How To Get More Links: Create Data-Driven Content
The “skyscraper technique” has been the go-to strategy in SEO for years. But if you’re just searching for the most popular content, you are losing links to competitors. This post shows how using data to find “overachievers” is helping SEOs outsmart the competition, create better content, and earn more links. The skyscraper technique—where marketers find “the best” content and improve on it—is often the starting point for content creation in the SEO world. The problem is that most digital marketers think “the best” means “most shared or most liked”.
Recent Comments