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So, There's Actually A Reason Your Favorite Cartoon Characters Are All Yellow

#Science.

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Did you ever notice that your favorite cartoon characters are yellow?

Nickelodeon

I mean, we've got SpongeBob, Tweety, Winnie the Pooh, Minions, Pikachu, The Simpsons, Pluto, etc.

Nickelodeon / Warner Bros. / FXX / Pokemon USA

In other words:

Nickelodeon

And these legends are yellow for a a few reasons. @ChannelFrederator explains in this video:

View this video on YouTube

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The first reason is this thing called color theory — which uses a color wheel to show which colors complement each other.

Yellow and purple complement each other.
Berezka_klo / Getty Images

Yellow and purple complement each other.

Well on TV, they use a ~cool~ color wheel, called the RGB model. In this model, YELLOW actually complements BLUE.

@ChannelFrederator / Via youtube.com

And blue is one of the most common backgrounds in animation:

FXX / Nickelodeon

The second reason is color psychology, which examines what colors are associated with. For instance, colors like red are associated with negative stuff, like rage.

Remember Anger and Sadness from Inside Out?
Disney

Remember Anger and Sadness from Inside Out?

But yellow is an ACTIVE color, and it's associated with happiness and energy. So obviously you want a character that reflects those qualities.

Disney

The third reason is our eyes. They pick up yellow pretty quickly. Here's a science thing to show that:

This is why stuff like caution signs and taxis are yellow. They stand out.

Comedy Central

And SO DO YELLOW CHARACTERS.

Pokemon USA

Another bonus reason: Most people who are colorblind can still see yellow!

@ChannelFrederator / Via youtube.com

In conclusion, yellow characters go well with the commonly used blue background, are associated with happiness and energy, draw attention, and can be seen by people who are colorblind!

Nickelodeon

PRETTY NEAT, RIGHT?

FXX