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    I’m Guessing You’ve Probably Seen These 30 Products On TikTok, So Take This As A Sign To Add ‘Em To Cart

    There's a good reason these products take over your app — time to see for yourself what the hype is all about.

    1. A collagen hair protein treatment that'll help repair damage from things like heat, sun, and dye, just to name a few, because we want you to be able to do all the cool, experimental things with your hair.

    a before-and-after photo of BuzzFeed editor showing her hair looking softer and healthier after using the protein treatment
    Bek O' Connell / BuzzFeed

    Check out the Elizavecca CER-100 collagen coating treatment on TikTok and read our Elizavecca CER-100 collagen coating treatment review for more deets! 

    Promising review: "I’m mad it took me 26 years of life to find this product because it’s amazing. I have no idea what’s in it but I don’t even care. I’ve used this several times but I could see a big difference just after the first use. Hair is much softer/smoother and feels thicker too. I just wish it came in a bigger size!" —Alexis

    Get it from Amazon for $9.90.

    2. power scrubbing cleaning kit you can attach to your drill and get to work in making your living space look brand freakin' new.

    Reviewer using the brush to clean grime out of a tub
    one of the brushes attached to a drill next to a shower pane with half still fogged up and the other super clear

    Useful Products is a small business based in New York. Its founder is a former technician living with carpal tunnel who started the company to create products that'll allow folks like him to clean pain-free.  

    It comes with three different sizes and shapes of brushes. BTW, the drill isn't included, but you can find a bunch of great ones on Amazon!  

    Check out the drill brush attachment on TikTok!

    Promising review: "This drill brush is a game changer when it comes to cleaning. I used it to clean the carpet and mats in my car, and it got the job done so much better and easier than using the vacuum alone. My shower has never been cleaner since using this brush. I don't have to use as much elbow grease. I highly recommend this product." —EcoJon

    Get it from Amazon for $18.95 (available in different brush stiffness levels).

    3. A pair of wireless Bluetooth earbuds that are waterproof, come with multiple silicone earbuds so you can find your perfect size, and happen to be just as good as more expensive headphones on the market at a fraction of the cost (*cough AirPods cough*).

    Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Kate Arnold

    Get it from Amazon $23.99+ (available in five colors).

    4. Teeth-whitening pens for brightening up those pearly whites with a quick swipe. No yucky gel, bright lights, or dentist trips required!

    Promising review: "I have to say, I was skeptical about this product from all the TikTok hype about it but after trying it out, it really does work. I’ve used whitening strips before but those usually hurt my sensitive teeth and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!" —Victoria Bravo

    Get a two-pack from Amazon for $18.95.

    5. An oversized sweater vest you can wear a buncha different ways and still look like an effortlessly chic fashionista every time. Wear it by itself on warmer days or pair it with a shirt underneath when you need something a tad more toasty. 

    reviewer wearing the sweater vest in a cream color
    reviewer wears same sweater with raw hem jeans and kitten toe pumps

    Check out the sweater vest on TikTok!

    Promising review: "Love this! Well worth the price! I paired it with a white turtleneck underneath, but the options are limitless here. Was surprised at the quality of this item...it’s very soft and thick. Which isn’t what I expected at all. Would definitely, and might, buy again very soon!" —Jon Evans

    Get it from Amazon for $25.99 (available in women's sizes S–L and seven styles).

    6. A tattoo aftercare cream formulated with fatty acid- and antioxidant-rich ingredients to help moisturize and soothe newly inked skin and revive faded pieces.

    a reviewer photo of an arm tattoo labeled
    a reviewer photo of the same arm tattoo labeled

    Mad Rabbit is a small biz that sells tattoo skincare products and was featured on season 12 of Shark Tank! Check out the Mad Rabbit aftercare cream on TikTok!

    Promising review: "Product was awesome. It rejuvenated a 5-year-old tattoo and made it look like new again. Mad Rabbit absorbed into the skin very easily without being greasy." —Janson Ward

    Get it from Amazon for $18.98 (available in two scents).

