hair to be trimmed.

17.

OUCH. Terrible pun.

18.

Nice art direction.

Tena is is the leading specialist in urinary incontinence and bladder weakness.

19.

The Biebs makes an appearance in an ad riffing off the controversial 2012 Benetton "Unhate" campaign.

20.

Speaking of the Benetton campaign...heh.

Here's the original ad.

21.

The utterly tasteless winner.

See all of the Chip Shop entries here.

And here are the 10 most offensive ads from last year's contest.