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This Short Video Calls Out The Who's Who Of Bollywood For Fueling India's Fairness Obsession

Shah Rukh, Aishwarya, Priyanka, Katrina, Shahid, Kareena, John, Sonam, Preity, Vidya – the list could go on. And you've ALL got some explaining to do.

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Here are a few objective facts:

• Seeing certain skin tones as superior to others is dangerous.

• Making people feel bad about their natural skin tone is cruel.

• Peddling the untrue message that not being fair means being unhappy is immoral.

• Encouraging people to be fairer than they are is destructive.


Midway through last year, YouTube user Rag1ni had had enough. She made this quick and fun video, systematically calling out each and every one of them for the regressive, harmful mindsets they peddle, for endorsement money that they don't even need:

View this video on YouTube