    7. A can organizer for keeping your favorite sodas, seltzers, and beers in a tidy spot in your fridge.

    Check out the soda can organizer on TikTok!

    Promising review: "These holders are excellent! I love how they take up less room in the refrigerator. I ordered two sets and it still takes up less room than what I was using for my cans of sodas. Well worth the space and money." —Doe

    Get a two-pack from Amazon for $12.99

    8. A set of acne patches you can apply over areas where you're breaking out. Simply put the patch over a zit, let it sit overnight or throughout the day, peel it off, and watch it take all the pore-clogging gunk with it.

    reviewer before photo showing pimples on their forehead
    reviewer after photo showing the pimples faded

    Read our Hero Cosmetics Mighty Patch review and check out the Hero Cosmetics acne patches on TikTok!

    Promising review: "OMG! It actually works! My son gets really large acne breakouts that are really hard to heal. He put these on before bed and woke up to his large white pimples being gone! Like, completely gone. I usually pay $50 a visit to the dermatologist for 30 minutes for him to get extractions, which is pretty painful for him. We will be ordering more of these and using these instead!! If I could give more stars I would!" —Amazon Customer

    Get a pack of 36 from Amazon for $11.97.

    9. A veggie chopper that'll make dicing up fresh produce for salads, soups, and casseroles easy-peasy (and tear-free, if you're chopping onions). 

    Reviewer putting a potato on a flip top lid cutter and bringing the lid down to chop it into pieces
    photo of person spiralizing a zucchini

    Fullstar is a small biz that specializes in super useful kitchen gadgets! Check out the Fullstar veggie chopper on TikTok!

    Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper, which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food, and it has a generous container." —Amazon Customer

    Get it from Amazon for $29.99+ (available in three colors and four styles).

    10. nail and cuticle care solution for helping your nails look fresh and healthy. Use it consistently for results that'll wow you!

    Check out the CND cuticle oil on TikTok!

    Promising review: "This product is a game changer for my nails. I use it every night before bed. It has helped my nails become stronger because they are no longer dry and brittle. I highly recommend it." —Christine Murray

    Get it from Amazon for $9.90.

    11. mascara to give you lashes so dramatic, no one will believe you when you tell them you bought it for less than $5 on Amazon. No need to spend hours wrestling with falsies to get the long lashes of your dreams. Reviewers also rave that this lasts all day. Thank goodness! You have better things to do than re-apply throughout the day. 

    buzzfeed editor kayla boyd before and after for the mascara
    gif of kayla applying the mascara
    Kayla Boyd / BuzzFeed

    Check out the Lash Princess mascara on TikTok!

    Promising review: "Mascaras always make the same claim...but my short, straight lashes have never looked thicker or longer! And, I don’t have to bother with false lashes. Seriously, this mascara is a game changer." —CoCust

    Get it from Amazon for $4.99.

    12. A stainless steel tumbler for keeping hot drinks hot and cold drinks cold for hours!!! Not to mention it looks super sleek and comes in a bunch of great colors. 

    Reviewer holding large green handled lidded cup
    Reviewer holding white version

    Check out the Simple Modern tumbler on TikTok!

    Promising review: "This is a game changer. First, it just looks great. Slick and modern. However, what really makes this a game changer is how cold it keeps my water! I conducted a little experiment. I put ice and water in the cup. After 24 hours, yes 24, the water was still as cold as if it had been dispensed from the refrigerator. For a teacher, this is phenomenal!" —melanie

    Get it from Amazon for $29.99+ (available in 32 colors). 

    13. The Pink Stuff, a cleaning product so good, you'll be tempted to part ways with every other cleaning product you own. Seriously, this amazing stuff can be used on a plethora of household items and surfaces (both indoors and outdoors).

    A customer reviewer's before photo which shows a white wall covered in crayon scribbles
    The same customer reviewer's after photo which shows all crayon scribbles are completely gone

    Check out The Pink Stuff on TikTok!

