Promoted
bold

Always’ New #LikeAGirl Campaign Will Bring You To Tears

“Why can’t ‘run like a girl’ also mean ‘win the race?’”

1. Documentarian Lauren Greenfield and Always have teamed up to fight against the female stereotype, and show the negative effect it can have on a teen’s confidence.

2. Greenfield conducted a social experiment by asking a group of women and men to do various things “like a girl.” Pre-teen girls were asked to do the same, and their reactions were incredibly moving.

3. Running:

 

4. Fighting:

 

5. And Throwing:

 

6. We’ve all heard the phrase “like a girl” growing up, so why not change its negative stigma?

Check out more articles on BuzzFeed.com!

Sorority Squat Queen
 
  Your Reaction?
  REACT WITH GIF
 

    Contributions

    Here Are The Top Stories
    • Joe Biden has begun to "actively explore a possible presidential campaign," the New York Times reports.
    • A conservation group in Zimbabwe reported that Jericho, the brother of beloved lion Cecil, was shot and killed by a hunter. But some scientists monitoring the pride believe he is OK.
    • The trooper who pulled over Sandra Bland was disciplined for "unprofessional conduct" in the fall of 2014, records show.
    Get The News App

    Hot Buzz

    What Advice Do You Have For People Studying Abroad?

    collection

    What Are Your Best Unconventional Beauty Tips?

    collection

    Now Buzzing