Now that November is here and Mariah Carey's streams are already skyrocketing, it's safe to say that the holidays are officially upon us.
And nothing screams "holidays" like getting a taste of Santa's warm, thick Yumnut™. British retailer Marks & Spencer just announced that they're releasing a Santa-fied version of their Yumnut™ donut, and they chose to announce it in the most questionable way possible:
Who wants a bite of Santa’s Yumnut™? Our yum yum-doughnut hybrids have been given a Christmassy makeover, with delicious flaky pastry layers and a sweet Santa’s belt topping. Find them in our in store bakery.
Now, if you're asking yourself what a Yumnut™ is, I'm glad you asked. For one, no it's not THAT. Two, a Yumnut™ is a combination of a Yum Yum — which is a flaky rope-shaped fried dough glazed with icing — and a donut. So, a donut within a donut, I guess. Think cronut, but Yumnut™.
Needless to say, you weren't the only one whose mind fell straight into the gutters of London:
@marksandspencer
@marksandspencer I’ll have Santa’s yumnut with a side of
Despite its name... yes I would like a Santa Yumnut... looks moist as hell https://t.co/eEl0c4B8yA
@marksandspencer 😳 There are either too many or not enough of TheGays™ on your product design team... 😅
im just tryna participate in Yumnut november https://t.co/gIvWsPxcdY
@marksandspencer Santa papi pls yumnut in my mouth I've been a good boy all year
Santa about to make me act up https://t.co/G1GRZzzoKX
@rpdrukfans @marksandspencer I wonder how Mrs Clause is feeling about the public being able to have a little taste of her man??
Other brands joined in on the fun too:
@marksandspencer We love nuts but we're quite happy to pass on Santa’s Yumnut. Thanks for the offer though
@marksandspencer Well... even we have broken out in a sweat reading this 🥵good thing he only comes once a year
@marksandspencer If anybody needs help popping their eyes back in after reading this, give us a shout.
Plus, Mike Knowles here pointed out that Yumnut™ is even trademarked, so don't go stealing what belongs to Santa.
@marksandspencer Christ they’ve actually trademarked it. They’ve trademarked Yumnut.
In conclusion, if you're not washing down your M&S Love Sausage™ with Santa's Yumnut™, are you even doing the holidays right?
#Thisisntjust any love sausage... This is the ORIGINAL love sausage and it's back! If you love sausage, you’ll love our new Give a Little Love Sausage – that’s two small sausages for £5 – as well as our large Love Sausage for £6! Who will you be sharing yours with? ❤️