    Promising review: "This. Stuff. Is. Amazing. Just buy it. I have never loved a cleaning product so much. Just moved into a new house and my oven and stove both set the fire alarm off every time. No product (organic or chemical) could get them fully clean except this stuff. I was ready to buy a whole new oven because I couldn’t stand it. I have now gone on a cleaning spree and have used this to remove the rust on my kitchen sink, marker from a dresser (darn kids), grout in the bathroom. The list goes on. I would probably still use a Magic Eraser on painted wood/walls because this is pretty abrasive but other people have done it and had success. The smell/scent is so minimal. Didn’t even notice it. It’s so easy to use. Some things will require more elbow grease than others but that should be expected with any cleaning product." —NYC Livin

    Get it from Amazon for $4.99.

    14. A vitamin C showerhead because unwinding at the end of a long day with a citrus-scented shower sounds like the most deliciously luxurious experience right about now.

    Promising review: "I don't usually write reviews and that's just being honest, but I saw this on TikTok so I went ahead and made the impulsive decision to buy it and OMG it's changed my life. If you think your house has horrible water pressure, try this out. I had a pretty fancy shower head before because of aesthetics but the water pressure was so crappy that I wasn't able to use the showerhead properly since it was a 2-in-1 type. I've had a regular shower head before that. This however, although it doesn't look great, feels great with high water pressure that doesn't feel like a thousand pins sticking at you." —Kim Lee 

    Get it from Amazon for $21.99

    15. A lightweight snail essence (no snails are harmed in the making of this product, promise) that'll deliver seriously good hydration, and can help brighten your skin and reduce/prevent acne.

    Reviewer before and after picture with redness healed from their face
    The bottle of serum

    Check out the Cosrx snail essence on TikTok!

    Promising review: "Skincare game changer. I started using this two years ago and this product has transformed my skin completely! I have dull, dry skin and this helps hydrate and makes my complexion look healthy and hydrated. I use this under my moisturizer day and night." —Nhi Luu

    Get it from Amazon for $14.70

    16. An ice tray for making the perfect spherical ice balls your heart desires . Your next glass of Diet Coke is about to be sooooo good with these.

    Check out the ice cube trays on TikTok!

    Promising review: "This ice tray set is a GAME CHANGER. Worth every penny. I hit a wall with my ice trays always breaking, being hard to get ice out of, and emptying too quick. I splurged on this set and am really impressed. I already have a bin (which it comes with) full of ice and two backups freezing. And the little scoop is fun as heck. Highly recommend if you don't have an ice maker!" —Kascidy Badon

    Get it from Amazon for $22.99+ (available in four colors).

    17. Wet & Forget, a super simple cleaner you just spray in your shower/tub once a week. The best part? You don't have to scrub...like...at all. Just rinse it the next day and you're good to go. I know, I know, I'm crying tears of joy, too. 

    A dirty shower with a yellow floor
    The shower floor all clean

    Check out Wet & Forget on TikTok!

    Promising review: "I have back problems and really struggle to keep my tubs clean! This is a game changer and I'm going to tell EVERYONE to buy it! Amazing product I will be buying again!" —Shannon

    Get it from Amazon for $20.98 (available in two scents).

    18. portable carpet and upholstery cleaner that boasts strong spray and suction so cleaning stubborn stains will feel effortless. Messes left behind by pets or small children shouldn't mean permanently ruined carpets, furniture, or car interiors.

    reviewer image of the green portable cleaner
    before and after pic of pee stained couch freshly cleaned

    Each cleaner comes with a trial size of Bissell's Spot & Stain Formula, which is also available on Amazon for $12.99

    Check out the Bissell Little Green machine on TikTok!

    Promising review: "I love my green machine. A big game-changer for cleaning up messes on furniture. I don’t even need to add soap most of the time. Just the pressure of the water and vacuum works for most messes. Worth the money. Highly recommend." –Amy

    Get it from Amazon for $109.59.  

