Jean Paul Gaultier is Fashion's Next Cokehead
fashionindie.com
Coca-Cola has tapped Parisian couturier Jean Paul Gaultier as its new creative director, following in the heels of fellow cokehead Karl Lagerfeld. As the CD, Gaultier will have a role in advertising campaigns, package designs, online events and, more importantly, a role in a new series if tongue-in-soda-filled-cheek shorts for the fizz foundation.
As the “Serial Designer,” Gaultier shares the screen with some sassy British popstar puppet named Irene and in the first video helps her find her inner rock chick with the help of some miniature leather and lace.
Check out the video here! http://fashionindie.com/jean-paul-gaultier-does-diet-coke/