Netflix launched in India on January 6 this year.
And in a recent ad campaign, the online streaming service teamed up with comedians Utsav Chakraborty, Sumukhi Suresh and Tanmay Bhat to make two hilarious videos.
Here's the first ad, in which Suresh catches on to her boss's Netflix addiction and uses it to get away with, well... Everything.
Getting hooked is that easy. When it happens, you'll just know.