Skip To Content
  • Buy Me That badge
Updated on Jan 22, 2019. Posted on Feb 9, 2017

31 New Beauty Products You Should Try, Like, ASAP

Want them, need them. NOW.

Zoë Burnett / BuzzFeed

We hope you love the products we recommend! Just so you know, BuzzFeed may collect a share of sales from the links on this page.

1. Maybelline Face Studio Master Camouflage Palette helps you color-correct, conceal, and highlight all in one.

maybelline / Via

Get it from Amazon Prime Pantry for $9.75 (light) or $5.98 (deep), or from Ulta for $12.99.

2. MAC Lip Scrubtious exfoliates and buffs away dry, flaky skin to uncover buttery-soft lips.

maccosmetics / Via

They've just been hibernating for a bit. It comes in five colors/scents: Candied Nectar, Fruit of Passion, Summer Berry, Sweet Brown Sugar, and Sweet Vanilla.

Get it from Nordstrom for $16.

3. Hourglass GIRL Lip Stylo comes in 20 shades and gives you a silky, hydrated pout that highlights your inner prowess.

Get it from Sephora for $32.

4. NYX Stripped Off Micellar Water is a budget-friendly makeup remover that's a good option for late nights when you're not feeling a full cleanse.

nyxcosmetics / Via

Plop it right next to your bed so you never have an excuse to fall asleep with a full face of makeup.

Get it from Target for $6.99.

And check out our picks for the best cheap makeup remover on BuzzFeed Reviews.

5. Designed by beauty blogger Iris Beilin, E.l.f. Iris Beilin Mis Amores Lip Palette comes with six ultra-creamy, wearable shades you can rock on the daily.

It also comes with a cute pink clutch!

Get it from E.l.f for $16.

6. NYX Total Control Drop Foundation comes in 24 (!!!) shades, because everyone should be able to find their perfect match without wanting to pull their hair out.

Christina Lan / BuzzFeed

Get it from Ulta for $13.99.

7. YSL The Shock Volumizing Mascara comes in Asphalt Black, Rough Burgundy, and Underground Blue for lashes that truly ~pop~.

sephora / Via

Get it from Sephora for $29.

8. Glossier Priming Moisturizer melts quickly into your skin for an even pre-makeup canvas or nighttime skin care finale.

Get it from Glossier for $35.

9. La Roche-Posay Toleriane Hydrating Gentle Cleanser removes makeup and grime while maintaining your skin's pH and moisture levels.

larocheposayusa / Via

Get it from Amazon for $14.99.

10. Neutrogena Hydro Boost Hydrating Concealer has an outer ring that blurs out your imperfections, while the inner circle revives dry skin.

Get it from Amazon for $12.97.

11. Cover FX Perfect Setting Powder softly sets your makeup for all-day stay without disturbing what's already in place.

coverfx / Via

Get it from Sephora for $35.

12. L'Oréal Infallible Blend Artist Contour Blender is designed with flat, slanted edges ideal for sculpting and shaping.

Get it from Amazon for $6.97.

13. Milk Blur Stick is a colorless, oil- and silicone-free primer that minimizes pores and fine lines for smooth makeup application.

Get it from Sephora or Urban Outfitters for $36.

14. Burt's Bees Eye Makeup Remover Pads come in a hexagon shape in order to reach every nook and corner around the eyes.

It's safe for all skin types and won't leave behind an oily residue.

Get it from Amazon for $5.99.

15. Etude House Dear My Blooming Lips Talk offers two finishes: matte for long-lasting pigmentation and chiffon for a velvety, hydrating finish.

The chiffon shades are showcased in the center picture and the matte shades are to the right.

Get it from Soko Glam for $12.

Etude House recently launched on Soko Glam, making the site its ~official~ US retailer. Check out the entire collection here!

16. Maybelline The 24K Nudes Eyeshadow Palette contains 12 flattering shades infused with sparkling metallic gold pigments.

Get it from Amazon for $8.99.

17. Drybar Double Standard Cleansing & Conditioning Foam lifts away product build-up and impurities weighing down your strands.

thedrybar / Via

Get it from Nordstrom for $13 (1 oz) or $28 (6.6 oz).

18. ColourPop x Alexis Ren includes their first ever Blotted Lips and pressed powder highlighter & bronzer.


Get the collection here (blotted lips are $5, ultra satin/matte lips are $6, and pressed powder duo is $15).

19. Drunk Elephant TLC Sukari Babyfacial is a 20-minute rinse-off mask formulated with 25% AHA and 2% BHA to mimic the results of an in-salon facial.

drunkelephantskincare / Via

Get it from Sephora for $80.

20. Smashbox Be Legendary Liquid Lip has a stunning glossy finish coupled with the full, long-lasting coverage of a regular lipstick.

Sparkles, sparkles everywhere.

Get it from Sephora for $24. Available in three shades right now, but more to come starting March 15.

21. Urban Decay Melt Down Makeup Remover is a travel-friendly, nongreasy gel that does the job with just a couple of tissue swipes.

No water required! Though you could follow up with a cleanser for particularly stubborn makeup.

Get it from Nordstrom for $24.

22. Anastasia Beverly Hills Lip Palette lets you play artist and mix different colors for a lip shade that's uniquely yours.

Because everyone and their mother has a Ruby Woo. Check it out ~in action~ with this video!

Get it from Anastasia Beverly Hills or Sephora for $48.

23. Olay Luminous Miracle Boost Concentrate is a pre-moisturizer product that evens out your skin tone and helps dark spots fade into oblivion.

Get it from Amazon for $24.87.

24. Wet n Wild MegaCushion Collection gives you better application control without any fallout or mess.

Adds some ~bounce~ to your makeup routine.

Get Highlight, Contour, and Color Correct for $5.99 and Matte Lip Cream for $4.99.

25. Becca First Light Priming Filter is a pretty lavender color but goes on sheer to instantly brighten your groggy complexion.

beccacosmetics / Via

Get it from Sephora for $38.

26. Bumble and Bumble Bb Color Sticks are handy hair crayons for touching up roots and other fading areas.

bumbleandbumble / Via

Get it from Bumble and Bumble or Sephora for $26.

27. Nooni Ultimate Skin Reset Kit is the ultimate spa-day-in-a-box with products that all contain seawater.

memebox_usa / Via

It comes with an exfoliating cleanser, toner, facial cream, boosting mist, marshmallow whip maker (for making fluffy AF foam cleanser), and skin pads.

Get it from Memebox for $40.

28. Pur Cosmetics Bare It All Foundation provides full, demi-matte coverage that actually stays fresh for the entire day.

TheMindCatcher / Via

Get it from Pur Cosmetics for $39.

29. Pixi Vitamin Wakeup Mist has an orange blossom water base and citrus fruit extracts for an instant wake-up call.

Get it from Target for $15.

30. Make Up For Ever Star Lit Liquid is a lightweight multi-use product that leaves a gorgeous dabble of shimmer wherever it's applied.

makeupforeverus / Via

Get it from Sephora for $24.

31. Sunday Riley C.E.O. C + E Antioxidant Protect + Repair Moisturizer contains 5% vitamin C for maximum protection against aging and pollution.

sephora / Via

Get it from Sephora for $65.

I'll take them all, thaaanks.

Shopping for something specific? Check out BuzzFeed Reviews to find the best things for every budget!"


Want even more great product suggestions? Sign up for BuzzFeed’s Gift Guide Newsletter!

If you can't see the signup box above, just go here to sign up for the BuzzFeed Gift Guide newsletter!