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Why Podcasts Work
Podcasts are an excellent communication tool that can benefit your online customer relationship management and develop your reputation as a knowledgeable industry leader. Often overlooked as an “old school” marketing imitative, podcasts can be an easy and convenient way to connect with customers and those interested in your business and industry.
http://www.mill-im.com/podcasts/why-podcasts-work/#.UjIUWsZOS30
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