    19. Crayola Globbles — a super squishy and fun fidget toy adults and kids alike will enjoy playing with! You can toss these babies at the wall and watch them stick (but then easily take it off, no damage or residue left behind) and they're VERY easy to clean!

    Reviewer holding six squishy balls in different rainbow colors in their hand
    reviewer throwing them all the wall where they stick

    Check out the Crayola Globbles on TikTok!

    Promising review: "My 15-year-old asked for these after seeing them on TikTok. I got them as a stocking stuffer thinking they’d be tossed aside. Unbelievably he and his 17-year-old brother have spent time laying in the floor, tossing them up to the ceiling, and waiting for them to fall so they can catch them. I never expected them to get this much use. Bonus is they’re off their phones and in the family room with us." —Amazon Customer

    Get a set of six from Amazon for $11.99

    20. A hairbrush designed to work well with curly hair — whether you're styling, detangling, separating, or defining your luscious locks, you're gonna wonder how you ever lived without this bb. 

    Reviewer showing half of her hair curled with brush and half of her hair air dried without brush
    Reviewer hand next to white brush on table

    Check out the Denman curly hair brush on TikTok!

    Promising review: "Definitely works wonders for my hair! I’ve always had curly hair and only for the last few years have I really started embracing them. I still have a lot to learn about having curly hair, but getting the Denman brush has brought me closer to perfect curls! Definitely have to watch videos (I saw a TikTok haha) for styling tips." —Carla

    Get it from Amazon for $15.67+ (available in seven colors and three sizes).

    21. A body scrub for buffing away red bumps. Use it one to two times a week for smoother skin — it's like a microdermabrasion treatment at a fraction of the cost and without having to leave the house. 

    reviewer's before and after of their arm that's been treated with the product
    reviewer holding the purple tube of body scrub

    Check out the First Aid Beauty KP Bump Eraser on TikTok!

    Promising review: "I've had keratosis pilaris since I was a teenager (it's especially bad on my thighs), and after trying dozens of products to treat it with no luck, this magical product is the only thing that's truly worked for me. I usually use this once a week for maintenance, but in the winter if I notice a flare-ups and I get have drier, rougher, bumpier skin, I use this twice a week, and any flare-ups disappear within the week. I scrub it over my thighs and then actually let it sit for a few minutes before rinsing it off. I have notorious sensitive skin, and I've never had an issue with this before. It's truly the best product out there for any fellow KP sufferers out there!" —Ciera Velarde

    Get it from Amazon for $12+ (available in three sizes). 

    22. A ridiculously soft blanket you're gonna want to snuggle up with ALL. SZN. LONG. This is what the coziest time of the year is all about, ppl!

    A green and white checkered blanket draped on a couch
    The blanket in dusty rose, blue, ivory, and navy stacked on each other
    Amazon

    Promising review: "I saw this blanket on TikTok and I have to say I absolutely love it. I washed it several times now and it’s maintained its elasticity and softness after each wash. It’s warm enough but not too hot for a throw. Absolutely recommend this blanket!" —Amy

    Get it from Amazon for $28.99+ (available in 15 styles and 3 sizes). 

    23. A mini belt bag that'll become your new go-to accessory the second it arrives on your doorstep. It's a great solution for holding your belongings without having to lug around a big bag. Not to mention, it comes in tons of great colors and it's trendy!

    Reviewer with black buckled fanny pack across their shoulder and chest
    Reviewer opening the fanny pack to show pockets on teh inside

    Check out the belt bag on TikTok!

    Promising review: "I purchased the charcoal gray and it’s just the right size for my phone, lip balm, and a few other things for when I’m walking. Good quality material too and it’s super cute!" —Kathryn

    Get it from Amazon for $16.98 (available in 41 colors). 

    24. A fan-favorite blender so you can whip up all the yummy smoothies, milkshakes, soups, or anything else your heart desires in a pinch. Plus, it's just about the most ~aesthetic~ blender ever. 

    the blender in white on a counter
    model using the blender
    Goodful

    Check out the blender on TikTok!

