back to top

This Woman Went Makeup-Free On Tinder To See How Guys Would Respond

Alexa Mitchell conducted an experiment to see how many matches she would get by posting a makeup-free selfie vs. a retouched selfie.

Posted on

This is Alexa Mitchell, a beauty vlogger from New Mexico.

Recently, the 22-year-old decided to do an experiment on Tinder. She told BuzzFeed News she was curious how many matches she would score on the dating app if she posted a makeup-free selfie, as opposed to a picture she had retouched.

She vlogged the experiment for her YouTube channel maicangirl, which she has run since 2011.

She says she started by posting three completely natural selfies to her Tinder profile.

Alexa Mitchell / Via

Then she swiped right 100 times, meaning she told 100 men she was interested in matching with them.

Alexa Mitchell / Via

After five hours, she said, she received 16 matches off her natural pictures.

Alexa Mitchell / Via

Then, Mitchell retouched her same three pictures using the app Relook.

Alexa Mitchell / Via

She then repeated her experiment, but this time she said she received about 73 matches. "The edited pictures caused a much more enthusiastic response than my natural head shots did," she said.

Mitchell said she actually expected to receive fewer than 16 matches on her non-makeup pictures, so she was surprised to be matched with so many men.

"I feel like the experiment shows that men who use dating apps like Tinder are more responsive to a cleaner, more flawless appearance, not necessarily heavier makeup and exaggerated features," she said.

Watch the whole video here:

View this video on YouTube