Monday's WWE Raw saw WWE divas Paige and Emma take on The Bella Twins... in a match lasting just over 30 seconds.
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Short matches on WWE television are very common, but the fact that the only divas match on a three-hour show got this amount of time has had people take to Twitter to protest the treatment of the WWE diva division.
#GiveDivasAChance became a trending topic on Twitter within minutes of the match finishing, with fans protesting the little airtime the WWE divas receive on WWE TV.
#GiveDivasAChance is still trending. KEEP TWEETING. #RespectTheDivas @WWE @TripleH @StephMcMahon @VinceMcMahon
"@JuanMRodz: The diva fan base at WWE Headquarters #GiveDivasAChance " @WWE @TripleH @StephMcMahon
It truly is time to #GiveDivasAChance . Don't disrespect them time and time again. You're better than this, @WWE !
They need wrestle more than 5 secs come on #WWE #GiveDivasAChance
Waiting for WWE to #GiveDivasAChance #Raw
These divas deserve to be respected just as much as the superstars #GiveDivasAChance
#GiveDivasAChance because they can put on phenomenal matches too.
#GiveDivasAChance @WWE They've worked their asses off for years only to be disrespected and degraded. It's not right.
Fans also highlighted the extremes divas go through to entertain.
#GiveDivasAChance @TripleH @VinceMcMahon Blood,Sweat,Tears. Should be worth more than 20 seconds!!!!
They take more risks than the entire WWE male roster combined. #GiveDivasAChance
Support also came from WWE hall of famer, Mick Foley.
Glad to see #GiveDivasAChance is trending. I have long been a #DivasBeliever. #RAW
And former ECW and WWE commentator, Joey Styles.
Because all of you keep asking...#GiveDivasAChance :) @BellaTwins @EmmaWWE @RealPaigeWWE @NatbyNature @NaomiWWE @AliciaFoxy @RealSummerWWE
UPDATE: WWE Chairman and CEO Vince McMahon has since Tweeted about the campaign.
We hear you. Keep watching. #GiveDivasAChance