    Promising review: "Completely blends my frozen fruit smoothie without any chunks or hunks of fruit peel. Love it! It's very user-friendly and not as loud as other blenders." —Bobbie T.

    Get it from our Goodful shop for $148 (available in three colors).

    25. curl spray leave-in conditioner great for both kiddos and adults! Simply spray it on damp or dry hair and bask in the glory of soft, bouncy, defined curls. 

    This spray is ideal for all hair types and has tons of reviews from folks with 2a–4c curls who absolutely swear by it!

    Check out the curl spray on TikTok!

    Promising review: "This stuff is great! It was a game changer for my 4-year-old’s curls. Turned them from a tangled mess to beautiful ringlets. I wish I would have bought sooner. I have the shampoo and conditioner too." —Jessica Leyendecker

    Get it from Amazon for $7.99.

    26. An oral rinse that's loved by reviewers — and for good reason: This stuff provides 12 hours (yes, 12!!!!) of coverage from bad breath and the bacteria that lead to it. Bonus points: It's vegan and free of alcohol and artificial colors/flavors. 

    Check out TheraBreath on TikTok!

    Promising review: "TikTokers have done it again. This was one of the products on Amazon a person could not live without, stating all-day freshness. It's true, I cannot believe it. The taste isn't strong, it does not burn at all. It keeps my breath smelling fresh all day no matter what I eat. This brand will be a new staple in my bathroom and morning routine." —Zac

    Get a set of two from Amazon for $15.34.

    27. A delicious popcorn seasoning salt to help you make your very own movie theater-style snack right from the comfort of home. Buttery, salty goodness paired with your favorite movie? Perfect way to spend a Saturday night. 

    A carton of Flavacol salt
    Reviewer image of buttery popcorn
    Emma Lord / BuzzFeed, www.amazon.com

    Check out the Flavacol popcorn salt on TikTok!

    Promising review: "I am a person who will make myself sick eating buckets of popcorn. This has by far been my favorite 'TikTok made me buy' item. My at-home popcorn is now my favorite thing to make and I don't need to go the theater for popcorn. Very much worth the purchase and this will last me such a long time." —S Martinez

    Get it from Amazon for $9.60.

    28. A jar of Cinnamon Toast Crunch Cinnadust seasoning that would be absolutely DIVINE sprinkled over a hot beverage, ice cream, apple slices, or even just some buttered toast (best ever cinnamon sugar toast incoming). 

    A jar of cinnadust
    The cinnadust on top of creamy coffee

    Promising review: "I would order again, 10 out of 10. Try it on yogurt, ice cream, toast, carrots, and amazingly I saw a TikTok challenge with it on hard-boiled eggs. It is stupendous!!!" —ThatGuy

    Get it from Amazon for $3.49

    29. A set of antimicrobial toothbrushes featuring "floss" bristles to provide a deeper clean by actually reaching between your teeth (bye bye little food bits hiding in there) and are formulated with nano-silver, aka it self-cleans yucky-ness left behind on your bristles after you brush. Your other toothbrushes simply cannot relate!!!

    A toothbrush with two layers of bristles, one long and thin and one shorter and thicker
    Emma Lord / BuzzFeed

    Mouthwatchers is a small biz that sells antimicrobial toothbrushes, fluoride-free toothpaste, as well as bundle sets and travel-sized options! 

    Check out the Mouthwatchers toothbrush on TikTok!

    My colleague Emma Lord owns this toothbrush and loves it! Here's what she has to say about it: 

    "I personally just bought this and love it just after the first few days of use! I use an electric toothbrush usually, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively." 

    Get a pack of four from Amazon for $17.99 (available in four colors).

    30. A reusable oil-absorbing face roller that'll be a lifesaver for anyone who tends to get extra oily. Just glide it over your face, it's THAT easy. 

    Reviewer showing results of using Revlon volcanic facial roller
    Revlon volcanic roller ball

    Check out the Revlon oil-absorbing face roller on TikTok!

    Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.

    Get it from Amazon for $8.90

    Reviews in this post have been edited for length and clarity.